Booking options
£25
£25
On-Demand course
2 hours 31 minutes
All levels
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Online test with immediate results
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Introduction to Digital Marketing Starting an Online E-Commerce Store | |||
Introduction | 00:06:00 | ||
Module 01: Types of E-Commerce Stores | |||
Types of E-Commerce Stores | 00:04:00 | ||
Business to Business Ecommerce | 00:04:00 | ||
Business to Consumer Ecommerce | 00:05:00 | ||
Ecommerce | 00:04:00 | ||
Consumer to Business Ecommerce | 00:03:00 | ||
B2G (also called B2A) Government / Public Administration | 00:05:00 | ||
Module 02: Types of E-Commerce Business Models | |||
Types of E-Commerce Business Models | 00:04:00 | ||
Drop Shipping | 00:04:00 | ||
Wholesaling and Warehousing | 00:04:00 | ||
Private Labeling and Manufacturing | 00:04:00 | ||
White Labeling | 00:03:00 | ||
Subscription | 00:04:00 | ||
Module 03: What You Can Sell in an E-Commerce Store | |||
What You Can Sell in an E-Commerce Store | 00:03:00 | ||
Identify or Create Products That Solve a Problem | 00:04:00 | ||
Find Products You and Other People are Passionate About | 00:05:00 | ||
Find Products With Branding Potential | 00:04:00 | ||
Hop on Trends Early | 00:04:00 | ||
Find Products that Fulfill Guilty Pleasures | 00:04:00 | ||
Module 04: Digital Marketing Strategies to Market an E-Commerce Business | |||
Digital Marketing Strategies to Market an E-Commerce Business | 00:04:00 | ||
Boost Product Visualization | 00:03:00 | ||
Add Video | 00:03:00 | ||
Automate with Chatbots | 00:05:00 | ||
Reduce Cart Abandonment | 00:04:00 | ||
Use Retargeting Tactics | 00:03:00 | ||
Module 05: Tips to Increase E-Commerce Online Sales | |||
Tips to Increase E-Commerce Online Sales | 00:04:00 | ||
Reach in-market Shoppers with Google Shopping Ads | 00:03:00 | ||
Remarket to Them with Display Ads | 00:04:00 | ||
Turn Likes into sales with Shopping on Instagram | 00:04:00 | ||
Instill Trust with Customer Reviews | 00:03:00 | ||
Up your Cross-selling Game with Pop-ups | 00:04:00 | ||
Module 06: Incorporating Affiliate Marketing into Your E-Commerce Business | |||
Incorporating Affiliate Marketing into Your E-Commerce Business | 00:04:00 | ||
Determine if an Affiliate Program is Right for You | 00:04:00 | ||
Find Publishers to Partner With | 00:05:00 | ||
Review and Approve Publishers | 00:04:00 | ||
Conduct Ongoing Review | 00:04:00 | ||
Win new Customers with Referral Marketing (Affiliate Marketing) | 00:04:00 | ||
Module 07: Conclusion | |||
Review | 00:04:00 | ||
Assignment | |||
Assignment -Digital Marketing Starting an online E-Commerce Store | 00:00:00 |
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