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636 Courses

Facebook Marketing and Building Messenger Chatbots

4.3(43)

By John Academy

Course Overview Direct messenger communication is more effective than Facebook posts. The faster you can answer the questions of your customers, the better response you'll get. And messenger chatbot makes you available for your customers 24/7. Learn how you can use messenger communication effectively and create your own chatbot from this Facebook Marketing and Building Messenger Chatbots course and boost your Facebook marketing skill today. In this Facebook Marketing and Building Messenger Chatbots course, you will learn how you can create a Facebook Messenger chatbot and turn your messenger inbox into a marketing platform. This course will teach you how you can create your chatbot with personalized text message conversation. You will also understand the settings of able to get an automatic notification for any emergency queries. This will also help you with messenger promotions, ad campaigns and increase sales through the chat platform. Learning Outcomes Understand how Facebook marketing works Be able to create an effective messenger chatbot Learn the functions of messenger chatbot Connect chatbot with webinars, Google sheets and other files Be able to create a highly successful or messenger ad campaign Learn how to set up SMS notifications from Facebook Messenger Develop chatbot drip campaign and attract new customers through Messenger Who is this course for? This course is for anyone who wants to learn about Facebook marketing and promote their business through Facebook. You will learn to build a messenger chatbot and be able to communicate with your customers more effectively. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Facebook Marketing and Building Messenger Chatbots is a useful qualification to possess and would be beneficial for any related profession or industry such as: Social Media Marketers Digital Marketers Social Media Influencers Small Business Owners Marketing Professionals Module 01: Introduction to Facebook Messenger Marketing Course Slides 01:40:00 MobileMonkey Support 00:05:00 Welcome to Facebook Messenger Chatbot Masterclass 00:08:00 What is messenger marketing? 00:10:00 Advantages of using Facebook messenger marketing 00:15:00 How is chatbot marketing different than other marketing channels? 00:07:00 Who can use messenger bots to their advantage? 00:05:00 Module 02: Example Use Cases For Facebook Messenger Chatbots Ecommerce chatbot strategies 00:10:00 Webinar/event registrations using chatbots 00:04:00 Lea-gen chatbot strategies 00:09:00 Using chatbots to promote educational resources 00:10:00 Using chatbots to stay in touch with your customers 00:08:00 Calculating LTV and CAC to formulate incentive plans 00:11:00 Ideas for incentive structures to promote through Facebook chatbots 00:09:00 Module 03: Psychological Principles of Persuasion in Effective Bot Design Commitment and Consistency in chatbot design 00:15:00 Increasing customer value with reciprocity 00:14:00 Using social proof to build trust and identity 00:12:00 Likability - your secret weapon to successful bot marketing 00:11:00 Using scarcity to drive your customers to convert faster 00:09:00 Understanding the Fogg Behavior Model and how to use it to your advantage 00:16:00 Module 04: Building Killer Chatbots With MobileMonkey What is MobileMonkey? 00:05:00 Creating a MobileMonkey account and connecting your Facebook page 00:06:00 Viewing active bots and adding users 00:03:00 Create your first chatbot! 00:03:00 Module 05: Learning All About The MobileMonkey Chatbot Builder Widgets, Page Flow and Organisation 00:08:00 Effective Ways of Media relation & Public Relation 01:00:00 Adding Q&A items in MobileMonkey 00:06:00 Understanding unanswered questions 00:04:00 Configuring and editing bot builder settings 00:04:00 All about the text widget 00:07:00 All about the image widget 00:01:00 All about the form widget 00:10:00 All about the quick question widget 00:07:00 All about the gif widget 00:03:00 All about the attachment widget 00:02:00 All about the attribute widget 00:02:00 All about the connection widget 00:03:00 All about the email widget 00:03:00 All about the gallery widget 00:06:00 All about the list widget 00:03:00 All about the navigate widget 00:03:00 All about the typing widget 00:03:00 All about the video widget 00:03:00 Module 06: How to wield the Mobile Monkey Chat Blaster like a Jedi Master What's a chat blast anyway? 00:03:00 A few useful chat blaster use cases 00:06:00 Chat blasting vs. drip campaigns 00:06:00 Planning four chat blast ideas (Part 1) 00:10:00 Planning four chat blast ideas (Part 2) 00:12:00 Organising our chat blast pages in the Mobile Monkey page builder 00:05:00 Building our coupon chat blast 00:11:00 Testing our chat blast before blasting 00:05:00 Launching our first chat blast: Naming, audience, page and purpose 00:09:00 Building a chat blast to drive phone calls 00:14:00 Building our new product line chat blast 00:16:00 Building our competitive advantage/awareness chat blast 00:19:00 Analysing chat blast results 00:02:00 Module 07: Understanding Lead Magnets and Using Lead Magnets To Build Your Contact List Why are lead magnets important? 00:05:00 Installing your chat widget on a WordPress site 00:06:00 Installing your chat widget on a Shopify site 00:01:00 Installing your chat widget through Google Tag Manager 00:05:00 Link to the messenger and adding it to emails and blogs 00:10:00 Adding the checkbox plugin to your web forms 00:03:00 How to use Facebook Comment Guards 00:17:00 Creating Facebook messenger landing pages 00:13:00 Module 08: Facebook Messenger Ad Campaigns Using Your MobileMonkey Chatbots! What are Facebook Messenger Ads? 00:06:00 Messenger ads best practices and sample strategies 00:12:00 Creating a new messenger ad campaign on Facebook 00:09:00 Designing a messenger ad 00:14:00 Completing messenger campaign creation in Facebook ads manager 00:07:00 Drafting our mobile monkey messaging campaign blueprint 00:07:00 Creating and naming all our pages in MobileMonkey 00:04:00 Building our messenger landing page in Mobile Monkey 00:04:00 Finishing all the other Facebook messenger bot pages 00:14:00 Duplicating your ad groups to try different targeting settings 00:08:00 Setting up MobileMonkey Q&A and other loose ends 00:07:00 Module 09: Understanding Audiences in MobileMonkey and Using Them to Your Advantage What are audiences in MobileMonkey 00:08:00 Creating an all contacts and gender-based audience 00:04:00 Timezone and last active based audiences in mobile monkey 00:07:00 Creating an audience based on a custom variable 00:07:00 Module 10: Building Our First MobileMonkey Drip Campaign! What are the drip campaigns and drip campaign best practices? 00:07:00 Practical and useful drip campaign ideas 00:07:00 Building and reviewing our drip pages in MobileMonkey 00:08:00 Creating and launching our first MobileMonkey drip campaign 00:09:00 Module 11: Using the RSS Blaster in MobileMonkey RSS feed step by step and best practices 00:10:00 Module 12: Becoming a MobileMonkey Power User With Advanced Integrations and Connections SECTION 13 Becoming a Mobile Monkey power user with connections Chapter 01 What are connections and when would you use them_1 00:03:00 Creating a connection to Google Sheets 00:14:00 Creating a connection to GoToWebinar 00:10:00 Send new leads to your CRM (Hubspot) 00:08:00 Send an SMS to your sales team when a contact requests a callback 00:10:00 Module 13: Understanding Your MobileMonkey Audience Insights Contacts - searching, exporting and deleting 00:03:00 Audiences in MobileMonkey 00:02:00 Forms - what they are and how to use them 00:02:00 Bot analytics - how to find useful information using Mobile Monkey analytics 00:03:00 Module 14: Staying on Facebook's Good Side: Chatbot Compliance What you need to know about staying compliant with Facebook 00:04:00 Getting approved for subscription messaging 00:09:00 Module 15: Conclusion ... Goodbye for now but stay in touch! Thank you, getting help, final thoughts 00:05:00

Facebook Marketing and Building Messenger Chatbots
Delivered Online On Demand14 hours 13 minutes
£18

Online Bookkeeping and Quickbooks Course

4.8(9)

By Skill Up

Boost your career in the financial industry. Make a big name with the Mastery of Quickbooks and Xero Software Accounting Course. Learn Sales Ledger and Xero Accounting.

Online Bookkeeping and Quickbooks Course
Delivered Online On Demand3 hours 51 minutes
£13.59

IT Support Technician

4.5(3)

By Studyhub UK

Navigate the multifaceted domain of IT support with our 'IT Support Technician' course, a pathway to mastering the essentials of technology support in diverse environments. This curriculum embarks on a comprehensive journey, beginning with the foundational aspects of software, including operating systems and application management. As you move through the modules, you'll encounter a blend of technical knowledge and practical application, from understanding the intricacies of software licensing to mastering hardware devices and peripherals. This course is meticulously structured to equip you with not just the theoretical aspects of IT support, but also the hands-on skills required for effective troubleshooting and problem-solving in real-world scenarios. Progressing further, the course delves into the critical areas of security, including risk management, cybersecurity, and data protection. You'll gain insights into managing various threats and vulnerabilities, alongside learning the importance of robust security protocols. The course also encompasses essential knowledge in networking, covering topics from OSI layers to wireless security, preparing you for the complex nature of modern networks. Concluding with modules on basic IT literacy, the program ensures you are well-versed in healthcare IT, server management, and effective communication within IT roles. By the end of this course, you'll have a thorough understanding of the diverse components that make up IT support, ready to tackle challenges and advance your career in this dynamic field. Learning Outcomes Develop a comprehensive understanding of software systems and operating system configurations. Master the skills in hardware setup, peripheral management, and troubleshooting. Acquire in-depth knowledge of network infrastructure and wireless security. Learn to manage IT risks and implement robust cybersecurity measures. Gain expertise in healthcare IT and the implementation of EMR/EHR systems. Why choose this IT Support Technician course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this IT Support Technician course for? Aspiring IT support technicians and helpdesk professionals. Individuals seeking to transition into IT roles or enhance their tech skills. Professionals in healthcare IT looking to deepen their understanding of EMR systems. Small business owners or managers responsible for their IT infrastructure. Students pursuing a career in network or systems administration. Career path IT Support Technician: £20,000 - £35,000 Network Administrator: £25,000 - £40,000 Systems Administrator: £27,000 - £45,000 Cybersecurity Analyst: £30,000 - £55,000 Healthcare IT Specialist: £26,000 - £42,000 Helpdesk Manager: £28,000 - £48,000 Prerequisites This IT Support Technician does not require you to have any prior qualifications or experience. You can just enrol and start learning.This IT Support Technician was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Software: What is an Operating System 00:48:00 Configuring the Operating System 00:06:00 What is an Application 00:10:00 Using Control Panel 00:18:00 Software and Concepts 00:11:00 Licensing 00:06:00 Using Software 00:07:00 Software Tools 00:10:00 Software 00:14:00 Hardware, Devices, and Peripherals 00:05:00 Hardware: Storage 00:12:00 Connectivity Devices 00:05:00 Network Components 00:09:00 Identify the Importance of Risk Management 00:11:00 Assess Risk 00:13:00 Mitigate Risk 00:24:00 Integrate Documentation into Risk Management 00:15:00 Classify Threats and Threat Profiles 00:08:00 Perform Ongoing Threat Research 00:13:00 Resources that Aid in Research of Threats 00:03:00 Implement Threat Modeling 00:10:00 Assess the Impact of Reconnaissance Incidents 00:11:00 Performing Reconnaissance on a Network 00:07:00 Examining Reconnaissance Incidents 00:08:00 Assess the Impact of Social Engineering 00:11:00 Assessing the impact of Social Engineering 00:08:00 Assessing the Impact of Phishing 00:03:00 Types of Wireless Attacks 00:30:00 Intrusion Monitoring 00:08:00 Wireless Security Risks 00:22:00 Authentication Attacks 00:21:00 Rogue Devices 00:04:00 Public Hotspots 00:07:00 Wireless Security Monitoring 00:21:00 Device Tracking 00:18:00 WLAN Security Infrastructure 00:38:00 Management Protocols 00:23:00 Other RADIUS Solutions 00:16:00 Security: Recover from a Security Incident 00:10:00 Introduction 00:30:00 Child Safety Online 01:00:00 Secure Payment Sites 01:00:00 Online Banking 00:30:00 How To Keep Your Password Safe 00:30:00 How I Got Pharmed 01:00:00 Virus Protection 01:00:00 Self Maintenance 00:30:00 Personal Information Online 01:00:00 Is The Internet Safe? 00:30:00 Importance of Cyber Security 00:30:00 Spyware Can Destroy 00:30:00 How Does Spyware Spread? 01:00:00 How To Remove Spyware 01:00:00 Common Scams 01:00:00 Anti Spyware Program 01:00:00 The Anti Anti-Spyware Programs 00:30:00 Research And Learn More 00:30:00 Choosing The Best Anti Spyware Tool 01:00:00 Computer Security And Spyware 01:00:00 The Programs To Avoid 00:15:00 Is It Legal? 00:30:00 Checklist Of Protection 00:15:00 The Information Security Cycle 00:37:00 Information Security Controls 00:36:00 Authentication Methods 00:09:00 Cryptography Fundamentals 00:56:00 Security Policy Fundamentals 00:11:00 Social Engineering 00:32:00 Malware 00:25:00 Software-Based Threats 00:22:00 Based Threats 00:39:00 Wireless Threats and Vulnerabilities 00:43:00 Physical Threats and Vulnerabilities 00:09:00 Manage Data Security 00:47:00 Manage Application Security 00:55:00 Manage Device and Host Security 01:08:00 Manage Mobile Security 00:10:00 A Risk Analysis 00:17:00 Implement Vulnerability Assessment Tools and Techniques 00:05:00 Scan for Vulnerabilities 00:27:00 Mitigation and Deterrent Techniques 00:19:00 Respond to Security Incidents 00:23:00 Hardware and Peripherals 00:07:00 Networking: OSI Layers 00:44:00 LANs and WANs 00:14:00 Network Types 00:07:00 Transmissions 00:36:00 Cables 00:41:00 Fiber Optics 00:17:00 Converters and Connectors 00:27:00 Wireless Security 00:15:00 Authentication.prproj 00:21:00 Wireless Security Threats 00:30:00 TACACS 00:10:00 Keys 00:26:00 RADIUS 00:07:00 VPN Technologies 00:16:00 Tunneling Protocols.prproj 00:05:00 Acceptable Use 01:00:00 Common Problems 00:32:00 Troubleshooting 00:28:00 Network Technician Tools 00:50:00 Physical and Logical Issues 00:19:00 Open or Closed Ports 00:09:00 ARP Issues 00:13:00 Basic IT Literacy: Core Concepts in Healthcare IT 00:06:00 EMR EHR Issues 00:05:00 Regulations, Standards, and Stakeholders 00:14:00 HIPAA Controls and Compliance 00:08:00 Roles and Responsibilities 00:10:00 Manage Communication and Ethics Issues 00:15:00 Legal Best Practices, Requirements, and Documentation 00:09:00 Medical Document Imaging 00:04:00 Sanitation Management 00:02:00 Computing Essentials 00:05:00 Networking 00:33:00 Manage Servers and Software 00:27:00 Hardware Support 00:14:00 Set Up a Workstation 00:08:00 Troubleshoot Basic IT Issues 00:15:00 Troubleshoot Medical IT Issues 00:20:00 Implementation of an EMR EHR System 00:34:00 Change Control 00:08:00 Manage Physical and Logical Security 00:36:00 Implement Security Best Practices and Threat Mitigation Techniques 00:13:00 Manage Remote Access 00:06:00 Manage Wireless Security 00:15:00 Perform Backups and Disaster Recovery 00:16:00

IT Support Technician
Delivered Online On Demand3 days
£10.99

Achieving Email Excellence Strategies for Successful Email Marketing

5.0(1)

By Let’s Do Business Group

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.

Achieving Email Excellence Strategies for Successful Email Marketing
Delivered Online + more
£30

Career Development Masterclass: Become a Copywriter

5.0(1)

By Course Gate

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This Career Development Masterclass: Become a Copywriter will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The Career Development Masterclass: Become a Copywriter will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to Career Development Masterclass: Become a Copywriter and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited Career Development Masterclass: Become a Copywriter is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this Career Development Masterclass: Become a Copywriter. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path The Career Development Masterclass: Become a Copywriter will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: What Niche Best Fits Your Interests Lesson 01: How to Find Your Niche 00:04:00 Lesson 02: How to Find a Niche Market: A Step-By-Step Guide 00:04:00 Lesson 03: The Advantages of Having a Niche Market 00:04:00 Lesson 04: 5 Ways to Research Your Potential Customers 00:03:00 Lesson 05: 5 Simple Steps To Find Your Niche Market 00:04:00 Lesson 06: Ways to Narrow Down Your Niche Market 00:03:00 Section 02: Ways to Hone Your Skills as A Copywriter Lesson 01: 10 Reasons Why People Who Read A Lot Are More Likely To Be Successful 00:04:00 Lesson 02: The Importance of Written Communication Skills 00:04:00 Lesson 03: 5 Reasons why Feedback may be the Most Important 00:04:00 Lesson 04: What Copywriting Certification Programs Can Teach You 00:04:00 Lesson 05: 8 Online Tools That Will Improve Your Writing 00:03:00 Lesson 06: Why Should You Network? 00:04:00 Lesson 07: Why New Writers Should Enter Writing Competitions 00:03:00 Section 03: Communicating with Your Prospect Lesson 01: How To Get The Most Out Of Customer Polls And Surveys 00:04:00 Lesson 02: How to Identify a Target Demographic 00:04:00 Lesson 03: Learn Your Customers Habits 00:03:00 Lesson 04: 11 Ways to Provide Great Customer Service 00:03:00 Lesson 05: Your Small Business Competitors: Where to Learn About Their Customers 00:04:00 Section 04: Expanding Your Business Lesson 01: The Easiest Way to Build Your Business Through Referrals 00:04:00 Lesson 02: What is a Paid Online Advertising Strategy? 00:03:00 Lesson 03: What Is a Portfolio Website and Why You Need It? 00:04:00 Lesson 04: Copywriting for Social Media: 7 Tips to Boost Engagement 00:03:00 Lesson 05: 5 Rules for Customer-Centric Copywriting Your Support Reps Should Use 00:03:00 Section 05: Niches that Copywriters Work In Lesson 01: Break into the Self-Improvement Market 00:04:00 Lesson 02: Fundraising - Selling Your Services to Non-Profit Companies 00:04:00 Lesson 03: Health Copywriting- Working to Improve People's Lives 00:06:00 Lesson 04: Financial Services 00:04:00 Lesson 05: Christian Market - Writing for a Higher Purpose 00:04:00 Section 06: Why Become a Freelance Copywriter Lesson 01: Choose Your Own Working Hours 00:05:00 Lesson 02: The Newbie's Guide to Making the Most of Remote Work 00:04:00 Lesson 03: Copywriter Job Satisfaction: Why Copywriting is a Good Career 00:03:00 Lesson 04: Why Copywriting Helps your Business and Adds Value to your Marketing Assets 00:04:00 Lesson 05: Potential to Earn Higher than Average Income 00:03:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Career Development Masterclass: Become a Copywriter
Delivered Online On Demand2 hours 4 minutes
£11.99

Level 7 Advanced Diploma in Microsoft Office 365 - QLS Endorsed

4.8(9)

By Skill Up

Level 7 QLS Endorsed Diploma | 180 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

Level 7 Advanced Diploma in Microsoft Office 365 - QLS Endorsed
Delivered Online On Demand3 weeks
£100

Managing tribes in Social Media Marketing

By Study Plex

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum How to create tribes on social media Understanding Community Management 1.1 00:03:00 Why Should We Build Our Own Community 1.2 00:07:00 Create online tribes How to Create your Great Strategy 2.1 00:10:00 Using social media to build your community.2.2 00:07:00 Best Practices for Community Building 2.3 00:07:00 Growing your tribes on social media Creating content keeps your tribes alive.3.1 00:10:00 How to increase active participation in your communities.3.2 00:07:00 How to find brand ambassadors and influencers.3.3 00:07:00 How to promote your community.3.4 00:08:00 Measuring their success and performance How to scale your community.4.1mov 00:08:00 How to measure the growth of your fans.4.2 00:07:00 Demonstrate your influence in communities as a leader.4.3 00:05:00 Tools for managing audiences and communities Very good use of tools for community management.5.1mov 00:04:00 Welcome to the world of marketing where short video is king Modern digital marketing strategies1.1 00:05:00 The role of short-form video in social media marketing1.2 00:08:00 Techniques to create strong short-form video1.3 00:08:00 Digging deeper TikTok1.4 00:08:00 Digging deeper Instagram Reels1.5 00:05:00 Effective marketing strategies for TikTok videos Top Strategies for Creating Effective TikToks2.1 00:08:00 Understanding the TikTok algorithm2.2 00:08:00 Using hashtags effectively2.3 00:08:00 Capitalizing on trends and challenges2.4 00:08:00 Leveraging influencers2.5 00:08:00 Creating ads2.6 00:07:00 Using other TikTok tools and techniques2.7 00:06:00 Effective marketing strategies for instagram reels Connections between Reels and TikTok strategies3.1 00:07:00 Understanding the unique selling points of Instagram Reels.3.2 00:07:00 Implementing your social strategy for TikTok and Reels3.3 00:03:00 Creating a social media roadmap Set your goals.1.1 00:05:00 Define Your Target Audience.1.2 00:05:00 Choosing the most successful social networks Invest in smart channels.2.1 00:05:00 The most successful social networks.2.2 00:05:00 Social Networks for Message and Chat.2.3 00:05:00 Very important niche social networks.2.4 00:05:00 Great social media posting models How we can create great messages.3.1 00:05:00 Manage by setting a great calendar.3.2 00:05:00 Managing ads on social media.3.3 00:05:00 Effective sustainable communication with customers Achieve success with the masses by Building communities.4.1 00:05:00 Importance of customer service in social media.4.2 00:05:00 How can we turn social media into sales? Strengthen sales by directly supporting.5.1 00:07:00 Developing business by partnering with Influencers.5.2 00:04:00 Measuring social media in the most efficient way Connecting social networks with goals.6.1 00:05:00 Constantly making the best improvements to social media More than being active.7.1 00:05:00 Bring Great Apps to Life 7.2 00:05:00 Good understanding of content Content means too much.1.1 00:03:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand content marketing Understand Content Marketing 2.1 00:04:00 Where did This Content Marketing Come From 2.2 00:07:00 What is the Main Purpose of Content Marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for successful content marketing How to grow the niche content audience 3.1 00:04:00 Understanding a Different Brand Perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a successful content marketing strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 Understand Your Right to Win 4.4 00:03:00 How we can create and source effective content Creating content on the customer journey 5.1 00:05:00 Choosing content marketing formats and channels 5.2 00:04:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Grow content operations Choosing a content calendar 6.1 00:04:00 Understand Content Processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 Create advanced intelligence for content Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using content technology by constantly renewing it Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize content marketing opportunities Scaling Content Marketing 9.1 00:03:00 Succeeding as a Small Business 9.2 00:03:00 Succeed as a Large or Corporate Business 9.3 00:03:00 Instagram Profile Setup and Orientation Tour the Instagram user Interface 1.1 00:06:00 Convert to an Instagram Professional Account 1.2 00:04:00 Optimizing your Professional Instagram Profile 1.3 00:04:00 Optimizing Uploads of Photos and Videos 1.4 00:05:00 Modify Instagram Settings 1.5 00:04:00 Using Instagram on a Computer 1.6 00:02:00 Get Started with Marketing on Instagram Explore Models of Business Success 2.1 00:05:00 Built-in Tools for Marketing 2.2 00:04:00 Interact with the Community to Build Trust 2.3 00:05:00 Develop a Marketing Strategy for Instagram Content Ideas and Strategies for Instagram 3.1 00:05:00 Create a Unique Style on Instagram 3.2 00:04:00 Research your Competition on Instagram 3.3 00:04:00 Utilize Hashtags With a Posting Schedule 3.4 00:05:00 Implement Your Instagram Marketing Campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing With IGTV 4.3 00:05:00 Marketing With Live Video on Instagram 4.4 00:05:00 Using Instagram Shopping Posts 4.5 00:04:00 Content Marketing with Instagram Guides 4.6 00:04:00 Leveraging Instagram Paid ads 4.7 00:05:00 Optimize Your Marketing Strategy on Instagram Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00 Run Polls and ask Questions on Instagram 5.2 00:05:00 Saving Instagram Stories as Story Highlights 5.3 00:04:00 Embedding Instagram Photos into Websites 5.4 00:02:00 Useful Instagram Enhancement Platforms 5.5 00:05:00 Additional Resources 5.6 00:02:00 Live Video Styles Live Educational Videos 1.1 00:05:00 Live Interview Videos 1.2 00:04:00 Live Demo Videos 1.3 00:04:00 Live Video Tours 1.4 00:04:00 Creating Live Video Content When to Create Live Video 2.1 00:04:00 Different live video platforms 2.2 00:05:00 Preparing for Your Live Video 2.3 00:03:00 Introductions and Conclusions in Your Live Video 2.4 00:05:00 Creating Engagement During Live Videos 2.5 00:03:00 Promoting Your Live Video Building your Live Video Audience 3.1 00:05:00 Sharing Your Live Video 3.2 00:05:00 Repurposing your Live Video 3.3 00:04:00 Launching Live Video Tools for Live Video 4.1 00:04:00 Visuals for Live Video 4.2 00:04:00 Start Creating Live Videos 4.3 00:01:00 Story Basics How Stories Connect 1.1 00:06:00 Story Types to Grow 1.2 00:07:00 Good Story Qualities 1.3 00:07:00 Building a Story Finding Your Story 2.1 00:05:00 Your Audience 2.2 00:04:00 Call to Action 2.3 00:06:00 Telling a Story Story Structure 3.1 00:06:00 Grabbing Attention 3.2 00:05:00 Deep Engagement 3.3 00:08:00 Growing Community 3.4 00:04:00 Interactive Stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core Values 4.3 00:03:00 Connect Before Convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to Start Your Story 4.6 00:03:00 Tell Stories in Person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Managing tribes in Social Media Marketing
Delivered Online On Demand
£19

Special Executive Master's Programme in Business Management

4.9(261)

By Metropolitan School of Business & Management UK

Special Executive Masters Programme (S.E.M.P) This programme is geared at enhancing professionals' careers. The SEMP is an encapsulated Senior Management Programmes are short certificate modules designed for anyone who would benefit from more in-depth business knowledge delivered in a short and intensive programme What makes us different? We are a world class business school located in the heart of London, Dubai, Islamabad and Lagos. We are one of the fastest growing British business schools with a stylish blended learning model that is both online and on campus. Learn more about the programme Special Executive Master's Programme in Business Management Course Overview The MSBM Special Executive Masters Programmes (SEMP) allows you to update your skills, develop new skills, and explore and develop interests in a wide range of topics. These courses can be taken as personal or professional development and may enhance your employability. Economic knowledge and good administration are crucial to prosperity and progress in modern society. For both customers and employees, it is important that companies and public institutions are administered well. At the same time, good administration has a significant impact on a company’s bottom line figures. One of the keywords in Business Administration is management, and as a SEMP BM student, you will gain insight into both financial and psychological aspects of management. The online Programme will provide you with a wide range of skills that will qualify you for many different positions in the public or private sectors. The courses in Business Management will provide you with insight into Organisational theory, management psychology, marketing, planning, microeconomics, and cost management. You will learn how to locate and analyze management issues, such as how to increase customer satisfaction; you will also learn to understand how companies and institutions are influenced by international conditions, technology, the global economy, or legislation. Course Details Mode of Study Using Web-based technology, this program provides self-paced, individualized instruction that can be taken anywhere and anytime an individual has access to a computer and the Internet. This Programme is suitable for successful professionals or specialists in the private, public, or voluntary sectors who have new management responsibilities and need to quickly expand their management knowledge. This Programme serves as a refresher course for those who have had their Masters a long time ago and need quick reminders and professional/ academic updates while it serves as a primer for those very experienced Professionals who never made time out for their masters yet they require the academic and practical relevance of this master’s experience. It is a short executive training that runs online for 3 months. Candidates will run 2 months of active lectures and series of assignments and 1 month for their dissertation. Upon successful completion of the Programme, candidates will be awarded a Continuing Professional Development (CPD) certificate in the specific Programme they have completed. What is a CPD Course? Continuing Professional Development (CPD) is the means by which professionals maintain and enhance their knowledge and skills. The world is constantly moving at a very fast pace so undertaking CPD is essential to support a professional in his/her current role as well as helping them with career progression. CPD is all about upgrading knowledge, skills, and capabilities to remain effective and compliant. A CPD course is an investment that you make in yourself. It’s a way of planning your development that links learning directly to practice. CPD can help you keep your skills and knowledge up to date and prepare you for greater responsibilities. It can boost your confidence, strengthen your professional credibility, and help you become more creative in tackling new challenges. Is the SEMP Business Management Programme right for me? The ultimate aim of the SEMP Business Management program is to prepare participants to work in a management position in an ever-changing international environment where advanced technology and multicultural situations occupy an increasingly important place in the daily lives of companies. It exposes you to key issues in business management, provides insight into relevant social, political, legal, and macroeconomic conditions affecting business. The online Programme is suited to a wide range of interests but is particularly relevant to those who plan to have a career in organizations that conduct business beyond a single domestic economy.   Why SEMP Business Management? Succeeding in today's economy requires the ability to communicate and collaborate across the globe with a diversified workforce. The business world is constantly fluctuating, and successful business people must be adaptive to change and capable of working with diverse populations. The function of business is to create fiscal integrity and stability, prosperity, employment, and beneficial products and services. The online SEMP Business Management Programme will help you understand big and small businesses, entrepreneurship, along with the important relationship between businesses and the communities they serve.   Who should enrol in this online Certificate Program? The SEMP Business Management Programme is designed for entry-level managers, up to mid-level managers, senior managers or directors, consultants who are in a general management role, or fast approaching such a position and are seeking an opportunity to obtain a richer, deeper understanding of management skills. The SEMP Business Management Program is ideal for professionals of all levels. This Programme provides practical skills to overcome daily challenges by providing participants with the latest management principles and techniques. Accreditation The content of this course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines. Entry Requirements There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. Workshops This is a self-study programme with unlimited tutor support. You will never be more than a message or phone call away from our tutors. Visa Requirements There are no Visa Requirements for this Programme as its as Online Programme.

Special Executive Master's Programme in Business Management
Delivered Online On Demand
£2,500

CompTIA Security+ Certification Training Advanced Diploma

3.0(2)

By Alpha Academy

The CompTIA Security+ (SY0-401) certification course provides information about the corporate security which is recognised as one of the fastest-growing fields in IT. Every institution even small business invests in IT security to secure their confidential data. The course covers the security fundamentals including the information security cycle, information security controls, authentication methods, cryptography fundamentals, and security policy fundamentals. Throughout the course, you will learn the Security Threats and vulnerabilities, Managing data, Application and Host Security, and the system of implementing Networking Security, implementing access control, authentication and Account Management, and implementing Compliance and Operating Security. Finally, the course will teach you how to manage certificates, how to manage risk, how to troubleshoot and manage security incidents, and the proper Business Continuity and Disaster Recovery Planning. In short, the course helps you to acquire competency in network infrastructure, system security, organizational security and access control. Course Highlights The price is for the whole course including final exam - no hidden fees Accredited Certificate upon successful completion Efficient exam system with instant results Track progress within own personal learning portal 24/7 customer support via live chat This valuable course is suitable for anyone interested in working in this sector or who simply wants to learn more about the topic. If you're an individual looking to excel within this field then CompTIA Security+ Certification Training Advanced Diploma is for you. We've taken this comprehensive course and broken it down into several manageable modules which we believe will assist you to easily grasp each concept - from the fundamental to the most advanced aspects of the course. It really is a sure pathway to success. All our courses offer 12 months access and are designed to be studied at your own pace so you can take as much or as little time as you need to complete and gain the accredited qualification. We pride ourselves on having friendly and experienced instructors who provide full weekday support and are ready to help with any of your queries. So, if you need help, just drop them an email and await a speedy response. Furthermore, you can check the validity of your qualification and verify your certification on our website at anytime. So, why not improve your chances of gaining professional skills and better earning potential. Assessment and Certification At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. After you have successfully passed the final exam, you will be able to order an Accredited Certificate of Achievement at an additional cost of £19 for a PDF copy and £29 for an original print copy sent to you by post or for both £39. Career Path Not only does our accredited course look good on your CV, setting you apart from the competition, it can be used as a stepping stone to greater things. Further advance your learning, launch a new career or reinvigorate an existing one. On successful completion of this course, you have the potential to achieve an estimated salary of £30,000. The sky really is the limit. Course Curriculum Security Fundamentals The Information Security Cycle 00:37:00 Information Security Controls 00:35:00 Authentication Methods 00:09:00 Cryptography Fundamentals 00:56:00 Security Policy Fundamentals 00:11:00 Identifying Security Threats and Vulnerabilities Social Engineering 00:31:00 Malware 00:25:00 Software-Based Threats 00:21:00 Based Threats 00:38:00 Wireless Threats and Vulnerabilities 00:43:00 Physical Threats and Vulnerabilities 00:09:00 Managing Data, Application, and Host Security Manage Data Security 00:47:00 Manage Application Security 00:56:00 Manage Device and Host Security 01:07:00 Manage Mobile Security 00:10:00 Implementing Network Security Configure Security Parameters on Network Devices and Technologies 00:49:00 Network Design Elements and Components 00:26:00 Implement Networking Protocols and Services 01:09:00 Apply Secure Network Administration Principles 00:12:00 Secure Wireless Traffic 00:31:00 Implementing Access Control, Authentication, and Account Management Access Control and Authentication Services 00:42:00 Implement Account Management Security Controls 00:33:00 Managing Certificates Install a CA Hierarchy 00:25:00 Enroll Certificates 00:13:00 Secure Network Traffic by Using Certificates 00:03:00 Renew Certificates 00:01:00 Back Up and Restore Certificates and Private Keys 00:05:00 Revoke Certificates 00:07:00 Implementing Compliance and Operational Security Physical Security 00:20:00 Legal Compliance 00:10:00 Security Awareness and Training 00:11:00 Integrate Systems and Data with Third Parties 00:08:00 Risk Management A Risk Analysis 00:17:00 Implement Vulnerability Assessment Tools and Techniques 00:04:00 Scan for Vulnerabilities 00:27:00 Mitigation and Deterrent Techniques 00:19:00 Troubleshooting and Managing Security Incidents Respond to Security Incidents 00:23:00 Recover from a Security Incident 00:09:00 Business Continuity and Disaster Recovery Planning Business Continuity 00:17:00 Plan for Disaster Recovery 00:17:00 Execute DRPs and Procedures 00:13:00 Mock Exam Mock Exam- CompTIA Security+ Certification - Complete Video Course 00:20:00 Final Exam Final Exam- CompTIA Security+ Certification - Complete Video Course 00:20:00

CompTIA Security+ Certification Training Advanced Diploma
Delivered Online On Demand
£10.99

Coaching sessions

By Sinéad Robertson

Simply speaking, Life Coaching is about raising awareness of how we can move from A to B. Sometimes we don't know what place B is, and we can use Coaching to gain clarity on what B looks and feels like. Life Coaching is non-directive, which means as a Coach, I help you to unlock your potential rather than tell you what to do. The experience creates a space for accountability and motivation to take positive action. ​ My role as your Holistic Coach is to provide you with a safe space for you to ground, explore & embrace your emotions, claim your personal power to design & live your dream life.

Coaching sessions
Delivered in Derby + 1 more or OnlineFlexible Dates
FREE to £1,500