Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace
Duration 2 Days 12 CPD hours This course is intended for Experienced system administrators and consultants, application owners, and system architects Overview By the end of the course, you should be able to meet the following objectives: Use the applications to group objects Create the logical groups of objects in the vRealize Operations environment Create and design advanced dashboards Discuss about widget and its settings Define a vRealize Operations policy Outline the components of a vRealize Operations policy Create the custom alerts Describe the troubleshooting workbench Review the advanced capacity concepts Discuss the what-if analysis scenarios Describe how to integrate vRealize Operations with VMware vRealize© Suite products Import the VMware vRealize© Network Insight? applications Describe the super metrics use cases Outline the vRealize Operations REST API architecture Discuss the vRealize Operations traversal spec Create and query objects using the REST API This two-day hands-on training course provides advanced knowledge, skills, and tools to achieve competency in operating VMware vRealize© Operations? 8.X. This course explains the design and creation of advanced dashboards, capacity concepts, and the REST API with real-world use cases. Course Introduction Introduction and course logistics Course objectives Custom Groups and Applications Outline the use cases for custom groups Create the custom groups Assign the objects to custom groups Identify the use cases for applications Create the custom applications Identify the vRealize Network Insight applications Custom Dashboard Design Design the dashboards Discuss the types of widgets and widget?s settings Select the widgets based on the scenario Explain the advanced dashboards Discuss the use cases of dashboards Custom Policies Outline the components of a vRealize Operations policy Review the policies applied to the objects in vRealize Operations Outline how the policy hierarchy is implemented Design a vRealize Operations Policy Understand how a policy supports the business objectives Alerts, Symptoms and Troubleshooting workbench Identify the use case for custom alerts and symptoms Create the custom alerts and symptoms Access the troubleshooting workbench feature Use the troubleshooting workbench feature to identify problems Outline the metric correlation options in vRealize Operations Capacity Models and What-if Scenarios Review the capacity planning concepts Describe the demand based and allocation-based model Discuss the use cases of capacity models Discuss the use cases of what-if analysis scenarios vRealize Operations integration Integrate vRealize Operations with products in vRealize Suite Identify the advantages of integrating vRealize Operations with vRealize Log Insight Import the vRealize Network Insight applications Configure the integration with vRealize Automation Super Metrics Create super metrics Explain the depth value Discuss the use cases of super metrics vRealize Operations REST API Outline the REST API architecture Navigate the REST API landing page Discuss the Swagger response codes Explain the vRealize Operations traversal specification Create and query objects using the REST API Discuss some of the examples of the REST API
Duration 2 Days 12 CPD hours This course is intended for The primary audience for this course is as follows:Anyone interested in knowing about DNA Center and SD-AccessPersonnel involved in SD-Access Design and ImplementationNetwork Operations team with SD-Access solutionNetwork admin staff that deal with User AccessChannel Partner SEs and other sales supportNetwork Access Control administrationNetwork AdministratorsNetwork ArchitectsNetwork Engineers Overview Upon completing this course, the learner will be able to meet these overall objectives:Know and understand Cisco?s SD-Access concepts, features, benefits, terminology and the way this approach innovates common administrative tasks on today?s networks.Differentiate and explain each of the building blocks of SD-Access SolutionExplain the concept of ?Fabric? and the different node types that conform it (Fabric Edge Nodes, Control Plane Nodes, Border Nodes)Describe the role of LISP in Control Plane and VXLAN in Data Plane for SD-Access SolutionUnderstand the role of DNA Center as solution orchestrator and Intelligent GUIBe familiar with workflow approach in DNA Center and its 4 Steps: Design, Policy, Provision and Assurance DNA Center and SD-Access offer Cisco?s next-generation programmable digital network to help automate common network access security features and streamline the redundant, complex configuration required to allow different groups of users access to the network infrastructure. This network security training course allows network administrators to quickly allow differentiated access for end users on the network while allowing the network to react automatically to day zero and other types of attacks. Introduction to Cisco?s Software Defined Access (SD-Access) SD-Access Overview SD-Access Benefits SD-Access Key Concepts SD-Access Main Components SD-Access Campus Fabric The concept of Fabric Node types Fabric Edge Nodes Control Plane Nodes Border Nodes LISP as protocol for Control Plane VXLAN as protocol for Data Plane Concept of Virtual Network Fabric-enabled WLAN DNA Center and Workflow for SD-Access Introduction to DNA Center Workflow for SD-Access in DNA Center Integration with Cisco ISE for Policy Enforcement Integration with Cisco NDP for Analytics and Assurance Relationship with APIC-EM controller DNA Center Workflow First Step - Design Creating Enterprise and Sites Hierarchy Discuss and Demonstrate General Network Settings Loading maps into the GUI IP Address Administration Administering Software Images Network Device Profiles DNA Center Workflow Second Step - Policy 2-level Hierarchy Policy Types ISE Integration with DNA Center Cross Domain Policies DNA Center Workflow Third Step - Provision Devices Onboarding Fabric Domains Adding Nodes DNA Center Workflow Fourth Step ? Assurance Introduction to Analytics NDP Fundamentals Overview of DNA Assurance Components of DNA Assurance DNA Center Assurance Dashboard Implementing WLAN in SD-Access Solution WLAN Integration Strategies in SD-Access Fabric SD-Access Wireless Architecture Sample Design for SD-Access Wireless Campus Fabric External Connectivity for SD-Access Enterprise Sample Topology for SD-Access Role of Border Nodes Types of Border Nodes Single Border vs. Multiple Border Designs Collocated Border and Control Plane Nodes Distributed (separated) Border and Control Plane Nodes
Duration 2 Days 12 CPD hours This course is intended for Security administrators who are responsible for using SaltStack SecOps to manage the security operations in their enterprise Overview By the end of the course, you should be able to meet the following objectives: Describe the architecture of SaltStack Config and SaltStack SecOps Integrate SaltStack Config with directory services. Configure roles and permissions for users and groups to manage and use SaltStack SecOps Use targeting to ensure that the jobs run on the correct minion systems Use remote execution modules to install the packages, transfer files, manage services, and manage users on minion systems Manage configuration control on the minion systems with states, pillars, requisites, and declarations Use Jinja and YAML code to manage the minion systems with the state files Enforce the desired state across minion systems automatically Use SaltStack SecOps to update the compliance and vulnerability content libraries Use SaltStack SecOps to enforce compliance and remediation on the infrastructure with industry standards Use SaltStack SecOps to provide automated vulnerability scanning and remediation on your infrastructure This two-day, hands-on training course provides you with the advanced knowledge, skills, and tools to achieve competency in using VMware vRealize© Automation SaltStack© SecOps. SaltStack SecOps allows you to scan your system for compliance against security benchmarks, detect system vulnerabilities, and remediate your results. This course enables you to create the SaltStack SecOps custom compliance libraries and use SaltStack SecOps. In addition, this course provides you with the fundamentals of how to use VMware vRealize© Automation SaltStack© Config to install software and manage system configurations. Course Introduction Introductions and course logistics Course objectives SaltStack Config Architecture Identify the SaltStack Config deployment types Identify the components of SaltStack Config Describe the role of each SaltStack Config component SaltStack Config Security Describe local user authentication Describe LDAP and Active Directory authentication Describe the roles and permissions in vRealize Automation for SaltStack Config Describe the roles and permissions in SaltStack Config Describe the SecOps permissions in SaltStack Config Describe the advanced permissions available in SaltStack Config Targeting Minions Describe targeting and its importance Target minions by minion ID Target minions by glob Target minions by regular expressions Target minions by lists Target minions by compound matching Target minions by complex logical matching Remote Execution and Job Management Describe remote execution and its importance Describe functions and arguments Create and manage jobs Use the Activities dashboard Configuration Control Through States, Pillars, Requisites, and Declarations Define the SaltStack states Describe file management in SaltStack Config Create the SaltStack state files Identify the components of a SaltStack state Describe pillar data and the uses of pillar data Configure pillar data on the SaltStack Config master server Use pillar data in variables in the state files Describe the difference between IDs and names in the state files Use the correct execution order Use requisites in the state files Using Jinja and YAML Describe the SaltStack Config renderer system Use YAML in the state files Use Jinja in the state files Use Jinja conditionals, lists, and loops Using SaltStack SecOps Comply Describe the SaltStack SecOps Comply architecture Describe CIS and DISA STIG benchmarks Describe the SaltStack SecOps Comply security library Describe the remediation differences between SaltStack SecOps and VMware Carbon Black© Create and manage the policies Create and manage the custom checks Run assessments on the minion systems Use SaltStack SecOps to remediate the noncompliant systems Manage the SaltStack SecOps Comply configuration options Manage the benchmark content ingestion Using SaltStack SecOps Protect Describe Common Vulnerabilities and Exposures (CVEs) Use the Protect dashboard Create and manage the policies Update the vulnerability library Run the vulnerability scans Remediate the vulnerabilities Manage the vulnerability exemptions
Join actor & acting coach, Warren Rusher and improve your performance skills at London's best free acting class, Speak The Speech. Speak The Speech is a regular monologue workshop that has been running at Theatre Deli since September 2017, created by Warren as a response to London's lack of affordable acting training. A typical session consists of performers presenting a monologue which is then workshopped to improve the performers' approach to content and character. The aim is not to produce the perfect monologue but to use the monologue format to enhance each performer’s skill set and develop their acting process. We generally manage to work on 5-8 pieces per session. Stretch your skills in the warmest and most welcoming space to try things out: Refresh an audition monologue from your repertoire Try something new with a speech Read a monologue for the first time Perhaps you just want to see how others approach a text. Or maybe you have a casting coming up… There is no pressure to perform, you can just soak up the atmosphere and be part of the experience. Better your skills, learn from watching others, actively help others improve, and make new friends. Open to performers of all experience levels. *Bring a copy of any monologue you wish to present/work on. Speak The Speech is made possible only by the generosity of Theatre Deli offering the space for free as part of the Deli Meets program.
Duration 5 Days 30 CPD hours This course is intended for IT professionals with five to eight years of experience in these roles: Data center engineers Network designers Network administrators Network engineers Systems engineers System administrator Consulting systems engineers Technical solutions architects Server administrators Network managers Cisco integrators or partners Overview After taking this course, you should be able to: Describe the Layer 2 and Layer 3 forwarding options and protocols used in a data center Describe the rack design options, traffic patterns, and data center switching layer access, aggregation, and core Describe the Cisco Overlay Transport Virtualization (OTV) technology that is used to interconnect data centers Describe Locator/ID separation protocol Design a solution that uses Virtual Extensible LAN (VXLAN) for traffic forwarding Describe hardware redundancy options; how to virtualize the network, compute, and storage functions; and virtual networking in the data center Describe solutions that use fabric extenders and compare Cisco Adapter Fabric Extender (FEX) with single root input/output virtualization (SR-IOV) Describe security threats and solutions in the data center Describe advanced data center security technologies and best practices Describe device management and orchestration in the data center Describe the storage options for compute function and different Redundant Array of Independent Disks (RAID) levels from a high-availability and performance perspective Describe Fibre Channel concepts, topologies, architecture, and industry terms Describe Fibre Channel over Ethernet (FCoE) Describe security options in the storage network Describe management and automation options for storage networking infrastructure Describe Cisco UCS servers and use cases for various Cisco UCS platforms Explain the connectivity options for fabric interconnects for southbound and northbound connections Describe the hyperconverged solution and integrated systems Describe the systemwide parameters for setting up a Cisco UCS domain Describe role-based access control (RBAC) and integration with directory servers to control access rights on Cisco UCS Manager Describe the pools that may be used in service profiles or service profile templates on Cisco UCS Manager Describe the different policies in the service profile Describe the Ethernet and Fibre Channel interface policies and additional network technologies Describe the advantages of templates and the difference between initial and updated templates Describe data center automation tools The Designing Cisco Data Center Infrastructure (DCID) v7.0 course helps you master design and deployment options focused on Cisco© data center solutions and technologies across network, compute, virtualization, storage area networks, automation, and security. You will learn design practices for the Cisco Unified Computing System? (Cisco UCS©) solution based on Cisco UCS B-Series and C-Series servers, Cisco UCS Manager, and Cisco Unified Fabric. You will also gain design experience with network management technologies including Cisco UCS Manager, Cisco Data Center Network Manager (DCNM), and Cisco UCS Director. This course helps you prepare to take the exam, Designing Cisco Data Center Infrastructure (300-610 DCID) Describing High Availability on Layer 2 Overview of Layer 2 High-Availability Mechanisms Virtual Port Channels Cisco Fabric Path Virtual Port Channel+ Designing Layer 3 Connectivity First Hop Redundancy Protocols Improve Routing Protocol Performance and Security Enhance Layer 3 Scalability and Robustness Designing Data Center Topologies Data Center Traffic Flows Cabling Challenges Access Layer Aggregation Layer Core Layer Spine-and-Leaf Topology Redundancy Options Designing Data Center Interconnects with Cisco OTV Cisco OTV Overview Cisco OTV Control and Data Planes Failure Isolation Cisco OTV Features Optimize Cisco OTV Evaluate Cisco OTV Describing Locator/ID Separation Protocol Locator/ID Separation Protocol Location Identifier Separation Protocol (LISP) Virtual Machine (VM) Mobility LISP Extended Subnet Mode (ESM) Multihop Mobility LISP VPN Virtualization Describing VXLAN Overlay Networks Describe VXLAN Benefits over VLAN Layer 2 and Layer 3 VXLAN Overlay Multiprotocol Border Gateway Protocol (MP-BGP) Ethernet VPN (EVPN) Control Plane Overview VXLAN Data Plane Describing Hardware and Device Virtualization Hardware-Based High Availability Device Virtualization Cisco UCS Hardware Virtualization Server Virtualization SAN Virtualization N-Port ID Virtualization Describing Cisco FEX Options Cisco Adapter FEX Access Layer with Cisco FEX Cisco FEX Topologies Virtualization-Aware Networking Single Root I/O Virtualization Cisco FEX Evaluation Describing Basic Data Center Security Threat Mitigation Attack and Countermeasure Examples Secure the Management Plane Protect the Control Plane RBAC and Authentication, Authorization, and Accounting (AAA) Describing Advanced Data Center Security Cisco TrustSec in Cisco Secure Enclaves Architecture Cisco TrustSec Operation Firewalling Positioning the Firewall Within Data Center Networks Cisco Firepower© Portfolio Firewall Virtualization Design for Threat Mitigation Describing Management and Orchestration Network and License Management Cisco UCS Manager Cisco UCS Director Cisco Intersight Cisco DCNM Overview Describing Storage and RAID Options Position DAS in Storage Technologies Network-Attached Storage Fibre Channel, FCoE, and Internet Small Computer System Interface (iSCSI) Evaluate Storage Technologies Describing Fibre Channel Concepts Fibre Channel Connections, Layers, and Addresses Fibre Channel Communication Virtualization in Fibre Channel SAN Describing Fibre Channel Topologies SAN Parameterization SAN Design Options Choosing a Fibre Channel Design Solution Describing FCoE FCoE Protocol Characteristics FCoE Communication Data Center Bridging FCoE Initialization Protocol FCoE Design Options Describing Storage Security Common SAN Security Features Zones SAN Security Enhancements Cryptography in SAN Describing SAN Management and Orchestration Cisco DCNM for SAN Cisco DCNM Analytics and Streaming Telemetry Cisco UCS Director in the SAN Cisco UCS Director Workflows Describing Cisco UCS Servers and Use Cases Cisco UCS C-Series Servers Fabric Interconnects and Blade Chassis Cisco UCS B-Series Server Adapter Cards Stateless Computing Cisco UCS Mini Describing Fabric Interconnect Connectivity Use of Fabric Interconnect Interfaces VLANs and VSANs in a Cisco UCS Domain Southbound Connections Northbound Connections Disjoint Layer 2 Networks Fabric Interconnect High Availability and Redundancy Describing Hyperconverged and Integrated Systems Hyperconverged and Integrated Systems Overview Cisco HyperFlex? Solution Cisco HyperFlex Scalability and Robustness Cisco HyperFlex Clusters Cluster Capacity and Multiple Clusters on One Cisco UCS Domain External Storage and Graphical Processing Units on Cisco HyperFlex Cisco HyperFlex Positioning Describing Cisco UCS Manager Systemwide Parameters Cisco UCS Setup and Management Cisco UCS Traffic Management Describing Cisco UCS RBAC Roles and Privileges Organizations in Cisco UCS Manager Locales and Effective Rights Authentication, Authorization, and Accounting Two-Factor Authentication Describing Pools for Service Profiles Global and Local Pools Universally Unique Identifier (UUID) Suffix and Media Access Control (MAC) Address Pools World Wide Name (WWN) Pools Server and iSCSI Initiator IP Pools Describing Policies for Service Profiles Global vs. Local Policies Storage and Basic Input/Output System (BIOS) Policies Boot and Scrub Policies Intelligent Platform Management Interface (IPMI) and Maintenance Policies Describing Network-Specific Adapters and Policies LAN Connectivity Controls SAN Connectivity Controls Virtual Access Layer Connectivity Enhancements Describing Templates in Cisco UCS Manager Cisco UCS Templates Service Profile Templates Network Templates Designing Data Center Automation Model-Driven Programmability Cisco NX-API Overview Programmability Using Python Cisco Ansible Module Use the Puppet Agent Additional course details: Nexus Humans Cisco Designing Cisco Data Center Infrastructure v7.0 (DCID) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Cisco Designing Cisco Data Center Infrastructure v7.0 (DCID) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 5 Days 30 CPD hours This course is intended for This course is intended for: Solutions architects and cloud architects seeking their AWS Certified Solutions Architect - Associate certification Customers and APN Partners who have 6 to 12 months of experience with AWS including a strong architecture background and experience Individuals who prefer an instructor led course for training and exam readiness Individuals who have not taken the Architecting on AWS course in the last ~6 months Overview In this course, you will learn to: Make architectural decisions based on AWS architectural principles and best practices Leverage AWS services to make your infrastructure scalable, reliable, and highly available Leverage AWS Managed Services to enable greater flexibility and resiliency in an infrastructure Make an AWS-based infrastructure more efficient to increase performance and reduce costs Use the Well-Architected Framework to improve architectures with AWS solutions Navigate the logistics of the examination process, exam structure, and question types Identify how questions relate to AWS architectural concepts Interpret the concepts being tested by an exam question This five-day, instructor-led course helps busy architects get away from the day-to-day to get focused and ready for their AWS Certified Solutions Architect ? Associate exam. Attendees learn the fundamentals of building IT infrastructure on AWS, so they can build scalable and resilient solutions in the cloud, by spending the first 3 days on the Architecting on AWS course. They?ll start getting in the exam readiness mindset with bonus end of module quizzes. Next, they?ll learn strategies to answer exam questions and avoid common mistakes with the Exam Readiness: AWS Certified Solutions Architect ? Associate half-day course. The course broadens attendees? knowledge of AWS services with deep dives into Amazon Redshift, Amazon Kinesis, and AWS Key Management Service, and then concludes with two quizzes and an instructor guided review of the AWS Certified Solutions Architect ? Associate practice exam. Architecting on AWS Module 1: Introduction Module 2: The Simplest Architectures Hands-On Lab 1: Hosting a Static Website Module 3: Adding a Compute Layer Module 4: Adding a Database Layer Hands-On Lab 2: Deploying a Web Application on AWS Module 5: Networking in AWS Part 1 Hands-On Lab 3: Creating a Virtual Private Cloud Architecting on AWS (continued) Module 6: Networking in AWS Part 2 Module 7: AWS Identity and Access Management (IAM) Module 8: Elasticity, High Availability, and Monitoring Hands-On Lab 4: Creating a Highly Available Environment Module 9: Automation Hands-On Lab 5: Automating Infrastructure Deployment with AWS CloudFormation Module 10: Caching Architecting on AWS (continued) Module 11: Building Decoupled Architectures Module 12: Microservices and Serverless Architectures Hands-On Lab 6: Implementing a Serverless Architecture with AWS Managed Services Module 13: RTP/RPO and Backup Recovery Setup Module 14: Optimizations and Review Exam Readiness: AWS Certified Solutions Architect -- Associate Module 0: The Exam Module 1: Design Resilient Architectures Module 2: Design Performant Architectures Module 3: Specify Secure Applications and Architectures Module 4: Design Cost-Optimized Architectures Module 5: Define Operationally Excellent Architectures Exam Readiness Additional deep dive of AWS services Quiz #1 Practice exam: AWS Certified Solutions Architect ? Associate Quiz #2 Wrap-up
Are you confident your organisation could cope if a bad news story went viral and you were besieged by the media? Would you be able to fend off a determined and aggressive journalist, take control and deliver your key messages? Our crisis communications courses show you how to cope when your organisation is under fire, and protect your good name. We can: Train your spokespeople to handle challenging interviews, pitting their wits against a hostile reporter Train your PR team to manage communications during an unfolding crisis Deliver a fast-paced crisis simulation where your team have to decide how to handle the press during an unfolding emergency Facilitate a crisis strategy workshop, where we work together to develop your crisis communications strategy All of our crisis communications courses are bespoke, so we will design each one to meet your specific needs. Areas we can cover include: How a crisis can escalate in seconds How journalists respond to bad news stories How to develop effective key messages & write holding statements How to manage your social media How to take control of an interview and get your message across How to handle press conferences and doorsteps Venue We deliver courses in the most appropriate format for your circumstances – whether face to face or online. Face to face courses are portable: they can be held in purpose-built studios, at your own offices or at an external venue. In the latter two cases, we create a mock studio for the practical exercises. Online courses give you flexibility and enable you to offer training to delegates from all over the world. We have run virtual courses for people from the Far East, South Asia, North America and Europe, as well as the UK.