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Introduction:

Social media marketing is a type of online marketing that involves creating and posting content, such as articles, images, videos, as well as paid social media ads, to increase customer engagement. Social media creates great exposure for your business, it's cost-effective and you don't have to be an expert to see success with advertising. This course aims to provide you with sufficient information to help you develop and implement a social media strategy yourself, based on the topics we will be discussing.

What You Will Learn:

What social media marketing entails and what the four most valuable social media platforms for business are

How to analyse your target audience

How to choose the appropriate social media platform for your business

How to make the most of using Facebook, Instagram, Twitter and LinkedIn for business

What the emerging social media marketing trends are

What the benefits of social media marketing are

Benefits of Taking This Course:

You'll be able to identify the audience and content that works best with each social media platform

Your knowledge will assist you in choosing the appropriate social media platforms for your business

You will be able to efficiently set up Facebook, Instagram, Twitter and LinkedIn business accounts, and understand how the various advertising options work

You will be able to better predict and incorporate emerging social media trends into your marketing strategy

Your knowledge will allow you to create a specific social media strategy, tailored to your business

Course Modules:

Module 02: Choosing Your Social Media Platforms

Module 03: Facebook and Instagram for Business

Module 04: Twitter and LinkedIn for Business

Module 05: Social Media Marketing Trends and Benefits

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Social Media for Business

By OnlineCoursesLearning.com

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