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Google Analytics for Everyone Course

Google Analytics for Everyone Course

  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • On-Demand course

  • 5 hours

  • All levels

Description

Whether you're managing a small blog or running a growing online business, understanding how visitors interact with your website isn’t optional — it’s essential. The Google Analytics for Everyone Course is your pathway to reading your website’s data like a well-written novel. No technical background? No problem. We speak fluent Analytics without sounding like a maths textbook. You'll learn how to navigate reports, interpret traffic sources, and make informed decisions — all while avoiding the confusing jargon that turns data into gibberish.

This course doesn't just throw charts and numbers at you — it walks you through what matters and why it matters. From setting up Google Analytics to making sense of the audience behaviour and traffic channels, everything is designed to make you feel like you're wearing a data detective’s hat (minus the trench coat). Whether you're a marketer, content creator, or just someone who wants fewer website guesses and more clarity, this course gives you the confidence to make smarter moves online. Let your decisions be driven by insight — not assumptions.

Learning Outcomes:

  • Understand the basics of web analytics and the structure of Google Analytics

  • Set up and manage user accounts in Google Analytics

  • Set goals and track conversions using Google Analytics

  • Analyze website traffic using the audience and acquisition tabs

  • Create custom reports and dashboards using Google Analytics

Our Google Analytics for Everyone course is designed to help you become a data-driven marketer using Google Analytics. With 8 comprehensive modules, you will learn how to set up and manage user accounts, set goals, track conversions, analyse website traffic, and create custom reports and dashboards using Google Analytics.

This course is perfect for anyone looking to gain a deeper understanding of web analytics and become a data-driven marketer. Whether you are a business owner, marketer, or digital strategist, this course will help you master the skills you need to make informed marketing decisions and drive results.

Google Analytics for Everyone Course Curriculum

  • Section 01: Overview of Web Analytics

  • Section 02: Structure of Google Analytics

  • Section 03: Goal Setting

  • Section 04: User Management

  • Section 05: Audience Tab & Acquisition Tab

  • Section 06: Conversion Tab & Dashboard Tab

  • Section 07: Intelligence Tab

  • Section 08: Email & Export Options

How is the course assessed?

Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%.

Exam & Retakes:
It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable.

Certification
Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery).

CPD

10 CPD hours / points Accredited by CPD Quality Standards

Who is this course for?
  • Business owners who want to track the performance of their website

  • Marketers who want to optimise their marketing campaigns

  • Digital strategists who want to gain a deeper understanding of web analytics

  • Students who want to explore the field of web analytics

  • Professionals who want to enhance their data analysis skills

Career path
  • Digital Marketing Analyst: £20,000 - £40,000

  • Web Analyst: £25,000 - £50,000

  • Marketing Manager: £30,000 - £60,000

  • Senior Digital Strategist: £40,000 - £80,000

  • Head of Digital Marketing: £60,000 - £120,000

Certificates

Certificate of completion

Digital certificate - £9

You can apply for a CPD Accredited PDF Certificate at the cost of £9.

Certificate of completion

Hard copy certificate - £15

Hard copy can be sent to you via post at the expense of £15.

About The Provider

With a team of industry professionals producing and delivering our course content, you can be sure the skills and knowledge you learn apply to your career aspirations in manag...

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