Description

Do you want to create eye-catching marketing materials and social content for your business, but don't know how? Join us to learn how to use popular web-based platform Canva for your business - and come away feeling confident in creating social media graphics and Videos!

During this course, we'll cover:

What is Canva, and how can I use it for my business?

Canva pricing, plus Pros and Cons for using the Paid Version of the platform vs Free

Platform walkthrough

How to create a design

Creating a Brand Kit for your business

Creating graphics for a campaign for your business using Canva

Resizing graphics for different social media platforms and print

An overview on types of uses for video in your marketing strategy, including social media

Creating your own video content – how can you get off to the best start? Including planning, best practice for capturing footage and audio and more

Walkthrough of free and easy video editors available from your phone, tablet and laptop

Practical session on cutting and trimming raw footage, adding clips together, and making a video flow

Adding transitions, effects and experimenting with colour correction to make your video shine!

Adding those final flourishes – graphics, text and anything else that you think your video needs!

Following the course, you are invited to spend time with an advisor for a 1:1 tutorial or support.

Event details:

Date: Tuesday 25th March 2025

Time: 9:30am – 11:30am

Location: Crescent Hall, 50 Dunstable Rd, Luton LU1 1EF

For: Businesses based in Luton

The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund.

The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

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The Power of Canva - Luton Online (In Person)

By Let’s Do Business Group

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