2385 Courses

The Microsoft Certified Fundamentals, Associate, and Expert is a new breed of Microsoft certification. It is referred to as a ‘role-based certification’. According to Microsoft, role-based certifications show that individuals that possess them are keeping pace with today’s technical roles and requirements. They allow a learner to skill up and prove their expertise to employers and peers, plus get the recognition and opportunities they’ve earned.

This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Course Overview This advanced certification drills deep into the latest thinking to develop true digital marketing expertise. Learn about Digital Strategy, CX, Search Marketing, Social Media, Leadership and more. Get world class, knowledge and insight: DMI EXPERT is our postgraduate level 140-hour course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level. This certification is credit rated at level 11 on the Scottish Credit and Qualifications Framework and awarded 120 credit points by the SQA (Scottish Qualifications Authority), which is comparable to a postgraduate diploma awarded by a UK university. Program learning outcomes and content: What Will I Learn? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy, and access modern, career-defining training covering all key digital marketing disciplines. Course Content: Social Media Marketing: Learn how to create engaging content on social media and how to plan, execute, optimize and report on social media marketing campaigns across the key social platforms. • Social Research • Social Content • Facebook, Instagram, Pinterest • Twitter • LinkedIn • YouTube & Social Video • Social Apps • Social Commerce & Affiliate Marketing • Social Customer Service • Social Strategy Strategy and Planning: Gain all the key skills and practices associated with planning a successful digital strategy. Everything from digital channels, marketing automation, budgeting, analytics and digital leadership. • Digital Communications v Traditional Communications • Marketing automation and CRM • Budget and Resourcing • Big Data & Analytics • Strategy Formulation and Plan • Digital Communications & Channels • Omnichannel tactics CX, eCommerce and CRO: Learn the key concepts underpinning website optimization, conversion rate optimization and effective e-commerce for every business requirement. Build highly effective user experiences for your customers. • Website Optimization • UX Research & Design • E-Commerce Strategy • Applied E-Commerce • Graphic Design Essentials for Marketers Search and Digital Channels: Plan, implement, refine and report on search marketing campaigns. Drive traffic across all digital channels. Taught directly by Neil Patel and DMI’s experts, you’ll gain knowledge from people who actually use these tactics in the field. • SEO Setup & Content • SEO Workshop • Paid Search & Display Advertising • Measurement with Google Analytics • Email Marketing Strategy • Applied Email Marketing • SEO for ecommerce Digital Selling: Recognize the value of social selling and incorporate digital techniques to better engage with customers and prospects to drive increased conversion rates. • Fundamentals of Social Selling • Finding & Targeting Prospects • Attracting Customers • Closing & Retaining • Increasing Engagement Essential Skills: Gain all the essential skills all marketers, professionals and business leaders need to work effectively, productively and professionally in a collaborative business environment. • Project Planning • Creativity Skills • Personal Skills • Working With Others Leadership and Management: Develop practical skills and techniques that you can use to think strategically, build effective teams, deal with conflict and crisis and persuade and influence others. • Thinking Strategically • Building Effective Teams • Dealing with Conflicts and Crises • Persuading and Influencing DURATION 52 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

This one-day course introduces the field of user experience and provides an excellent entry point to our other specialised training courses. UX processes and practices have become a central component of product design, service design and web design.

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Enhance your knowledge in oil and gas drilling essentials with EnergyEdge's classroom training for new engineers and non-technical professionals.

Certified ScrumMaster®: In-House Training This course is an introduction to Scrum and the principles and tools required to be an effective Scrum Product Owner. You will come away with a good understanding of the Scrum framework and the underlying principles required to make effective decisions regarding the application of the Scrum framework to different situations. Participants successfully completing this course earn a Certified Scrum Product Owner® (CSPO®) designation. The Scrum Alliance certification includes a one-year membership with Scrum Alliance. What You Will Learn You'll learn how to: Use the principles, practices, and tools required to be an effective Scrum Product Owner Make effective decisions regarding the application of the Scrum framework to different situations, including: Setting product vision and goals Chartering the project Writing user stories and structuring your product backlog Scaling the Product Owner Estimating for forward planning Applying prioritization techniques Planning and tracking release progress Getting Started Introduction Course structure Course goals and objectives Agile Principles and Scrum Overview Process control models Incremental and iterative development Shifting the focus on product management Overview of the Scrum process Agile principles Lean principles Scrum Roles and Responsibilities Scrum roles Cross-functional teams Product Owner Responsibilities The Scrum Project Community What happens to my traditional role in Scrum? Chartering the Project Establishing a shared vision Elevator Statement Data sheets Product Vision Box Magazine Review / Press Release Product Backlog and User Stories Product uncertainty and progressive refinement User role modeling User Stories Product backlog characteristics Getting backlog items ready Slicing User Stories Using the product backlog to manage expectations Sprints Done and Scaling Done The Scrum process in detail Sustainable pace The Product Owner's role in each of the Scrum meetings Scaling the Product Owner Scaling Scrum Approaches to scaling the Product Owner Estimation for Forward Planning Why comparative estimation works Planning Poker Affinity Estimation Prioritization Techniques Additional Product Backlog Prioritization Techniques Kano Analysis Theme Screening Release Planning and Tracking Progress Velocity Release Planning Tracking release progress

Certified ScrumMaster® This course is an introduction to Scrum and the principles and tools required to be an effective Scrum Product Owner. You will come away with a good understanding of the Scrum framework and the underlying principles required to make effective decisions regarding the application of the Scrum framework to different situations. Participants successfully completing this course earn a Certified Scrum Product Owner® (CSPO®) designation. The Scrum Alliance certification includes a one-year membership with Scrum Alliance. What You Will Learn You'll learn how to: Use the principles, practices, and tools required to be an effective Scrum Product Owner Make effective decisions regarding the application of the Scrum framework to different situations, including: Setting product vision and goals Chartering the project Writing user stories and structuring your product backlog Scaling the Product Owner Estimating for forward planning Applying prioritization techniques Planning and tracking release progress Getting Started Introduction Course structure Course goals and objectives Agile Principles and Scrum Overview Process control models Incremental and iterative development Shifting the focus on product management Overview of the Scrum process Agile principles Lean principles Scrum Roles and Responsibilities Scrum roles Cross-functional teams Product Owner Responsibilities The Scrum Project Community What happens to my traditional role in Scrum? Chartering the Project Establishing a shared vision Elevator Statement Data sheets Product Vision Box Magazine Review / Press Release Product Backlog and User Stories Product uncertainty and progressive refinement User role modeling User Stories Product backlog characteristics Getting backlog items ready Slicing User Stories Using the product backlog to manage expectations Sprints Done and Scaling Done The Scrum process in detail Sustainable pace The Product Owner's role in each of the Scrum meetings Scaling the Product Owner Scaling Scrum Approaches to scaling the Product Owner Estimation for Forward Planning Why comparative estimation works Planning Poker Affinity Estimation Prioritization Techniques Additional Product Backlog Prioritization Techniques Kano Analysis Theme Screening Release Planning and Tracking Progress Velocity Release Planning Tracking release progress

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

  The IAPP offers the most encompassing, up-to-date and sought-after global training and certification program for privacy and data protection. The Certified Information Privacy Professional (CIPP) helps organizations around the world bolster compliance and risk mitigation practices, and arms practitioners with the insight needed to add more value to their businesses. Skilled privacy pros are in high demand and IAPP certification is what employers want. When you earn an IAPP credential, you earn the right to be recognized as part of an elite group of knowledgeable, capable and dedicated privacy professionals. With the GDPR effective as of May 2018, among its mandates was the requirement to appoint knowledgeable DPOs (data protection officers) tasked with monitoring compliance, managing internal data protection activities, training data processing staff, conducting internal audits and more. There's a lot to know, there's a lot at stake and there's a lot of opportunity for privacy professionals with the right training and education. Achieving a CIPP/E credential shows you have the comprehensive GDPR knowledge, perspective and understanding to ensure compliance and data protection success in Europe-and to take advantage of the career opportunity this sweeping legislation represents. About This Course   Delivered in a Modular format, the course includes; Module 1: Data Protection Laws Introduces key European data protection laws and regulatory bodies, describing the evolution toward a Harmonised European Legislative Framework. Module 2: Personal Data Defines and differentiates between types of data-including personal, anonymous, pseudo-anonymous and special categories. Module 3: Controllers and Processors Describes the roles and relationships of controllers and processors. Module 4: Processing Personal Data Defines data processing and GDPR processing principles, Explains the application of the GDPR and outlines the legitimate bases for processing personal data. Module 5: Information provision Explains controller obligations for providing information about data processing activities to data subjects and Supervisory Authorities. Module 6: Data Subjects 'Rights Describes data subjects' rights, applications of rights and obligations controller and processor. Module 7: Security or Processing Discusses considerations and duties of controllers and processors for Ensuring security of personal data and providing notification of data breaches. Module 8: Accountability Investigates accountability requirements, data protection management systems, data protection impact assessments, privacy policies and the role of the data protection officer. Module 9: International Data Transfers Outlines options and obligations for transferring data outside the European Economic Area, Decisions adequacy and appropriateness safeguards and derogations. Module 10: Supervision and Enforcement Describes the role, powers and procedures or Supervisory Authorities; the composition and tasks of the European Data Protection Board; the role of the European Data Protection Supervisor; and remedies, liabilities and penalties for non-compliance. Module 11: Compliance Discusses the applications of European data protection law, legal bases and compliance requirements for processing personal data in practice, employers-including processing employee data, surveillance, direct marketing, Internet technology and communications and outsourcing. Prerequisites   There are no prerequisites for this course but candidates would benefit from reading the freely available materials found on the IAPP website. What's Included?   1 years membership of the IAPP  Breakfast, Lunch and refreshments (Classroom courses only) Official Study Guide (European Data Protection, Law & Practice)* Participant Guide* Official Exam Q&A* Official Practice Exam Official Practice Exam* The Exam Fees * In electronic format for Live Online and hard copy for Classroom delegates     Who Should Attend?   The CIPP/E is ideal for IT and information security leaders responsible for applying best practices to cloud security architecture, design, operations and service orchestration, including those in the following positions: Cybersecurity Analysts Data Analysts Security Administrators Aspiring Data Protection Officers Accreditation Our Guarantee   We are an approved IAPP Training Partner. You can learn wherever and whenever you want with our robust classroom and interactive online training courses. Our courses are taught by qualified practitioners with a minimum of 25 years commercial experience. We strive to give our delegates the hands-on experience. Our courses are all-inclusive with no hidden extras.  The one-off cost covers the training, all course materials, and exam voucher. Our aim: To achieve a 100% first time pass rate on all our instructor-led courses. Our Promise: Pass first time or 'train' again for FREE. *FREE training offered for retakes - come back within a year and only pay for the exam.

  Make a difference in your organization and in your career. The CIPM designation says that you're a leader in privacy program administration and that you've got the goods to establish, maintain and manage a privacy program across all stages of its lifecycle. The CIPM is the world's first and only certification in privacy program management. When you earn a CIPM, it shows that you don't just know privacy regulations-you know how to make it work for your organization. In other words, you're the go-to person for day-to-day operations when it comes to privacy. Developed in collaboration with the law firms, Bird and Bird, Field Fisher, Wilson/Sonsini and Covington and Burling, the CIPM encompasses pan-European and national data protection laws, key privacy terminology and practical concepts concerning the determination of control measures designed to protect personal data and trans-border data flows. About This Course   Delivered in a modular format, the course covers;   Module 1: Introduction to privacy program management Identifies privacy program management responsibilities, and describes the role of accountability in privacy program management. Module 2: Privacy governance Examines considerations for developing and implementing a privacy program, including the position of the privacy function within the organization, role of the DPO, program scope and charter, privacy strategy, support and ongoing involvement of key functions and privacy frameworks. Module 3: Applicable laws and regulations Discusses the regulatory environment, common elements across jurisdictions and strategies for aligning compliance with organizational strategy. Module 4: Data assessments Relates practical processes for creating and using data inventories/maps, gap analyses, privacy assessments, privacy impact assessments/data protection impact assessments and vendor assessments. Module 5: Policies Describes common types of privacy-related policies, outlines components and offers strategies for implementation. Module 6: Data subject rights Discusses operational considerations for communicating and ensuring data subject rights, including privacy notice, choice and consent, access and rectification, data portability, and erasure and the right to be forgotten. Module 7: Training and awareness Outlines strategies for developing and implementing privacy training and awareness programs. Module 8: Protecting personal information Examines a holistic approach to protecting personal information through privacy by design. Module 9: Data breach incident plans Provides guidance on planning for and responding to a data security incident or breach. Module 10: Measuring, monitoring and auditing program performance Relates common practices for monitoring, measuring, analyzing and auditing privacy program performance   The CIPM body of knowledge outlines all the concepts and topics that you need to know to become certified. The exam blueprint gives you an idea of how many questions from each topic area you can expect on the exam.  Prerequisites   There are no prerequisites for this course but attendees would benefit from a review of the materials on the IAPP site What's Included?   Breakfast, Lunch and refreshments (Classroom based courses only)  The Official Study Guide (Privacy Programme Management - Third Edition)*  Official Exam Q&A's*  Official Practice Exam Participant Guide* 1 years membership of the IAPP  The Exam Fees * In electronic format for Live Online and hard copy for Classroom delegates   Who Should Attend?   The CIPM is ideal for IT and information security leaders responsible for developing Data Protection frameworks and applying best practice, including those in the following positions: Data Analysts Cyber Security Analysts and Managers Aspiring Data Protection Officers IT Managers  Accreditation Our Guarantee   We are an approved IAPP Training Partner. You can learn wherever and whenever you want with our robust classroom and interactive online training courses. Our courses are taught by qualified practitioners with a minimum of 25 years commercial experience. We strive to give our delegates the hands-on experience. Our courses are all-inclusive with no hidden extras.  The one-off cost covers the training, all course materials, and exam voucher. Our aim: To achieve a 100% first time pass rate on all our instructor-led courses. Our Promise: Pass first time or 'train' again for FREE. *FREE training offered for retakes - come back within a year and only pay for the exam.