Understanding and Developing a Marketing Strategy for the VCSE Sector

Description

An area that many organisations struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every organisation should do before you start marketing. This document not only helps you discover your target market, your focus for messaging, and your strengths as a business, but it can become your ultimate marketing reference guide, keeping all your promotional material consistent, concise, and clear. 

In this 2.5 hour intensive webinar, we dive into the key areas of a marketing strategy document, breaking down its key sections, and equipping you with the knowledge and tools needed to go and craft your own!

📅 Date: Monday 24th February 2025

🕘 Time: 10:00am - 12:30pm

📌 Location: Online (ZOOM)

💁‍♀️ For: This workshop is targeted towards businesses in the Voluntary, Community and Social Enterprise sectors in Herefordshire.

Get ready for an immersive learning experience that will transform the way you approach marketing strategy!

Let’s Do Business is undertaking this project in conjunction with Herefordshire Council and Talk Community to support organisations in the VCSE (Voluntary, Charity and Social Enterprise) sector in Herefordshire.

This project is funded by the UK Government through the UK Shared Prosperity Fund.

The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

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