Stakeholder Engagification: How to Get People to Take Action on Projects

Description

We've moved away from stakeholder management as a concept, and now the practitioner's focus should be on stakeholder engagement. This presentation will look at the differences between management and engagement in a project-led environment and provide practical tips for 'doing' engagement and encouraging participation through game mechanics. Gamification gets people to take action through the techniques and mechanics of games. We'll look at the 5 principles of using engagement + gamification that can be used to support stakeholders' engagement with project work: Track your steps. Take small actions. Create feedback loops. Keep it simple. Make it special.