873 Courses

Description: New to SEO? Or in need to enhance your knowledge about in SEO (search engine optimisation)? SEO is a marketing control which concentrates on growing the visibility on non-paid search engine result. If you want to know in depth about SEO or you want to implement an effective digital marketing strategy for your organisation then this is the perfect course for you. Enrol in our diploma in SEO from the comfort of your house. This course will provide you with the details on how the search engine actually works, how it can be made effective for the betterment of your business. Find out and learn comprehensive in and out about SEO in this course and put yourself ahead in your business.  Who is the course for? Website owners Business owners Bloggers Anyone who wants to enhance their skills in this vital online skill Start-ups that want to understand the basics of SEO Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in SEO is a useful qualification to possess, and would be beneficial for the following careers: Search Engine Marketer Business Marketing Consultant Digital Marketer Analyst Content Marketing SEO Manager Entrepreneur Diploma in SEO What Is Search Engine Optimization? 01:00:00 Search Engines That Use SEO 01:00:00 Using SEO In Website Text 01:00:00 Using SEO For Google Ads 01:00:00 Using SEO For Article Marketing 01:00:00 Using SEO In Press Releases 00:30:00 Using Longtail Keywords 00:30:00 Using Google To Discover The Best Keywords 00:30:00 SEO For Video Ads 00:30:00 SEO In Photos 00:30:00 Blogging With SEO Marketing 01:00:00 Using A SEO Company 01:00:00 SEO Techniques Introduction to SEO 00:30:00 Improve Engagement to Improve Rankings 01:00:00 Make Your Existing Pages Longer 00:30:00 Focus on YouTube SEO 00:30:00 Improve Site Speed 00:30:00 Focus on Topics Instead of Keywords 00:30:00 Build Backlinks 00:15:00 Reporting and Analytics 00:30:00 Technical Optimization 00:30:00 Local SEO and Listings 00:30:00 Guest posting 00:30:00 Effective Seo Tools 01:00:00 Mock Exam Mock Exam- Diploma in SEO 00:20:00 Final Exam Final Exam- Diploma in SEO 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Description Content is king - but only if it's done right. Using best practice case studies, we'll walk you through all the components of an effective content marketing strategy, helping you master how to create, distribute and manage content that converts. Through this Level 3 Diploma in Content Marketing, you'll gain an insight into essential marketing concepts and tools and how to apply the marketing mix to achieve big results. The course covers the fundamentals of content creation and strategy, content publication processes, how to manage content, content planning and how to optimise content. You'll learn to define a strategy that's right for your company, choose the proper platform and tools, understand how to build a successful content marketing team, and gain insight from C.C.'s years of expertise. This course gives an overview of the latest content marketing thinking, tools and channels for both digital marketing and print marketing strategies. Assessment: This course does not involve any MCQ test. Students need to answer assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Once the answers are submitted, the instructor will check and assess the work. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Level 3 Diploma in Content Marketing is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Level 3 Diploma in Content Marketing is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Introduction Introduction FREE 00:01:00 Overview 00:20:00 Traffic Secrets 00:16:00 Email Mastery Why Email Everyday 00:03:00 100 Clicks a Day 00:09:00 Email Sequence Explanation 00:01:00 Soap Opera Sequence 00:13:00 Seinfeld Email Sequence 00:11:00 Value Ladder Overview 00:07:00 The Attractive Character Overview 00:10:00 Attractive Character II 00:18:00 The Value Ladder Breakdown Bait Overview 00:19:00 Result 00:04:00 Your Dream Client 00:02:00 Mindset Changes 00:04:00 What is a Squeeze 00:05:00 Squeeze Page Secrets 00:03:00 TYP Overview 00:03:00 Front-End Overview 00:12:00 WWWH Script 00:04:00 Star Story Solution Script 00:17:00 OTO Script 00:09:00 Continuity Overview 00:06:00 Magic Bullet Script 00:02:00 Mid Ticket Overview 00:09:00 Perfect Webinar Funnel Walkthrough 00:03:00 Perfect Webinar Script 00:15:00 Creating Content To Dos of Creating Content 00:15:00 Make Your Own Products or Affiliate 00:02:00 Affiliate Value Ladder Buildout 00:10:00 Your Value Ladder Buildout 00:20:00 Content Marketing Secrets The Big Outline for Content Creation 00:10:00 Expert Positioning 00:18:00 Optimize an Article 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

[vc_row][vc_column][vc_column_text] Description: Want to integrate affiliate marketing into your broader digital strategy? Affiliate marketing is a type of marketing that is arranged or contracted by online retailers. The retailer pays a commission to an external website or social media influencer for increasing traffic, promoting their service and generating sales through referrals. Since there is so much online competition, retailers will benefit from marketing their products or services through external sites as well as their own. This Professional Affiliate Marketing Course is a beginners introduction to affiliate marketing and its key strategies. You will explore the fundamentals of affiliate marketing, such as affiliate links, affiliate websites, email marketing, affiliate programs, SEO and social media. You'll also learn how to recruit your affiliate army and choose your niche and network. Our step-by-step course material is designed to help you identify the types of affiliates best for your business. Are you are an aspiring digital marketing professional, blogger or sales manager? Enrol in this affiliate marketing training course and get the practical skills and knowledge you need to further your career progression. Who is the course for? Business industry professionals who want to learn about affiliate marketing People who have an interest in affiliate marketing Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Professional Affiliate Marketing Course would be beneficial for the following careers: Blogger Marketing and Promotions Specialist Marketing Manager Sales Manager Sales and Promotions Specialist Top Executive. [/vc_column_text][/vc_column][/vc_row] Introduction to Affiliate Marketing Affiliate - Blueprint 00:30:00 Website Layout 00:30:00 The Absolute Simplest And Easiest Way To Get Started! 01:00:00 How exactly do you pick a topic? 01:00:00 How to Find Good Content And Fill Up Your Website 00:30:00 Search Engine Optimization is a must - each step of the way 00:30:00 Make Your Sites Easy To Edit And Link To Other Sites You Own 01:00:00 Make As Many Sites As You Like With Out Spending More Money 00:15:00 Pumping Your Websites Full Of Traffic 01:00:00 Using forums to really get the traffic flowing 01:00:00 Using articles to generate traffic 00:30:00 Great places to get FREE keyword rich links 00:15:00 Sticking It All Together And Getting Everything To Work 00:15:00 How To Save Some Time 00:30:00 Affiliate Army Creating Your Affiliate Army 00:30:00 Your Affiliate Army Platform 01:00:00 Announcing Your Affiliate Program 01:00:00 Your Affiliates Value 00:30:00 Recruiting Affiliates 01:00:00 Conclusion: Final Words 00:15:00 Affiliate Marketing Strategies Introduction 00:30:00 Basics of Affiliate Marketing 00:30:00 Affiliate Marketing 101 - The Basics 00:15:00 Researching Your Products 01:00:00 Build Up To About 10 Products To Promote 01:00:00 Getting Traffic To Your Site 01:00:00 Step-by-Step Checklist To Affiliate Success 01:00:00 Sign Up For Web 2.0 Social Networking 00:30:00 Consider Setting Up Your Own Website 01:00:00 Mock Exam Mock Exam - Professional Affiliate Marketing Course 00:20:00 Final Exam Final Exam - Professional Affiliate Marketing Course 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Course Overview Do you need help optimising your website's content or social media channels? Are you looking to kickstart a career in digital marketing? The Internet Marketing Strategy Course will equip you with the skills to take your marketing campaigns from zero to 100. It will teach you how to build a fail-safe strategy that incorporates the latest techniques, best practices and standards, to take your marketing knowledge to the next level, and maximise engagement. Whether you are a small business owner, aspiring marketer, or student, this course will teach you everything you need to know to become a digital marketing pro. It will equip you with the tools and knowledge to strengthen your brand, build a SEO-friendly website, master video marketing, and much more. This best selling Internet Marketing Strategy Course has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Internet Marketing Strategy Course is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Internet Marketing Strategy Course is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Internet Marketing Strategy Course is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Internet Marketing Strategy Course, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Internet Marketing Strategy Course will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Internet Marketing Strategy Course to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

The aim of this course is to provide a comprehensive understanding of branding and how it can impact an organization's success. The course will cover the key concepts of brand identity, brand image, brand personality, brand positioning, and their differences. Additionally, the course will focus on brand objectives and their relationship with competitive strength and brand value. It will also delve into the concept of corporate reputation and its elements, along with brand association and sustainability. After the successful completion of the course, you will be able to learn about the following, Concept of Brand Identity, Brand Image and the main differences between them. Concept of Brand Personality, brand positioning and the main differences. Brand Objective. Relationship between Competitive strength and brand value. How brand value enhances organisational strength Concept of corporate reputation and its element. Concept of brand association and sustainability. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. This course provides a comprehensive understanding of branding concepts and strategies that are crucial for creating and maintaining a successful brand. The course covers key concepts, such as brand identity, brand image, brand personality, brand positioning, and the differences between them. Participants will also learn about brand objectives and how they relate to competitive strength and brand value. The course delves into the concept of brand identity and image and the significance of creating a consistent brand identity and image. It also explores the concept of brand personality and how it can be used to create a strong brand positioning. Additionally, the course covers the importance of corporate reputation and its elements and how it can affect brand value. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals of Branding Self-paced pre-recorded learning content on this topic. Fundamentals of Branding Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing managers and executives Brand managers Product managers Advertising and PR professionals Business owners and entrepreneurs Sales and customer service professionals Market researchers Corporate communications professionals Digital marketing professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Description: Do you want to learn the best social media strategies to enhance your brand presence and attract new customers on all social media platforms? In this course, you will learn how to start a social media presence for your brand on various platforms, depending on targeting audience. You will learn how to automate your pages using automation tools. You will likewise explore different strategies that are necessary to enhance your online presence and much more. You will learn necessary skills, knowledge and information on social media campaign for your business.  Who is this course for? This course would be ideal for individuals who want to learn more about social media marketing. Digital Markers, Personal Assistance, Office Administrators, Office Managers, Marketing Executives, Marketing Assistants, Business Development Managers can benefit from this course. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career path: The Complete Online Course on Social Media for Business would be beneficial for the following careers: Digital Marketer (Digital Marketing Executive) Social Media Consultant Marketing Executives Advertising Sales Executive Marketing Managers Business Development Managers. Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Social Media Management for Business Module One - Getting Started 00:30:00 Module Two - What is Social Media? 00:30:00 Module Three - Defining Your Social Media Policy (I) 00:15:00 Module Four - Defining Your Social Media Policy (II) 00:30:00 Module Five - Creating a Living Document 00:30:00 Module Six - Keeping an Eye on Security 00:30:00 Module Seven - Rules to Follow When Posting (I) 00:30:00 Module Eight - Rules to Follow When Posting (II) 00:30:00 Module Nine - Benefits of Social Media 00:30:00 Module Ten - The Pitfalls of Social Media 00:30:00 Module Eleven - Listen to Your Customers 00:30:00 Module Twelve - Wrapping Up 00:30:00 Activities 00:00:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Social Bookmarking Introduction To Social Bookmarking 00:30:00 The Essential Benefits Of Social Bookmarking 00:30:00 Way To Use Social Bookmarking Correctly 00:30:00 Make Money Social Bookmarking 01:00:00 Identify The Social Bookmarking Competitors 00:15:00 Tips To Avoid Wrapping Traps 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Complete Online Course on Social Media for Business 00:30:00 Final Exam Final Exam- Complete Online Course on Social Media for Business 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want This course will elevate your digital marketing skills. Designed for advanced learners, this course dives deeper into strategic techniques and cutting edge trends of digital advertising. You will understand advanced ad targeting and the use of various digital platforms from this course. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Recognise the key elements of digital advertising Learn the fundamentals of advertising Learn the benefits of digital advertising and marketing Understand digital advertising and marketing strategies Learn about programmatic advertising, real time bidding and the automated buying process. Recognise the importance of mobile marketing and understand its operation Understand what are the waterfalls and header bidding and how they are changing advertising Know how to collect data and use it Learn about verification and viewability Know about the future of digital advertising and marketing Why Digital Advertising and Marketing Course 201 right for you? This popular digital advertising and marketing 201 course will help you recognise the key elements of digital marketing and advertising by helping you understand what is digital marketing and advertising. You will also recognise the advantages of marketing and digital advertising by taking this comprehensive online course. This flexible digital advertising and marketing 201 course will also provide you with an understanding of programmatic advertising, real time bidding and the automated buying process. You will also acquire knowledge about what are waterfalls and header bidding and how they are changing advertising and much more with this extensive online course. By the end of the course, you will obtain the skills required to gain an understanding of what is digital advertising and marketing and will also gain the expertise required to become a confident marketer. Digital Advertising and Marketing Course 201 Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.   The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction Introduction Programmatic Advertising -real Time Bidding and the Automated Buying Process Programmatic Advertising Explained - Intermediate Digital Marketing Skillset RTB (Real Time Bidding) Explained - Intermediate Digital Marketing Skillset Waterfalls & Header Bidding - What They Are & How They Are Changing Advertising Traditional Waterfalls - Advance Level Digital Marketing Skillset Header Bidding - How Publishers Increase Revenue From Their Ad Inventory Header Bidding in Mobile - Advance Level Digital Marketing Skillset - Publishers Mobile - SDKs & Trends: Mobile Marketing is big Business. Learn How it Works SDKs (Standard Development Kit) - Mobile Marketing Must-Haves Mobile Trends - Understand The Grow of Mobile in Digital Marketing Efforts Verification & Viewability Ad Verification - MOAT/IAS/Double Verify and Other Ad-Tech Platforms Bots & Fraud - Identify and Prevent Fraud in Digital Marketing and Advertising Ad Viewability - How to Identify When a Real Human Sees Your Ad Ads.Txt - A New Way to Identify and Prevent Fraud Data Collection & Use Types of Data Advertisers Collect - Google/Amazon/Facebook & Others Laws & Privacy Concerns Around Data Data Management Platforms & How Advertisers Use Them The Future Google's EBDA & Amazon's TAM - The Future of Digital Advertising & Marketing Thank You Thank You for Taking The Course Who should take this course? This comprehensive digital advertising and marketing 201 course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this 'digital advertising and marketing 201: top topic & trends ' course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This digital advertising and marketing 201 course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Kickstart your digital marketing journey with our Basics of Social Media Marketing course. Learn why social media is crucial for your business, and how to craft an effective strategy to engage, grow, and convert your audience. Perfect for beginners looking to make a mark in the digital world.

Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want This course will help you understand the methods of automated ad buying and placement, allowing you to reach your target audience at the right time and on the right platforms. You can elevate your advertising strategy and expand your digital skill set with this comprehensive course. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Obtain an understanding of the fundamental aspects of programmatic advertising Recognise what is programmatic advertising Learn the benefits of what is programmatic advertising Understand various what is programmatic advertising strategies Learn about the qualifying media and ad standards Know the walkthrough of the programmatic process Learn about the impact of digital marketing in today's world Know how to set prices in a programmatic environment Realise how the auction works specifically in apps Why Programmatic Advertising Course right for you? This programmatic advertising online course is perfect for those who are willing to understand what is programmatic advertising and become confident digital marketers. This online course will also teach you about the impact of digital marketing in today's world and the benefits of using programmatic advertising. This programmatic advertising online course will also help you acquire knowledge about the qualifying media and ad standards. You will also learn about the walkthrough of the programmatic process and much more after taking this popular online course. By the end of the course, you will acquire a better understanding of what is programmatic advertising and what are its essential elements. After finishing this popular online course, you will also develop the skills required to become a confident digital marketer. Programmatic Advertising Course Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field.   The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction to Programmatic Advertising Welcome to Programmatic Advertising - Digital Marketing in Today's World High Level, What is Programmatic Advertising and What Are the Advantages Digital Marketing Introduction - Programmatic Advertising Digital Marketing Introduction - Qualifying Media and Ad Standards How It Works - a Walkthrough of the Programmatic Process The Programmatic Process in Action - Walking Through the Process Data Enhanced Ad Buys - Using DMPs to Make More Informed Buying Decisions Programmatic vs. RTB - Defining RTB and Programmatic Programmatic Vs. RTB - They Are Not One in The Same, So What Are They Reporting - Go Beyond Impressions and Clicks and Discover Response, Win, & Fill Setting Pricing in a Programmatic Environment Auctions -Waterfall,Header Bidding, and All About Programmatic Auctions Auctions - an Introduction to First & Second Price Auctions in Digital Marketing Traditional Waterfall - Digital Marketing Process of Serving an Ad Header Bidding - Programmatic Advertising 2.0 - Digital Marketing's New King Mobile Header Bidding - How This Auction Works Specifically in-app Recap & Thank You Recap - Thank You - and Bonus Lecture Who should take this course? This comprehensive programmatic advertising course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this programmatic advertising course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This programmatic advertising online course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

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