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Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Live Video Styles Live educational videos 1.1 00:04:00 Live interview videos 1.2 00:04:00 Live demo videos 1.3 00:04:00 Live video tours 1.4 00:04:00 Creating Live Video Content When to create live video 2.1 00:04:00 Different live video platforms 2.2 00:04:00 Preparing for your live video 2.3 00:03:00 Introductions and Conclusions in Your Live Video 2.4 00:05:00 Creating engagement during live videos 2.5 00:03:00 Promoting Your Live Video Building your live video audience 3.1 00:05:00 Sharing your live video 3.2 00:05:00 Repurposing your live video 3.3 00:04:00 Launching Video Live Tools for live video 4.1 00:04:00 Visuals for live video 4.2 00:04:00 Start creating live videos 4.3 00:01:00 Instagram Profile Setup and Orientation Tour The Instagram User Interface 1.1 00:06:00 Convert to an Instagram Professional Account 1.2 00:04:00 Optimizing Your Professional Instagram Profile 1.3 00:04:00 Optimizing uploads of photos and videos1.4 00:05:00 Modify Instagram Settings 1.5 00:04:00 Using Instagram on a Computer 1.6 00:02:00 Get Started with Marketing on Instagram Explore Models of Business Success 2.1 00:05:00 Built-in Tools for Marketing 2.2 00:04:00 Interact with the Community to Build Trust 2.3 00:05:00 Develop a Marketing strategy for Instagram Content Ideas and Strategies for Instagram 3.1 00:05:00 Create a unique style on Instagram 3.2 00:04:00 Research your competition on Instagram 3.3 00:04:00 Utilize Hashtags With a Posting Schedule 3.4 00:05:00 Implement Your Instagram Marketing Campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing With IGTV 4.3 00:05:00 Marketing With Live Video on Instagram 4.4 00:05:00 Using Instagram Shopping Posts 4.5 00:04:00 Content Marketing with Instagram Guides 4.6 00:04:00 Leveraging Instagram Paid ads 4.7 00:05:00 Optimize Your Marketing Strategy on Instagram Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00 Run Polls and ask Questions on Instagram 5.2 00:05:00 Saving Instagram Stories as Story Highlights5.3 00:04:00 Embedding Instagram Photos into Websites 5.4 00:02:00 Useful Instagram Enhancement Platforms 5.5 00:05:00 Additional Resources 5.6 00:02:00 Welcome to the World of Marketing Where Short Video is King Modern Digital Marketing Strategies 1.1 00:06:00 The Role of Short-Form Video in Social Media Marketing 1.2 00:08:00 Techniques to Create Strong Short-form Video 1.3 00:08:00 Digging Deeper TikTok 1.4 00:08:00 Digging Deeper Instagram Reels 1.5 00:05:00 Effective Marketing Strategies for TikTok Videos Top Strategies for Creating Effective TikToks 2.1 00:08:00 Understanding the TikTok Algorithm 2.2 00:08:00 Using Hashtags Effectively 2.3 00:08:00 Capitalizing on Trends and Challenges 2.4 00:08:00 Leveraging Influencers 2.5 00:08:00 Creating ads 2.6 00:07:00 Using Other TikTok Tools and Techniques 2.7 00:07:00 Effective Marketing Strategies for Instagram reels Connections Between Reels and TikTok Strategies 3.1 00:07:00 Understanding the unique selling points of Instagram Reels.3.2 00:07:00 Implementing Your Social Strategy for TikTok and Reels 3.3 00:03:00 Key Elements of the Marketing Plan Understanding the Marketing Plan and Experiencing its Importance 1.1 00:05:00 Marketing Strategy Versus Marketing Plan 1.2 00:04:00 When Should We Prepare a Marketing Plan 1.3 00:04:00 We Move From Plan to Execution 1.4 00:05:00 How do You Position Your Brand in the Marketing Plan Research Competitors in Your Industry 2.1 00:07:00 Map The Target Market for Your Marketing Plan 2.2 00:05:00 Clearly Define Your Niche in The Marketing Plan 2.3 00:06:00 Find The Right Customer Demographics for Your Marketing Plan 2.4 00:05:00 SWOT Analysis for Your Marketing Plan 2.5 00:06:00 How do You best Set Your Marketing Goals Understanding keywords in The Marketing Plan 3.1 00:05:00 Measure Your Goals in Your Marketing Plan 3.2 00:06:00 Determine Your Budget in Your Marketing Plan 3.3 00:05:00 Define Team and Roles 3.4 00:05:00 Learn How to Implement and Update Your Marketing Plan Measure KPIs in your Marketing Plan 4.1 00:06:00 Prepare to Implement Your Marketing Plan 4.2 00:04:00 Social Media Scheduling Ideas for Your Marketing Plan 4.3 00:05:00 Track your Marketing Plan Progress With Your Team 4.4 00:05:00 Good Understanding of Content Content Means too Much 1.1 00:04:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand Content Marketing Understand content marketing 2.1 00:04:00 Where did this content marketing come from 2.2 00:07:00 What is the main purpose of content marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for Successful Content Marketing How to grow the niche content audience 3.1 00:04:00 Understanding a different brand perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a Successful Content Marketing Strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 understand your right to win 4.4 00:03:00 How We Can Create and Source Effective Content Creating content on the customer journey 5.1 00:05:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Content operations that come to life 6.4 00:03:00 Grow Content Operations Choosing a content calendar 6.1 00:04:00 Understand content processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 Create Advanced Intelligence for Content Choosing content marketing formats and channels 5.2 00:04:00 Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using Content Technology by Constantly Renewing it Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize Content Marketing Opportunities Scaling content marketing 9.1 00:03:00 Succeeding as a small business 9.2 00:03:00 Succeed as a large or corporate business 9.3 00:03:00 Story Basics How stories connect 1.1 00:05:00 Story types to grow 1.2 00:07:00 Good story qualities 1.3 00:07:00 Building a Story Finding your story 2.1 00:05:00 Your audience 2.2 00:04:00 Call to action 2.3 00:06:00 Telling a Story Story structure 3.1 00:06:00 Grabbing attention 3.2 00:05:00 Deep engagement 3 3 00:08:00 Growing community 3.4 00:04:00 Interactive stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core values 4.3 00:03:00 Connect before convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to start your story 4.6 00:03:00 Tell stories in person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
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You only need to spend £79 to take advantage of this fantastic offer, and you'll get an unlimited subscription for a full year. Additionally, you can cancel your membership from your account at any time by getting in touch with our friendly and devoted customer care team. Visit our subscriptions page for more details if you're interested. Why you should train with Study Plex? At Study Plex, you will have the chance to build social, technical and personal skills through a combination of extensive subjects tailored according to your interest. Along with receiving comprehensive knowledge and transferable skills, there are even more reasons o be involved with us, which include: Incredible Customer Support: We offer active customer service in the form of live chat, which you can access 24/7 Expert Tutor Support: You'll have access to our devoted and dedicated tutor support with all of our courses whenever you need it. Price Justified by Quality: We ensure that you will have the best experience possible for the price you are paying for the course. Money-back Guarantee: We provide a money-back guarantee if you are not satisfied with the course's quality. There is a 14-day time limit on this option (according to the terms and conditions). Instalment Facility: If your course costs more than £50, you can pay in three instalments using the instalment option. Satisfaction Guarantee: Our courses are designed to meet your demands and expectations by all means. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Instagram Profile Setup and Orientation Tour the Instagram user interface1.1 00:06:00 Convert to an Instagram professional account1.2 00:04:00 Optimizing your professional Instagram profile1.3 00:04:00 Optimizing uploads of photos and videos1.4 00:05:00 Modify Instagram settings1.5.mov 00:04:00 Using Instagram on a computer 00:02:00 Get Started With Marketing On Instagram Explore models of business success2.1 00:04:00 Built-in tools for marketing2.2 00:04:00 Interact with the community to build trust2.3 00:05:00 Develop a Marketing Strategy for Instagram Content ideas and strategies for Instagram3.1 00:05:00 Create a unique style on Instagram 3.2 00:04:00 Research your competition on Instagram 3.3 00:04:00 Utilize hashtags with a posting schedule3.4 00:05:00 Implement your Instagram Marketing campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing with IGTV4.3 00:05:00 Marketing with live video on Instagram4.4 00:05:00 Using Instagram Shopping posts4.5 00:04:00 Content marketing with Instagram Guides4.6 00:04:00 Leveraging Instagram paid ads4.7.mov 00:05:00 Optimize your Marketing Strategy on Instagram Review Instagram Insights to optimize marketing strategy5.1 00:05:00 Run polls and ask questions on Instagram5.2 00:05:00 Saving Instagram Stories as Story Highlights5.3 00:04:00 Embedding Instagram photos into websites5.4 00:02:00 Useful Instagram enhancement platforms5.5 00:05:00 Additional resources5.6 00:02:00 Welcome to the world of marketing where short video is king Modern digital marketing strategies1.1 00:05:00 The role of short-form video in social media marketing1.2 00:08:00 Techniques to create strong short-form video1.3 00:08:00 Digging deeper TikTok1.4 00:08:00 Digging deeper Instagram Reels1.5.mov 00:05:00 Effective marketing strategies for TikTok videos Top strategies for creating effective TikToks2.1.mov 00:10:00 Understanding the TikTok algorithm2.2 00:08:00 Using hashtags effectively2.3 00:08:00 Using hashtags effectively2.3 00:08:00 Leveraging influencers2.5. 00:08:00 Creating ads2.6 .mov 00:07:00 Using other TikTok tools and techniques2.7.mov 00:07:00 Effective marketing strategies for TikTok videos Connections between Reels and TikTok strategies3.1.mov 00:07:00 Understanding the unique selling points of Instagram Reels.3.2 00:07:00 Implementing your social strategy for TikTok and Reels3.3 00:03:00 Live video Styles Live educational videos 1.1 00:04:00 Live interview videos 1.2 00:04:00 Live demo videos 1.3 00:04:00 Live video tours 1.4 00:04:00 Creating Live video Content When to create live video 2.1 00:04:00 Different live video platforms 2.2 00:04:00 Preparing for your live video 2.3 00:03:00 Introductions and conclusions in your live video2.4 00:05:00 Creating engagement during live videos 2.5 00:03:00 Promoting Your Live Video Building your live video audience 3.1 00:05:00 Sharing your live video 3.2 00:05:00 Repurposing your live video 3.3 00:04:00 Launching Live Video Tools for live video 4.1 00:04:00 Visuals for live video 4.2 00:04:00 Start creating live videos 4.3 00:01:00 Good understanding of content Content means too much.1.1 00:03:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand content marketing Understand content marketing 2.1 00:04:00 Where did this content marketing come from 2.2 00:07:00 What is the main purpose of content marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for successful content marketing How to grow the niche content audience 3.1 00:04:00 Understanding a different brand perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a successful content marketing strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 understand your right to win 4.4 00:03:00 How we can create and source effective content Creating content on the customer journey 5.1 00:05:00 Choosing content marketing formats and channels 5.2 00:04:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Grow content operations Choosing a content calendar 6.1 00:04:00 Understand content processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 create advanced intelligence for content Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using content technology by constantly renewing it Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize content marketing opportunities Scaling Content Marketing 9.1 00:03:00 Succeeding as a Small Business 9.2 00:03:00 Succeed as a Large or Corporate Business 9.3 00:03:00 How to create tribes on social media Understanding Community Management 1.1 00:03:00 Why Should We Build Our Own Community 1.2 00:07:00 Create online tribes How to Create your Great Strategy 2.1 00:10:00 Using social media to build your community.2.2 00:07:00 Best Practices for Community Building 2.3 00:07:00 Growing your tribes on social media Creating content keeps your tribes alive.3.1 00:10:00 How to increase active participation in your communities.3.2 00:07:00 How to find brand ambassadors and influencers.3.3 00:07:00 How to promote your community.3.4 00:08:00 Measuring their success and performance How to scale your community.4.1mov 00:08:00 How to measure the growth of your fans.4.2 00:07:00 Demonstrate your influence in communities as a leader.4.3 00:05:00 Tools for managing audiences and communities Very good use of tools for community management.5.1mov 00:04:00 Creating a social media roadmap Set your goals.1.1 00:05:00 Define Your Target Audience.1.2 00:05:00 choosing the most successful social network Invest in smart channels.2.1 00:05:00 The most successful social networks.2.2 00:05:00 Social networks for message and chat.2.3 00:05:00 Very important niche social networks.2.4 00:05:00 Great social media posting models How we can create great messages.3.1 00:05:00 Manage by setting a great calendar.3.2 00:05:00 Managing ads on social media.3.3 00:05:00 Effective sustainable communication with customers Achieve success with the masses by Building communities.4.1 00:05:00 Importance of customer service in social media.4.2 00:05:00 How can we turn social media into sales Strengthen sales by directly supporting.5.1 00:07:00 Developing business by partnering with Influencers.5.2 00:04:00 Measuring social media in the most efficient way Connecting social networks with goals.6.1 00:05:00 Constantly making the best improvements to social media More than being active.7.1 00:05:00 Bring Great Apps to Life 7.2 00:05:00 Story Basics How Stories Connect 1.1 00:06:00 Story Types to Grow 1.2 00:07:00 Good Story Qualities 1.3 00:07:00 Building a Story Finding Your Story 2.1 00:05:00 Your Audience 2.2 00:04:00 Call to Action 2.3 00:06:00 Telling a story Story Structure 3.1 00:06:00 Grabbing Attention 3.2 00:05:00 Deep engagement 3 3 00:08:00 Growing Community 3.4 00:04:00 Interactive Stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core Values 4.3 00:03:00 Connect Before Convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to Start Your Story 4.6 00:03:00 Tell Stories in Person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00
In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This SEO Content Writing & Copy Writing course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The SEO Content Writing & Copy Writing course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to SEO Content Writing & Copy Writing and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited SEO Content Writing & Copy Writing course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this SEO Content Writing & Copy Writing course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The SEO Content Writing & Copy Writing will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Introduction 00:05:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Keep it Simple S. and throw away your Theasaurus 00:02:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:05:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00