Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. The Professional Certificate Course in Consumer Behaviour and Hotel Marketing is a comprehensive program designed for hospitality professionals who want to improve their understanding of guest behavior and leverage marketing strategies to drive revenue growth. The course covers a wide range of topics, including consumer psychology, market segmentation, branding, advertising, and revenue management. Students will learn how to identify different guest segments, understand their needs and preferences, and create tailored marketing messages that resonate with them. They will also explore the different stages of the guest journey, from awareness to loyalty, and learn how to optimize each stage to maximize revenue and guest satisfaction. Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing covers the buyer decision process, factors influencing buying behavior, and impact of changes in consumer behavior on hotels. It emphasizes meeting guest expectations through planning and the importance of a positive client experience to the hotel industry. Students will gain expertise in hotel marketing and consumer behavior, and learn to provide service quality and value to guests. After the successful completion of the course, you will be able to learn about the following, What is customer's Buying Behaviour? Factors Influencing Buying Behaviour in Hotel Marketing. The Buyer Decision Process. Impact of Changes in Consumer Behaviour on Hotels. Provide the service quality and value that guests expect. Meeting Guest Expectations through Planning. The Hospitality Planning Cycle. The importance of a positive client experience to the hotel industry. Our Professional Certificate Course in Consumer Behaviour and Hotel Marketing is designed to provide a comprehensive overview of the factors influencing customer's buying behavior and how it affects the hotel industry. Throughout the course, students will learn about the buyer decision process and the impact of changes in consumer behavior on hotels. They will also learn how to provide the service quality and value that guests expect, and how to meet guest expectations through planning. The course will cover the hospitality planning cycle and emphasize the importance of a positive client experience to the hotel industry. Overall, this course will equip students with the knowledge and skills needed to succeed in the dynamic field of hotel marketing. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour and Hotel Marketing Self-paced pre-recorded learning content on this topic. Consumer Behaviour and Hotel Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Hospitality professionals looking to improve their marketing skills Hotel managers seeking to increase revenue and guest satisfaction Marketing professionals interested in the hospitality industry Students and recent graduates pursuing careers in hospitality Entrepreneurs starting their own hospitality businesses Professionals seeking to enhance their resume and career prospects in hospitality Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course aims to provide students with a comprehensive understanding of the legal and institutional framework of business, as well as the principles and dynamics of contracts. Students will learn the basic requirements of contracts, the genuineness of assets, the statute of fraud, contract modification, discharge of contracts, and third-party remedies. The course will also cover the Uniform Commercial Code, express and implied contracts, quasi-contracts, mutuality, and enforceability. By the end of the course, students will have the knowledge and skills necessary to analyze and negotiate contracts and understand the legal implications of business transactions, thereby enabling them to make informed decisions regarding contracts and business regulations. After the successful completion of the course, you will be able to learn about the following, Contractual Environment: Basic requirements of a contract. Genuineness of assets. Statute of Fraud. Contract Modification. Discharge of a contract. Third-party remedies. The Uniform Commercial Code Express Contract Implied Contract act Contract Implied in Law: Quasi-Contract Mutuality Enforceability This course aims to equip students with a thorough understanding of the legal and regulatory environment of business, including the constitutional basis for business regulation and protecting a business organization, as well as the key principles of law and institutionalization. Students will learn how to analyze the political, legal, and regulatory environment and gain a comprehensive understanding of the contractual environment, including the basic requirements of contracts, the genuineness of assets, the statute of fraud, contract modification, discharge of contracts, third-party remedies, and the Uniform Commercial Code. The course will also cover the different types of contracts and their enforceability, including express and implied contracts, quasi-contracts, mutuality, and enforceability. To provide students with a comprehensive understanding of the legal and regulatory environment of business, including the constitutional basis for business regulation, protecting a business organization, and the role of law and institutionalization. Students will learn to investigate the political, legal, and regulatory environment, and to analyze the various dimensions of law and organizations. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Contractual Dynamics of the Business Environment Self-paced pre-recorded learning content on this topic. Contractual Dynamics Of The Business Environment Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Contract Analyst Contract Administrator Legal Contracts Manager Contract Specialist Procurement Contract Manager Contract Compliance Officer Contracts Coordinator Contract Negotiator Contract Manager Business Contract Consultant Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course offers an overview of the organisational culture theories and practices to enable the learner to appreciate the interplay of Human Resources and organisational culture. After the successful completion of this lecture, you will be able to understand the following: Organisational structure and culture. Culturally led theoretical models. Hofstede's Cultural Dimensions. Edgar Schein's Cultural Model. Charles Handy's Four Types Of Culture. Culture of an organisation. Interrelationships between human resource activities and culture. The course aims to elaborate on the relationship between the function of HRM and the organizational strategies, structure and culture. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Human Resource Management And Organisational Strategy, Structure And Culture QUIZ: Human Resource Management And Organisational Strategy, Structure And Culture Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Strategy Specialist Human Resource Manager Training Manager Talent Manager People Development Specialist Learning and Development Manager Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The course aims to equip the learner with tools and skills to understand and interpret business situations and appreciate the organizational capabilities to utilize in those situations. After the successful completion of this lecture, you will be able to understand the following: The concept of Market Situation Analysis. The concept of Organisational Positioning. Methods of Measuring Organisational Position. The course aims to equip the learner with tools and skills to understand and interpret business situations and appreciate the organizational capabilities to utilize in those situations. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Market Situational Analysis and Organisational Position Measurement Self-paced pre-recorded learning content on this topic. QUIZ - Understanding Market Situational Analysis & Organisational Position Measurement Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Strategy Specialist Chief Strategy Officer Innovation roles General Manager Investment advisor Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course is designed to provide a comprehensive understanding of organizational theory, including its evolution, current theories and critiques, and future prospects. The course will begin by examining the basic forms and dimensions of an organization, including its structure, culture, and goals. Students will learn about the operative goals and needs of an organization, and how these have evolved over time.After the successful completion of the course, you will be able to learn about the following, Understand the organisation, forms, and dimensions of an organisation. Understand operative goals and needs, and the evolution of organisation theory. Understand organisation theory, and critiques on organisation theory. Optimistic views for organisation theory. The growing barriers, and discoveries of organisation theory. Criticality and importance of a theory to be understood. Complexity in the advancement of organisational science. Development of scientific paradigms. This course is designed to provide a comprehensive understanding of organizational theory, including its evolution, current theories and critiques, and future prospects. The course will begin by examining the basic forms and dimensions of an organization, including its structure, culture, and goals. Students will learn about the operative goals and needs of an organization, and how these have evolved over time. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. The Development and Complexity of the Organisation Theory Self-paced pre-recorded learning content on this topic. The Development and Complexity of the Organisation Theory Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Management trainees or junior managers Human resources professionals Organizational development consultants Nonprofit organization leaders Entrepreneurs Public sector managers Policy analysts Researchers in organizational behavior or management Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The aim of the Managing and Improving Quality in Health and Social Care course is to provide learners with an understanding of the principles and practices of quality management in health and social care settings. The course aims to equip learners with the necessary knowledge and skills to manage and improve the quality of care provided to service users. By the end of the course, learners should be able to understand the importance of quality management, identify and implement quality improvement initiatives, and evaluate the effectiveness of quality management systems. After the successful completion of the course, you will be able to: Understand the concept and importance of stakeholders in Quality Improvement Learn about the duties and responsibilities of the stakeholders in healthcare Appreciate the stakeholder's perspectives and analysis Comprehend the four and nine-sector table analysis Understand the concept of the synergy model in health and social care Look into the quality measurement and its framework This course covers the fundamental principles of quality improvement in health and social care. Students will learn about the key stakeholders involved in quality improvement, their responsibilities and perspectives. The course will also explore various models and frameworks for quality improvement, such as the four and nine-sector table analysis and the synergy model. In addition, students will gain an understanding of the process of measuring and evaluating quality in healthcare. By the end of the course, students will have the knowledge and skills necessary to manage and improve quality in health and social care settings. This course covers the fundamental principles of quality improvement in health and social care. Students will learn about the key stakeholders involved in quality improvement, their responsibilities and perspectives. The course will also explore various models and frameworks for quality improvement, such as the four and nine-sector table analysis and the synergy model. In addition, students will gain an understanding of the process of measuring and evaluating quality in healthcare. By the end of the course, students will have the knowledge and skills necessary to manage and improve quality in health and social care settings. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Managing and Improving Quality in Health and Social Care - N Self-paced pre-recorded learning content on this topic. Managing and Improving Quality in Health and Social Care Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Healthcare Manager Social Care Manager Equality, Diversity and Inclusion (EDI) Manager HR Manager or HR Business Partner Healthcare Professional Social Care Professional Nurse or Caregiver Medical or Allied Health Professional Diversity and Inclusion (D&I) Consultant Employee Relations Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course explores the international legal landscape of sales contracts and reflects on the scope and provisions of the Vienna Convention for the international sale of goods. The course introduces some fundamental concepts, explains the obligations of the seller and buyer under the CISG and analyse remedies offered to the buyer and seller under the Vienna convention. The course also introduces fundamental concepts such as the foreign exchange markets and various payment methods in international trade. After the successful completion of this course, the learner will be able to; Understand the international textual foundations of international sales contracts. Reflect on the scope and provisions of the Vienna Convention for the international sale of goods. Understand the obligations of the seller and buyer under the CISG. Analyse remedies offered to the buyer and seller under the CISG. Reflect on the economic foundations of international sales contracts. Understand the function of foreign exchange markets. Understand various methods of payment in international trade. This course explores the international legal landscape of sales contracts and reflects on the scope and provisions of the Vienna Convention for the international sale of goods. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals Of International Sales Contracts Self-paced pre-recorded learning content on this topic. QUIZ: Fundamentals Of International Sales Contracts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. Legal advisors. Law practitioners. Contract specialists. Legal officers. Contract managers. Business developers. Trade advisors. Trade compliance officers. Law lecturers. Business lecturers. Legal and business researchers. Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
This course unveils the crucial synergy between strategy and risk, emphasizing their paramount importance in organizational development. Delve into the strategic plan reviewing process, explore diverse types of strategic analysis, and gain proficiency in using tools for informed decision-making. Equip yourself with the skills to conduct Value Chain Analysis and competitive analysis, fostering a deep understanding of market dynamics. This course is a comprehensive exploration of risk analysis standard tools and models. It covers the strategic plan reviewing process, various types of strategic analysis, and the application of tools in strategic formulation. Participants will navigate the step-by-step process of Value Chain Analysis, gaining insights into competitive advantages. Additionally, the course highlights the benefits of competitive analysis for making informed business decisions. After the successful completion of this course, you will be able: ⦠Understand the importance of reviewing strategy and risk. ⦠Demonstrate knowledge of the strategic plan reviewing process and its role in organizational development. ⦠Identify the different types of strategic analysis and their applications in formulating business strategies. ⦠Describe the various tools used in strategic analysis. ⦠Comprehend the step-by-step process of conducting Value Chain Analysis to assess a company's competitive advantage. ⦠Recognize the benefits of competitive analysis in understanding market dynamics and making informed business decisions. Dive into the realm of risk analysis with precision through our specialized course. Explore industry-standard tools and models meticulously designed to sharpen your ability in evaluating and managing risks effectively. This hands-on program equips you with the expertise needed to employ both quantitative and qualitative analysis methods. Elevate your strategic decision-making by mastering these essential risk analysis frameworks, ensuring you become an invaluable asset in navigating complexities within any professional landscape. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Risk Analysis Standards, Tools and Models - Part 1 Self-paced pre-recorded learning content on this topic. Risk Analysis Standard Tools And Models Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. 1. Risk Analysts 2. Financial Planners 3. Project Managers 4. Compliance Officers 5. Data Scientists Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Through this course, you'll gain an in-depth understanding of assets diversification in the light of portfolio theory and explore the assumptions of modern portfolio theory. You'll also delve into the concepts of risk and return, and the trade-off between them. But that's not all! You'll also learn about quantitative approaches in finance, including value at risk, credit risk, implied volatility, and econometrics. And for those interested in qualitative theoretical approaches, we cover applied ethnography, content analysis, social constructionism, grounded theory, system theory, and critical change. After the successful completion of the course, you will be able to learn about the following, Understand portfolio theory and modern portfolio theory. Understand assets diversification in the light portfolio theory. Understand the Assumptions of modern portfolio theory. The concepts of risk and return, and risk and returns trade-off. Quantitative approaches in finance such as value at risk, credit risk, implied volatility, and econometrics. Qualitative theoretical approaches in finance such as applied ethnography, content analysis, social constructionism, grounded theory, system theory, and critical change. Understand also data analysis using a qualitative theoretical window. Through this course, you'll gain an in-depth understanding of assets diversification in the light of portfolio theory and explore the assumptions of modern portfolio theory. You'll also delve into the concepts of risk and return, and the trade-off between them. But that's not all! You'll also learn about quantitative approaches in finance, including value at risk, credit risk, implied volatility, and econometrics. And for those interested in qualitative theoretical approaches, we cover applied ethnography, content analysis, social constructionism, grounded theory, system theory, and critical change. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Qualitative and Quantitative Approaches in Finance Self-paced pre-recorded learning content on this topic. Qualitative and Quantitative Approaches in Finance Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Investment Advisor Financial Planner financial analysts Investment bankers Portfolio managers. Risk managers Finance researchers Business students. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
The course explores the relationship between positive strategies and organizational value. The course focuses on the strategic choices for any organization to expand or retract its operations for better value to its shareholders. After the successful completion of this lecture, you will be able to understand the following: Understanding Organisational Values. Defining Your Organisational Values. Understanding Business Valuation and its purpose. Understanding Business Value Methods. What is a Merger and its types? Positive and negative Implications of Mergers. Understanding Post-Merger integration. Understanding Post-Merger Ethical Values. Understanding Management Theories and their evolution. Strategies to Enhance Organisational Value. Organisational Value Example: Netflix. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Developing Strategies to Enhance Organisational Value Self-paced pre-recorded learning content on this topic. Quiz: Developing Strategies To Enhance Organisational Value Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Learning and Development Manager Strategy Manager Change Manager Organizational Behaviour Specialist Operations Manager Team Lead Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.