research global
London
Researchtec is a market research, business development, IT solutions and digital
marketing consultancy based in Uganda. Our mission is to support and empower
businesses for success through the provision of digital and research-based
solutions. Part of the reason why so many businesses fail, not just in Uganda,
but across Africa, is because they lack solid data, information and robust
insights on local markets, competitors and customers. Knowledge is power.
Information is the new gold. Without robust data on the size of the market you
want to serve, for instance, you cannot make a safe investment decision. Of the
top 20 official reasons why new business ventures fail, at number 1 is - NO
MARKET NEED. Not even passion or incredible marketing can rescue a business
started without first understanding if there is a market need for its product or
service. To avoid joining the failure list, first, understand your market! And
it all starts with market research. Insights, data and information, about
everything concerning your competitors, market, or customers. From who they are,
to what they buy from your competition, and their entire demographic profile
(class, age, status, income, preferences etc.). Our market researchers process
this raw data to create insights, robust information and vital knowledge about
everything regarding your customer! Good businesses perish for lack of this
knowledge. Mostly because they don't want to pay or don't see any value in
paying for this knowledge. But knowledge comes at a cost, one you cannot afford
to skip when your competitors will use it and are using it. Trust us. More
importantly, you are getting us, the A team. We work with some of the biggest
companies in the world and have 1,000s of portfolio samples to back this up. If
you want to see some of our past client market research work, feel free to drop
us an email or come by our office. BOOK AN APPOINTMENT
