1569 A2 courses delivered Online

About Course Creating a Social Media Strategy: Generate Sales and LeadsLearn how to create an effective social media strategy that will generate sales and leads for your business. Social media is a powerful tool for businesses of all sizes. It can help you reach new customers, build relationships with your existing audience, and drive sales. But with so many different social media platforms and strategies to choose from, it can be difficult to know where to start. In this course, you will learn how to create a social media strategy that is tailored to your specific business goals. You will learn: The importance of social media marketing The basic terminology of social media How to identify your target audience How to create posts that your audience will love How to build online relationships with your followers How to use social media to build your email list How to increase your sales with social media How to evaluate your social media advertising campaigns By the end of this course, you will have a comprehensive social media strategy that you can implement to grow your business. Who should take this course? Business owners and entrepreneurs who want to use social media to generate sales and leads Marketing professionals who want to learn how to create and implement effective social media campaigns Anyone who wants to learn more about social media marketing What Will You Learn? The importance of social media marketing The basic terminology of social media How to identify your target audience How to create posts that your audience will love How to build online relationships with your followers How to use social media to build your email list How to increase your sales with social media How to evaluate your social media advertising campaigns Course Content Introduction Introduction Why social media marketing is important Social Media Terminology Social Media Terminology Social Media Marketing Strategy How to Create an Internet Marketing System That Will Generate Sales How to Find Sources For Great Posts How to Create a Social Media Calendar Elements for the Perfect Posts How to Create Standard Social Media Messages How to Stay in Touch With Your Followers How to Evaluate Your Social Media Campaigns A course by Adonis Anastasiou Digital Marketing Expert/Trainer Audience Business owners and entrepreneurs who want to use social media to generate sales and leads Marketing professionals who want to learn how to create and implement effective social media campaigns Anyone who wants to learn more about social media marketing

The Professional Certificate in Developing a Research Conceptual Framework aims to enable the learner to understand and develop a professional research conceptual framework by explaining key concepts in developing a conceptual framework with practical examples. Learning Outcomes After the successful completion of the certificate, the student will be able to learn: The Conceptual Model. Sources of Conceptual Framework. Types of Conceptual Framework. Types of Connection. Things to Watch Out for the Conceptual Framework. Importance of Conceptual Framework In Research. Steps for Building a Good Conceptual Framework. Conceptual Framework Example. Where does the Conceptual Framework Appear In Research? Difference between Conceptual Framework and Theoretical Framework. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Developing conceptual Framework the course aims to enable the learner to understand and develop a professional research conceptual framework. Developing a research conceptual Framework Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Research student Business researcher Research supervisor Research Teacher Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

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What are the most effective ways to attract customers to your product or service? This video walks through three key steps in depth: Analyzing the marketing programs your competition is using, choosing a marketing mix for your business, and creating your marketing plan.

Time to put pen to paper—or fingers to keyboard. Take a look inside the Prep Worksheet that prepares you to write the pricing strategy section of your business plan. The key to success is taking the time necessary to deeply understand your business and be prepared to run it—use this workshop and Prep Worksheet to do just that.

Pricing influencers have a dramatic impact on your ability to set pricing.  The more flexibility you have the higher price you can charge and the more margin you can get.  In this course, Ken will walk you through each of the eight pricing influencers and give you strategies to help improve your position giving you more flexibility in your overall pricing strategy.  Ken will also explore tactics that you can apply to your business, supporting you in setting the most appropriate price for your product or service—without leaving money on the table. 

Gain an understanding of how margins work so that you can choose the right price for your product or service. Having a justified pricing strategy will help you avoid common mistakes such as guessing at price-setting, skipping competitive pricing research, leaving money on the table with a too-low price, or misunderstanding the whole value of what you're offering. Learn how supply and demand for your product or service impact price, how to quantify the level of value you're delivering (don't under-value it!), and how market forces impact your pricing. 

Time to put pen to paper—or fingers to keyboard. Take a look inside the Prep Worksheet that prepares you to write the pricing strategy section of your business plan. The key to success is taking the time necessary to deeply understand your business and be prepared to run it—use this workshop and Prep Worksheet to do just that.

To communicate value to customers, you need more than a list of features; you must communicate both the practical and emotional benefits customers will derive and create a story that calls out the most unique and compelling attributes you offer. This learning stream will guide you through the process of identifying which business elements to highlight in your unique value proposition. You’ll access tools for brainstorming how your offering satisfies emotional desires, alleviates fears or stresses, and addresses immediate practical needs, including prompts specifically for B2B companies. You’ll learn why your unique value proposition is different than your unique competitive advantage, while also surveying your competitors’ unique value propositions to better understand what sets them apart from each other – and what distinct elements your own business should highlight. Workshop exercises will apply the tactics in real life, so that you can better articulate your businesses most compelling and unique benefits and set the stage for success.