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Overview This comprehensive course on Complete Microsoft Power BI 2021 will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Complete Microsoft Power BI 2021 comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Complete Microsoft Power BI 2021. It is available to all students, of all academic backgrounds. Requirements Our Complete Microsoft Power BI 2021 is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 15 sections • 140 lectures • 14:25:00 total length •Welcome!: 00:01:00 •What is Power BI?: 00:03:00 •Download & Installing Power BI Desktop: 00:04:00 •Getting to know the interface: 00:03:00 •Mini Project: Transform Data: 00:07:00 •Mini Project: Visualize Data: 00:05:00 •Mini Project: Creating a Data Model: 00:07:00 •Course Outline: What will you learn in this course?: 00:05:00 •How to learn best with this course?: 00:03:00 •Creating our initial project file: 00:04:00 •Working with the attached project files: 00:04:00 •Exploring the Query Editor: 00:06:00 •Connecting to our data source: 00:07:00 •Editing rows: 00:08:00 •Changing data types: 00:08:00 •Replacing values: 00:03:00 •Close & Apply: 00:03:00 •Connecting to a csv file: 00:03:00 •Connecting to a web page: 00:05:00 •Extracting characters: 00:06:00 •Splitting & merging columns: 00:09:00 •Creating conditional columns: 00:06:00 •Creating columns from examples: 00:09:00 •Merging Queries: 00:17:00 •Pivoting & Unpivoting: 00:06:00 •Appending Queries: 00:08:00 •Practice & Solution: Population table: 00:15:00 •The Fact-Dimension-Model: 00:09:00 •Practice: Load the dimension table: 00:04:00 •Organizing our queries in groups: 00:03:00 •Entering data manually: 00:05:00 •Creating an index column: 00:03:00 •Workflow & more transformations: 00:05:00 •Module summary: 00:05:00 •Exercise 1 - Instruction: 00:02:00 •Exercise 1 - Exercise Solution: 00:11:00 •Advanced Editor - Best practices: 00:09:00 •Performance: References vs. Duplicating: 00:10:00 •Performance: Enable / Disable Load & Report Refresh: 00:05:00 •Group by: 00:05:00 •Mathematical Operations: 00:05:00 •Run R Script: 00:15:00 •Using Parameters to dynamically transform data: 00:06:00 •M formula language: Basics: 00:07:00 •M formula language: Values, Lists & Tables: 00:14:00 •M formula language: Functions: 00:13:00 •M formula language: More functions & steps: 00:05:00 •Exercise 2 - Instructions: 00:01:00 •Exercise 2 - solution: 00:05:00 •Understanding the relationship: 00:05:00 •Create & edit relationships: 00:06:00 •One-to-many & one-to-one relationship: 00:06:00 •Many-to-many (m:n) relationship: 00:08:00 •Cross filter direction: 00:06:00 •Activate & deactivate relationships: 00:06:00 •Model summary: 00:03:00 •Exercise 3 Create Model: 00:02:00 •Exercise 3 Solution: 00:02:00 •Our first visual: 00:08:00 •The format tab: 00:12:00 •Understanding tables: 00:10:00 •Conditional formatting: 00:09:00 •The Pie Chart: 00:06:00 •All about the filter visual: 00:13:00 •The filter pane for developers: 00:09:00 •Cross filtering & edit interactions: 00:04:00 •Syncing slicers across pages: 00:07:00 •Creating drill downs: 00:08:00 •Creating drill throughs: 00:07:00 •The tree map visual: 00:07:00 •The decomposition tree: 00:05:00 •Understanding the matrix visual: 00:05:00 •Editing pages: 00:07:00 •Buttons & Actions: 00:09:00 •Bookmarks to customize your report: 00:10:00 •Analytics and Forecasts with line charts: 00:10:00 •Working with custom visuals: 00:07:00 •Get data using R Script & R Script visual: 00:08:00 •Asking questions - Q&A visual: 00:04:00 •Wrap up - data visualization: 00:08:00 •Python in Power BI - Plan of attack: 00:03:00 •Setting up Python for Power BI: 00:03:00 •Transforming data using Python: 00:11:00 •Creating visualizations using Python: 00:08:00 •Violin plots, pair plots & ridge plots using Python: 00:15:00 •Machine learning (BayesTextAnalyzer) using Python: 00:00:00 •Performance & Troubleshooting: 00:03:00 •Introduction: 00:01:00 •Show Empathy & Identify the Requirement: 00:03:00 •Finding the Most Suitable KPI's: 00:02:00 •Choose an Effective Visualization: 00:04:00 •Make Use of Natural Reading Pattern: 00:03:00 •Tell a Story Using Visual Cues: 00:05:00 •Avoid Chaos & Group Information: 00:02:00 •Warp Up - Storytelling with Data: 00:02:00 •Introduction: 00:03:00 •The project data: 00:04:00 •Measures vs. Calculated Columns: 00:15:00 •Automatically creating a date table in DAX: 00:08:00 •CALENDAR: 00:05:00 •Creating a complete date table with features: 00:04:00 •Creating key measure table: 00:03:00 •Aggregation functions: 00:06:00 •The different versions of COUNT: 00:14:00 •SUMX - Row based calculations: 00:09:00 •CALCULATE - The basics: 00:11:00 •Changing the context with FILTER: 00:07:00 •ALL: 00:08:00 •ALL SELECTED: 00:03:00 •ALL EXCEPT: 00:07:00 •How to go on now?: 00:03:00 •Power BI Pro vs Premium & Signing up: 00:04:00 •Exploring the interface: 00:04:00 •Discovering your workspace: 00:03:00 •Connecting Power BI Desktop & Cloud: 00:04:00 •Understanding datasets & reports: 00:03:00 •Working on reports: 00:04:00 •Updating reports from Power BI Desktop: 00:04:00 •Creating and working with workspaces: 00:07:00 •Installing & using a data gateway: 00:13:00 •Get Quick Insights: 00:03:00 •Creating dashboards: 00:04:00 •Sharing our results through Apps: 00:10:00 •Power BI Mobile App: 00:05:00 •Creating the layout for the Mobile App: 00:04:00 •Wrap up - Power BI Cloud: 00:07:00 •Introduction: 00:03:00 •Creating a Row-Level Security: 00:05:00 •Row-Level Security in the Cloud: 00:04:00 •Row-Level Security & Data Model: 00:05:00 •Dynamic Row-Level Security: 00:07:00 •Dynamic Many-to-Many RLS: 00:04:00 •Hierarchical Row-Level Security: 00:13:00 •JSON & REST API: 00:10:00 •Setting up a local MySQL database: 00:14:00 •Connecting to a MySQL database in Power BI: 00:05:00 •Connecting to a SQL database (PostgreSQL): 00:05:00 •Congratulations & next steps: 00:06:00 •The End: 00:01:00 •Resources - Complete Microsoft Power BI 2021: 00:00:00

Description: Interviewing sounds easy enough: you arrange for a conversation between you and potential candidates, and then select the best person for a particular position. You need knowledge to separate the great from the good, and the skills and tools to hire successful candidates. If a company spends considerable money recruiting, interviewing, and perhaps even relocating employees, it makes good sense to go one step further and make the new employees feel like they made a good decision to come to this company. To have a successful business you have to deal with some human resource issues and you need to know the necessity of On-boarding program too. This HR & Recruitment Level 3 Diploma is the full package where you can develop you skills. Learning Outcomes: Analyse the most recent issues for the human resource field as well as for the altering role of supervisors and managers with regard to HR functions. Learn to write job specifications as well as recognize the crucial skills Apply methods of finding, selecting, and preserving the best people through behavioral description interviewing methodologies Have new employees so that they can commence with a fresh beginning Realise compensation as well as benefits Get along with a healthy employee relation Transform the performance appraisals a cooperative technique. How to identify the prices sustained by an organization so as to cope with a false hiring decision is made Routes to improvise a just and consistent interviewing scheme in order to employ employee Learn how to get prepared for finer job advertisements and apply a variety of markets The way you can make a progress for a job analysis as well as position profile Learn how to implement traditional, behavioral, goal oriented, holistic, as well as circumstantial (critical event for example) interview related queries The communication competency crucial for an expert recruiter Learn how to interview proficiently the tough applicants Paths to review references in a more adept manner The basic employment as well as the human rights laws affecting the recruiting procedures. Learn the significance of an orientation program and its value for an organisation Know about the role of the human resource department for the orientation program Learn the ways the commitment curve impacts the new employees as well as the managers Get to know the things that the companies can do in case of delivering their pledge to the new employees Know the critical elements of productive employee training Knowing the importance of keeping an employee handbook for the fresh and sustainable employees for a longer-term Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? HR & Recruitment Level 3 Diploma is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our HR & Recruitment Level 3 Diploma is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Module -1 Defining Human Resources 00:15:00 Performing a Skills Inventory 00:15:00 Forecasting Techniques 00:15:00 Job Analysis 00:00:00 Identifying Job Competencies 00:30:00 Position Profiles and Job Descriptions 00:30:00 Do You Really Need to Hire? 00:30:00 Finding Candidates 00:30:00 Advertising Guidelines 00:00:00 Screening Resumes 00:30:00 Preparing for the Interview 00:15:00 Conducting the Interview 01:00:00 After the Interview 00:15:00 Employee Orientation and Onboarding 00:30:00 Follow the Leader 00:15:00 Planning Training 00:15:00 Working With External Providers 00:15:00 Performance Reviews 01:00:00 Attendance Management 00:30:00 Managing a Diverse Workforce 00:30:00 Privacy Issues 00:15:00 Compensation and Benefits 01:00:00 Managing Disciplinary Issues 00:30:00 Terminating Employees 00:15:00 Exit Interviews 00:15:00 Module -2 History of the Interviewing Process 00:30:00 The Recruitment and Selection Process 00:15:00 Factors in the Hiring Process 00:15:00 Cost Analysis 00:15:00 Job Analysis and Position Profiles 00:30:00 Determining the Skills You Need 00:15:00 Finding Candidates 00:30:00 Advertising Guidelines 00:00:00 Screening Resumes 00:30:00 Performance Assessments 00:30:00 Problems Recruiters Face 00:15:00 Interviewing Barriers 00:15:00 Non-Verbal Communication 00:15:00 Types of Questions 00:30:00 Case Study 00:15:00 Traditional vs. Behavioral Interviews 00:30:00 Other Types of Questions 00:15:00 The Critical Incident Technique 00:15:00 Listening for Answers 00:30:00 Difficult Applicants 01:00:00 Interview Preparation and Format 00:00:00 Other Interview Techniques 00:30:00 Scoring Responses 00:15:00 Checking References 00:30:00 Human Rights 00:15:00 Module -3 Building Employee Commitment and Engagement 00:30:00 Perception 00:15:00 Fast-Track Orientation 00:15:00 Designing a Successful Orientation Program 00:30:00 The Commitment Curve 00:15:00 Nine Orientation Habits of World-Class Employers 00:30:00 Obtaining Buy-In 00:15:00 Employee Training 00:30:00 Adult Learning 00:15:00 Creating Employee Manuals 00:15:00 Module -4 Defining Onboarding 00:15:00 Creating the Onboarding Steering Team 00:15:00 Gathering Supporting Information 00:15:00 Developing the Framework 00:45:00 Creating an Onboarding Plan 00:15:00 Branding the Program 00:15:00 Understanding Employee Engagement 00:15:00 Fun and Games 00:15:00 Mock Exam Mock Exam- HR & Recruitment Level 3 Diploma 00:30:00 Final Exam Final Exam- HR & Recruitment Level 3 Diploma 00:30:00 Order Your Certificates and Transcripts Order Your Certificates and Transcripts 00:00:00

Manual Handling full-day Train The Trainer course Aim of the course: To equip Team Leaders and Co-ordinators in Care Homes with the knowledge, skills, and confidence to deliver engaging and safe manual handling training to their own staff — including practical techniques, training methods, and peer teaching practice. Learning Objectives: By the end of this course, delegates will be able to: Outline the legal and professional responsibilities related to manual handling in care. Identify manual handling risks and describe common injuries and incidents. Demonstrate safe manual handling techniques, including hoist use, slide sheets, and repositioning methods. Plan and structure a complete manual handling training session. Select and adapt training materials and equipment to suit different learners and settings. Deliver clear, confident explanations and demonstrations of manual handling techniques. Support learners during practical sessions, including correcting unsafe practice. Facilitate discussions and reflective learning with care staff. Evaluate learners’ understanding and performance through observation and questioning. Maintain accurate training records and identify when refresher training is needed. Deliver a short theoretical and practical training activity to peers, receiving feedback. Reflect on their own strengths and areas for development as a trainer.

Discover the transformative power of Cold Water Therapy in our comprehensive course on mastering mental resilience. Explore the science, safety, and techniques behind this practice, and learn to seamlessly integrate it into your wellness routine. Elevate your well-being, enhance stress management, and unlock a path to holistic self-care. Join us on a journey of mental and emotional benefits, with expert insights and practical skills for a life enriched by mindfulness and resilience. Dive into #ColdWaterTherapy today.

FREE Level 5 QLS Certificate | FREE 11 CPD Courses & PDF Certificates | 200 CPD Points | Lifetime Access

Free Level 3 QLS Endorsed Certificate | 12-in-1 Bundle | Free Certificates | Lifetime Access | 24/7 Tutor Support

48-Hour Knowledge Knockdown! Prices Reduced Like Never Before! Looking to elevate your sales management skills to the next level? Look no further! Our Sales Management Masterclass is the ultimate training program designed to equip you with the knowledge, skills, and strategies needed to excel in the dynamic world of sales. With 11 comprehensive courses, including the QLS-endorsed Sales Management course that comes with a free QLS hardcopy certificate, this masterclass is your key to unlocking new career opportunities. The first course in this masterclass is the QLS-endorsed Sales Management course, which is designed to provide you with a solid foundation in sales management principles and techniques. Upon completion, you will receive a free QLS hardcopy certificate, recognized by employers worldwide. The importance of this certificate cannot be overstated, as it demonstrates your commitment to professional development and adds credibility to your resume. Additionally, the other 10 courses in this masterclass are all relevant and CPD-QS accredited, ensuring that you receive quality training that is recognized in the industry. In this masterclass, you will learn how to effectively manage sales teams, develop winning sales strategies, master retail management skills, excel in customer relationship management, hone your negotiation skills, and much more. You will gain a deep understanding of sales techniques, customer psychology, product management, and the secrets of body language, all of which are essential skills for sales professionals in today's competitive business landscape. This Sales Management Masterclass Bundle Package includes: Course 01: Award in Sales Management at QLS Level 2 10 Premium Additional CPD QS Accredited Courses - Course 01: Retail Management Skills Course 02: Retail Sales Assistant Course 03: Telesales Executive Training Course 04: Sales Skills Course Course 05: Customer Relationship Management Course 06: Customer Service Training Course 07: Negotiation Skills Certificate Course 08: Product Management Course 09: The Secrets of Body Language Course 10: Complete Communication Skills Master Class Why Prefer This Sales Management Masterclass Bundle? You will receive a completely free certificate from the Quality Licence Scheme Option to purchase 10 additional certificates accredited by CPD Get a free Student ID Card - (£10 postal charges will be applicable for international delivery) Free assessments and immediate success results 24/7 Tutor Support After taking this Sales Management Masterclass bundle courses, you will be able to learn: Acquire a comprehensive understanding of sales management principles and techniques Master retail management skills and understand the dynamics of the retail industry Develop effective sales strategies and techniques to close deals and achieve targets Excel in customer relationship management and provide exceptional customer service Hone your negotiation skills and become a skilled negotiator in various business scenarios Gain insights into product management, customer psychology, and the secrets of body language Enhance your communication skills and learn how to effectively convey your message in different business contexts ***Curriculum breakdown of Sales Management*** Module 01: Understanding the Talk Module 02: Getting Prepared to Make the Call Module 03: Creative Openings Module 04: Making Your Pitch Module 05: Handling Objections Module 06: Sealing the Deal Module 07: Following Up Module 08: Setting Goals Module 09: Managing Your Data Module 10: Using a Prospect Board How is the Sales Management Masterclass Bundle Assessment Process? You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you successfully pass the exams. CPD 160 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This masterclass is perfect for individuals who are looking to advance their careers in sales, retail, customer service, or product management. It is suitable for: Sales professionals who want to sharpen their skills and boost their performance Retail managers and sales assistants who want to excel in their roles Telesales executives who want to enhance their sales techniques and strategies Customer service representatives who want to provide exceptional service to their customers Individuals who want to improve their negotiation skills and communication abilities Career path Upon completing this Sales Management Masterclass, you will gain an edge in various professions, such as: Sales Manager (Average UK salary: £40,000 - £60,000 per year) Retail Manager (Average UK salary: £30,000 - £50,000 per year) Sales Team Leader (Average UK salary: £25,000 - £40,000 per year) Product Manager (Average UK salary: £40,000 - £60,000 per year) Certificates Award in Sales Management at QLS Level 2 Hard copy certificate - Included After successfully completing thecourse, you can order an original hardcopy Certificate of Achievement endorsed by the Quality Licence Scheme. This certificate will be delivered to your home, free of charge. To obtain the additional Quality Licence Scheme Endorsed Certificate, you will need to pay the corresponding fee based on the level of the courses: Level 1: £59 Level 2: £79 Level 3: £89 Level 4: £99 Level 5: £119 Level 6: £129 Level 7: £139 CPD QS Accredited Certificate Digital certificate - £10 Upon successfully completing the Bundle, you will need to place an order to receive a PDF Certificate for each course within the bundle. These certificates serve as proof of your newly acquired skills, accredited by CPD QS and will cost you £10 for each course. Also, the certificates are recognised throughout the UK and internationally. CPD QS Accredited Certificate Hard copy certificate - £29 International students are subject to a £10 delivery fee for their orders, based on their location.

Master the art of dishwashing with our comprehensive course - 'Dishwashing Skills Development: From Basics to Advanced.' Explore manual and automatic techniques, understand detergents and safety, and embrace sustainability. Perfect for home enthusiasts and hospitality professionals seeking expertise in maintaining a hygienic and eco-friendly kitchen. Elevate your skills and join us on a journey from fundamental basics to advanced techniques in the world of dishwashing.

***Drive with Confidence: Enhance Your Skills with the Driver Safety Course*** In 2022, there were a staggering 170,332 casualties on Britain's roads according to Department for Transport statistics. Even a minor accident can be life-changing. This Driver Safety Awareness course aims to empower you with the knowledge and skills to become a safer, more confident driver, fostering a culture of Driver Safety on our roads. This comprehensive Driver Safety Awareness course covers everything from the fundamentals of defensive driving techniques to hazard perception on various road types, equipping you to navigate even the most challenging conditions. By investing in your Driver Safety Awareness, you're not just protecting yourself, but also your loved ones and fellow road users. Learning Outcomes Throughout this Driver Safety Awareness course, you will: Understand defensive driving techniques for Driver Safety. Practice hazard perception and risk assessment to enhance Driver Safety. Master traffic signals, road markings, and signs for improved Driver Safety. Enhance communication on the road to promote Driver Safety. Promote preventative maintenance and driver wellness for Driver Safety. Learn safe driving tactics for UK roads to prioritize Driver Safety. Navigate motorways, country lanes, roundabouts, and junctions safely for Driver Safety. Handle poor weather conditions like fog, rain, and low light while prioritizing Driver Safety. Prepare for sudden stops and other emergencies to ensure Driver Safety. Recognize how health affects driving performance and prioritize Driver Safety. This Driver Safety Awareness course is meticulously designed to equip you with the theoretical knowledge you need to become a more responsible and safety-conscious driver. Module 1 sets the foundation with an introduction to safe and defensive driving principles, emphasizing hazard perception and risk assessment on the road. Module 2 dives deep into understanding traffic signals, road markings, and road signs, the silent language of the road. Module 3 emphasizes the crucial pre-journey safety check, ensuring both your vehicle and yourself are in top condition before hitting the road, promoting preventative maintenance and Driver Wellness. Throughout the course, you'll explore safe driving tactics specifically tailored for UK roads in Module 4, including motorways, country lanes, roundabouts, and navigating junctions. Module 5 tackles the challenges of driving in poor weather conditions, fog, rain, and low light situations, equipping you with the knowledge to navigate these situations safely and enhance your Driver Safety skills. Module 6 delves into the critical link between Driver Safety and human health. You'll gain insights into how your well-being, fatigue, and medication use can impact your driving performance and the importance of responsible driving practices, promoting Driver Wellness. Module 7 equips you with the knowledge of what to do in the event of an accident or breakdown, providing valuable guidance for handling these stressful situations. Finally, Module 8 explores the legal landscape surrounding road safety, ensuring you're aware of the rules and regulations that govern UK roads, including the Highway Code. Course Curriculum: Module 01: Introduction to Safe Driving Module 02: Reading the Signals and Marks on the Road Module 03: Pre-Journey Safety Check (Vehicle and Driver) Module 04: Safe Driving Tactics for Driving in the UK Module 05: Driving in Poor Condition Module 06: Driving and Human Health Module 07: In the Events of Accidents and Breakdowns Module 08: Laws and Policies Involving Road Safety CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course Driver Safety Awareness is ideal for: New drivers: Learn safe driving practices, defensive driving, and hazard perception to establish a strong foundation in Driver Safety. Experienced drivers: Refresh knowledge, enhance skills, and improve hazard perception to promote Driver Safety on the road. Anyone aiming for confidence and responsibility on the road can benefit from prioritizing Driver Safety. UK driving theory test takers: Focus on road signs, markings, and hazard perception to ensure a solid grasp of Driver Safety principles. Fleet managers/business owners: Implement Driver Wellness programs to ensure Driver Safety within the organization. All road users: Understand Driver Safety for a safer environment, including cyclists, motorcyclists, and pedestrians. Requirements There are no prerequisites for this Driver Safety Awareness course. All you need is a desire to learn and a commitment to becoming a safer driver, fostering a culture of Driver Safety on the roads. Career path While this course focuses on theoretical knowledge, it can be a valuable stepping stone for a variety of careers related to Driver Safety: Driver Trainer Fleet Safety Specialist Road Safety Advocate Safety Inspector Vehicle Safety Engineer Autonomous Vehicle Safety Specialist Policy Analyst By a strong foundation in Driver Safety principles, you can open doors to a rewarding career path. Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Course Overview: Search Engine Optimisation - CPD Certified In today's digital landscape, mastering Search Engine Optimization (SEO) is essential for anyone looking to succeed in online marketing and digital presence management. The 'Search Engine Optimisation - CPD Certified' course offers a comprehensive learning experience designed to equip participants with the knowledge and skills needed to navigate the intricacies of SEO effectively. Module 1: Search Engine Algorithms Understanding the fundamental principles behind search engine algorithms is crucial for optimizing online content. Module 1 delves into the intricate workings of search engine algorithms, exploring how they determine website rankings and visibility in search results. Participants will learn about the key factors that influence algorithmic decisions and strategies for aligning content with search engine requirements. Module 2: Search Engine Ranking and Optimization Module 2 focuses on practical techniques for improving search engine rankings and optimizing web content for maximum visibility. Participants will explore the importance of keyword research, on-page optimization, link building, and other SEO tactics aimed at enhancing website performance in search engine results pages (SERPs). Module 3: User Experience and Digital Marketing Integration User experience (UX) plays a pivotal role in SEO success and overall digital marketing strategy. Module 3 examines the relationship between user experience and SEO, emphasizing the importance of responsive design, site speed, and intuitive navigation. Additionally, participants will learn how to integrate SEO practices seamlessly into broader digital marketing initiatives to drive engagement and conversions. Module 4: Web Analytics and Ethical Considerations Module 4 introduces participants to web analytics tools and methodologies for tracking website performance and measuring the effectiveness of SEO efforts. Moreover, ethical considerations in SEO practices, such as black hat techniques and spammy tactics, will be discussed to ensure participants understand the importance of maintaining integrity and credibility in their SEO strategies. Module 5: Future Trends and Storytelling in Digital Marketing Anticipating future trends and adapting to evolving digital landscapes are essential for sustainable SEO success. In Module 5, participants will explore emerging trends in search engine optimization, such as voice search, artificial intelligence, and mobile optimization. Additionally, the module will emphasize the role of storytelling in digital marketing and its impact on audience engagement and brand visibility.   Certification and Continuing Professional Development (CPD) Upon successful completion of the course, participants will receive a CPD certified certificate, recognizing their proficiency in Search Engine Optimization. This certification not only validates their expertise but also demonstrates their commitment to continuous learning and professional development in the field of digital marketing.   In conclusion, the 'Search Engine Optimisation - CPD Certified' course offers a comprehensive curriculum designed to empower participants with the knowledge, skills, and ethical considerations necessary to succeed in the dynamic world of search engine optimization and digital marketing. Whether you're a seasoned marketing professional or a newcomer to the field, this course provides invaluable insights and practical strategies for driving online visibility and achieving marketing objectives in today's competitive digital landscape. Course Curriculum Module 1_ Search Engine Algorithms Search Engine Algorithms 00:00 Module 2_ Search Engine Ranking and Optimisation Search Engine Ranking and Optimisation 00:00 Module 3_ User Experience and Digital Marketing Integration User Experience and Digital Marketing Integration 00:00 Module 4_ Web Analytics and Ethical Considerations Web Analytics and Ethical Considerations 00:00 Module 5_ Future Trends and Storytelling in Digital Marketing Future Trends and Storytelling in Digital Marketing 00:00