Name: Recruitment Skills 1 Day Workshop in Livingston
Price: 595 GBP
Availability: InStock

Sheffield

<h1 dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Course Overview:</span></h1><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">This training based on leading teams will help you to develop anyone that leads a team or is involved in a leadership role. It is also useful for those that are about to embark on a position of leadership or need to develop their leadership skills.</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Contents:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Having an effective team around you is crucial. However, it is an area that is often left to chance, which can lead to de-motivated individuals that do not feel part of the business and consequently do not perform. This course looks at what it takes to lead an effective team and how you can get the best out of the people in it by understanding the role of the leader, both personally and from the point of view of the team.</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Topics:</strong></span></p><ul fr-original-style="" style="box-sizing: border-box;"><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Qualities of an Effective Leader</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Identifying the key characteristics of effective leaders, rating themselves against them and establishing key actions to develop the skills.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Leader or Manager?</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Establishing the difference between the two and comparing themselves to those qualities.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">That Vision Thing</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Making the business vision &lsquo;live&rsquo; for the team by answering key questions.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Developing Your Team Goals</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Reviewing an action plan that develops clear goals for their team based on the business vision.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Motivation</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Determining the &lsquo;Why&rsquo; for their staff and developing an understanding of emotions in a business context.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What Motivates?</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Looking at specific motivators for individuals and understanding that everyone is motivated by different things.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Being Consistently Different</strong>&nbsp;</span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&ndash; Going against popular leadership theory and identifying that each staff member needs to be treated differently.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Dealing With Difficult Team Members</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Understanding why team members are difficult. Looking at different behavior types and strategies for responding to them. Also, realizing that &lsquo;difficult&rsquo; behavior sometimes has its benefits.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Using a simple method of coaching, including action plans.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Three Key Skills of Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Looking at the skills required to be an effective coach.</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Instant Results Coaching</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Coaching in a hurry!</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Can Do Coaching Practice</strong></span><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">&nbsp;&ndash; Putting the learning into practice</span></p></li></ul><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Course Feature:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">By the end of this training you will be able to:</span></p><ul fr-original-style="" style="box-sizing: border-box;"><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the qualities of an effective leader</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Benchmark themselves against those qualities and develop actions to improve</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the difference between leading and managing</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Explain the value of sharing the business vision with the team</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Develop team goals based on the business vision</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Motivate their staff by understanding their drivers and developing actions to support them</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Deal with difficult staff members</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Challenge staff in a meaningful and effective way</span></p></li><li dir="ltr" style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Coach staff effectively using a simple process</span></p></li></ul><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification:</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Once after the training you receive course completion certificate from Mangates</span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who can Attend?</strong></span></p><p dir="ltr" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><span style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color:#000000;">Anybody who is interested in learning Effective Skills to Lead a Team.</span></p>

Certificate: Course Completion Certificate | Language: English

Duration: 1 Day | Credits: 8 PDUs

Course Delivery: Classroom | Virtual Live

Lunch and Beverages are included in a classroom session

Course Overview:

This training is aimed at helping hiring managers understand the concepts behind delivering a sound recruitment campaign: What are they trying to achieve, why and how?

Course Contents:

Improve the recruitment skills of the managers within your organization to help build effective teams

Recruitment is a crucial factor in the success of any business. All organizations are defined by the employees within it, so ensuring you employ the right staff at the right time is critical to your success. Aside from this, it is important that the people responsible for recruiting within the business are focused on ensuring they follow legislation and best practice to avoid any potential embarrassment or costly litigation.

This course materials will provide you with everything you need to effectively develop the skills of hiring managers within your organization. They will be taken through the full process of recruitment; developing a wide understanding of the requirements of an effective recruitment campaign in order to help them provide a robust approach to recruitment that helps secure the right candidate for the role.

Why is taking this recruitment skills training a good idea?

Well, just imagine if you were better able to:

Present the company as a professional organization that anyone would want to work for.
Consider legislation and best practice to ensure the recruitment process is fair, robust and fit for purpose.
Create a positive work environment through the introduction of employees that have a range of skills and experience.
Provide a fair assessment and selection process that identifies the best candidate and demonstrates evidence.
Improve their behavioral and situational questioning skills to make interview conversations effective.
Simply apply core recruitment skills, for overall organizational success.
Ultimately this training allows you to develop a managers approach to recruitment, making them better able to effectively recruit the right employees for a role and consequently assist the organization in meeting its business targets.
This Recruitment Skills training will help you to develop your recruitment skills and ensure they are able to effectively attract the best employees into the organization. You will learn how to manage the recruitment process from end to end, managing the relationship with the candidate effectively, performing effective assessment and selection with evidence to support it – all while selling the role and organization.

Course Topics:

Aims of a Recruitment Campaign – Defining what we want to achieve from a recruitment campaign. To ensure we identify the best candidate for the role, minimize the time spent on recruiting, while keeping within legislation requirements. This includes a review of the key tasks required throughout a recruitment campaign.

Recruitment as a Manager’s Responsibility – Identifying the challenges, concerns and benefits of being a hiring manager. Looking at how to overcome any issues or fears the manager may have and establishing the key components of an effective recruitment campaign. This includes a review of a to-do list of recruitment responsibilities.

The Law and Best Practice – An overview of the legislation for equality, how this affects recruitment and how to ensure individuals are neither discriminated against or overlooked. Ensuring the recruitment campaign is fair, robust and fit for purpose, catering for all needs and that evidence is maintained at every stage to demonstrate compliance.  Highlighting the difference between best practice and the law.

Defining the Role – Starting the recruitment process off on the right foot by effectively defining the role through the Job Description and Person Specification – setting the basis for making the process fair, robust and fit for purpose. Including our organizational values within this framework.

A Brief History of Interviewing – A review of how recruitment has progressed. Looking at; Recruiting for the ‘right fit’, Competency Based Recruiting and Value Based Interviewing. Exploring the benefits and pitfalls of each and how to ensure we use the right approach.

Making Improvements Without Increasing Workload – Including value related behaviors in the person specification that helps ease the recruitment process and helps improve your ability to select the person with that best suits the role.

Advertising – Attracting Candidates – Creating a good job advert that is tailored to the role and the target audience. Being able to sell the role while being honest and fair.

Assessment and Selection – Establishing the importance of this part of the process while identifying the best type of assessment methods for different roles. Highlighting the importance of gathering evidence throughout assessments.

Telephone Interview – Identifying the benefits of telephone interviews, when to use them and how best to approach the task. Includes a telephone interview template.

The Interview – Determining what you want to get out of an interview. Includes the key components below.

Interview Preparation – The main elements to cover prior to running an interview

The WASP Technique – A clear interview structure, explained in detail

The key elements of an interview  Explaining the Role, Work History etc.

Interview Questions – An understanding of the general questions you should ask, moving on to Structured, Competency based questions that focus on Behavioral and Situational questions. Exploring these with an in-depth activity.

Selling the Opportunity and the Organization – Developing an approach to appealing to the candidate and showing the organization in a good light. Making the candidate want to work for you.

Closing Questions and Parting – Asking vital questions that will determine the deal breakers for the candidate and ensure both you and the candidate leave the interview knowing all the facts.

Capturing the Evidence – Ensuring you have delivered a fair and effective interview by gathering relevant data and including this in your interview notes.

Getting the Most Out of an Interview – An activity that provides participants with the opportunity to test their ability to identify key data from an interview and assess a candidate's suitability for the role. establishing any discrepancies, contradictions or issues during interviews with candidates.

This Recruitment Skills course is interactive and engaging with activities and exercises throughout.

Course Feature:

At the end of this recruitment skills training, you will be able to:

Describe the concepts behind delivering an effective, fair and robust recruitment campaign that is fit for purpose
Define best practice and the legislation surrounding recruitment
Explain the options available when running a campaign
Confidently make independent recruitment decisions
Effectively recruit, assess, filter and place candidates

Certification:

Once after the training you receive course completion certificate from Mangates

Who can Attend?

Anybody who is interested in learning Recruitment Skills.

Mangates

Recruitment Skills 1 Day Workshop in Sheffield

The sale ends 5 days before the event starts.

Early Bird Fee

The sale ends 10 days before the event starts.

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Recruitment Skills 1 Day Workshop in Livingston

<h2 style="color: var(--text-heading); box-sizing: border-box;" id="isPasted" fr-original-style="color: var(--text-heading);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">This course at a glance</span></strong></h2><ul style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);"><li style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style="color: rgb(0, 0, 0);">Accredited by CPDQE</li><li id="isPasted" fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Understand the fundamentals of advertising in the digital age.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Master the art and science of Search Engine Optimization (SEO).</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Gain proficiency in social media and content marketing strategies.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Acquire skills in online and mobile marketing channels.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Learn to create compelling search ads and digital marketing strategies.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Enhance your copywriting skills for various media platforms.</span></li><li fr-original-style="" style="box-sizing: border-box;"><span style="color: rgb(38, 99, 82) !important; box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">Explore advanced techniques and future trends in advertising.</span></li></ul><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><div data-id="4afcd14" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(35, 35, 35); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(35, 35, 35);"><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(38, 99, 82) !important;">Kickstart your journey to becoming an Advertising Specialist with a holistic curriculum designed to make you an expert in the field.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">The course begins with an &ldquo;Introduction to Advertising,&rdquo; which offers an extensive background into the industry&rsquo;s evolution and current landscape. This module lays the foundation for understanding advertising&rsquo;s strategic role in business.</p><p style="color: rgb(38, 99, 82) !important; font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(38, 99, 82) !important;">&ldquo;Search Ads&rdquo; teaches you how to create and optimize search ads that capture attention and prompt action. The next step is &ldquo;Digital Marketing Strategy,&rdquo; where you&rsquo;ll learn to consolidate various digital channels into a cohesive, results-driven strategy.</p></div></div></div></div></div></div></div><h3 style="color: rgb(0, 0, 0); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">Accredited by</span></h3><p style="color: rgb(15, 21, 26); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(15, 21, 26);">This course is <strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">CPDQE&nbsp;</strong>accredited, which serves as an impactful mechanism for skill enhancement.&nbsp;</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">Continuing Professional Development (CPD) stands as a crucial, widely acknowledged method that aids individuals, organisations, and entire industries in staying current with their skills and knowledge.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);">CPD not only facilitates the elevation of global standards and benchmarks, aligning with the growing forces of globalisation and consumer expectations but also transforms learning into a deliberate and proactive process. It motivates professionals to uphold a consistently high level of performance and demonstrates their unwavering commitment to a specific job role or profession.</p><p style="color: rgb(0, 0, 0); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(0, 0, 0);"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><span style="font-size: 24px; box-sizing: border-box;" fr-original-style="font-size: 24px;">Course Curriculum</span></strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li id="isPasted" style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 01: Introduction to Advertising</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 02: Search Engine Optimization (SEO)</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 03: Social Media Marketing</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 04: Content Marketing</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 05: Online and Mobile Marketing</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 06: Search Ads</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 07: Digital Marketing Strategy</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 08: Copywriting</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 09: Advanced Advertising Techniques</strong></li><li style="font-weight: bold; box-sizing: border-box;" fr-original-style="font-weight: bold;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Module 10: Future Trends in Advertising</strong></li></ul>

This course at a glance
Accredited by CPDQE
Understand the fundamentals of advertising in the digital age.
Master the art and science of Search Engine Optimization (SEO).
Gain proficiency in social media and content marketing strategies.
Acquire skills in online and mobile marketing channels.
Learn to create compelling search ads and digital marketing strategies.
Enhance your copywriting skills for various media platforms.
Explore advanced techniques and future trends in advertising.
Kickstart your journey to becoming an Advertising Specialist with a holistic curriculum designed to make you an expert in the field.
The course begins with an “Introduction to Advertising,” which offers an extensive background into the industry’s evolution and current landscape. This module lays the foundation for understanding advertising’s strategic role in business.
“Search Ads” teaches you how to create and optimize search ads that capture attention and prompt action. The next step is “Digital Marketing Strategy,” where you’ll learn to consolidate various digital channels into a cohesive, results-driven strategy.
Accredited by
This course is CPDQE accredited, which serves as an impactful mechanism for skill enhancement. 
Continuing Professional Development (CPD) stands as a crucial, widely acknowledged method that aids individuals, organisations, and entire industries in staying current with their skills and knowledge.
CPD not only facilitates the elevation of global standards and benchmarks, aligning with the growing forces of globalisation and consumer expectations but also transforms learning into a deliberate and proactive process. It motivates professionals to uphold a consistently high level of performance and demonstrates their unwavering commitment to a specific job role or profession.
Course Curriculum
Module 01: Introduction to Advertising
Module 02: Search Engine Optimization (SEO)
Module 03: Social Media Marketing
Module 04: Content Marketing
Module 05: Online and Mobile Marketing
Module 06: Search Ads
Module 07: Digital Marketing Strategy
Module 08: Copywriting
Module 09: Advanced Advertising Techniques
Module 10: Future Trends in Advertising

LearnDrive UK

PPC Advertising

Paid Advertising

Programmatic Advertising

Advertising

Accelerate your career in advertising with this comprehensive course that equips you with essential skills in SEO, social media marketing, content strategy, and more. Stay ahead of the curve by learning advanced advertising techniques and anticipating future trends.




Advertising Specialist

General Admission

<div style="color: rgb(0, 0, 0); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(0, 0, 0);"><p id="isPasted" fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Using Canva to Create Content</u></strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Want to learn how to create eyecatching and engaging graphics for your business? Join our Using Canva workshop to find out how to utilise the online graphic design platform Canva to make everything from your company branding to social media posts and more!</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">In this course, we&rsquo;ll cover everything from:</strong></p><ul fr-original-style="" style="box-sizing: border-box;"><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">How to sign up and get set up on the platform</b></li><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">How to navigate Canva as a beginner</b></li><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">Creating a brand kit for your business</b></li><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">Creating a new graphic together for a campaign for a business</b></li><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">Walkthrough of all the basic features of Canva&nbsp;</b></li><li fr-original-style="" style="box-sizing: border-box;"><b fr-original-style="" style="box-sizing: border-box;">Resizing designs to make posters and leaflets</b></li></ul><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">&nbsp;</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">As part of the live event of this workshop, we will also have a Questions and Answers session to finish this online workshop, where participants can ask specific questions about how to use Canva for their business.</strong></p></div><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">&nbsp;</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><u fr-original-style="" style="box-sizing: border-box;">Event details:</u></p><span dir="ltr" id="isPasted" fr-original-style="" style="box-sizing: border-box;"><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Date: Wednesday 30th October 2024</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Time: 10am &ndash; 11.30am</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">Location: Online (ZOOM)</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">For: Businesses based in Luton</p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;"><br fr-original-style="" style="box-sizing: border-box;"></p><hr fr-original-style="" style="border-color: var(--border-muted); border-style: solid; clear: both; break-after: page; user-select: none; box-sizing: border-box;"><p style="color: windowtext; font-size: var(--font-size); box-sizing: border-box;" id="isPasted" fr-original-style=" color: windowtext;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.</strong></p><p fr-original-style="" style="color: var(--text); font-size: var(--font-size); box-sizing: border-box;">The UK Shared Prosperity Fund is a central pillar of the UK government&#39;s Levelling Up agenda and provides &pound;2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: <a href="https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus" target="_blank" rel="noopener noreferrer" fr-original-style="" style="user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;">https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus</a></p></span>

Want to learn how to create eye-catching and engaging graphics for your business? Join our Using Canva workshop to find out how to utilise the online graphic design platform Canva to make everything from your company branding to social media posts and more!
Event details:
Time: 10am – 11:30am
Location: Online (ZOOM)
Cost: £25pp (£30pp from after April)
In this course, we’ll cover everything from:
How to sign up and get set up on the platform
How to navigate Canva as a beginner
Creating a brand kit for your business
Creating a new graphic together for a campaign for a business
Walkthrough of all the basic features of Canva
Resizing designs to make posters and leaflets
 As part of the live event of this workshop, we will also have a Questions and Answers session to finish this online workshop, where participants can ask specific questions about how to use Canva for their business.



Meet the Host:
Kerry Madge | Marketing Executive, Let's Do Marketing


Kerry Madge is a dynamic Marketing Executive at Let's Do Marketing, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management, Kerry excels in social media advertising, graphic design, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.



Privacy Notice
By registering for this event, you agree to Let’s Do Business Group processing and managing your personal data in accordance with our Privacy Policy. Your data will only be used for the purposes of managing your event registration and any relevant communications.

Let’s Do Business Group

Social Media Marketing

Content Creation

Social Media

Canva

Using Canva to Create Content

<section data-id="e4cca16" data-element_type="section" data-settings='{"background_background":"classic"}' style="color: rgb(104, 104, 104); box-sizing: border-box;" id="isPasted" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="3557ae5" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="b60d64c" data-element_type="widget" data-widget_type="text-editor.default" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Follow your dreams by enrolling in the Copywriting and Advertising course today and develop the experience, skills, and knowledge you need to enhance your professional development. Copywriting and Advertising will help you arm yourself with the qualities you need to work towards your dream job.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Study the Copywriting and Advertising training course online with Janets through our online learning platform and take the first steps towards a successful long-term career. The Copywriting and Advertising course will allow you to enhance your CV, impress potential employers, and stand out from the crowd.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">This Copywriting and Advertising course consists of many easy-to-digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Study the Copywriting and Advertising course through a mixture of instructional video lessons and online study materials.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Receive online tutor support as you study the Copywriting and Advertising course, to ensure you are supported every step of the way. Get a digital certificate as proof of your Copywriting and Advertising course completion.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Janets is one of the top online training course providers in the UK, and we want to make education accessible to everyone! Learn the essential skills you need to succeed and build a better future for yourself with the Copywriting and Advertising course. The Copywriting and Advertising course is designed by industry experts and is tailored to help you learn new skills with ease.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Copywriting and Advertising are incredibly great value and allow you to study at your own pace. With full course access for one year, you can complete the Copywriting and Advertising when it suits you. Access the Copywriting and Advertising course modules from any internet-enabled device, including computers, tablets, and smartphones.</span></p><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The Copywriting and Advertising course is designed to increase your employability and equip you with everything you need to be a success. Enrol in Copywriting and Advertising now and start learning instantly!</span></p></div></div></section><section data-id="271c2ea" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="a1297c2" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="104a0b2" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">What You Get Out Of Studying Copywriting and Advertising With Janets:</strong></b></span></p></div><div data-id="02e57f6" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><ul fr-original-style="" style="box-sizing: border-box;"><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">Receive a digital Certificate upon successful completion of the Copywriting and Advertising course</li><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">Get taught by experienced, professional instructors</li><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">Study at a time and pace that suits your learning style</li><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">Get instant feedback on assessments&nbsp;</li><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">24/7 help and advice via email or live chat</li><li style="color: rgb(84, 89, 95); font-size: 16px; box-sizing: border-box;" fr-original-style="color: rgb(84, 89, 95); font-size: 16px;">Get full tutor support on weekdays (Monday to Friday)</li></ul></div></div></section><section data-id="e1876af" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="cd6b920" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="b5972d3" data-element_type="widget" data-settings='{"lazyload":"yes","gallery_layout":"grid","columns":4,"columns_tablet":2,"columns_mobile":1,"gap":{"unit":"px","size":10,"sizes":[]},"gap_tablet":{"unit":"px","size":10,"sizes":[]},"gap_mobile":{"unit":"px","size":10,"sizes":[]},"link_to":"file","aspect_ratio":"3:2","overlay_background":"yes","content_hover_animation":"fade-in"}' data-widget_type="gallery.default" fr-original-style="" style="box-sizing: border-box;"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><a href="https://www.janets.org.uk/wp-content/uploads/2020/09/pl1-1.png" data-elementor-open-lightbox="yes" data-elementor-lightbox-slideshow="all-b5972d3" data-e-action-hash="#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjgwMjI5LCJ1cmwiOiJodHRwczpcL1wvd3d3LmphbmV0cy5vcmcudWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9wbDEtMS5wbmciLCJzbGlkZXNob3ciOiJhbGwtYjU5NzJkMyJ9" style="color: rgb(68, 68, 68); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(68, 68, 68);"><div data-thumbnail="https://www.janets.org.uk/wp-content/uploads/2020/09/pl1-1-460x352.png" data-width="300" data-height="230" fr-original-style="" style="box-sizing: border-box;"></div></a><a href="https://www.janets.org.uk/wp-content/uploads/2020/09/pl2.png" data-elementor-open-lightbox="yes" data-elementor-lightbox-slideshow="all-b5972d3" data-e-action-hash="#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjgwMjMwLCJ1cmwiOiJodHRwczpcL1wvd3d3LmphbmV0cy5vcmcudWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9wbDIucG5nIiwic2xpZGVzaG93IjoiYWxsLWI1OTcyZDMifQ%3D%3D" style="color: rgb(68, 68, 68); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(68, 68, 68);"><div data-thumbnail="https://www.janets.org.uk/wp-content/uploads/2020/09/pl2-460x352.png" data-width="300" data-height="230" fr-original-style="" style="box-sizing: border-box;"></div></a><a href="https://www.janets.org.uk/wp-content/uploads/2020/09/pl3.png" data-elementor-open-lightbox="yes" data-elementor-lightbox-slideshow="all-b5972d3" data-e-action-hash="#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjgwMjMxLCJ1cmwiOiJodHRwczpcL1wvd3d3LmphbmV0cy5vcmcudWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9wbDMucG5nIiwic2xpZGVzaG93IjoiYWxsLWI1OTcyZDMifQ%3D%3D" style="color: rgb(68, 68, 68); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(68, 68, 68);"><div data-thumbnail="https://www.janets.org.uk/wp-content/uploads/2020/09/pl3-460x353.png" data-width="300" data-height="230" fr-original-style="" style="box-sizing: border-box;"></div></a><a href="https://www.janets.org.uk/wp-content/uploads/2020/09/pl4.png" data-elementor-open-lightbox="yes" data-elementor-lightbox-slideshow="all-b5972d3" data-e-action-hash="#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjgwMjMyLCJ1cmwiOiJodHRwczpcL1wvd3d3LmphbmV0cy5vcmcudWtcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzA5XC9wbDQucG5nIiwic2xpZGVzaG93IjoiYWxsLWI1OTcyZDMifQ%3D%3D" style="color: rgb(68, 68, 68); user-select: auto; font-size: var(--font-size); box-sizing: border-box; cursor: pointer; text-decoration: inherit;" fr-original-style=" color: rgb(68, 68, 68);"><div data-thumbnail="https://www.janets.org.uk/wp-content/uploads/2020/09/pl4-460x356.png" data-width="300" data-height="232" fr-original-style="" style="box-sizing: border-box;"></div></a></span></div></div></section><section data-id="ac57b8f" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="7388ca1" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="da2b620" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Description</strong></b></span></p></div><div data-id="aa52400" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The Copywriting and Advertising training course is delivered through Janets&rsquo; online learning platform. Access the Copywriting and Advertising content from any internet-enabled device whenever or wherever you want to. The Copywriting and Advertising course has no formal teaching deadlines, meaning you are free to complete the course at your own pace.</span></p></div></div></section><section data-id="a64caf8" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="2d7cca8" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="806fd21" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Method of Assessment&nbsp;</strong></b></span></p></div><div data-id="41d20dd" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">To complete the Copywriting and Advertising course, students will have to take an automated multiple-choice exam. This exam will be online and you will need to score 60% or above to pass the Copywriting and Advertising course. After successfully passing the Copywriting and Advertising course exam, you will be able to apply for a CPD-accredited certificate as proof of your Copywriting and Advertising qualification.</span></p></div></div></section><section data-id="6926b46" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="2426fee" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="cfbc6d7" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Certification</strong></b></span></p></div><div data-id="73b6c13" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">All students who complete the Copywriting and Advertising course can instantly download their digital certificate. You can also purchase a hard copy of the Copywriting and Advertising course certificate, which will be delivered by post for &pound;9.99.</span></p></div></div></section><section data-id="0abc0fc" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="a4ed246" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="a01c6a1" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Who Is This Course For:</strong></b></span></p></div><div data-id="a28bd94" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Copywriting and Advertising are ideal for those who already work in this sector or are an aspiring professional. This Copywriting and Advertising course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly acquired knowledge.</span></p></div></div></section><section data-id="c352c2c" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="df78bc3" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="423244b" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Requirements:</strong></b></span></p></div><div data-id="79151fc" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">The&nbsp;Copywriting and Advertising is open to all students and has no formal entry requirements. To study the Copywriting and Advertising course, all you need is a passion for learning, and a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.</span></p></div></div></section><section data-id="63412e8" data-element_type="section" style="color: rgb(104, 104, 104); box-sizing: border-box;" fr-original-style=" color: rgb(104, 104, 104);"><div data-id="8f05e36" data-element_type="column" fr-original-style="" style="box-sizing: border-box;"><div data-id="5c954d6" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;"><b fr-original-style="" style="box-sizing: border-box;"></b></span><span style="font-size: 18px; box-sizing: border-box;" fr-original-style="font-size: 18px;"><b fr-original-style="" style="box-sizing: border-box;"><strong fr-original-style="" style="font-weight: 700; box-sizing: border-box;">Career Path:</strong></b></span></p></div><div data-id="2c3ebbf" data-element_type="widget" data-widget_type="text-editor.default" fr-original-style="" style="box-sizing: border-box;"><p style="color: rgb(84, 89, 95); font-size: var(--font-size); box-sizing: border-box;" fr-original-style=" color: rgb(84, 89, 95);"><span style="font-size: 16px; box-sizing: border-box;" fr-original-style="font-size: 16px;">Copywriting and Advertising are ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Copywriting and Advertising and gain an industry-recognized qualification that will help you excel in finding your ideal job.</span></p></div></div></section>

Follow your dreams by enrolling in the Copywriting and Advertising course today and develop the experience, skills, and knowledge you need to enhance your professional development. Copywriting and Advertising will help you arm yourself with the qualities you need to work towards your dream job.
Study the Copywriting and Advertising training course online with Janets through our online learning platform and take the first steps towards a successful long-term career. The Copywriting and Advertising course will allow you to enhance your CV, impress potential employers, and stand out from the crowd.
This Copywriting and Advertising course consists of many easy-to-digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Study the Copywriting and Advertising course through a mixture of instructional video lessons and online study materials.
Receive online tutor support as you study the Copywriting and Advertising course, to ensure you are supported every step of the way. Get a digital certificate as proof of your Copywriting and Advertising course completion.
Janets is one of the top online training course providers in the UK, and we want to make education accessible to everyone! Learn the essential skills you need to succeed and build a better future for yourself with the Copywriting and Advertising course. The Copywriting and Advertising course is designed by industry experts and is tailored to help you learn new skills with ease.
Copywriting and Advertising are incredibly great value and allow you to study at your own pace. With full course access for one year, you can complete the Copywriting and Advertising when it suits you. Access the Copywriting and Advertising course modules from any internet-enabled device, including computers, tablets, and smartphones.
The Copywriting and Advertising course is designed to increase your employability and equip you with everything you need to be a success. Enrol in Copywriting and Advertising now and start learning instantly!
What You Get Out Of Studying Copywriting and Advertising With Janets:
Receive a digital Certificate upon successful completion of the Copywriting and Advertising course
Get taught by experienced, professional instructors
Study at a time and pace that suits your learning style
Get instant feedback on assessments
24/7 help and advice via email or live chat
Get full tutor support on weekdays (Monday to Friday)
Description
The Copywriting and Advertising training course is delivered through Janets’ online learning platform. Access the Copywriting and Advertising content from any internet-enabled device whenever or wherever you want to. The Copywriting and Advertising course has no formal teaching deadlines, meaning you are free to complete the course at your own pace.
Method of Assessment 
To complete the Copywriting and Advertising course, students will have to take an automated multiple-choice exam. This exam will be online and you will need to score 60% or above to pass the Copywriting and Advertising course. After successfully passing the Copywriting and Advertising course exam, you will be able to apply for a CPD-accredited certificate as proof of your Copywriting and Advertising qualification.
Certification
All students who complete the Copywriting and Advertising course can instantly download their digital certificate. You can also purchase a hard copy of the Copywriting and Advertising course certificate, which will be delivered by post for £9.99.
Who Is This Course For:
Copywriting and Advertising are ideal for those who already work in this sector or are an aspiring professional. This Copywriting and Advertising course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly acquired knowledge.
Requirements:
The Copywriting and Advertising is open to all students and has no formal entry requirements. To study the Copywriting and Advertising course, all you need is a passion for learning, and a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.
Career Path:
Copywriting and Advertising are ideal for anyone who wants to pursue their dream career in a relevant industry. Learn the skills you need to boost your CV and go after the job you want. Complete the Copywriting and Advertising and gain an industry-recognized qualification that will help you excel in finding your ideal job.

Janets

Marketing

Marketing Manager

Elevate your brand with compelling copywriting and advertising strategies. Unlock the power of persuasive language and strategic messaging to captivate your audience and drive engagement. From crafting irresistible headlines to creating impactful ad campaigns, discover the art and science of effective communication for business success. Explore proven techniques and expert insights to master the dynamic world of copywriting and advertising. Transform your brand's narrative and leave a lasting impression with our comprehensive guide.

Copywriting And Advertising

<div> <div> <div>  </div> <div> <b>Quality Guarantee:</b> <p>Promising training excellence, satisfaction gurantee</p> </div> </div> <div> <div>  </div> <div> <b>Accredited by:</b> <p>CPD UK &amp; Quality License Scheme</p> </div> </div> <div> <div>  </div> <div> <b>Tutor Support:</b> <p>Unlimited support via email, till you complete the course</p> </div> </div> <div> <div>  </div> <div> <b>Recognised Certification:</b> <p>Accepted by thousands of professional bodies</p> </div> </div> <div> <div>  </div> <div> <b>Start Anytime:</b> <p>With 1 year access to the course materials</p> </div> </div> <div> <div>  </div> <div> <b>Online Learning:</b> <p>Learn from anywhere, whenever you want</p> </div> </div> </div> <div> <p>This course will help you understand the methods of automated ad buying and placement, allowing you to reach your target audience at the right time and on the right platforms. You can elevate your advertising strategy and expand your digital skill set with this comprehensive course.</p> <h2><strong>This course at a glance </strong></h2> <ul> <li>Accredited by CPD UK</li> <li>Endorsed by Quality Licence Scheme</li> <li>Obtain an understanding of the fundamental aspects of programmatic advertising</li> <li>Recognise what is programmatic advertising</li> <li>Learn the benefits of what is programmatic advertising</li> <li>Understand various what is programmatic advertising strategies</li> <li>Learn about the qualifying media and ad standards</li> <li>Know the walkthrough of the programmatic process</li> <li>Learn about the impact of digital marketing in today's world</li> <li>Know how to set prices in a programmatic environment</li> <li>Realise how the auction works specifically in apps</li> </ul> </div> <div> <h2>Why Programmatic Advertising Course right for you?</h2> <p>This programmatic advertising online course is perfect for those who are willing to understand what is programmatic advertising and become confident digital marketers. This online course will also teach you about the impact of digital marketing in today's world and the benefits of using programmatic advertising.</p> <p>This programmatic advertising online course will also help you acquire knowledge about the qualifying media and ad standards. You will also learn about the walkthrough of the programmatic process and much more after taking this popular online course.</p> <p>By the end of the course, you will acquire a better understanding of what is programmatic advertising and what are its essential elements. After finishing this popular online course, you will also develop the skills required to become a confident digital marketer.</p> <h2>Programmatic Advertising Course Details</h2> <p> </p><div> <h3 id="small-panelsStayOpen-heading653b4a026973e">  Accredited by  </h3> <div id="panelsStayOpen-collapse653b4a026973e"> <div>   CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.<p></p> <p> </p> <p> The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.</p> <p> </p></div> </div> </div> <div> <h3 id="small-panelsStayOpen-heading653b4a026974d">  Course Curriculum  </h3> <div id="panelsStayOpen-collapse653b4a026974d"> <div> <p></p> <h4>Introduction to Programmatic Advertising</h4> <ul> <li>Welcome to Programmatic Advertising - Digital Marketing in Today's World</li> <li>High Level, What is Programmatic Advertising and What Are the Advantages</li> </ul> <h4>Digital Marketing Introduction - Programmatic Advertising</h4> <ul> <li>Digital Marketing Introduction - Qualifying Media and Ad Standards</li> <li>How It Works - a Walkthrough of the Programmatic Process</li> <li>The Programmatic Process in Action - Walking Through the Process</li> <li>Data Enhanced Ad Buys - Using DMPs to Make More Informed Buying Decisions</li> </ul> <h4>Programmatic vs. RTB - Defining RTB and Programmatic</h4> <ul> <li>Programmatic Vs. RTB - They Are Not One in The Same, So What Are They</li> <li>Reporting - Go Beyond Impressions and Clicks and Discover Response, Win, &amp; Fill</li> <li>Setting Pricing in a Programmatic Environment</li> </ul> <h4>Auctions -Waterfall,Header Bidding, and All About Programmatic Auctions</h4> <ul> <li>Auctions - an Introduction to First &amp; Second Price Auctions in Digital Marketing</li> <li>Traditional Waterfall - Digital Marketing Process of Serving an Ad</li> <li>Header Bidding - Programmatic Advertising 2.0 - Digital Marketing's New King</li> <li>Mobile Header Bidding - How This Auction Works Specifically in-app</li> </ul> <h4>Recap &amp; Thank You</h4> <ul> <li>Recap - Thank You - and Bonus Lecture</li> </ul> </div> <div> <p> </p></div> </div> </div> <div> <h3 id="small-panelsStayOpen-heading653b4a0269756">  Who should take this course?  </h3> <div id="panelsStayOpen-collapse653b4a0269756"> <div> <p></p> <p>This comprehensive programmatic advertising course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing.</p> <p> </p></div> </div> </div> <div> <h3 id="small-panelsStayOpen-heading653b4a026975b">  Entry Requirements  </h3> <div id="panelsStayOpen-collapse653b4a026975b"> <div> <p></p> <ul> <li>There are no academic entry requirements for this programmatic advertising course, and it is open to students of all academic backgrounds.</li> <li>However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.</li> </ul> <p> </p></div> </div> </div> <div> <h3 id="small-panelsStayOpen-heading653b4a0269760">  Assessment Method  </h3> <div id="panelsStayOpen-collapse653b4a0269760"> <div> <p></p> <p>This programmatic advertising online course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.</p> <p> </p></div> </div> </div> <div> <h3 id="small-panelsStayOpen-heading653b4a0269767">  Certification  </h3> <div id="panelsStayOpen-collapse653b4a0269767"> <div> <p></p> <h4>Endorsed Certificate from Quality Licence Scheme</h4> <p> After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is Â£65.</p> <h4>Certificate of Achievement from Lead Academy</h4> <p> After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of Â£12, and there is an additional fee to obtain a printed copy certificate which is Â£35. </p></div> </div> </div> <p></p> </div><h2><b>FAQs</b></h2> <div id="accordionPanelsStayOpenExample"> <div> <h3 id="panelsStayOpen-heading21">  Is CPD a recognised qualification in the UK?  </h3> <div id="panelsStayOpen-collapse21"> <div> <p>CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading23">  Are QLS courses recognised?  </h3> <div id="panelsStayOpen-collapse23"> <div> <p>Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading25">  When will I receive my certificate?  </h3> <div id="panelsStayOpen-collapse25"> <div> <p>For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading27">  Can I pay by invoice?  </h3> <div id="panelsStayOpen-collapse27"> <div> <p>Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading29">  Can I pay via instalment?  </h3> <div id="panelsStayOpen-collapse29"> <div> <p>Yes, you can pay via instalments at checkout. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading31">  How to take online classes from home?  </h3> <div id="panelsStayOpen-collapse31"> <div> <p>Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. </p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading33">  Does age matter in online learning?  </h3> <div id="panelsStayOpen-collapse33"> <div> <p>No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons.</p> </div> </div> </div> <div> <h3 id="panelsStayOpen-heading35">  When I will get the login details for my course?  </h3> <div id="panelsStayOpen-collapse35"> <div> <p>After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org</p> </div> </div> </div> </div>

Quality Guarantee:
Promising training excellence, satisfaction gurantee
Accredited by:
CPD UK & Quality License Scheme
Tutor Support:
Unlimited support via email, till you complete the course
Recognised Certification:
Accepted by thousands of professional bodies
Start Anytime:
With 1 year access to the course materials
Online Learning:
Learn from anywhere, whenever you want
This course will help you understand the methods of automated ad buying and placement, allowing you to reach your target audience at the right time and on the right platforms. You can elevate your advertising strategy and expand your digital skill set with this comprehensive course.
This course at a glance 
Accredited by CPD UK
Endorsed by Quality Licence Scheme
Obtain an understanding of the fundamental aspects of programmatic advertising
Recognise what is programmatic advertising
Learn the benefits of what is programmatic advertising
Understand various what is programmatic advertising strategies
Learn about the qualifying media and ad standards
Know the walkthrough of the programmatic process
Learn about the impact of digital marketing in today's world
Know how to set prices in a programmatic environment
Realise how the auction works specifically in apps
Why Programmatic Advertising Course right for you?
This programmatic advertising online course is perfect for those who are willing to understand what is programmatic advertising and become confident digital marketers. This online course will also teach you about the impact of digital marketing in today's world and the benefits of using programmatic advertising.
This programmatic advertising online course will also help you acquire knowledge about the qualifying media and ad standards. You will also learn about the walkthrough of the programmatic process and much more after taking this popular online course.
By the end of the course, you will acquire a better understanding of what is programmatic advertising and what are its essential elements. After finishing this popular online course, you will also develop the skills required to become a confident digital marketer.
Programmatic Advertising Course Details
 
 Accredited by 
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

 
 The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
 
 Course Curriculum 

Introduction to Programmatic Advertising
Welcome to Programmatic Advertising - Digital Marketing in Today's World
High Level, What is Programmatic Advertising and What Are the Advantages
Digital Marketing Introduction - Programmatic Advertising
Digital Marketing Introduction - Qualifying Media and Ad Standards
How It Works - a Walkthrough of the Programmatic Process
The Programmatic Process in Action - Walking Through the Process
Data Enhanced Ad Buys - Using DMPs to Make More Informed Buying Decisions
Programmatic vs. RTB - Defining RTB and Programmatic
Programmatic Vs. RTB - They Are Not One in The Same, So What Are They
Reporting - Go Beyond Impressions and Clicks and Discover Response, Win, & Fill
Setting Pricing in a Programmatic Environment
Auctions -Waterfall,Header Bidding, and All About Programmatic Auctions
Auctions - an Introduction to First & Second Price Auctions in Digital Marketing
Traditional Waterfall - Digital Marketing Process of Serving an Ad
Header Bidding - Programmatic Advertising 2.0 - Digital Marketing's New King
Mobile Header Bidding - How This Auction Works Specifically in-app
Recap & Thank You
Recap - Thank You - and Bonus Lecture
 
 Who should take this course? 

This comprehensive programmatic advertising course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing.
 
 Entry Requirements 

There are no academic entry requirements for this programmatic advertising course, and it is open to students of all academic backgrounds.
However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.
 
 Assessment Method 

This programmatic advertising online course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
 
 Certification 

Endorsed Certificate from Quality Licence Scheme
 After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is Â£65.
Certificate of Achievement from Lead Academy
 After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of Â£12, and there is an additional fee to obtain a printed copy certificate which is Â£35. 

FAQs
 Is CPD a recognised qualification in the UK? 
CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. 
 Are QLS courses recognised? 
Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. 
 When will I receive my certificate? 
For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. 
 Can I pay by invoice? 
Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. 
 Can I pay via instalment? 
Yes, you can pay via instalments at checkout. 
 How to take online classes from home? 
Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. 
 Does age matter in online learning? 
No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons.
 When I will get the login details for my course? 
After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Lead Academy

Programmatic Advertising Course Online

<p>Tired of searching and accumulating all the relevant courses for this specific field? It takes a substantial amount of your time and, more importantly, costs you a fortune! Well, we have just come up with the ultimate solution for you by giving this all-inclusive Advertising and Marketing Strategies mega bundle.</p><p>This 40 courses mega bundle keeps you up-to-date in this field and takes you one step ahead of others. Keeping in mind the latest advancements in this ever-emerging sector, the Advertising and Marketing Strategies bundle covers all the state-of-the-art tools and techniques required to become a competent worker in this area.</p><p>You will encounter specific courses relevant to the sector. We take you from the most introductory fundamentals to advance knowledge in a step-by-step manner. In addition, the Advertising and Marketing Strategies bundle also consists of courses related to some soft skills that you will need to succeed in any industry or job sector.</p><p><strong>This </strong><strong>Advertising and Marketing Strategies </strong><strong>Bundle consists of the following premium courses:</strong></p><ul><li>Course 01: Marketing</li><li>Course 02: Marketing Communication</li><li>Course 03: Strategic Planning and Analysis for Marketing</li><li>Course 04: How to Produce a Creative Marketing Strategy</li><li>Course 05: Marketing Strategies for Business</li><li>Course 06: Marketing Principles</li><li>Course 07: Marketing Secrets for High Sales</li><li>Course 08: Commercial Law</li><li>Course 09: Digital Marketing</li><li>Course 10: Social Media Marketing Strategy</li><li>Course 11: Lead Generation with Attraction Marketing for Business</li><li>Course 12: Content Creation and Content Marketing Certificate</li><li>Course 13: Advanced Diploma in Social Media Marketing</li><li>Course 14: Affiliate Marketing</li><li>Course 15: Complete Online Marketing &amp; Advertising Course</li><li>Course 16: Email Marketing Masterclass</li><li>Course 17: Facebook Marketing Strategy for Business</li><li>Course 18: Youtube Marketing Strategy</li><li>Course 19: Linkedin Marketing for Business</li><li>Course 20: Video Marketing Strategy</li><li>Course 21: Advanced Diploma in Digital Marketing</li><li>Course 22: Advanced Diploma in Social Media Marketing</li><li>Course 23: PR : Public Relation</li><li>Course 24: Marketing Strategies for Small Business</li><li>Course 25: Business Studies</li><li>Course 26: Business Law</li><li>Course 27: Start Your Own Business - Level 2 Certificate</li><li>Course 28: Basic Business Finance</li><li>Course 29: Business Performance Management</li><li>Course 30: Business Development</li></ul><p><strong>Moreover, this bundles include 10 career-focused courses:</strong></p><ul><li>Course 01: Career Development Plan Fundamentals</li><li>Course 02: CV Writing and Job Searching</li><li>Course 03: Interview Skills: Ace the Interview</li><li>Course 04: Video Job Interview for Job Seekers</li><li>Course 05: Create a Professional LinkedIn Profile</li><li>Course 06: Business English Perfection Course</li><li>Course 07: Networking Skills for Personal Success</li><li>Course 08: Boost Your Confidence and Self-Esteem</li><li>Course 09: Public Speaking Training</li><li>Course 10: Learn to Fight Procrastination</li></ul><p>Our cutting-edge learning package offers top-notch digital aid and first-rate tutor support. You will acquire the crucial hard and soft skills needed for career advancement because this bundle has been thoroughly examined and is career-friendly. So don't overthink! Enrol today.</p><p><strong>Learning Outcomes</strong></p><p>This unique Advertising and Marketing Strategies mega bundle will help you to-</p><ul><li>Quench your thirst for knowledge</li><li>Be up-to-date about the latest advancements</li><li>Achieve your dream career goal in this sector</li><li>Know the applicable rules and regulations needed for a professional in this area</li><li>Acquire some valuable knowledge related to Advertising and Marketing Strategies to uplift your morale</li></ul><p>The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes.</p><p><strong>Certificate:</strong></p><ul><li><strong>PDF Certificate: Free for all </strong><strong>40</strong><strong> courses</strong></li><li><strong>Hard Copy Certificate: Free (For The Title Course: Previously it was £10)</strong></li></ul><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        400 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <p>The Advertising and Marketing Strategies bundle is designed to assist anyone with a curious mind, anyone looking to boost their CVs or individuals looking to upgrade their career to the next level can also benefit from the learning materials.</p>
                        </div><h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>The courses in this bundle has been designed to be fully compatible with tablets and smartphones.</p>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p>This Advertising and Marketing Strategies bundle will give you an edge over other competitors and will open the doors for you to a plethora of career opportunities.</p>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Digital certificate -
            Included
        </p>
        <h4>Certificate of completion</h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div> <p>You will get the Hard Copy certificate for the title course (<strong>Marketing</strong>) absolutely Free! Other Hard Copy certificates are available for £10 each. </p><p><strong>Please Note:</strong> The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.</p> </div>

                        </div>

Tired of searching and accumulating all the relevant courses for this specific field? It takes a substantial amount of your time and, more importantly, costs you a fortune! Well, we have just come up with the ultimate solution for you by giving this all-inclusive Advertising and Marketing Strategies mega bundle.
This 40 courses mega bundle keeps you up-to-date in this field and takes you one step ahead of others. Keeping in mind the latest advancements in this ever-emerging sector, the Advertising and Marketing Strategies bundle covers all the state-of-the-art tools and techniques required to become a competent worker in this area.
You will encounter specific courses relevant to the sector. We take you from the most introductory fundamentals to advance knowledge in a step-by-step manner. In addition, the Advertising and Marketing Strategies bundle also consists of courses related to some soft skills that you will need to succeed in any industry or job sector.
This Advertising and Marketing Strategies Bundle consists of the following premium courses:
Course 01: Marketing
Course 02: Marketing Communication
Course 03: Strategic Planning and Analysis for Marketing
Course 04: How to Produce a Creative Marketing Strategy
Course 05: Marketing Strategies for Business
Course 06: Marketing Principles
Course 07: Marketing Secrets for High Sales
Course 08: Commercial Law
Course 09: Digital Marketing
Course 10: Social Media Marketing Strategy
Course 11: Lead Generation with Attraction Marketing for Business
Course 12: Content Creation and Content Marketing Certificate
Course 13: Advanced Diploma in Social Media Marketing
Course 14: Affiliate Marketing
Course 15: Complete Online Marketing & Advertising Course
Course 16: Email Marketing Masterclass
Course 17: Facebook Marketing Strategy for Business
Course 18: Youtube Marketing Strategy
Course 19: Linkedin Marketing for Business
Course 20: Video Marketing Strategy
Course 21: Advanced Diploma in Digital Marketing
Course 22: Advanced Diploma in Social Media Marketing
Course 23: PR : Public Relation
Course 24: Marketing Strategies for Small Business
Course 25: Business Studies
Course 26: Business Law
Course 27: Start Your Own Business - Level 2 Certificate
Course 28: Basic Business Finance
Course 29: Business Performance Management
Course 30: Business Development
Moreover, this bundles include 10 career-focused courses:
Course 01: Career Development Plan Fundamentals
Course 02: CV Writing and Job Searching
Course 03: Interview Skills: Ace the Interview
Course 04: Video Job Interview for Job Seekers
Course 05: Create a Professional LinkedIn Profile
Course 06: Business English Perfection Course
Course 07: Networking Skills for Personal Success
Course 08: Boost Your Confidence and Self-Esteem
Course 09: Public Speaking Training
Course 10: Learn to Fight Procrastination
Our cutting-edge learning package offers top-notch digital aid and first-rate tutor support. You will acquire the crucial hard and soft skills needed for career advancement because this bundle has been thoroughly examined and is career-friendly. So don't overthink! Enrol today.
Learning Outcomes
This unique Advertising and Marketing Strategies mega bundle will help you to-
Quench your thirst for knowledge
Be up-to-date about the latest advancements
Achieve your dream career goal in this sector
Know the applicable rules and regulations needed for a professional in this area
Acquire some valuable knowledge related to Advertising and Marketing Strategies to uplift your morale
The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes.
Certificate:
PDF Certificate: Free for all 40 courses
Hard Copy Certificate: Free (For The Title Course: Previously it was £10)
 CPD 
400 CPD hours / points  Accredited by CPD Quality Standards
 Who is this course for? 
The Advertising and Marketing Strategies bundle is designed to assist anyone with a curious mind, anyone looking to boost their CVs or individuals looking to upgrade their career to the next level can also benefit from the learning materials.
 Requirements 
The courses in this bundle has been designed to be fully compatible with tablets and smartphones.
 Career path 
This Advertising and Marketing Strategies bundle will give you an edge over other competitors and will open the doors for you to a plethora of career opportunities.
 Certificates 
Certificate of completion
 Digital certificate - Included 
Certificate of completion
 Hard copy certificate - Included 
You will get the Hard Copy certificate for the title course (Marketing) absolutely Free! Other Hard Copy certificates are available for £10 each. 
Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Apex Learning

Advertising and Marketing Strategies

<h3><b>Overview</b></h3>
<p><span>Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, '<strong>Advertising Copywriter</strong>', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess.</span></p>
<p><span>The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements. </span></p>
<p><span>Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm?</span></p>
<p><strong><span>Learning Outcomes</span></strong></p>
<ol>
<li><span>Understand the foundational concepts and principles underlying effective copywriting.</span></li>
<li><span>Apply marketing strategies to produce persuasive and sale-driven advertising copy.</span></li>
<li><span>Utilise a systematic 9-step approach to simplify and enhance the copywriting process.</span></li>
<li><span>Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention.</span></li>
<li><span>Master various copywriting formulas and techniques to consistently produce high-quality advertisements.</span></li>
</ol>
<h3><b>Why buy this Advertising Copywriter course?</b></h3>
<ol>
<li><span>Unlimited access to the course for forever</span></li>
<li><b>Digital Certificate, Transcript, student ID</b><span> all included in the price</span></li>
<li><span>Absolutely no hidden fees</span></li>
<li><span>Directly receive </span><b>CPD </b><span>accredited qualifications after course completion</span></li>
<li><span>Receive one to one assistance on every weekday from professionals</span></li>
<li><span>Immediately receive the PDF certificate after passing</span></li>
<li><span>Receive the original copies of your certificate and transcript on the next working day</span></li>
<li><span>Easily learn the skills and knowledge from the comfort of your home</span></li>
</ol>
<h3><b>Certification</b></h3>
<p><span>After studying the course materials of the </span><b>Advertising Copywriter</b><span> there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.</span></p>
<h3><b>Who is this Advertising Copywriter course for?</b></h3>
<ul>
<li><span>Beginners keen on understanding the intricacies of advertising copywriting.</span></li>
<li><span>Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy.</span></li>
<li><span>Writers wishing to transition into the advertising realm and harness the power of persuasive text.</span></li>
<li><span>Business owners seeking to improve their brand's message and influence their target audience.</span></li>
<li><span>Content creators looking to elevate their writing and produce impactful advertisement content.</span></li>
</ul>
<h3><b>Prerequisites</b></h3>
<p><span>This </span><b>Advertising Copywriter</b><span> does not require you to have any prior qualifications or experience. You can just enrol and start learning.This </span><b>Advertising Copywriter</b><span> was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.</span></p>
<h3><b>Career path</b></h3>
<ul>
<li><strong><span>Advertising Copywriter</span></strong><span>: Average Salary £25,000 - £45,000.</span></li>
<li><strong><span>Content Strategist</span></strong><span>: Average Salary £30,000 - £50,000.</span></li>
<li><strong><span>Brand Strategist</span></strong><span>: Average Salary £35,000 - £55,000.</span></li>
<li><strong><span>Marketing Manager</span></strong><span>: Average Salary £40,000 - £60,000.</span></li>
<li><strong><span>Headline Specialist</span></strong><span>: Average Salary £28,000 - £48,000.</span></li>
<li><strong><span>Creative Director</span></strong><span>: Average Salary £60,000 - £100,000.</span></li>
</ul><div>
				<h3>
	<span>Course Curriculum</span>
</h3>

<div>
<table width="100%">				<tbody><tr>
					<td colspan="4"> Section 1: Introduction</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Welcome to the Copywriting Course</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Course Overview</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 2: Introduction to Copywriting</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: What is Copywriting</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Elements of Great Copy</td>
					<td> </td>
					<td><span><i></i> 00:11:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Traditional vs Modern Copywriting</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Career Options for Copywriters</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: Job Description and Responsibilities of a Copywriter</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: Copywriting vs Content Writing: The Difference</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 3: Core Concepts of Copywriting</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: What is a Short Form Copy</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: What is a Long Form Copy</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Types of Tones Used for Writing Copy</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Which Types of Tone You Should Use</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: Identifying the Target Audience</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: Qualities That Will Make You a Successful Copywriter</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 4: Marketing Tactics to Write Copy That Sells</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: The Secret to Understand Buyer's Mindset</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Never Make Your Copy Look Like an Ad</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: 2 Second Hack to Become a Successful Copywriter</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Features vs Benefits</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: The Shocking Truth about Buyers &amp; Customers</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: So What Test</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 7: FOMO: How to Use This Most Powerful Marketing Tool</td>
					<td> </td>
					<td><span><i></i> 00:08:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 8: What's in It for Me</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 9: The Secret to Sell Instantly</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 10: Leveraging the Power of Emotions</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 5: The Copywriting Process: 9 Steps to Make It Easier For You</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Steps in the Copywriting Process</td>
					<td> </td>
					<td><span><i></i> 00:08:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Understand the Product</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Performing Competitor Analysis</td>
					<td> </td>
					<td><span><i></i> 00:12:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Create a Buyer Persona / Customer Avatar</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: Writing the copy</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: Editing the Copy</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 7: Adding Design Elements + Media</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 8: Publish the Copy + Promotion</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 9: Checking the Conversion from Copy - Measuring Results</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 6: Copywriting Formulas</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: AIDA: The 4 Step Formula</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Storytelling: Best Tool for Converting Readers into Buyers</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: 3 STEP Formula: PAS</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 7: Headlines</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Section Introduction</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Intro to Headlines</td>
					<td> </td>
					<td><span><i></i> 00:07:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Importance of Headlines</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Formula to Write Amazing Headlines (Everytime)</td>
					<td> </td>
					<td><span><i></i> 00:09:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: How to Use This Formula (With Examples)</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: Free Tool to Create Attractive Headlines</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 7: Practice Exercise</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Section Intro</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Headline Hack # 1</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Headline Hack # 2</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 4: Headline Hack # 3</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 5: Headline Hack # 4</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 6: Headline Hack # 5</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 7: Headline Hack # 6</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 8: Quick Recap</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 9: Creating the Copy</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Focus on the Customer</td>
					<td> </td>
					<td><span><i></i> 00:06:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: How to Write a Conversational Copy</td>
					<td> </td>
					<td><span><i></i> 00:03:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 10: Hacks &amp; Tips</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Collect Winning Pieces</td>
					<td> </td>
					<td><span><i></i> 00:04:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 3: Using Customer's Words</td>
					<td> </td>
					<td><span><i></i> 00:05:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 11: Practice Exercises</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Recreate Ads</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 2: Record Your Copy</td>
					<td> </td>
					<td><span><i></i> 00:02:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Section 12: Conclusion</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Unit 1: Conclusion</td>
					<td> </td>
					<td><span><i></i> 00:01:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Resources</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Resources - Advertising Copywriter</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Assignment </td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Assignment - Advertising Copywriter</td>
					<td> </td>
					<td><span><i></i> 00:00:00</span></td>
				</tr>
				</tbody></table></div>

			</div>

Overview
Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess.
The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements. 
Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm?
Learning Outcomes
Understand the foundational concepts and principles underlying effective copywriting.
Apply marketing strategies to produce persuasive and sale-driven advertising copy.
Utilise a systematic 9-step approach to simplify and enhance the copywriting process.
Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention.
Master various copywriting formulas and techniques to consistently produce high-quality advertisements.
Why buy this Advertising Copywriter course?
Unlimited access to the course for forever
Digital Certificate, Transcript, student ID all included in the price
Absolutely no hidden fees
Directly receive CPD accredited qualifications after course completion
Receive one to one assistance on every weekday from professionals
Immediately receive the PDF certificate after passing
Receive the original copies of your certificate and transcript on the next working day
Easily learn the skills and knowledge from the comfort of your home
Certification
After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60.
Who is this Advertising Copywriter course for?
Beginners keen on understanding the intricacies of advertising copywriting.
Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy.
Writers wishing to transition into the advertising realm and harness the power of persuasive text.
Business owners seeking to improve their brand's message and influence their target audience.
Content creators looking to elevate their writing and produce impactful advertisement content.
Prerequisites
This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.
Career path
Advertising Copywriter: Average Salary £25,000 - £45,000.
Content Strategist: Average Salary £30,000 - £50,000.
Brand Strategist: Average Salary £35,000 - £55,000.
Marketing Manager: Average Salary £40,000 - £60,000.
Headline Specialist: Average Salary £28,000 - £48,000.
Creative Director: Average Salary £60,000 - £100,000.
 Course Curriculum

Section 1: Introduction			
	Unit 1: Welcome to the Copywriting Course		00:05:00
	Unit 2: Course Overview		00:04:00
Section 2: Introduction to Copywriting			
	Unit 1: What is Copywriting		00:05:00
	Unit 2: Elements of Great Copy		00:11:00
	Unit 3: Traditional vs Modern Copywriting		00:04:00
	Unit 4: Career Options for Copywriters		00:12:00
	Unit 5: Job Description and Responsibilities of a Copywriter		00:06:00
	Unit 6: Copywriting vs Content Writing: The Difference		00:04:00
Section 3: Core Concepts of Copywriting			
	Unit 1: What is a Short Form Copy		00:03:00
	Unit 2: What is a Long Form Copy		00:02:00
	Unit 3: Types of Tones Used for Writing Copy		00:06:00
	Unit 4: Which Types of Tone You Should Use		00:07:00
	Unit 5: Identifying the Target Audience		00:06:00
	Unit 6: Qualities That Will Make You a Successful Copywriter		00:06:00
Section 4: Marketing Tactics to Write Copy That Sells			
	Unit 1: The Secret to Understand Buyer's Mindset		00:04:00
	Unit 2: Never Make Your Copy Look Like an Ad		00:06:00
	Unit 3: 2 Second Hack to Become a Successful Copywriter		00:05:00
	Unit 4: Features vs Benefits		00:04:00
	Unit 5: The Shocking Truth about Buyers & Customers		00:04:00
	Unit 6: So What Test		00:05:00
	Unit 7: FOMO: How to Use This Most Powerful Marketing Tool		00:08:00
	Unit 8: What's in It for Me		00:04:00
	Unit 9: The Secret to Sell Instantly		00:05:00
	Unit 10: Leveraging the Power of Emotions		00:04:00
Section 5: The Copywriting Process: 9 Steps to Make It Easier For You			
	Unit 1: Steps in the Copywriting Process		00:08:00
	Unit 2: Understand the Product		00:06:00
	Unit 3: Performing Competitor Analysis		00:12:00
	Unit 4: Create a Buyer Persona / Customer Avatar		00:06:00
	Unit 5: Writing the copy		00:01:00
	Unit 6: Editing the Copy		00:02:00
	Unit 7: Adding Design Elements + Media		00:07:00
	Unit 8: Publish the Copy + Promotion		00:02:00
	Unit 9: Checking the Conversion from Copy - Measuring Results		00:03:00
Section 6: Copywriting Formulas			
	Unit 1: AIDA: The 4 Step Formula		00:05:00
	Unit 2: Storytelling: Best Tool for Converting Readers into Buyers		00:05:00
	Unit 3: 3 STEP Formula: PAS		00:06:00
Section 7: Headlines			
	Unit 1: Section Introduction		00:01:00
	Unit 2: Intro to Headlines		00:07:00
	Unit 3: Importance of Headlines		00:03:00
	Unit 4: Formula to Write Amazing Headlines (Everytime)		00:09:00
	Unit 5: How to Use This Formula (With Examples)		00:02:00
	Unit 6: Free Tool to Create Attractive Headlines		00:03:00
	Unit 7: Practice Exercise		00:01:00
Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist			
	Unit 1: Section Intro		00:02:00
	Unit 2: Headline Hack # 1		00:01:00
	Unit 3: Headline Hack # 2		00:02:00
	Unit 4: Headline Hack # 3		00:02:00
	Unit 5: Headline Hack # 4		00:04:00
	Unit 6: Headline Hack # 5		00:02:00
	Unit 7: Headline Hack # 6		00:03:00
	Unit 8: Quick Recap		00:01:00
Section 9: Creating the Copy			
	Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist		00:04:00
	Unit 2: Focus on the Customer		00:06:00
	Unit 3: How to Write a Conversational Copy		00:03:00
Section 10: Hacks & Tips			
	Unit 1: Collect Winning Pieces		00:04:00
	Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy		00:02:00
	Unit 3: Using Customer's Words		00:05:00
Section 11: Practice Exercises			
	Unit 1: Recreate Ads		00:01:00
	Unit 2: Record Your Copy		00:02:00
Section 12: Conclusion			
	Unit 1: Conclusion		00:01:00
Resources			
	Resources - Advertising Copywriter		00:00:00
Assignment			
	Assignment - Advertising Copywriter		00:00:00

Studyhub UK

Online Course Marketing

Seo Copywriting

Advertising Copywriter

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<p>Participants will delve into the intricacies of native and display advertising by exploring various types within each category. The course will equip them with the tools to understand the strengths and limitations of different advertising formats. Additionally, the focus will be on developing effective strategies tailored to each, ensuring participants can craft campaigns that resonate with target audiences. The course will not only cover the theoretical aspects but also provide practical insights into implementing successful advertising strategies.</p>
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<br />After the successful completion of the course, you will be able to learn about the following,<br /><br />
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<li>Define native advertising and distinguish it from other forms of advertising, such as display advertising and sponsored content.</li>
<li>Understand the various types of native advertising and display advertising.</li>
<li>Develop effective native advertising and display advertising strategies.</li>
<li>Learn when should we Use Display Advertising and native advertising.</li>
<li>Analyze and interpret native advertising and display advertising metrics.</li>
<li>Choose appropriate tools and platforms for creating and managing native advertising, and display advertising campaigns</li>
<li>Develop effective display advertising strategies.</li>
<li>Develop a comprehensive understanding of the current trends and future directions of display advertising and native advertising.</li>
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<p>This course aims to go beyond the basics by addressing the critical aspects of analyzing metrics in native and display advertising. Participants will learn how to interpret data effectively, enabling them to measure the success of their campaigns and make informed decisions for optimization. Furthermore, the course will guide participants in choosing the right tools and platforms for creating and managing native and display advertising campaigns. As an integral part of the curriculum, participants will also gain insights into current trends and emerging directions in the ever-evolving landscape of native and display advertising, ensuring they stay ahead in this dynamic field.</p>
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<div> <div id="headingTwo"> <h2>  </h2> </div> <div id="collapseTwo"> <div> <div> <div> <div> <div> <div id="msbmAccordion"> <div> <div> <div> <div> <div id="headingOne1"> <h2>  </h2> </div> <div id="collapse2785"> <div> <p>This course aims to provide participants with a solid foundation in the realm of advertising by defining and distinguishing native advertising from other prevalent forms such as display advertising and sponsored content. Through comprehensive exploration, participants will gain the ability to identify the unique characteristics and functionalities of native advertising, enabling them to discern its distinctiveness within the broader advertising landscape.</p> <ul> <li> <div> <div> <i></i> </div> <div> <h5>Course Structure and Assessment Guidelines</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Navigating the MSBM Study Portal</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Interacting with Lectures/Learning Components</h5> <p>Watch this video to gain further insight.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Understanding Native Advertising &amp; Display Advertising</h5> <p>Self-paced pre-recorded learning content on this topic.</p> </div> </div> </li> <li> <div> <div> <i></i> </div> <div> <h5>Understanding Native Advertising and Display Advertising</h5> <p>Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. </p> </div> </div> </li> </ul> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div>
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All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
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There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.<br />The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.<br /><br />
<ul>
<li>Native Advertising Strategist</li>
<li>Display Advertising Specialist</li>
<li>Advertising Metrics Analyst</li>
<li>Content Integration Manager</li>
<li>Campaign Optimization Specialist</li>
<li>Ad Platforms Manager</li>
<li>Trend Analyst in Advertising</li>
<li>Creative Content Developer - Native Advertising</li>
<li>AdTech Solutions Specialist</li>
<li>Campaign Compliance and Ethics Officer</li>
</ul>
<br /><br /><br />
</div>
</div>
</div>
</div><div>
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<div>
<h5>Average Completion Time</h5>
<p>2 Weeks</p>
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</div>
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<h5>Accreditation</h5>
<p>3 CPD Hours</p>
</div>
</div>
</div>
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<div>

<div>
<h5>Level</h5>
<p>Advanced</p>
</div>
</div>
</div>
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<div>

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<h5>Start Time</h5>
<p>Anytime</p>
</div>
</div>
</div>
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<h5>100% Online</h5>
<p>Study online with ease.</p>
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<h5>Unlimited Access</h5>
<p>24/7 unlimited access with pre-recorded lectures.</p>
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</div>
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<h5>Low Fees</h5>
<p>Our fees are low and easy to pay online.</p>
</div>
</div>
</div>

 
Participants will delve into the intricacies of native and display advertising by exploring various types within each category. The course will equip them with the tools to understand the strengths and limitations of different advertising formats. Additionally, the focus will be on developing effective strategies tailored to each, ensuring participants can craft campaigns that resonate with target audiences. The course will not only cover the theoretical aspects but also provide practical insights into implementing successful advertising strategies.
After the successful completion of the course, you will be able to learn about the following,
Define native advertising and distinguish it from other forms of advertising, such as display advertising and sponsored content.
Understand the various types of native advertising and display advertising.
Develop effective native advertising and display advertising strategies.
Learn when should we Use Display Advertising and native advertising.
Analyze and interpret native advertising and display advertising metrics.
Choose appropriate tools and platforms for creating and managing native advertising, and display advertising campaigns
Develop effective display advertising strategies.
Develop a comprehensive understanding of the current trends and future directions of display advertising and native advertising.
 
This course aims to go beyond the basics by addressing the critical aspects of analyzing metrics in native and display advertising. Participants will learn how to interpret data effectively, enabling them to measure the success of their campaigns and make informed decisions for optimization. Furthermore, the course will guide participants in choosing the right tools and platforms for creating and managing native and display advertising campaigns. As an integral part of the curriculum, participants will also gain insights into current trends and emerging directions in the ever-evolving landscape of native and display advertising, ensuring they stay ahead in this dynamic field.
 
 
This course aims to provide participants with a solid foundation in the realm of advertising by defining and distinguishing native advertising from other prevalent forms such as display advertising and sponsored content. Through comprehensive exploration, participants will gain the ability to identify the unique characteristics and functionalities of native advertising, enabling them to discern its distinctiveness within the broader advertising landscape.
Course Structure and Assessment Guidelines Watch this video to gain further insight.
Navigating the MSBM Study Portal Watch this video to gain further insight.
Interacting with Lectures/Learning Components Watch this video to gain further insight.
Understanding Native Advertising & Display Advertising Self-paced pre-recorded learning content on this topic.
Understanding Native Advertising and Display Advertising Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct.
 
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.
 
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.
Native Advertising Strategist
Display Advertising Specialist
Advertising Metrics Analyst
Content Integration Manager
Campaign Optimization Specialist
Ad Platforms Manager
Trend Analyst in Advertising
Creative Content Developer - Native Advertising
AdTech Solutions Specialist
Campaign Compliance and Ethics Officer
Average Completion Time
2 Weeks
Accreditation
3 CPD Hours
Level
Advanced
Start Time
Anytime
100% Online
Study online with ease.
Unlimited Access
24/7 unlimited access with pre-recorded lectures.
Low Fees
Our fees are low and easy to pay online.

Metropolitan School of Business & Management UK

Digital Marketing

Media Marketing

Professional Certificate Course in Native Advertising and Display Advertising in London 2024

<p>Give a compliment to your career and take it to the next level. This<strong> Advertising </strong>bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this Advertising bundle will help you stay ahead of the pack.</p><p>Throughout the Advertising programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector.</p><p>Along with this Advertising course, you will get <strong>10 premium courses, an original </strong><strong>hardcopy</strong>, <strong>11 PDF certificates (Main Course + Additional Courses) </strong>Student ID card as gifts.</p><p><strong>This Advertising Bundle Consists of the following Premium courses: </strong></p><ul><li><strong> </strong><strong>Course 01: </strong>Digital Marketing</li><li><strong> </strong><strong>Course 02: </strong>Strategic Planning and Analysis for Marketing</li><li><strong> </strong><strong>Course 03: </strong>Marketing Fundamentals</li><li><strong> </strong><strong>Course 04: </strong>Business Branding</li><li><strong> </strong><strong>Course 05: </strong>Sales and Marketing Skills Level 3</li><li><strong> </strong><strong>Course 06: </strong>Disruptive Innovation for Business</li><li><strong> </strong><strong>Course 07: </strong>Digital Marketing Business Tips</li><li><strong> </strong><strong>Course 08: </strong>Social Media Strategist Training</li><li><strong> </strong><strong>Course 09: </strong>TikTok Marketing for Business</li><li><strong> </strong><strong>Course 10: </strong>Customer Relationship Management<strong><br /></strong></li><li><strong> </strong><strong>Course 11: </strong>Influencing and Negotiating</li></ul><p>As one of the top course providers in the UK, we're committed to providing you with the best educational experience possible. Our industry experts have designed the Advertising to empower you to learn all at once with accuracy. You can take the Advertising course at your own pace - anytime, from anywhere.</p><p>So, enrol now to advance your career!</p><p><strong>Benefits you'll get choosing Apex Learning:</strong></p><ul><li>Pay once and get lifetime access to 11 CPD courses</li><li>Free e-Learning App for engaging reading materials &amp; helpful assistance</li><li>Certificates, student ID for the title course included in a one-time fee</li><li>Free up your time - don't waste time and money travelling for classes</li><li>Accessible, informative modules designed by expert instructors</li><li>Learn at your ease - anytime, from anywhere</li><li>Study the course from your computer, tablet or mobile device</li><li>CPD accredited course - improve the chance of gaining professional skills</li><li>Gain valuable knowledge without leaving your home</li></ul><p><strong>How will I get my Certificate?</strong></p><p>After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement.</p><ul><li><strong></strong><strong> PDF Certificate: Free (Previously it was </strong><strong>£</strong><strong>10 * 11 = </strong><strong>£</strong><strong>110)</strong></li><li><strong></strong><strong> Hard Copy Certificate: Free (For The Title Course)</strong></li></ul><p>If you want to get hardcopy certificates for other courses, generally you have to pay £20 for each. But with this special offer, Apex Learning is offering a<strong> Flat 50% discount </strong>on hard copy certificates, and you can get each for just <strong>£10</strong>!</p><p>PS The delivery charge inside the UK is £3.99, and the international students have to pay £9.99.</p><p>The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Advertising expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes.</p><p><strong>Curriculum of Bundle </strong></p><p><strong>Course 01: Digital Marketing</strong></p><ul><li>Section 1: Introduction</li><li>Section 2: How to Apply the Internet Marketing Process</li><li>Section 3: The Internet Marketing Strategies That Will Increase Your Sales</li><li>Section 4: Creating an Internet Marketing Strategy for Your Business</li><li>Section 5: Structuring and Auditing of Website</li></ul><p><strong>Course 02: Strategic Planning and Analysis for Marketing</strong></p><ul><li>Module 1: An Introduction to Strategic Planning</li><li>Module 2: Development of a Strategic Plan</li><li>Module 3: Strategic Planning for Marketing</li><li>Module 4: Strategic and Marketing Analysis</li><li>Module 5: Internal Analysis</li><li>Module 6: External Analysis</li><li>Module 7: Market Segmentation, Targeting and Positioning</li><li>Module 8: Approaches to Customer Analysis</li><li>Module 9: Approaches to Competitor Analysis</li></ul><p><strong>Course 03: Marketing Fundamentals</strong></p><ul><li>Module 01: Introduction to Marketing Fundamentals</li><li>Module 02: Definitions of Marketing</li><li>Module 03: Traditional vs Contemporary Marketing</li><li>Module 04: Marketing Management Orientations</li><li>Module 05: Understand your Customers</li><li>Module 06: Segmentation</li></ul><p><strong>Course 04: Business Branding</strong></p><ul><li>Business Course Promo Video</li><li>Chapter1</li><li>Chapter2</li><li>Chapter3</li><li>Chapter4</li><li>Chapter5</li><li>Chapter6</li><li>Chapter7</li><li>Chapter8</li><li>Chapter9</li><li>Chapter10</li><li>Chapter11</li></ul><p><strong>Course 05: Sales and Marketing Skills Level 3</strong></p><ul><li>Module One - Getting Started</li><li>Module Two - Understanding the Talk</li><li>Module Three - Getting Prepared to Make the Call</li><li>Module Four - Creative Openings</li><li>Module Five - Making Your Pitch</li><li>Module Six - Handling Objections</li><li>Module Seven - Sealing the Deal</li></ul><p>And more...</p><p><strong>Course 06: Disruptive Innovation for Business</strong></p><ul><li>Module 01: Introduction Disruptive Innovations for Business</li><li>Module 02: The Three Key Difficulties</li><li>Module 03: Six Insight on How to grow Disruptive Innovations next to core</li></ul><p><strong>Course 07: Digital Marketing Business Tips</strong></p><ul><li>Unit 1: You are Responsible for the Failure or Success of Your Business</li><li>Unit 2: Why Internet Marketing and Social Media are important for Businesses</li><li>Unit 3: How Google Search and Display Network Can Increase Your Sales</li><li>Unit 4: The More You Learn the More You Earn</li><li>Unit 5: Commitment</li><li>Unit 6: Telling is not Selling</li><li>Unit 7: Your Network is your Net-worth</li><li>Unit 8: How to become Digital Marketing and Sales Expert</li></ul><p><strong>Course 08: Social Media Strategist Training</strong></p><ul><li>The Rise of Social Media</li><li>Conducting Market Analysis</li><li>Auditing Social Media</li><li>Setting Goals and Selecting Platforms</li><li>Creating the Social Media Policy</li><li>Integrating Marketing Strategies</li><li>Developing Effective Content</li><li>Understanding the Popular Platforms</li><li>Launching Successful Campaigns</li><li>Managing the Community</li><li>Providing Customer Service</li><li>Measuring, Analyzing and Reporting</li><li>The Social Media Strategist Career</li></ul><p><strong>Course 09: TikTok Marketing for Business</strong></p><ul><li>Section 1: Getting Started on TikTok</li><li>Section 2: TikTok Foundations</li><li>Section 3: Special Features of TikTok</li><li>Section 4: How to Monetise Your Audience</li><li>Section 5: Build Your Credibility</li><li>Section 6: Build Your Community</li><li>Section 7: How to Go Viral</li></ul><p><strong>Course 10: Customer Relationship Management<br /></strong></p><ul><li>Module 01: Introduction to Customer Relationship Management (CRM)</li><li>Module 02: CRM Fundamentals</li><li>Module 03: CRM Strategies CRM Strategies</li><li>Module 04: Data Analysis in CRM</li><li>Module 05: CRM Databases</li><li>Module 06: Deepening Customer Relationship</li><li>Module 07: Handling Customer Complaints</li><li>Module 08: Future of CRM</li></ul><p><strong>Course 11: Influencing and Negotiating</strong></p><ul><li>Unit 01: Influencing</li><li>Unit 02: Negotiating</li></ul><h2>
        
        <div>CPD</div>
    </h2>

                        <div id="cpd">
                            <div>
                                <div>
                                    <div>
                                        120 CPD hours / points
                                    </div>
                                        <div>
                                            Accredited by CPD Quality Standards
                                        </div>
                                </div>
                            </div>
                        </div><h2>
        
        <div>Who is this course for?</div>
    </h2>

                        <div id="who_is_this_course_for">
                            <p>Anyone from any background can enrol in this Advertising bundle.</p>
                        </div><h2>
        
        <div>Requirements</div>
    </h2>

                        <div id="requirements">
                            <p>This Advertising course has been designed to be fully compatible with tablets and smartphones.</p>
                        </div><h2>
        
        <div>Career path</div>
    </h2>

                        <div id="career_path">
                            <p>Having this expertise will increase the value of your CV and open you up to multiple job sectors.</p>
                        </div><h2>
        
        <div>Certificates</div>
    </h2>

                        <div id="optional_extras">
                                    <h4>Certificate of completion</h4>
        <p>
            Digital certificate -
            Included
        </p>
        <h4>Certificate of completion</h4>
        <p>
            Hard copy certificate -
            Included
        </p>
            <div> <p>P.S. The delivery charge inside the UK is £3.99, and the international students have to pay £9.99.</p> </div>

                        </div>

Give a compliment to your career and take it to the next level. This Advertising bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this Advertising bundle will help you stay ahead of the pack.
Throughout the Advertising programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector.
Along with this Advertising course, you will get 10 premium courses, an original hardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts.
This Advertising Bundle Consists of the following Premium courses: 
Course 01: Digital Marketing
Course 02: Strategic Planning and Analysis for Marketing
Course 03: Marketing Fundamentals
Course 04: Business Branding
Course 05: Sales and Marketing Skills Level 3
Course 06: Disruptive Innovation for Business
Course 07: Digital Marketing Business Tips
Course 08: Social Media Strategist Training
Course 09: TikTok Marketing for Business
Course 10: Customer Relationship Management
Course 11: Influencing and Negotiating
As one of the top course providers in the UK, we're committed to providing you with the best educational experience possible. Our industry experts have designed the Advertising to empower you to learn all at once with accuracy. You can take the Advertising course at your own pace - anytime, from anywhere.
So, enrol now to advance your career!
Benefits you'll get choosing Apex Learning:
Pay once and get lifetime access to 11 CPD courses
Free e-Learning App for engaging reading materials & helpful assistance
Certificates, student ID for the title course included in a one-time fee
Free up your time - don't waste time and money travelling for classes
Accessible, informative modules designed by expert instructors
Learn at your ease - anytime, from anywhere
Study the course from your computer, tablet or mobile device
CPD accredited course - improve the chance of gaining professional skills
Gain valuable knowledge without leaving your home
How will I get my Certificate?
After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement.
 PDF Certificate: Free (Previously it was £10 * 11 = £110)
 Hard Copy Certificate: Free (For The Title Course)
If you want to get hardcopy certificates for other courses, generally you have to pay £20 for each. But with this special offer, Apex Learning is offering a Flat 50% discount on hard copy certificates, and you can get each for just £10!
PS The delivery charge inside the UK is £3.99, and the international students have to pay £9.99.
The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Advertising expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes.
Curriculum of Bundle 
Course 01: Digital Marketing
Section 1: Introduction
Section 2: How to Apply the Internet Marketing Process
Section 3: The Internet Marketing Strategies That Will Increase Your Sales
Section 4: Creating an Internet Marketing Strategy for Your Business
Section 5: Structuring and Auditing of Website
Course 02: Strategic Planning and Analysis for Marketing
Module 1: An Introduction to Strategic Planning
Module 2: Development of a Strategic Plan
Module 3: Strategic Planning for Marketing
Module 4: Strategic and Marketing Analysis
Module 5: Internal Analysis
Module 6: External Analysis
Module 7: Market Segmentation, Targeting and Positioning
Module 8: Approaches to Customer Analysis
Module 9: Approaches to Competitor Analysis
Course 03: Marketing Fundamentals
Module 01: Introduction to Marketing Fundamentals
Module 02: Definitions of Marketing
Module 03: Traditional vs Contemporary Marketing
Module 04: Marketing Management Orientations
Module 05: Understand your Customers
Module 06: Segmentation
Course 04: Business Branding
Business Course Promo Video
Chapter1
Chapter2
Chapter3
Chapter4
Chapter5
Chapter6
Chapter7
Chapter8
Chapter9
Chapter10
Chapter11
Course 05: Sales and Marketing Skills Level 3
Module One - Getting Started
Module Two - Understanding the Talk
Module Three - Getting Prepared to Make the Call
Module Four - Creative Openings
Module Five - Making Your Pitch
Module Six - Handling Objections
Module Seven - Sealing the Deal
And more...
Course 06: Disruptive Innovation for Business
Module 01: Introduction Disruptive Innovations for Business
Module 02: The Three Key Difficulties
Module 03: Six Insight on How to grow Disruptive Innovations next to core
Course 07: Digital Marketing Business Tips
Unit 1: You are Responsible for the Failure or Success of Your Business
Unit 2: Why Internet Marketing and Social Media are important for Businesses
Unit 3: How Google Search and Display Network Can Increase Your Sales
Unit 4: The More You Learn the More You Earn
Unit 5: Commitment
Unit 6: Telling is not Selling
Unit 7: Your Network is your Net-worth
Unit 8: How to become Digital Marketing and Sales Expert
Course 08: Social Media Strategist Training
The Rise of Social Media
Conducting Market Analysis
Auditing Social Media
Setting Goals and Selecting Platforms
Creating the Social Media Policy
Integrating Marketing Strategies
Developing Effective Content
Understanding the Popular Platforms
Launching Successful Campaigns
Managing the Community
Providing Customer Service
Measuring, Analyzing and Reporting
The Social Media Strategist Career
Course 09: TikTok Marketing for Business
Section 1: Getting Started on TikTok
Section 2: TikTok Foundations
Section 3: Special Features of TikTok
Section 4: How to Monetise Your Audience
Section 5: Build Your Credibility
Section 6: Build Your Community
Section 7: How to Go Viral
Course 10: Customer Relationship Management

Module 01: Introduction to Customer Relationship Management (CRM)
Module 02: CRM Fundamentals
Module 03: CRM Strategies CRM Strategies
Module 04: Data Analysis in CRM
Module 05: CRM Databases
Module 06: Deepening Customer Relationship
Module 07: Handling Customer Complaints
Module 08: Future of CRM
Course 11: Influencing and Negotiating
Unit 01: Influencing
Unit 02: Negotiating
 CPD 
120 CPD hours / points  Accredited by CPD Quality Standards
 Who is this course for? 
Anyone from any background can enrol in this Advertising bundle.
 Requirements 
This Advertising course has been designed to be fully compatible with tablets and smartphones.
 Career path 
Having this expertise will increase the value of your CV and open you up to multiple job sectors.
 Certificates 
Certificate of completion
 Digital certificate - Included 
Certificate of completion
 Hard copy certificate - Included 
P.S. The delivery charge inside the UK is £3.99, and the international students have to pay £9.99.

Advertising Mastery - CPD Certified

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			<h4><b>Learn how to Improve your Advertising skills for better sales</b></h4>
<p><span>Do you feel your product is of genuine quality but isn't getting the sales it deserves? That's because you need to improve your advertising skills. But lucky for you, this course will help you achieve just that.</span></p>
<p><span>Advertising is the action of calling public attention to something, especially by paid announcements. Advertising came into existence because of the needs of trade. But once established it has been found to be of value, among a huge variety of roles, in the recruitment of staff, in fundraising for charities and in the dissemination of government information. Its value in the building of brands has been well-documented. More recently, it's become increasingly clear how advertising does not just help build brands but helps sustain them. </span></p>
<p><span>Now that you have an idea on how important advertisement is, in order to build up a reputation of a product or a brand, don't waste any time and get started with this Accredited Complete Course in Advertising.</span></p>
<h3><b>Course Highlights</b></h3>
<p><b>Accredited Complete Course in Advertising</b><span> is an award winning and the best selling </span><b></b><span> course that has been given the CPD Certification &amp; IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector.</span></p>
<p><span>It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Complete Course in Advertising into </span><b>several</b><span> modules for teaching you everything you need to become successful in this profession.</span></p>
<p><span>To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just </span><b>20/30</b><span> hours and it is also possible to study at your own pace.</span></p>
<p><span>We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email.</span></p>
<p><span>For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website.</span></p>
<h3><b>Why You Should Choose</b><b> Accredited Complete Course in Advertising</b></h3>
<ul>
<li><span>Lifetime access to the course</span></li>
<li><span>No hidden fees or exam charges</span></li>
<li><span>CPD Accredited certification on successful completion</span></li>
<li><span>Full Tutor support on weekdays (Monday - Friday)</span></li>
<li><span>Efficient exam system, assessment and instant results</span></li>
<li><span>Download Printable PDF certificate immediately after completion</span></li>
<li><span>Obtain the original print copy of your certificate, dispatch the next working day for as little as £9.</span></li>
<li><span>Improve your chance of gaining professional skills and better earning potential.</span></li>
</ul>
<h3><b>Who is this Course for?</b></h3>
<p><b>Accredited Complete Course in Advertising </b><span>is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills.</span></p>
<p><span>As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds.</span></p>
<h3><b>Requirements</b></h3>
<p><span>Our</span><b> Accredited Complete Course in Advertising</b><span> is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.</span></p>
<h3><b>Career Path</b></h3>
<p><span>You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. </span></p><table>				<tbody><tr>
					<td colspan="4">Creating Advertisement</td>
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					<td><i></i></td>
					<td>What is Advertising?</td>
					<td><span>FREE</span> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Emphasize Benefits, Not Features</td>
					<td><span>FREE</span> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Push Their Emotional Hot Buttons</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
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					<td><i></i></td>
					<td>Incorporating Proof and Believability</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Unique Selling Proposition (USP)</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Headline</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The More You Tell, The More You Sell</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
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					<td><i></i></td>
					<td>Write To Be Scanned</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>The Structure of AIDA</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
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					<td><i></i></td>
					<td>Use Takeaway Selling to Increase the Urgency</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
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					<td>Conclusion</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
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					<td colspan="4"> Internet Advertising</td>
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					<td><i></i></td>
					<td>INTRODUCTION: WHAT IS AFFILIATE  MARKETING?</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
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					<td>WHY AFFILIATE MARKETING IS  AWESOME</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>FINDING A  PROFITABLE NICHE</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>CHOOSING AN AFFILIATE PRODUCT</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>THE ADVANTAGES OF CLICK BANK</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>ANALYZING THE CLICK BANK MARKETPLACE</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>CREATING YOUR HOP LINK</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>CREATING A FREE BLOG</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>PERFORMING EFFECTIVE KEYWORD RESEARCH</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>CREATING AN OPTIMIZED POST</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>POSTING TO YOUR BLOG</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>PROMOTING YOUR BLOG: AN  OVERVIEW</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>PROMOTION: ARTICLE MARKETING</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>PROMOTION: SOCIAL BOOKMARKING</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>PROMOTION: BLOG COMMENTING</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>ADDITIONAL PROMOTION TIPS</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>CREATING YOUR OWN WEBSITE</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Smartphone Advertising</td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>INTRODUCTION</td>
					<td> </td>
					<td><span><i></i> 00:15:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>HOW NEXT GENERATION PHONES ARE GREAT ADVERTISING TOOLS</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>THE NEW GENERATION OF WIRELESS DEVICES</td>
					<td> </td>
					<td><span><i></i> 02:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>BUSINESS SECTOR USERS AND THEIR WIRELESS DEVICES</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>THE BEST PROCESS OF APPLICATION TO YOUR ADVERTISING ADVANTAGE</td>
					<td> </td>
					<td><span><i></i> 02:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>CREATING YOUR OWN APPLICATIONS</td>
					<td> </td>
					<td><span><i></i> 01:00:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>CONCLUSION</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td colspan="4">Mobile Marketing</td>
				</tr>
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					<td><i></i></td>
					<td>Introduction</td>
					<td><span>FREE</span> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
								<tr>
					<td><i></i></td>
					<td>Dominate Local Market with Mobile Marketing</td>
					<td><span>FREE</span> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Mobile Marketing Is Going Web</td>
					<td> </td>
					<td><span><i></i> 02:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>Effective Mobile Advertising</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>List Building with Mobile Marketing  </td>
					<td> </td>
					<td><span><i></i> 02:00:00</span></td>
				</tr>
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					<td><i></i></td>
					<td>The Surefire Success Mobile Marketing Campaign</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
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					<td colspan="4">Mock Exam</td>
				</tr>
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					<td><i></i></td>
					<td>Mock Exam- Accredited Complete Course in Advertising</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
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					<td colspan="4">Final Exam</td>
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					<td><i></i></td>
					<td>Final Exam- Accredited Complete Course in Advertising</td>
					<td> </td>
					<td><span><i></i> 00:30:00</span></td>
				</tr>
				</tbody></table>

Learn how to Improve your Advertising skills for better sales
Do you feel your product is of genuine quality but isn't getting the sales it deserves? That's because you need to improve your advertising skills. But lucky for you, this course will help you achieve just that.
Advertising is the action of calling public attention to something, especially by paid announcements. Advertising came into existence because of the needs of trade. But once established it has been found to be of value, among a huge variety of roles, in the recruitment of staff, in fundraising for charities and in the dissemination of government information. Its value in the building of brands has been well-documented. More recently, it's become increasingly clear how advertising does not just help build brands but helps sustain them. 
Now that you have an idea on how important advertisement is, in order to build up a reputation of a product or a brand, don't waste any time and get started with this Accredited Complete Course in Advertising.
Course Highlights
Accredited Complete Course in Advertising is an award winning and the best selling  course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector.
It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Complete Course in Advertising into several modules for teaching you everything you need to become successful in this profession.
To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours and it is also possible to study at your own pace.
We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email.
For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website.
Why You Should Choose Accredited Complete Course in Advertising
Lifetime access to the course
No hidden fees or exam charges
CPD Accredited certification on successful completion
Full Tutor support on weekdays (Monday - Friday)
Efficient exam system, assessment and instant results
Download Printable PDF certificate immediately after completion
Obtain the original print copy of your certificate, dispatch the next working day for as little as £9.
Improve your chance of gaining professional skills and better earning potential.
Who is this Course for?
Accredited Complete Course in Advertising is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills.
As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds.
Requirements
Our Accredited Complete Course in Advertising is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation.
Career Path
You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. 
Creating Advertisement			
	What is Advertising?	FREE	01:00:00
	Emphasize Benefits, Not Features	FREE	00:30:00
	Push Their Emotional Hot Buttons		01:00:00
	Incorporating Proof and Believability		01:00:00
	The Unique Selling Proposition (USP)		01:00:00
	The Headline		00:30:00
	The More You Tell, The More You Sell		00:30:00
	Write To Be Scanned		00:30:00
	The Structure of AIDA		00:30:00
	Use Takeaway Selling to Increase the Urgency		01:00:00
	Conclusion		00:15:00
Internet Advertising			
	INTRODUCTION: WHAT IS AFFILIATE MARKETING?		01:00:00
	WHY AFFILIATE MARKETING IS AWESOME		00:30:00
	FINDING A PROFITABLE NICHE		00:30:00
	CHOOSING AN AFFILIATE PRODUCT		00:30:00
	THE ADVANTAGES OF CLICK BANK		00:30:00
	ANALYZING THE CLICK BANK MARKETPLACE		00:30:00
	CREATING YOUR HOP LINK		00:30:00
	CREATING A FREE BLOG		00:30:00
	PERFORMING EFFECTIVE KEYWORD RESEARCH		00:30:00
	CREATING AN OPTIMIZED POST		01:00:00
	POSTING TO YOUR BLOG		00:30:00
	PROMOTING YOUR BLOG: AN OVERVIEW		00:30:00
	PROMOTION: ARTICLE MARKETING		00:30:00
	PROMOTION: SOCIAL BOOKMARKING		00:30:00
	PROMOTION: BLOG COMMENTING		00:30:00
	ADDITIONAL PROMOTION TIPS		00:30:00
	CREATING YOUR OWN WEBSITE		00:30:00
Smartphone Advertising			
	INTRODUCTION		00:15:00
	HOW NEXT GENERATION PHONES ARE GREAT ADVERTISING TOOLS		00:30:00
	THE NEW GENERATION OF WIRELESS DEVICES		02:00:00
	BUSINESS SECTOR USERS AND THEIR WIRELESS DEVICES		01:00:00
	THE BEST PROCESS OF APPLICATION TO YOUR ADVERTISING ADVANTAGE		02:00:00
	CREATING YOUR OWN APPLICATIONS		01:00:00
	CONCLUSION		00:30:00
Mobile Marketing			
	Introduction	FREE	00:30:00
	Dominate Local Market with Mobile Marketing	FREE	00:30:00
	Mobile Marketing Is Going Web		02:00:00
	Effective Mobile Advertising		00:30:00
	List Building with Mobile Marketing 		02:00:00
	The Surefire Success Mobile Marketing Campaign		00:30:00
Mock Exam			
	Mock Exam- Accredited Complete Course in Advertising		00:30:00
Final Exam			
	Final Exam- Accredited Complete Course in Advertising		00:30:00

iStudy UK

Accredited Trading

Account Executive

Accredited Complete Course in Advertising

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                <b>Quality Guarantee:</b>
                <p>Promising training excellence, satisfaction gurantee</p>
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                            <div>
                <b>Accredited by:</b>
                <p>CPD UK &amp; Quality License Scheme</p>
            </div>
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        <div>                <div>
                    
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                <b>Tutor Support:</b>
                <p>Unlimited support via email, till you complete the course</p>
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                <p> Recognised Certification</p>
                <p>Accepted by thousands of professional bodies</p>
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                <b>Start Anytime:</b>
                <p>With 1 year access to the course materials</p>
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                <b>Online Learning:</b>
                <p>Learn from anywhere, whenever you want</p>
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<div>
<p>This course will elevate your digital marketing skills. Designed for advanced learners, this course dives deeper into strategic techniques and cutting edge trends of digital advertising. You will understand advanced ad targeting and the use of various digital platforms from this course.</p>
<h2><strong>This course at a glance </strong></h2>
<ul>
<li>Accredited by CPD UK</li>
<li>Endorsed by Quality Licence Scheme</li>
<li>Recognise the key elements of digital advertising</li>
<li>Learn the fundamentals of advertising</li>
<li>Learn the benefits of digital advertising and marketing</li>
<li>Understand digital advertising and marketing strategies</li>
<li>Learn about programmatic advertising, real time bidding and the automated buying process.</li>
<li>Recognise the importance of mobile marketing and understand its operation</li>
<li>Understand what are the waterfalls and header bidding and how they are changing advertising</li>
<li>Know how to collect data and use it</li>
<li>Learn about verification and viewability</li>
<li>Know about the future of digital advertising and marketing</li>
</ul>
</div>
<div>
<h2>Why Digital Advertising and Marketing Course 201 right for you?</h2>
<p>This popular digital advertising and marketing 201 course will help you recognise the key elements of digital marketing and advertising by helping you understand what is digital marketing and advertising. You will also recognise the advantages of marketing and digital advertising by taking this comprehensive online course.</p>
<p>This flexible digital advertising and marketing 201 course will also provide you with an understanding of programmatic advertising, real time bidding and the automated buying process. You will also acquire knowledge about what are waterfalls and header bidding and how they are changing advertising and much more with this extensive online course.</p>
<p>By the end of the course, you will obtain the skills required to gain an understanding of what is digital advertising and marketing and will also gain the expertise required to become a confident marketer.</p>
<h2>Digital Advertising and Marketing Course 201 Details</h2>
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            Accredited by             
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CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.<p></p>
<p> </p>
<p>
The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.</p>
<p>            </p></div>
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            Course Curriculum            
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                <p></p>
<h4>Introduction</h4>
<ul>
<li>Introduction</li>
</ul>
<h4>Programmatic Advertising -real Time Bidding and the Automated Buying Process</h4>
<ul>
<li>Programmatic Advertising Explained - Intermediate Digital Marketing Skillset</li>
<li>RTB (Real Time Bidding) Explained - Intermediate Digital Marketing Skillset</li>
</ul>
<h4>Waterfalls &amp; Header Bidding - What They Are &amp; How They Are Changing Advertising</h4>
<ul>
<li>Traditional Waterfalls - Advance Level Digital Marketing Skillset</li>
<li>Header Bidding - How Publishers Increase Revenue From Their Ad Inventory</li>
<li>Header Bidding in Mobile - Advance Level Digital Marketing Skillset - Publishers</li>
</ul>
<h4>Mobile - SDKs &amp; Trends: Mobile Marketing is big Business. Learn How it Works</h4>
<ul>
<li>SDKs (Standard Development Kit) - Mobile Marketing Must-Haves</li>
<li>Mobile Trends - Understand The Grow of Mobile in Digital Marketing Efforts</li>
</ul>
<h4>Verification &amp; Viewability</h4>
<ul>
<li>Ad Verification - MOAT/IAS/Double Verify and Other Ad-Tech Platforms</li>
<li>Bots &amp; Fraud - Identify and Prevent Fraud in Digital Marketing and Advertising</li>
<li>Ad Viewability - How to Identify When a Real Human Sees Your Ad</li>
<li>Ads.Txt - A New Way to Identify and Prevent Fraud</li>
</ul>
<h4>Data Collection &amp; Use</h4>
<ul>
<li>Types of Data Advertisers Collect - Google/Amazon/Facebook &amp; Others</li>
<li>Laws &amp; Privacy Concerns Around Data</li>
<li>Data Management Platforms &amp; How Advertisers Use Them</li>
</ul>
</div>
<h4>The Future</h4>
<ul>
<li>Google's EBDA &amp; Amazon's TAM - The Future of Digital Advertising &amp; Marketing</li>
</ul>
<h4>Thank You</h4>
<ul>
<li>Thank You for Taking The Course</li>
</ul>
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            Who should take this course?            
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                <p></p>
<p>This comprehensive digital advertising and marketing 201 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing.</p>
<p>            </p></div>
        </div>
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            Entry Requirements            
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                <p></p>
<ul>
<li>There are no academic entry requirements for this 'digital advertising and marketing 201: top topic &amp; trends ' course, and it is open to students of all academic backgrounds.</li>
<li>However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.</li>
</ul>
<p>            </p></div>
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            Assessment Method            
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                <p></p>
<p>This digital advertising and marketing 201 course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.</p>
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            Certification            
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                <p></p>
<h4>Endorsed Certificate from Quality Licence Scheme</h4>
<p>
After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is Â£65.</p>
<h4>Certificate of Achievement from Lead Academy</h4>
<p>
After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of Â£12, and there is an additional fee to obtain a printed copy certificate which is Â£35.
            </p></div>
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	<p></p>
</div><h2><b>FAQs</b></h2>

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										Is CPD a recognised qualification in the UK?									
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										<p>CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.</p>
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										Are QLS courses recognised?									
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										<p>Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. </p>
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										When will I receive my certificate?									
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										<p>For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. </p>
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										Can I pay by invoice?									
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										<p>Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment.</p>
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										Can I pay via instalment?									
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										<p>Yes, you can pay via instalments at checkout.</p>
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										How to take online classes from home?									
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										<p>Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace.</p>
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										Does age matter in online learning?									
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										<p>No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons.</p>
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										When I will get the login details for my course?									
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										<p>After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org</p>
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Quality Guarantee:
Promising training excellence, satisfaction gurantee
Accredited by:
CPD UK & Quality License Scheme
Tutor Support:
Unlimited support via email, till you complete the course
 Recognised Certification
Accepted by thousands of professional bodies
Start Anytime:
With 1 year access to the course materials
Online Learning:
Learn from anywhere, whenever you want
This course will elevate your digital marketing skills. Designed for advanced learners, this course dives deeper into strategic techniques and cutting edge trends of digital advertising. You will understand advanced ad targeting and the use of various digital platforms from this course.
This course at a glance 
Accredited by CPD UK
Endorsed by Quality Licence Scheme
Recognise the key elements of digital advertising
Learn the fundamentals of advertising
Learn the benefits of digital advertising and marketing
Understand digital advertising and marketing strategies
Learn about programmatic advertising, real time bidding and the automated buying process.
Recognise the importance of mobile marketing and understand its operation
Understand what are the waterfalls and header bidding and how they are changing advertising
Know how to collect data and use it
Learn about verification and viewability
Know about the future of digital advertising and marketing
Why Digital Advertising and Marketing Course 201 right for you?
This popular digital advertising and marketing 201 course will help you recognise the key elements of digital marketing and advertising by helping you understand what is digital marketing and advertising. You will also recognise the advantages of marketing and digital advertising by taking this comprehensive online course.
This flexible digital advertising and marketing 201 course will also provide you with an understanding of programmatic advertising, real time bidding and the automated buying process. You will also acquire knowledge about what are waterfalls and header bidding and how they are changing advertising and much more with this extensive online course.
By the end of the course, you will obtain the skills required to gain an understanding of what is digital advertising and marketing and will also gain the expertise required to become a confident marketer.
Digital Advertising and Marketing Course 201 Details
 
 Accredited by 
CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.

 

The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries.
 
 Course Curriculum 

Introduction
Introduction
Programmatic Advertising -real Time Bidding and the Automated Buying Process
Programmatic Advertising Explained - Intermediate Digital Marketing Skillset
RTB (Real Time Bidding) Explained - Intermediate Digital Marketing Skillset
Waterfalls & Header Bidding - What They Are & How They Are Changing Advertising
Traditional Waterfalls - Advance Level Digital Marketing Skillset
Header Bidding - How Publishers Increase Revenue From Their Ad Inventory
Header Bidding in Mobile - Advance Level Digital Marketing Skillset - Publishers
Mobile - SDKs & Trends: Mobile Marketing is big Business. Learn How it Works
SDKs (Standard Development Kit) - Mobile Marketing Must-Haves
Mobile Trends - Understand The Grow of Mobile in Digital Marketing Efforts
Verification & Viewability
Ad Verification - MOAT/IAS/Double Verify and Other Ad-Tech Platforms
Bots & Fraud - Identify and Prevent Fraud in Digital Marketing and Advertising
Ad Viewability - How to Identify When a Real Human Sees Your Ad
Ads.Txt - A New Way to Identify and Prevent Fraud
Data Collection & Use
Types of Data Advertisers Collect - Google/Amazon/Facebook & Others
Laws & Privacy Concerns Around Data
Data Management Platforms & How Advertisers Use Them
The Future
Google's EBDA & Amazon's TAM - The Future of Digital Advertising & Marketing
Thank You
Thank You for Taking The Course
 
 Who should take this course? 

This comprehensive digital advertising and marketing 201 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing.
 
 Entry Requirements 

There are no academic entry requirements for this 'digital advertising and marketing 201: top topic & trends ' course, and it is open to students of all academic backgrounds.
However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection.
 
 Assessment Method 

This digital advertising and marketing 201 course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%.
 
 Certification 

Endorsed Certificate from Quality Licence Scheme

After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is Â£65.
Certificate of Achievement from Lead Academy

After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of Â£12, and there is an additional fee to obtain a printed copy certificate which is Â£35. 

FAQs
 Is CPD a recognised qualification in the UK? 
CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world.
 Are QLS courses recognised? 
Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. 
 When will I receive my certificate? 
For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. 
 Can I pay by invoice? 
Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment.
 Can I pay via instalment? 
Yes, you can pay via instalments at checkout.
 How to take online classes from home? 
Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace.
 Does age matter in online learning? 
No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons.
 When I will get the login details for my course? 
After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

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