26 A/B Testing courses delivered Online

Agility has become a prized business attribute. Although Agile methods were once most associated with software development, they are now applied in a host of different areas. Agile continues to find new applications because it is primarily an attitude. This programme delivers a solid grounding in both the Agile mindset and Agile methods. It covers three methods, illustrates the benefits of each and shows how they can be integrated. It includes practical techniques as well as background knowledge. By the end of the session, participants will be able to: Apply Agile concepts to self-manage their work Understand the roles people take on in Agile teams Use a variety of techniques to help deliver customer satisfaction Focus on delivering against priorities Employ a range of estimating techniques 1 Introduction Overview of the programme Review of participants' needs and objectives 2 The basics of Agile What makes Agile different Agile Manifesto and Principles Using feedback to deliver what is needed 3 Agile teams Multi-disciplinary teams Team size and empowerment Agile values 4 Agile at the team level - Scrum Scrum roles Scrum 'events' Scrum 'artifacts' 5 Agile for teams juggling multiple demands - Kanban Taking control of the work Improving throughput Dealing with bottlenecks 6 Agile in projects - AgilePM The phases of an Agile project Managing change requests Delivering on time 7 Estimating T-shirt / Pebble sizing Yesterday's weather Planning poker 8 Pick 'n' mix - some useful techniques The daily stand-up User stories Retrospectives Work-in-process limits Burndown charts Minimum viable product A / B testing 9 Review and action planning Identify actions to be implemented individually Conclusion

Boost Your Career with Apex Learning and Get Noticed By Recruiters in this Hiring Season! Get Hard Copy + PDF Certificates + Transcript + Student ID Card worth £160 as a Gift - Enrol Now Are you ready to take your digital design skills to the next level? Whether you're a seasoned professional or just starting out, our comprehensive online course bundle in Digital Design is exactly what you need to succeed in this exciting and rapidly growing field. Digital designers are in high demand worldwide, and the UK is no exception. With more and more businesses transitioning online, the need for skilled digital designers has never been greater. According to Glassdoor, the average salary for digital designers in the UK is around £35,000 per year, with the potential to earn much more as you gain experience and advance in your career. Our Digital Design course bundle includes 10 courses designed to give you a well-rounded education in all aspects of digital design. Here are just a few of the things you'll learn: Learn how to create intuitive, user-friendly interfaces that make it easy for people to interact with your digital products. Discover how to create landing pages that convert visitors into customers with techniques for A/B testing, copywriting, and more. Master the basics of Adobe Photoshop, InDesign, and Illustrator, with hands-on exercises and real-world projects. Take your vector design skills to the next level with this in-depth course on Adobe Illustrator, covering everything from basic shapes to complex illustrations. Learn how to bring your designs to life with animation, including 2D and 3D animation, motion graphics, and more. Build beautiful, responsive websites that look great on any device, with lessons on HTML, CSS, JavaScript, and more. Learn the basics of photography and composition with tips and tricks for taking stunning photos for use in your digital designs. Hone your critical thinking skills with lessons on problem-solving and decision-making. Along with this Digital Design course, you will get 09 premium courses, an original Hardcopy, 10 PDF Certificates (Main Course + Additional Courses) Student ID card as gifts. This Digital Design Bundle Consists of the following Premium courses: Course 01: Advanced Diploma in User Experience UI/UX Design Course 02: Landing Page Design and Conversion Rate Optimisation Course 03: Level 2 Adobe Graphics Design Course Course 04: Adobe Illustrator CC Masterclass Course 05: Diploma in Animation Design Course 06: Modern Web Designing - Level 2 Course 07: Ultimate PHP & MySQL Web Development Course & OOP Coding Course 08: Web Design in Affinity Designer Course 09: Professional Photography Diploma Course 10: Decision Making and Critical Thinking So, enrol now in this Digital Design to advance your career! Benefits you'll get choosing Apex Learning: Pay once and get lifetime access to 10 CPD courses Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Gain valuable knowledge without leaving your home Curriculum of the Digital Design Bundle Course 01: Advanced Diploma in User Experience UI/UX Design Module 01: UX/UI Course Introduction Module 02: Introduction To The Web Industry Module 03: Foundations of Graphic Design Module 04: UX Design (User Experience) Module 05: UI Design (User Interface) Module 06: Optimization Module 07: Starting a Career in UX/UI How will I get my Certificate? After successfully completing the Digital Design course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £10 * 11 = £110) Hard Copy Certificate: Free (For The Title Course) PS The delivery charge inside the UK is £3.99, and international students have to pay £9.99. CPD 145 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Digital Design Anyone from any background can enrol in this Digital Design bundle. Requirements Digital Design This Digital Design course has been designed to be fully compatible with tablets and smartphones. Career path Digital Design Having this various expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included

🚀 Unlock the Power of Persuasion with Email Sales Letter Mastery Course! 🚀 Are you tired of sending out emails that seem to vanish into the abyss of cyberspace, never to be opened or acted upon? Do you long to craft messages that captivate your audience, compel action, and drive sales effortlessly? Look no further! Welcome to the Email Sales Letter Mastery Course, your ticket to becoming a master wordsmith in the digital age!   📧 Why Email Sales Letters Matter: 📧 In today's fast-paced world, where attention spans are fleeting and competition is fierce, mastering the art of persuasive communication is essential. Email sales letters serve as your digital handshake, your virtual storefront, and your direct line to potential customers. With the right skills, you can transform mundane messages into magnetic marketing tools that not only grab attention but also convert leads into loyal customers.   🌟 Benefits of Taking Our Course: 🌟 Craft Compelling Content: Learn the secrets to crafting attention-grabbing subject lines, irresistible opening paragraphs, and persuasive calls to action that compel readers to take immediate action. Boost Conversion Rates: Discover proven techniques to optimize your email sales letters for maximum conversion rates, turning casual readers into enthusiastic buyers. Stand Out from the Crowd: Gain insights into the psychology of persuasion and consumer behavior, allowing you to tailor your messages to resonate deeply with your target audience. Save Time and Effort: Streamline your email marketing efforts by mastering efficient writing techniques and templates that allow you to create impactful messages in a fraction of the time. Drive Revenue Growth: Unlock the potential of your email marketing campaigns to drive significant revenue growth for your business or clients, achieving tangible results that speak for themselves.   💼 Who is this for? 💼 This course is ideal for entrepreneurs, marketers, sales professionals, freelancers, and anyone looking to harness the power of persuasive communication in the digital realm. Whether you're a seasoned pro or just starting out, our comprehensive curriculum is designed to meet you where you are and elevate your skills to new heights.   🚀 Career Path: 🚀 Upon completing the Email Sales Letter Mastery Course, you'll be equipped with the tools and knowledge to excel in various career paths, including: Digital Marketing Specialist: Become a sought-after digital marketing expert, leveraging your skills in email copywriting to drive results for businesses across industries. Freelance Copywriter: Launch a successful freelance career as a copywriter, offering your services to clients seeking compelling email marketing campaigns that deliver real ROI. E-commerce Entrepreneur: Take your e-commerce business to the next level by mastering the art of persuasive email marketing, increasing customer engagement, and driving sales. Sales and Business Development: Excel in sales and business development roles by honing your communication skills and mastering the art of persuasive storytelling to win over clients and customers. Content Marketing Manager: Lead content marketing initiatives with confidence, leveraging your expertise in email sales letters to engage audiences, nurture leads, and drive conversions.   Don't let lackluster email marketing hold you back from achieving your business goals. Enroll in the Email Sales Letter Mastery Course today and unleash the power of persuasive communication in the digital age! 🌟 FAQ (Frequently Asked Questions) - Email Sales Letter Course Q1: What is an Email Sales Letter? An Email Sales Letter is a type of marketing communication sent via email with the primary goal of persuading recipients to take a specific action, such as making a purchase, signing up for a service, or attending an event. It typically follows a structured format, highlighting the benefits of a product or service and includes a clear call-to-action. Q2: Why is it important to learn how to write effective Email Sales Letters? Learning how to write effective Email Sales Letters is crucial for businesses and marketers as it can significantly impact their sales and conversion rates. With email being a widely used communication channel, mastering the art of crafting compelling sales letters can help businesses engage with their audience, build relationships, and ultimately drive revenue. Q3: What will I learn in this Email Sales Letter course? In this course, you will learn the fundamentals of crafting persuasive Email Sales Letters, including understanding your target audience, structuring your message for maximum impact, writing compelling copy, designing visually appealing layouts, and optimizing for conversions. You will also gain insights into effective strategies for subject lines, personalization, and A/B testing. Q4: Who can benefit from this course? This course is suitable for anyone involved in email marketing, sales, or entrepreneurship, including business owners, marketers, sales professionals, freelancers, and aspiring copywriters. Whether you're looking to boost your company's sales, improve your marketing skills, or start a career in copywriting, mastering the art of writing Email Sales Letters can be immensely beneficial. Q5: How will this course help me improve my email marketing efforts? By completing this course, you will gain practical skills and techniques that can immediately enhance your email marketing efforts. You'll learn how to craft compelling messages that resonate with your audience, increase open and click-through rates, generate more leads and sales, and ultimately grow your business or career in the digital marketing field. Course Curriculum Module 1 Initial Steps Of Writing The Email Initial Steps Of Writing The Email 00:00 Module 2 Grabbing Attention Grabbing Attention 00:00 Module 3 Closing Your Letter Closing Your Letter 00:00

Overview This comprehensive course on Landing Page Design and Conversion Rate Optimisation will deepen your understanding on this topic .After successful completion of this course you can acquire the required skills in this sector. This Landing Page Design and Conversion Rate Optimisation comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Landing Page Design and Conversion Rate Optimisation . It is available to all students, of all academic backgrounds. Requirements Our Landing Page Design and Conversion Rate Optimisation is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 7 sections • 48 lectures • 10:47:00 total length •Download all Section One Slides (s1): 00:48:00 •Welcome to this course! Let's lay the groundwork for good landing page design: 00:13:00 •The Myth Of The Perfect Landing Page Conversion Rate: 00:12:00 •Common Business Models and Understanding Your Conversion Actions: 00:19:00 •The AIDA Sales Funnel and The Online Decision Making Process: 00:17:00 •The Awareness Stage of the Funnel: Where It All Begins: 00:18:00 •The Interest Stage of the Funnel Tell Me More: 00:14:00 •The Desire Stage of the Funnel I Want What You Sell: 00:13:00 •The Action Stage of the Funnel I'm Going to Buy What You Sell: 00:09:00 •The Fogg Behavior Model and how it Applies to Good Landing Page Design: 00:20:00 •Making Your Landing Page Design Memorable: 00:14:00 •Download all Section Two Slides (s2): 00:06:00 •The Primacy of Product and The Concept of Usability in Landing Page Design: 00:15:00 •Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks: 00:11:00 •The 5 Second Usability Test in Landing Page Design (and how you can use it now): 00:13:00 •The Art and Science Behind Designing High-Converting Calls To Action (CTA's): 00:19:00 •Readability and Visual Hierarchy Landing Page Design: 00:20:00 •Respecting Web Conventions in Landing Page Design: 00:13:00 •Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates: 00:20:00 •Information Architecture and Accessibility - Landing Page Design Best Practices: 00:20:00 •Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices: 00:14:00 •Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices: 00:09:00 •Dedicated Landing Page Design Best Practices (Part 1): 00:15:00 •Dedicated Landing Page Design Best Practices (Part 2): 00:12:00 •Download all Section Three Slides (s3): 00:32:00 •Using Scarcity to Improve Conversion Rates on Your Landing Pages: 00:10:00 •Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages: 00:12:00 •Principles of Persuasion Anchoring and Cognitive Dissonance Theory: 00:19:00 •My Favorite Landing Page Builders and Getting Started With Our Unbounce Page: 00:10:00 •Getting Familiar With the Unbounce Page Builder and Adding Our Header Section: 00:07:00 •Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool: 00:16:00 •Working With Background Imagery in Landing Pages and Developing Our Hero Section: 00:16:00 •Creating a Form, Action Block, and Finishing the Hero Section in Unbounce: 00:19:00 •Discussing Landing Page Design Changes and Creating our Primary Content Section: 00:16:00 •Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce: 00:11:00 •Publishing Your Unbounce Landing Page on Your Custom Domain: 00:04:00 •Adding Custom CSS in Unbounce to Create Professional Drop Shadows: 00:06:00 •Making Your Landing Page Design Work Better With Custom Javascript Snippets: 00:08:00 •Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines: 00:03:00 •Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form: 00:04:00 •Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights: 00:12:00 •Integrating Your Unbounce Form Submissions With Your Mailchimp Account: 00:09:00 •Goodbye For Now I Will Miss You Dearly: 00:03:00 •Western Computer Audit Part 1: 00:08:00 •Western Computer Audit Part 2: 00:09:00 •Western Computer Audit Part 3: 00:15:00 •Western Computer Audit Part 4: 00:14:00 •Assignment - Landing Page Design and Conversion Rate Optimisation: 00:00:00

Do you want to prepare for your dream job but strive hard to find the right courses? Then, stop worrying, for our strategically modified Marketing, Content and Sales Management bundle will keep you up to date with the relevant knowledge and most recent matters of this emerging field. So, invest your money and effort in our 33 course mega bundle that will exceed your expectations within your budget. The Marketing, Content and Sales Management related fields are thriving across the UK, and recruiters are hiring the most knowledgeable and proficient candidates. It's a demanding field with magnitudes of lucrative choices. If you need more guidance to specialise in this area and need help knowing where to start, then StudyHub proposes a preparatory bundle. This comprehensive Marketing, Content and Sales Management bundle will help you build a solid foundation to become a proficient worker in the sector. This Marketing, Content and Sales Management Bundle consists of the following 30 CPD Accredited Premium courses - Course 01:Affiliate Marketing Course 02:Digital Marketing - Growth Hacking Techniques Course 03:Digital Marketing and Advertising Level 3 Course 04:Lead Generation with Attraction Marketing for Business Course 05:Social Media Marketing Training Course 06:LinkedIn Marketing & Sales Lead Generation Blueprint Course 07:Telesales Executive Training Course 08:Customer Relationship Management Course 09:Personal and Networking Skills Course 10:Effective Communication Skills Diploma Course 11:Creativity and Problem Solving Skills Course 12:Negotiation Essential Skills - Level 3 Course 13:Marketing Online Course Course 14:Strategic Planning and Analysis for Marketing Course 15:Webinar Marketing Funnel Course 16:Sales & Selling Management Course Course 17:Secrets of Successful Sales Course 18:Sales Negotiation Training Course 19:Visual Merchandising Course 20:Content Management Course 21:Content Writing & Copy Writing For SEO and Sales Course 22:Email Content Writing Course 23:Professional Email Marketing Diploma Course 24:Marketing Fundamentals Course 25:TikTok Marketing for Business Course 26:Facebook Marketing Course 27:Instagram Marketing Course 28:Property Marketing Course 29:Pinterest Marketing Course 30:Youtube Marketing Diploma 3 Extraordinary Career Oriented courses that will assist you in reimagining your thriving techniques- Course 01: Career Development Plan Fundamentals Course 02: CV Writing and Job Searching Course 03: Interview Skills: Ace the Interview Learning Outcome This tailor-made Marketing, Content and Sales Management bundle will allow you to- Uncover your skills and aptitudes to break new ground in the related fields Deep dive into the fundamental knowledge Acquire some hard and soft skills in this area Gain some transferable skills to elevate your performance Maintain good report with your clients and staff Gain necessary office skills and be tech savvy utilising relevant software Keep records of your work and make a report Know the regulations around this area Reinforce your career with specific knowledge of this field Know your legal and ethical responsibility as a professional in the related field Course 01: Affiliate Marketing Understand the principles of affiliate marketing and its role in online business. Learn effective strategies for affiliate program selection and management. Explore techniques for building and nurturing relationships with affiliate partners. Analyze key performance indicators (KPIs) to evaluate the success of affiliate marketing campaigns. Develop practical skills for creating compelling affiliate content that resonates with target audiences. Course 02: Digital Marketing - Growth Hacking Techniques Master growth hacking techniques to accelerate digital marketing efforts. Explore innovative strategies for customer acquisition and retention. Learn how to leverage data analytics for informed decision-making in digital marketing. Implement A/B testing and other optimization methods to enhance campaign performance. Understand the ethical considerations and potential challenges associated with growth hacking in the digital landscape. Course 03: Digital Marketing and Advertising Level 3 Gain a comprehensive understanding of digital marketing and advertising concepts. Explore advanced targeting methods for digital advertising campaigns. Analyze case studies to understand successful digital marketing and advertising campaigns. Learn to create and execute effective digital advertising strategies across various platforms. Understand the legal and ethical considerations in digital marketing and advertising. Course 04: Lead Generation with Attraction Marketing for Business Develop proficiency in attraction marketing techniques for lead generation. Explore strategies to create engaging and valuable content to attract potential leads. Understand the psychology behind consumer attraction and decision-making. Learn to implement lead scoring systems for efficient lead management. Analyze and optimize attraction marketing campaigns for maximum lead conversion. Course 05: Social Media Marketing Training Gain a comprehensive understanding of social media platforms and their audiences. Develop strategies for creating engaging and shareable content on social media. Learn effective community management techniques to build a loyal online following. Utilize social media analytics to measure the impact and ROI of marketing efforts. Explore the latest trends and updates in social media marketing across different platforms. Course 06: LinkedIn Marketing & Sales Lead Generation Blueprint Optimise LinkedIn profiles for professional visibility. Utilise advanced lead generation strategies on the LinkedIn platform. Implement effective outreach tactics for B2B marketing and sales. Analyse LinkedIn analytics to measure campaign success. Create a comprehensive blueprint for LinkedIn marketing and sales lead generation. Course 07: Telesales Executive Training Develop effective communication skills for telesales. Learn proven techniques for building rapport and trust over the phone. Understand objection handling and negotiation in telesales. Explore compliance and ethical considerations in telesales practices. Master the art of closing deals through telesales. Course 08: Customer Relationship Management Understand the fundamentals and importance of customer relationship management (CRM). Implement CRM systems for efficient customer data management. Learn strategies for building and maintaining customer loyalty. Analyse customer behaviour data to enhance business strategies. Develop skills to handle customer feedback and resolve issues effectively. Course 09: Personal and Networking Skills Develop effective personal branding strategies. Enhance networking skills for professional and personal growth. Master the art of effective communication in networking settings. Learn to build and nurture professional relationships. Understand the role of emotional intelligence in personal and networking success. Course 10: Effective Communication Skills Diploma Develop clear and concise communication skills for various contexts. Improve listening skills for better understanding and response. Master written communication techniques for business and personal scenarios. Explore non-verbal communication and its impact on effective communication. Understand cultural sensitivity and diversity in communication. Course 11: Creativity and Problem Solving Skills Cultivate creative thinking techniques for problem-solving. Explore methods to overcome creative blocks and foster innovation. Understand the psychology of creativity and its application in various fields. Develop strategies for collaborative problem-solving in professional settings. Apply creative problem-solving skills to real-world scenarios. Course 12: Negotiation Essential Skills - Level 3 Master advanced negotiation techniques for business and personal situations. Understand the principles of principled negotiation and win-win outcomes. Explore the psychology of negotiation and persuasion. Develop strategies for effective conflict resolution through negotiation. Enhance skills in preparing, conducting, and concluding successful negotiations. Course 13: Marketing Online Course Gain a comprehensive understanding of online marketing fundamentals. Explore digital marketing channels, including SEO, SEM, and content marketing. Learn effective online advertising strategies and campaign management. Understand the role of analytics in measuring online marketing success. Develop a strategic online marketing plan for business growth. Course 14: Strategic Planning and Analysis for Marketing Understand the importance of strategic planning in marketing. Analyse market trends and conduct competitor analysis. Develop strategic marketing plans aligned with organisational goals. Implement SWOT analysis and other tools for effective planning. Learn to adapt marketing strategies in response to changing market conditions. Course 15: Webinar Marketing Funnel Master the art of creating and hosting effective webinars. Develop strategies to attract, engage, and convert webinar participants. Understand webinar analytics and measure the success of marketing funnels. Create compelling webinar content for different audience segments. Optimise webinar marketing funnels for lead generation and conversion. Course 16: Sales & Selling Management Course Understand the principles of effective sales management. Develop sales strategies for different market segments. Explore techniques for building and managing a successful sales team. Learn to analyse sales performance and implement improvements. Understand the ethical considerations in sales and selling management. Course 17: Secrets of Successful Sales Master the art of persuasive sales techniques. Develop effective closing strategies for different sales scenarios. Understand customer psychology and buying motivations. Learn objection handling and negotiation skills for successful sales. Apply ethical practices for long-term customer relationships. Course 18: Sales Negotiation Training Understand the dynamics of negotiation in sales. Develop advanced negotiation skills for complex sales scenarios. Learn to navigate objections and challenges during sales negotiations. Explore strategies for achieving win-win outcomes in sales. Apply negotiation tactics to enhance overall sales performance. CPD 330 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Course 19: Visual Merchandising Understand the principles of effective visual merchandising. Learn to create visually appealing and cohesive displays. Explore techniques to attract and engage customers through visual elements. Understand the role of visual merchandising in branding and marketing. Apply principles of colour, layout, and space in visual merchandising. Course 20: Content Management Gain proficiency in content management systems (CMS). Learn to create and organise digital content effectively. Explore strategies for content distribution and syndication. Understand the importance of content governance and compliance. Develop skills for maintaining and updating content for optimal performance. Course 21: Content Writing & Copywriting For SEO and Sales Develop writing skills for effective content creation and copywriting. Understand the principles of SEO writing to enhance online visibility. Learn persuasive copywriting techniques to drive sales and conversions. Explore content planning and strategy for different marketing goals. Apply best practices in writing content that resonates with target audiences. Course 22: Email Content Writing Master the art of writing compelling and engaging email content. Develop strategies for effective email copywriting and storytelling. Understand the psychology of email recipients for impactful communication. Learn to create personalised and targeted email campaigns. Analyse email metrics to improve the effectiveness of content. Course 23: Professional Email Marketing Diploma Gain comprehensive knowledge of email marketing fundamentals. Develop proficiency in email marketing strategy and campaign planning. Explore segmentation and automation for targeted email campaigns. Understand regulatory compliance and ethical considerations in email marketing. Analyse email marketing metrics for continuous improvement. Course 24: Marketing Fundamentals Understand the foundational concepts and principles of marketing. Explore the marketing mix: product, price, place, and promotion. Learn market segmentation and targeting strategies. Understand consumer behaviour and the decision-making process. Apply marketing fundamentals to create effective marketing plans. Course 25: TikTok Marketing for Business Gain insights into the TikTok platform and its audience. Develop strategies for creating engaging and shareable content on TikTok. Understand TikTok's advertising features and options. Learn to leverage TikTok influencers for business promotion. Analyse TikTok analytics to measure the success of marketing efforts. Course 26: Facebook Marketing Gain a comprehensive understanding of Facebook's marketing features. Develop strategies for creating engaging content on the Facebook platform. Explore Facebook advertising options and campaign management. Understand Facebook analytics for measuring campaign performance. Learn to leverage Facebook insights for audience targeting. Course 27: Instagram Marketing Understand Instagram's role in a comprehensive marketing strategy. Develop visually appealing content for Instagram marketing. Explore Instagram advertising features and sponsored content. Learn effective hashtag strategies and community engagement on Instagram. Analyse Instagram analytics for continuous improvement. Course 28: Property Marketing Gain insights into property marketing strategies for different markets. Explore online and offline channels for property promotion. Understand the legal and ethical considerations in property marketing. Learn to create visually appealing property listings and marketing materials. Develop strategies for effective communication with potential buyers and sellers. Course 29: Pinterest Marketing Understand the role of Pinterest in a visual marketing strategy. Develop strategies for creating pinnable and shareable content on Pinterest. Explore Pinterest advertising options for business promotion. Requirements Course 30: Youtube Marketing Diploma Gain a comprehensive understanding of YouTube as a marketing platform. Develop strategies for creating and optimising YouTube channel content. Explore YouTube advertising options and campaign management. Learn to analyse YouTube analytics for measuring video performance. Understand the role of storytelling and engagement in successful YouTube marketing. To participate in this course, all you need is - A smart device A secure internet connection And a keen interest in Marketing, Content and Sales Management Career path Upon completing this essential Bundle, you will discover a new world of endless possibilities. These courses will help you to get a cut above the rest and allow you to be more efficient in the relevant fields.

Course Overview Learn the sneaky ways to create a high conversion landing page with the Best Landing Page Design & Conversion Rate Optimization course. In this course, you will learn the steps for creating your very first landing page without writing a single line of code! In this Best Landing Page Design & Conversion Rate Optimization course, you will learn the best practices to boost landing page conversion. You will explore the principles of high converting landing pages that you need to convert your website visitors into leads. You will also learn the principles of persuasion in landing pages and enhance your ability to design and build landing pages in Unbounce. Finally, you will know what exactly your landing page should include to generate traffic on your website and get your customers to take action!  Enroll today and prepare yourself for a fascinating career in the Digital Marketing Industry!  Learning Outcomes  Gain the in-demand skills in landing page design and optimization Learn the steps to increase your landing page conversion rate Identify the most common types of business models Learn the principles for good landing page design Be able to apply psychological persuasion frameworks to your landing pages Learn step-by-step how to design and build landing pages in Unbounce Know how to use scarcity on your landing page to boost conversion Who Is This Course For? This Best Landing Page Design & Conversion Rate Optimization course is beneficial for highly motivated learners interested in creating high conversion landing pages. Entry Requirement This course is available to all learners of all academic backgrounds. Learners should be aged 16 or over. Good understanding of English language, numeracy and ICT skills are required to take this course. Certification After you have successfully completed the course, you will obtain an Accredited Certificate of Achievement. And, you will also receive a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy for £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why Choose Us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos and materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; United Kingdom & internationally recognized accredited qualification; Access to course content on mobile, tablet and desktop from anywhere, anytime; Substantial career advancement opportunities; 24/7 student support via email. Career Path The Best Landing Page Design & Conversion Rate Optimization course provides essential skills that will make you more effective in your role. It would be beneficial for any related profession in the industry, such as Digital Marketing Manager Campaign Executive Digital Designer Digital Design and Content Lead Module 01: Landing Page Design and Optimisation Fundamentals Download all Section One Slides 00:48:00 Welcome to this course! Let's lay the groundwork for good landing page design 00:13:00 The Myth Of The Perfect Landing Page Conversion Rate 00:12:00 The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00 Common Business Models and Understanding Your Conversion Actions 00:19:00 The AIDA Sales Funnel and The Online Decision Making Process 00:17:00 The Awareness Stage of the Funnel: Where It All Begins 00:18:00 The Interest Stage of the Funnel Tell Me More 00:14:00 The Desire Stage of the Funnel I Want What You Sell 00:13:00 The Action Stage of the Funnel I'm Going to Buy What You Sell 00:09:00 The Fogg Behavior Model and how it Applies to Good Landing Page Design 00:20:00 Making Your Landing Page Design Memorable 00:14:00 Module 02: Principles of Good Landing Page Design: Examples, Case Studies & Best Practices Download all Section Two Slides 00:06:00 The Primacy of Product and The Concept of Usability in Landing Page Design 00:15:00 Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks 00:11:00 The 5 Second Usability Test in Landing Page Design (and how you can use it now) 00:13:00 The Art and Science Behind Designing High-Converting Calls To Action (CTA's) 00:19:00 Readability and Visual Hierarchy Landing Page Design 00:19:00 Respecting Web Conventions in Landing Page Design 00:13:00 Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates 00:20:00 Information Architecture and Accessibility - Landing Page Design Best Practices 00:20:00 Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices 00:16:00 Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices 00:09:00 Dedicated Landing Page Design Best Practices (Part 1) 00:15:00 Dedicated Landing Page Design Best Practices (Part 2) 00:12:00 Module 03: Principles of Persuasion in Landing Page Design Download all Section Three Slides 00:32:00 Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00 Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00 Principles of Persuasion Anchoring and Cognitive Dissonance Theory 00:19:00 Module 04: Designing and Building a Landing Page Step by Step in Unbounce My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00 Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00 Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00 Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00 Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:19:00 Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00 Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00 Publishing Your Unbounce Landing Page on Your Custom Domain 00:04:00 Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00 Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:08:00 Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:03:00 Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:04:00 Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00 Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00 Module 05: Bonus Goodbye For Now I Will Miss You Dearly 00:03:00 Module 06: Bonus Content: Real-Life Audits - Landing Page Design Best Practices Western Computer Audit Part 1 00:08:00 Western Computer Audit Part 2 00:09:00 Western Computer Audit Part 3 00:15:00 Western Computer Audit Part 4 00:14:00 Certificate & Transcript Order Your Certificates and Transcripts 00:00:00

Duration 3 Days 18 CPD hours This course is intended for This course is geared for attendees with solid Python skills who wish to learn and use basic machine learning algorithms and concepts Overview This 'skills-centric' course is about 50% hands-on lab and 50% lecture, with extensive practical exercises designed to reinforce fundamental skills, concepts and best practices taught throughout the course. Topics Covered: This is a high-level list of topics covered in this course. Please see the detailed Agenda below Getting Started & Optional Python Quick Refresher Statistics and Probability Refresher and Python Practice Probability Density Function; Probability Mass Function; Naive Bayes Predictive Models Machine Learning with Python Recommender Systems KNN and PCA Reinforcement Learning Dealing with Real-World Data Experimental Design / ML in the Real World Time Permitting: Deep Learning and Neural Networks Machine Learning Essentials with Python is a foundation-level, three-day hands-on course that teaches students core skills and concepts in modern machine learning practices. This course is geared for attendees experienced with Python, but new to machine learning, who need introductory level coverage of these topics, rather than a deep dive of the math and statistics behind Machine Learning. Students will learn basic algorithms from scratch. For each machine learning concept, students will first learn about and discuss the foundations, its applicability and limitations, and then explore the implementation and use, reviewing and working with specific use casesWorking in a hands-on learning environment, led by our Machine Learning expert instructor, students will learn about and explore:Popular machine learning algorithms, their applicability and limitationsPractical application of these methods in a machine learning environmentPractical use cases and limitations of algorithms Getting Started Installation: Getting Started and Overview LINUX jump start: Installing and Using Anaconda & Course Materials (or reference the default container) Python Refresher Introducing the Pandas, NumPy and Scikit-Learn Library Statistics and Probability Refresher and Python Practice Types of Data Mean, Median, Mode Using mean, median, and mode in Python Variation and Standard Deviation Probability Density Function; Probability Mass Function; Naive Bayes Common Data Distributions Percentiles and Moments A Crash Course in matplotlib Advanced Visualization with Seaborn Covariance and Correlation Conditional Probability Naive Bayes: Concepts Bayes? Theorem Naive Bayes Spam Classifier with Naive Bayes Predictive Models Linear Regression Polynomial Regression Multiple Regression, and Predicting Car Prices Logistic Regression Logistic Regression Machine Learning with Python Supervised vs. Unsupervised Learning, and Train/Test Using Train/Test to Prevent Overfitting Understanding a Confusion Matrix Measuring Classifiers (Precision, Recall, F1, AUC, ROC) K-Means Clustering K-Means: Clustering People Based on Age and Income Measuring Entropy LINUX: Installing GraphViz Decision Trees: Concepts Decision Trees: Predicting Hiring Decisions Ensemble Learning Support Vector Machines (SVM) Overview Using SVM to Cluster People using scikit-learn Recommender Systems User-Based Collaborative Filtering Item-Based Collaborative Filtering Finding Similar Movie Better Accuracy for Similar Movies Recommending movies to People Improving your recommendations KNN and PCA K-Nearest-Neighbors: Concepts Using KNN to Predict a Rating for a Movie Dimensionality Reduction; Principal Component Analysis (PCA) PCA with the Iris Data Set Reinforcement Learning Reinforcement Learning with Q-Learning and Gym Dealing with Real-World Data Bias / Variance Tradeoff K-Fold Cross-Validation Data Cleaning and Normalization Cleaning Web Log Data Normalizing Numerical Data Detecting Outliers Feature Engineering and the Curse of Dimensionality Imputation Techniques for Missing Data Handling Unbalanced Data: Oversampling, Undersampling, and SMOTE Binning, Transforming, Encoding, Scaling, and Shuffling Experimental Design / ML in the Real World Deploying Models to Real-Time Systems A/B Testing Concepts T-Tests and P-Values Hands-on With T-Tests Determining How Long to Run an Experiment A/B Test Gotchas Capstone Project Group Project & Presentation or Review Deep Learning and Neural Networks Deep Learning Prerequisites The History of Artificial Neural Networks Deep Learning in the TensorFlow Playground Deep Learning Details Introducing TensorFlow Using TensorFlow Introducing Keras Using Keras to Predict Political Affiliations Convolutional Neural Networks (CNN?s) Using CNN?s for Handwriting Recognition Recurrent Neural Networks (RNN?s) Using an RNN for Sentiment Analysis Transfer Learning Tuning Neural Networks: Learning Rate and Batch Size Hyperparameters Deep Learning Regularization with Dropout and Early Stopping The Ethics of Deep Learning Learning More about Deep Learning Additional course details: Nexus Humans Machine Learning Essentials with Python (TTML5506-P) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Machine Learning Essentials with Python (TTML5506-P) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 4 Days 24 CPD hours This course is intended for Students in this course are interested in implementing DevOps processes or in passing the Microsoft Azure DevOps Solutions certification exam. Overview After completing this course, students will be able to: Plan for the transformation with shared goals and timelines Select a project and identify project metrics and Key Performance Indicators (KPI's) Create a team and agile organizational structure Design a tool integration strategy Design a license management strategy (e.g., Azure DevOps and GitHub users) Design a strategy for end-to-end traceability from work items to working software Design an authentication and access strategy Design a strategy for integrating on-premises and cloud resources Describe the benefits of using Source Control Describe Azure Repos and GitHub Migrate from TFVC to Git Manage code quality including technical debt SonarCloud, and other tooling solutions Build organizational knowledge on code quality Explain how to structure Git repos Describe Git branching workflows Leverage pull requests for collaboration and code reviews Leverage Git hooks for automation Use Git to foster inner source across the organization Explain the role of Azure Pipelines and its components Configure Agents for use in Azure Pipelines Explain why continuous integration matters Implement continuous integration using Azure Pipelines Define Site Reliability Engineering Design processes to measure end-user satisfaction and analyze user feedback Design processes to automate application analytics Manage alerts and reduce meaningless and non-actionable alerts Carry out blameless retrospectives and create a just culture Define an infrastructure and configuration strategy and appropriate toolset for a release pipeline and application infrastructure Implement compliance and security in your application infrastructure Describe the potential challenges with integrating open-source software Inspect open-source software packages for security and license compliance Manage organizational security and compliance policies Integrate license and vulnerability scans into build and deployment pipelines Configure build pipelines to access package security and license ratings This course provides the knowledge and skills to design and implement DevOps processes and practices. Students will learn how to plan for DevOps, use source control, scale Git for an enterprise, consolidate artifacts, design a dependency management strategy, manage secrets, implement continuous integration, implement a container build strategy, design a release strategy, set up a release management workflow, implement a deployment pattern, and optimize feedback mechanisms. Module 1: Get started on a DevOps transformation journey Introduction to DevOps Choose the right project Describe team structures Choose the DevOps tools Plan Agile with GitHub Projects and Azure Boards Introduction to source control Describe types of source control systems Work with Azure Repos and GitHub Module 2: Development for enterprise DevOps Structure your Git Repo Manage Git branches and workflows Collaborate with pull requests in Azure Repos Explore Git hooks Plan foster inner source Manage Git repositories Identify technical debt Module 3: Implement CI with Azure Pipelines and GitHub Actions Explore Azure Pipelines Manage Azure Pipeline agents and pools Describe pipelines and concurrency Explore Continuous integration Implement a pipeline strategy Integrate with Azure Pipelines Introduction to GitHub Actions Learn continuous integration with GitHub Actions Design a container build strategy Module 4: Design and implement a release strategy Introduction to continuous delivery Explore release strategy recommendations Build a high-quality release pipeline Introduction to deployment patterns Implement blue-green deployment and feature toggles Implement canary releases and dark launching Implement A/B testing and progressive exposure deployment Module 5: Implement a secure continuous deployment using Azure Pipelines Create a release pipeline Provision and test environments Manage and modularize tasks and templates Automate inspection of health Manage application configuration data Integrate with identity management systems Implement application configuration Module 6: Manage infrastructure as code using Azure and DSC Explore infrastructure as code and configuration management Create Azure resources using Azure Resource Manager templates Create Azure resources by using Azure CLI Explore Azure Automation with DevOps Implement Desired State Configuration (DSC) Implement Bicep Module 7: Implement security and validate code bases for compliance Introduction to Secure DevOps Implement open-source software Software Composition Analysis Static analyzers OWASP and Dynamic Analyzers Security Monitoring and Governance Module 8: Design and implement a dependency management strategy Explore package dependencies Understand package management Migrate, consolidate, and secure artifacts Implement a versioning strategy Introduction to GitHub Packages Module 9: Implement continuous feedback Implement tools to track usage and flow Develop monitor and status dashboards Share knowledge within teams Design processes to automate application analytics Manage alerts, Blameless retrospectives and a just culture Additional course details: Nexus Humans AZ-400 Designing and Implementing Microsoft DevOps Solutions training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the AZ-400 Designing and Implementing Microsoft DevOps Solutions course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Email Marketing: All-in-One Guide will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Email Marketing: All-in-One Guide will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Email Marketing: All-in-One Guide and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Email Marketing: All-in-One Guide is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Email Marketing: All-in-One Guide. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Email Marketing: All-in-One Guide will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01 What is Email Marketing? 00:06:00 Tools Overview 00:09:00 Paid vs Free Email Service Providers (ESPs) 00:14:00 Paid ESPs Overview 00:03:00 Free ESP MailMerge 00:07:00 Free ESP Mautic 00:14:00 DKIM SPF 00:08:00 Figma vs Canva 00:09:00 Emails vs SMS 00:08:00 Email Channel KPIs 00:15:00 Personalisation overview 00:12:00 Section 02 Content Calendar 00:12:00 Before Creating Campaign 00:07:00 Campaign 1 00:30:00 Campaign 2 00:15:00 Campaign 3 Save the Blocks 00:07:00 Checkout Link Trick 00:10:00 GMass and the Inbox Landing Test 00:07:00 A/B Testing 00:09:00 Personalisation 00:10:00 Section 03 What are Flows? 00:11:00 Welcome Flow 00:27:00 Abandoned Flow 00:23:00 Flows in Mailchimp and Sendinblue 00:14:00 Canva 00:09:00 Figma 00:12:00 Section 04 Lists and Segments 00:20:00 More on Lists and Segments 00:09:00 Section 05 Popup Forms 00:12:00 Popups in Welcome Flow Trick 00:16:00 Section 06 Coupons 00:07:00 Customer Journey Maps - CJM 00:11:00 Subscribe Everywhere 00:03:00 Forget Email, send SMS 00:04:00 Pixel Perfect or Profit 00:06:00 AMP or Profit 00:04:00 How to talk to your Clients and Employers 00:09:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

This course will guide you on how to design a responsive website from scratch without any previous experience in Adobe XD. You will also learn the principles of UI and UX and get your design ready for coding.