Booking options
£12

£12
On-Demand course
3 days
All levels
The Facebook Marketing – Level 2 QLS Endorsed Course is designed for learners who want a clear, structured understanding of how Facebook supports modern digital marketing goals. The course explains how the platform functions as a marketing channel, focusing on audience behaviour, content visibility, and brand communication. Core concepts such as Facebook pages, business profiles, posting strategy, and engagement metrics are explained in a clear, accessible manner, making the subject approachable for learners at different stages.
This course also explores Facebook advertising fundamentals, including campaign objectives, audience targeting, budgeting basics, and performance measurement. Attention is given to ethical promotion, brand tone, and consistency, ensuring marketing activity aligns with professional expectations. Delivered fully online, the course allows learners to build marketing knowledge in a structured format without time or location barriers. A QLS-endorsed certificate on completion adds credibility and supports continued professional development for individuals seeking to strengthen their understanding of Facebook marketing within a competitive digital landscape.
After this course, you will be able to:
Learn how to use Facebook Ads to reach out to new audiences while spending less on advertising.
understand how to publish frequently to different social networking sites.
Utilise Facebook Ads Manager to its greatest potential.
Discover how to MARKET a Facebook post.
Utilise Facebook Live to increase interaction and brand visibility.
Key Features
CPD Accredited
Quality License Endorsed
Certificate Available Upon Course Completion
Facebook marketing refers to the process of creating and executing a plan to reach a specific group of people on the Facebook platform. This can be done through a variety of tactics, including social media advertising, content marketing, influencer marketing, and more. The goal of Facebook marketing is typically to drive awareness, engagement, or conversions, depending on the specific objectives of the campaign.
Facebook marketing is the process of using Facebook as a platform to reach out to and connect with your target audience, and ultimately, to promote your products or services.Within the online advertising world, Facebook is giving advertisers the largest ROI. Brands in the consumer and business-to-business space are increasingly using Facebook advertising to fulfil their commercial or brand marketing objectives.
Facebook is used by the majority of people, therefore using this platform for marketing lets you connect with a diverse spectrum of consumers. In-depth explanations of the Facebook marketing techniques you can employ daily for your clients are provided in this specially designed-Facebook marketing course.
Course Breakdown:
This course is broken down into the following modules:
My Experience with Facebook Marketing
Marketing Basics Explained from Profiles to Groups and Pages
1 Marketing Strategy Forever
Best Free Marketing Strategy to Build Relationships without Having a Group or Page
Group Case Studies of Success and Failure
Managing Our Group Memberships and Considering the Need for a New Group
Group Creation, URL Setting, And Posting Permission Tutorial
Group Cover Photo Creation At 1604 X 856 Pixels with Canva In 2019
Creating rules for groups and managing moderation to limit self-promotion and conflict
Create Events in Groups for Weekly Voice Calls to Build Relationships
Editing the Group Description and Membership Requirements
Exam and Assessment
MCQ based test
60% Marks to pass
Instant Assessment and Feedback
120 CPD hours / points Accredited by CPD Quality Standards
This course is designed for anyone
Who is interested in learning how to utilise Facebook marketing for their business
People aspiring for some in-depth knowledge on this topic and keep up to date with the latest information.
Anyone and everyone with a knack for learning can enrol on this course without any hesitation.
A career path in Facebook marketing can involve a variety of roles and responsibilities, depending on the specific job and organisation. Some possible career paths in this field include
Social media specialist.
Facebook advertising specialist.
Facebook content creator
Facebook community manager
Certificate of completion
Digital certificate - £9
Certificate of completion
Hard copy certificate - £69
QLS Endorsed Certificate
Hardcopy of this certificate of achievement endorsed by the Quality Licence Scheme can be ordered and received straight to your home by post, by paying -
Within the UK: £69
International: £69 + £10 (postal charge) = £79
CPD Accredited Certification
Hardcopy Certificate (within the UK): £15
Hardcopy Certificate (international): £15 + £10 (postal charge) = £25