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🛍️ Store Assistant Training Course Overview: Excelling in Retail Excellence Ready to embark on a rewarding journey in the retail industry? Our comprehensive 'Store Assistant Training Course' is crafted to equip you with the skills and knowledge essential for success in the dynamic world of retail. From store operations to customer service, this course covers it all to transform you into a proficient and customer-focused store assistant. 🎓 Module 1: Introduction to Retail Industry Begin your retail adventure with a deep dive into the vibrant and ever-evolving retail landscape. Understand the key players, market trends, and the fundamental principles that shape the industry. Get ready to navigate the exciting challenges of retail with confidence. 🏢 Module 2: Store Operations Uncover the inner workings of a retail store, from inventory management to merchandising and beyond. Learn the art of effective organization and optimization of store spaces to create a seamless and customer-friendly shopping environment. 🛒 Module 3: Product Knowledge Become a product expert! This module focuses on enhancing your knowledge about the products you sell. From features and benefits to understanding customer needs, gain the expertise to assist customers in making informed purchasing decisions. 💰 Module 4: Sales Techniques Refine your sales skills and discover the art of persuasion. Explore effective sales techniques, including upselling and cross-selling strategies, to maximize revenue and provide customers with a personalized shopping experience that keeps them coming back. 🤝 Module 5: Customer Service Elevate your customer service game to new heights. Understand the importance of building strong customer relationships, handling inquiries, and resolving issues with a smile. Learn to exceed customer expectations and create a positive and lasting impression. 🌟 Why Choose Our Store Assistant Training Course? Practical Learning: Hands-on exercises and real-world scenarios for practical skill development. Industry-Relevant Content: Stay updated on the latest trends and customer expectations in the retail sector. Experienced Instructors: Learn from seasoned retail professionals with a wealth of industry knowledge. Career Advancement: Open doors to diverse opportunities within the retail industry. 🛒 Enroll Now and Transform Your Retail Career! Don't miss the chance to embark on a fulfilling career as a skilled store assistant. Our Store Assistant Training Course is designed to equip you with the expertise needed to excel in the competitive retail landscape. Enroll now and unlock the keys to success in this dynamic and customer-centric industry! Course Curriculum Module 1_ Introduction to Retail Industry. Introduction to Retail Industry. 00:00 Module 2_ Store Operations. Store Operations. 00:00 Module 3_ Product Knowledge. Product Knowledge. 00:00 Module 4_ Sales Techniques. Sales Techniques. 00:00 Module 5_ Customer Service. Customer Service. 00:00

Want to master the art of Baking and turn your passion into a profession? Well, look no further. With a single payment, you will gain access to our premium Baking Masterclass and take your cake decorating skills to a whole new level. With an understanding of the essence of cake decoration and ultimate baking, the course reveals the secrets and tricks master bakers follow to prepare delicious treats. You'll be familiar with various decorating tools, different baking styles, and ultimate cake decoration techniques to make the products even more beautiful. You'll also learn to spot the difference between a wide variety of cakes and desserts for various occasions and amaze your customers, meeting their expectations. Besides baking and cake decorating, the course also focuses on the subject matter you need to run your own bakery business. You'll know how to start your bakery, create effective marketing strategies, and attract more customers to uplift your sales and revenue for your baking business. Finally, the course will teach you about the pastry business's ultimate food safety and personal hygiene protocols. Along with this course, you will get 10 other premium courses. Also, you will get an original Hardcopy and PDF certificate for the title course and a student ID card absolutely free. This Baking Bundle Consists of the following Premium courses: Course 01: Introduction Course 02: Baking and Cake Decorating Level 2 Course 03: Bake a Layer Cake Course 04: Mastering the art of Macarons Course 05: New York Cheesecake Course 06: Baking & Cake Decorating Online Diploma Course Course 07: Complete Communication Skills Master Class for Life Course 08: Artisan Pastry & Desserts Course 09: Sourdough Breads & Pastries Mastery Course 10: Food Safety Supervising in Catering Diploma Course Course 11: Create a Short Recipe Video Our Baking course provides you with the abilities to: Identify ingredients and their functions for baking Apply appropriate scaling and mixing methods for cake baking Work with various forms of raw ingredients in making a finished cake Construct several layered cakes with different types of fillings Identify different types of icings that can be used for different types of cakes. Identify proper cooling and storage techniques Use baker's scales and specialised pastry tools and ingredients Demonstrate proper production stages for bread and pastries Develop professional skills and safe work habits. Apply correct food safety and sanitation techniques So, enrol now to advance your career! Curriculum of Baking Bundle Course 01: Introduction Welcome to the Course Reading a Recipe Mise en Place Choosing Ingredients Equipment Toolkit Special Notes for High Altitude What is a Butter Cake- Important Considerations for Butter Cakes Creaming Method- Almond Butter Cake Reverse Creaming Method- Vanilla Butter Cake What is an Oil Based Cake- History of Oil Based Cakes Important Considerations for Oil Cakes Blended Method- Chocolate Olive Oil Cake Blended Method- Carrot Cake What is a Sponge Cake- History of Sponge Cakes Sponge Cake Mise en Place American Sponge Cakes American Sponge Method- Classic American Sponge European Sponge Cakes European Sponge Method- Genoise What is Simple Syrup Simple Syrup Method Thank You! ---------- Other Courses Are ---------- Course 02: Baking and Cake Decorating Level 2 Course 03: Bake a Layer Cake Course 04: Mastering the art of Macarons Course 05: New York Cheesecake Course 06: Baking & Cake Decorating Online Diploma Course Course 07: Complete Communication Skills Master Class for Life Course 08: Artisan Pastry & Desserts Course 09: Sourdough Breads & Pastries Mastery Course 10: Food Safety Supervising in Catering Diploma Course Course 11: Create a Short Recipe Video How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) CPD 110 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Without any formal requirements, anybody can delightfully enrol in this course. This course is perfect for- Individuals with an interest in baking and cake decorating, regardless of their skill level Beginner bakers looking to learn the fundamental principles and techniques of baking Experienced bakers looking to improve their skills and learn new techniques Those who are interested in starting their bakery and cake-decorating business Anyone with a passion for baking and cake decoration People looking/preparing for job opportunities in the relevant fields Requirements This course has been designed to be fully compatible with tablets and smartphones. Career path Theoretical information from this course can help learners advance in the following career paths: Baker ( Salary: £16,000 to £24,000 per year) Cake Decorator ( Salary: £12,000 to £25,000 ) Food Factory Worker ( Salary: £14,000 to £27,000) Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Introduction to Baking) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Turn Your Dreams into Reality with the Accounts Assistant - Bookkeeping and Accounting Basics Training course. This comprehensive Accounts Assistant - Bookkeeping and Accounting Basics online course will equip you with the knowledge and skills you need to succeed in your chosen field. Whether you're a beginner or looking to take your career to the next level, this course has covered you. Key Learning Outcomes: Understanding the core concepts and theories in your field Building your knowledge and skills through practical, hands-on learning Developing the ability to think critically and solve problems effectively Enhancing your communication skills and the ability to work effectively with others Gaining a competitive edge in your career and reaching your full potential With a flexible online format that allows you to learn at your own pace, Accounts Assistant - Bookkeeping and Accounting Basics training course offers a convenient and accessible way to boost your career prospects. So why wait? Enrol today and take the first step towards success! Vital Component of the Accounts Assistant - Bookkeeping and Accounting Basics course: CPD Accredited Course Unlimited Retake Exam & Tutor Support Easy Accessibility to the Course Materials 100% Learning Satisfaction Guarantee Lifetime Access & 24/7 Support Self-paced online course Modules Covers to Explore Multiple Job Positions Transform your career with the Accounts Assistant - Bookkeeping and Accounting Basics Bundle! Perfect your skills and stand out in the employment market with our comprehensive training program. Impress potential employers and add valuable expertise to your resume. Don't wait-enrol in the Accounts Assistant - Bookkeeping and Accounting Basics Bundle now and take the first step towards a successful and fulfilling career! Course Outline: Section 01: Accounting Fundamental Lecture-1.What is Financial Accounting Lecture-2. Accounting Double Entry System and Fundamental Accounting Rules Lecture-3.Financial Accounting Process and Financial Statements Generates Lecture-4.Basic Accounting Equation and Four Financial Statements Lecture-5.Define Chart of Accounts and Classify the accounts Lecture-6. External and Internal Transactions with companies Lecture-7.Short Exercise to Confirm what we learned in this section Section 02: Accounting Policies Lecture-8.What are Major Accounting Policies need to be decided by companies Lecture-9.Depreciation Policies Lecture-10.Operational Fixed Asset Controls Lecture-11.Inventory Accounting and Controls Lecture-12.Revenue Accounting and Controls Lecture-13.Expenses Accounting and Working Capital CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is the perfect fit for anyone seeking to start or advance in the Accounts Assistant - Bookkeeping and Accounting Basics industry. Whether you're a beginner or looking to expand your knowledge, this comprehensive training will provide you with the essential skills and expertise to succeed. Requirements Join the Excitement-With this Accounts Assistant - Bookkeeping and Accounting Basics course, there's no limit to what you can achieve. From day one, you'll be on your way to building a fulfilling career in this thriving field. No prior experience is required to enrol in this course. Career path Upon completion, you'll have the opportunity to pursue a variety of in-demand Accounts Assistant - Bookkeeping and Accounting Basics jobs, with endless possibilities for growth and success. Certificates Certificate of completion Digital certificate - Included After successfully completing this course, you can get a CPD accredited digital PDF certificate for FREE. Certificate of completion Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

🚀 Unleash Your Sales Potential with 'Crafting an Effective Business Sales Blueprint' Online Course! 🚀   Are you tired of hit-or-miss sales strategies that yield inconsistent results? Do you want to elevate your business's revenue and establish a rock-solid sales foundation? Look no further! Introducing our groundbreaking online course:   🎓 Crafting an Effective Business Sales Blueprint 🌐 Unlock the Doors to Sales Success! 🔍 What You'll Learn: 📚 Module 1: INTRODUCTION Lay the groundwork for your sales journey with a comprehensive overview of the course. Understand the importance of a well-crafted sales blueprint in today's dynamic business landscape. Gain insights into successful sales techniques used by industry leaders. 🚀 Module 2: THE SELLING STRATEGY FRAMEWORK Dive deep into the proven strategies that form the backbone of successful sales campaigns. Explore the psychology of buying and learn how to tailor your approach to different customer segments. Develop a strategic mindset to tackle challenges and adapt to market changes. 🔨 Module 3: BUILD YOUR SELLING STRATEGY Put theory into action as you construct your personalized selling strategy. Utilize practical exercises to refine your approach and address unique business needs. Receive personalized feedback and guidance from industry experts to fine-tune your blueprint for success.   💡 Why Choose Our Course:   🌟 Expert Guidance: Learn from seasoned professionals with a track record of success in diverse industries. 🌟 Interactive Learning: Engage in hands-on exercises, case studies, and discussions to reinforce your understanding. 🌟 Lifetime Access: Enjoy lifetime access to course materials, updates, and a supportive community of like-minded learners. 🌟 Real-World Application: Apply your knowledge immediately with actionable strategies that drive results. 🌟 Certificate of Completion: Showcase your expertise with a certificate upon successfully finishing the course.   🎯 Who Should Enroll: Entrepreneurs and business owners looking to boost sales. Sales professionals seeking to enhance their skills and results. Anyone eager to build a robust sales strategy for business success. Don't miss this opportunity to transform your approach to sales and propel your business to new heights! Enroll now and start crafting your path to unparalleled success with 'Crafting an Effective Business Sales Blueprint.' 🚀 Enroll Today and Ignite Your Sales Revolution! 🚀 Course Curriculum INTRODUCTION Importance of a Selling Strategies 00:00 THE SELLING STRATEGY FRAMEWORK Creating a Selling Strategy Framework 00:00 BUILD YOUR SELLING STRATEGY Step 1 - Determine Your Selling Model 00:00 Step 2 - Analyzing Your Competition 00:00 Step 3 - Examine the Costs 00:00 Step 4 - Internal Consistency 00:00 Step 5 - Creating Your Selling Strategy 00:00

Learn Flask, the simple yet powerful Python web framework. This course is a ridiculously simple way to learn Flask in less than a weekend.

Sale On Going | 20-in-1 Premium Bundle | CPD Accredited | 20 PDF Certificates | Lifetime Access

Master the techniques of creating and selling course with Thinkific by enrolling the Sell Online Courses with Thinkific course. Thinkific is the all-in-one platform that empowers experts, trainers, and companies to quickly create and deliver a stunning course. The online course works as your complete guide to convert your courses into a full-time business. Selling online course has reached its popularity as modern people are very busy and hardly find time for going to the schools for learning their desired skill. Therefore, the rise of the online course is blooming. The course teaches you how to create and sell your courses using Thinikfic. The course starts from the beginning covering how to create a self-hosted Website with WordPress, how to choose and use the right theme for your site. Then the course shows you the procedures for creating host video courses with Thinkific. By the end of the course, you will gain a strong command over the creating and selling of the online course using Thinkific. What Will I Learn? build your own online course site with Teachable or Thinkific write email sequences that make sales create a sales funnel that gets more people onto your email list drive more traffic to your website, funnel, and email sequences Requirements Students should sign up for either Thinkific or Teachable to be able to follow along with the course content (the free plan is fine). Students should have a website with an email marketing tool like ConvertKit, AWeber, or Mailchimp to create email sequences. Students should create a website, YouTube channel, and social media channels for your brand. Who is the target audience? Udemy instructors Anyone with an online course that wants to increase their revenue from that course Anyone who wants to create online courses and host them on your own site Section 01 - Let's Build a Business Teaching Introduction to Self-Hosting Courses FREE 00:04:00 Basics of Self-Hosting Courses 00:03:00 How to Start a WordPress.org Blog 00:03:00 How to Purchase a WordPress.org Theme 00:05:00 Skillhance Blog with OptimizePress 00:04:00 How to Create a WordPress Blog using OptimizePress 00:05:00 How to Download, Install, and Activate WordPress Plugins 00:02:00 How to Configure WordPress Settings 00:05:00 Section 02 - Building a Wordpress Website Designing a Homepage with OptimizePress 00:04:00 Resources Page with OptimizePress 00:04:00 About Page Setup 00:02:00 Review Page Setup 00:01:00 Coaching Page with OptimizePress 00:07:00 Publishing Blog Posts with WordPress 00:06:00 Publishing Pages with OptimizePress 00:08:00 OptimizePress Page Builder 00:03:00 Sumome Plugin - Smart Bar and Sharing 00:05:00 Backup WordPress 00:02:00 Section 03 - Host Video Courses with Thinkific Hosting Courses with Thinkific 00:02:00 Building a Course Bundle 00:03:00 Setup a Course Membership 00:03:00 Building a Premium Monthly Membership 00:01:00 Hosting a Podcast 00:01:00 Hosting a Lead Magnet 00:01:00 Setup a Course using Thinkific 00:09:00 Thinkific Site Settings 00:05:00 Setup Course Categories with Thinkific 00:02:00 Thinkific Sales Widgets 00:03:00 Thinkific Help Center 00:02:00 Thinkific Plans 00:02:00 Course Certification

Unlock your financial potential with Selling eBooks: The ultimate guide to profitable online publishing. Turn words into wealth effortlessly.

Through this Diploma in Google Adwords course, you will take your Google AdWords knowledge to an advanced level and become an internet marketing expert. Gain exceptional learning of all the essential skills and techniques to make revenue from your AdWords campaigns. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Course Content Diploma in Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 The Secret to Monster Keyword Lists 01:00:00 Adwords Groups Plural 00:30:00 Save On Your Adwords Budget 00:30:00 Explosive Adwords Copywriting 01:00:00 Optimizing Your Landing Page 01:00:00 The v - Dynamic Keywords 01:00:00 Mock Exam Mock Exam- Diploma in Google Adwords 00:20:00 Final Exam Final Exam- Diploma in Google Adwords 00:20:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00