Booking options
£25
£25
On-Demand course
5 hours 19 minutes
All levels
Overview
Do you want to learn the content writing and copywriting secrets for SEO and sales? If yes, then Content Writing & Copy Writing For SEO and Sales course is for you.
Content Writing & Copy Writing For SEO and Sales course is designed to teach you the content writing and copywriting secrets for SEO and sales Content writing and copywriting are two of the most essential and powerful ways to boost your SEO and sales. According to a report by Demand Metric, content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. This shows the huge potential and value of content writing and copywriting skills in the online world.
Content Writing & Copy Writing For SEO and Sales course takes you from the fundamentals of copywriting to sophisticated strategies for different online platforms, like blogs, email marketing, and social networks. By combining cutting-edge SEO methods with compelling copywriting, learners will discover how to create content that engages and persuades, establishing a new benchmark for online messaging.
Description
Content Writing & Copywriting for SEO and Sales empowers you to become a wordsmith capable of captivating audiences, boosting engagement, and driving results.Content Writing & Copy Writing For SEO and Sales comprehensive course delves into the theoretical foundations of effective copywriting, equipping you with the knowledge and skills to maximize your online presence and revenue.Explore fundamental principles like the 12 essential steps to great copywriting and the building blocks that form the backbone of compelling messages. Learn how to write irresistible headlines that hook readers and craft psychologically driven copy that resonates with your target audience.The course then deep dives into various content formats: Blog posts, Landing pages,Sales letters , Emails and Explore copywriting for advertisements, Twitter, promotional videos, and beyond.By mastering the theoretical underpinnings of each format, you'll gain the flexibility to adapt your writing style and create content that resonates with different audiences and achieves diverse goals.
Whether you're a aspiring content creator, entrepreneur, marketer, or business owner,Content Writing & Copy Writing For SEO and Sales course equips you with the theoretical knowledge and critical thinking skills to unlock the power of words and achieve success in the digital age.
Learning Outcomes :
Master the 12 essential steps for crafting compelling copywriting.
Understand the building blocks of effective copywriting structure.
Write magnetic headlines that grab attention and drive action.
Utilize psychological principles to influence your audience.
Craft powerful copy for various formats, including web content, landing pages, sales letters, emails, and more.
Discover the secrets of writing impactful content for SEO and sales success.
Stop struggling with words, start creating magic! Enroll in Content Writing & Copywriting for SEO & Sales today and unlock your full writing potential!
Why Choose Us?
This course is accredited by the CPD Quality Standards.
Lifetime access to the whole collection of the learning materials.
Online test with immediate results.
Enroling in the course has no additional cost.
You can study and complete the course at your own pace.
Study for the course using any internet-connected device, such as a computer, tablet, or mobile device.
Certificate of Achievement
Upon successful completion, you will qualify for the UK and internationally-recognised CPD certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £4.99 and Hardcopy Certificate for £9.99.
Who Is This Course For?
Aspiring copywriters and content creators seeking to enhance their skills.
Marketing professionals looking to improve their brand's SEO and sales conversion.
Business owners and entrepreneurs who wish to create more effective online content.
Freelancers wanting to offer more value to their clients with SEO-optimized copywriting.
Digital marketers aiming to integrate persuasive copywriting into their strategies.
Content managers and editors seeking comprehensive training for their teams.
Requirements
The Content Writing & Copy Writing For SEO and Sales course requires no prior degree or experience. All you require is English proficiency, numeracy literacy and a gadget with stable internet connection. Learn and train for a prosperous career in the thriving and fast-growing industry of Content Writing & Copy Writing For SEO and Sales, without any fuss.
Career Path
By completing Content Writing & Copy Writing For SEO and Sales course, you will be able to pursue various career opportunities in content writing and copywriting,including:
SEO Copywriter
Content Strategist
Digital Marketing Specialist
Freelance Writer
Social Media Content Creator
Brand Manager
Email Marketing Manager
Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link:
Section 01: Introduction | |||
Introduction | 00:05:00 | ||
How to Navigate This Course - Watch This Video | 00:03:00 | ||
Section 02: Free Taster | |||
13 Copywriting and Sales Buttons You Need to Know How to Push | 00:07:00 | ||
Copywriting to Sell 10 Steps you must know | 00:06:00 | ||
14 Step Formula to Writing Great Sales Copy | 00:06:00 | ||
Section 03: BASICS: 12 Essential Steps to Great Copy Writing | |||
AIDA is not just an Opera! | 00:02:00 | ||
Have you any idea who you are talking to? | 00:02:00 | ||
Who cares what format you use? | 00:03:00 | ||
Hurting? Want someone to heal your pain? | 00:02:00 | ||
I haven't got time or money for Objections! | 00:02:00 | ||
Don't worry, there's always plenty of Scarcity to go round! | 00:02:00 | ||
So, why are YOU reading my Headlines? | 00:02:00 | ||
Why do you always want to know whats in it for you? | 00:02:00 | ||
Endorsements? Pah! Prove it to me! | 00:03:00 | ||
I Guarantee to you that I love Risk! Or do I? | 00:02:00 | ||
Right it Wright to Be Red! or you won't be Readable! | 00:03:00 | ||
Keep it Simple S. and throw away your Theasaurus | 00:02:00 | ||
Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks | |||
Introduction to Copywriting Formulation | 00:02:00 | ||
Starting with AIDA | 00:06:00 | ||
PAS - Problem, Agitation, Solution | 00:04:00 | ||
The 4 Ps | 00:03:00 | ||
QUEST | 00:04:00 | ||
Section 05: BASICS: How to Write Headline | |||
What You Need to Know to Write Great Headlines | 00:06:00 | ||
Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy | |||
Writing Editing: Can You Write Better Copy? | 00:06:00 | ||
Proof Reading and Editing: 20 Ways to Write Better Copy | 00:11:00 | ||
Editing Writing: Seven Guidelines for Editing Writing | 00:06:00 | ||
Section 07: PSYCHOLOGY: The Psychology behind Copywriting | |||
Get Your Copywriting Psychology Right! | 00:06:00 | ||
What are the Eight Universal Motivators? | 00:07:00 | ||
100 Motivations | 00:05:00 | ||
Overcoming Objections | 00:08:00 | ||
Section 08: COPYWRITING FOR Blogging - Web Posts | |||
Copywriting for Blogs | 00:09:00 | ||
A Simple Formula for Blog Posts | 00:04:00 | ||
Blog Post Copywriting Formula | 00:09:00 | ||
Blog Post Editing Checklist | 00:08:00 | ||
Section 09: COPYWRITING FOR Landing Pages | |||
Copywriting for Landing Pages | 00:04:00 | ||
Copywriting for Testimonials | 00:06:00 | ||
Copywriting for Bullet Points | 00:05:00 | ||
Section 10: COPYWRITING FOR Sales Letters | |||
Five Formulations for Sales Letters | 00:03:00 | ||
The Five Point Sales Letter Formula | 00:03:00 | ||
The Seven Step Copywriting Formula for Sales Letters | 00:05:00 | ||
The Nine Point Formula | 00:06:00 | ||
The 18 Step Sales Letter | 00:06:00 | ||
The 21 Part Sales Letter Formula | 00:08:00 | ||
Bonus: 32 Step Power Copywriting Formula | 00:08:00 | ||
Section 11: COPYWRITING FOR Video Sales Letters | |||
What is a Video Sales Letter | 00:03:00 | ||
How to Write an Attention Grabbing Video Sales Letter Headline | 00:03:00 | ||
Video Sales Letter Basics - Some Simple Guidance for Better VSLs | 00:04:00 | ||
Video Sales Letter Outline - with Downloadable Templates | 00:07:00 | ||
Section 12: COPYWRITING FOR Email | |||
Copywriting for Email | 00:07:00 | ||
How to Write Effective Welcome Emails | 00:10:00 | ||
ACTIVITY: Analysis of a Long Form Story Telling Email | 00:07:00 | ||
Email Copywriting Analysis 1 | 00:05:00 | ||
Copywriting Formulas for Email Sequences | 00:06:00 | ||
Section 13: COPYWRITING FOR Advertisements | |||
Copywriting for Advertisements | 00:04:00 | ||
Section 14: COPYWRITING FOR Twitter | |||
Copywriting for Twitter - Engage, Entertain, Be Brief! | 00:07:00 | ||
Section 15: COPYWRITING FOR Promotional Videos | |||
How to Create a High Converting Promotional Video | 00:06:00 | ||
The Promotional Video for This Course Following the Script | 00:02:00 | ||
The Promotional Video - Version 2 | 00:02:00 | ||
Promotional Video SlideDeck | 00:20:00 | ||
Promotional Video Script Checklist | 00:04:00 | ||
2018 Update: The Formula for an Effective Promotional Video | 00:04:00 | ||
2018 New Copywriting Course Promo Video | 00:03:00 | ||
Section 16: Conclusion and Course Wrap Up | |||
Conclusion and Course Wrap Up | 00:03:00 | ||
Additional File | |||
Additional File | 00:00:00 | ||
Assignment | |||
Assignment - Content Writing & Copy Writing For SEO and Sales | 00:00:00 | ||
Order Your Certificate | |||
Order Your Certificate | 00:00:00 |
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