351 Courses

Imagine yourself being an expert in information management when the entire world is drowning in data. Indeed, it will give you an edge in multiple industries if you can gain concrete skills in this field. This information management course has been designed to equip you with all the basic knowledge to start your pathway to becoming an industry leader in the data sector. Picture the first module as your grand entry into the world of data. Here, you will be introduced to the fundamentals terminology. Plus, you will also get insights into how data is critical to business growth.  The second module 2 of this course will teach you about the strategies for managing information. Understanding this module will help you sync information and manage goals with the organisation's primary mission. Plus, you will learn strategic planning, creating a roadmap of data to action, and data governance.  In module 3, you will explore database systems, design, and data storage. Here, you will also have an idea about the NoSQL databases. Module 5 sheds light on auditing information systems. It will help you determine the tools and techniques to evaluate data reliability. Here, you will learn audit principles, planning, risk assessment, and procedures.  The final module of this course focuses on ethical considerations related to data management. The key concepts you will learn here are ethical framework, data privacy laws, data ethics, and data protection strategies. At the end of this module, you can ensure responsible data handling and robust data protection management. Enrol in this top-notch information systems management course to secure yourself in a job market with an average salary of £39,000 per year in the UK. Learning Outcome Gain proficiency in analysing and interpreting data for decision-making Build a strategic mindset to prepare an excellent information strategy Acquire skills to ensure efficient data storage plus retrieval Ability to use MIS to assist managerial decision-making Develop auditing skills to ensure compliance, security, data integrity Have a clear understanding of ethical awareness related to data Career path Data Analyst Information Security Specialist Database Administrator IT Project Manager Chief Information Officer Business intelligence analyst Course Curriculum Module 01: Introduction to Information Management Introduction to Information Management 00:32:00 Module 02: Information Management Strategy Information Management Strategy 00:17:00 Module 03: Databases and Information Management Databases and Information Management 00:29:00 Module 04: Management Information Systems (MIS) Management Information Systems (MIS) 00:16:00 Module 05: Auditing Information Systems Auditing Information Systems 00:16:00 Module 06: Ethical and Social Issues and Data Protection Ethical and Social Issues and Data Protection 00:27:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

New to the online marketing world? Starting a new business but you don't know how to take advantage of the online marketing options Google has to offer?In this lesson, you will get a firm grasp on the basics of AdWords and Adsense and how they work, which is necessary to create successful business. Description: We are living in the time of the digital revolution - the ideal time to be a successful digital marketing professional! Business growth, bigger budgets, increased salaries and more career choice are just some of the advantages that you can anticipate. Advanced advertising openings are quickly expanding, however you have to develop your skills to contend and get to the top. If you are willing to be successful in the fast-growing digital marketing job market, Our Advanced Diploma in Google Adwords and Adsense course could be your winning ticket. Developed by highly expert instructors, this practical skills digital marketing course features real-life digital marketing briefs from real companies, case studies and interactive subject expert support. By the end of this course, students will be able to differentiate between AdWords and ad sense, learn how to attract customers, advertise locally and globally and reach the right people at the right time using Google Adwords and Adsense. Who is the course for? Entrepreneurs Marketing Professionals Business Owners Marketing Students Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Advanced Diploma in Google Adwords and Adsense is a useful qualification to possess, and would be beneficial for the following careers: Self-made digital marketing expert Digital marketing manager Digital marketing assistant PR and events role. Introduction to Google Adwords and Adsense Introduction to Google Adwords and Adsense 00:30:00 What is Google Adwords? - Explained. 00:30:00 Getting Started with Google AdWords 00:30:00 Understanding Different Types of Targeting for Adwords 00:30:00 4 Things You Should Know Before Using Google Adwords 00:30:00 Top Mistakes By Adword Users 00:30:00 Ways to Increase Conversion Rates on Adwords 00:30:00 How to Keep Google Adwords Simple 00:15:00 Using the Search Based Keyword Tool for Google Adwords 00:30:00 How to make Google Adwords Cost Effective for your Business 00:30:00 How to Stay Competitive with Google Adwords 00:15:00 How to Choose Appropriate Keywords for Google Adwords 00:30:00 Common Google Adsense Questions 00:30:00 The Ugly Truth about Google Adsense Not so Ugly 00:15:00 Disadvantages to Google Adsense 00:30:00 AdSense Advantages 00:30:00 Getting an Adsense Ad onto Your Website 00:30:00 How to Make Money with Google Adsense 00:30:00 Finding Keywords for your Niche Market 00:15:00 How to Find a Niche Market for Keyword Marketing 00:30:00 Tricks of the Adsense Trade: Ad Placement & Design 00:30:00 The Best Formatting for your Adsense Ads 01:00:00 Why Adsense Ads Give More Value to Your Visitors 00:15:00 Make More Money with Higher Paying Keywords 01:00:00 Required Skills to Make Money with Google Adsense 00:30:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 Mock Exam Mock Exam- Advanced Diploma in Google Adwords and Adsense 00:20:00 Final Exam Final Exam- Advanced Diploma in Google Adwords and Adsense 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Unlocking Google Ranking is a comprehensive course designed to empower learners with the knowledge and skills required to master the art of Google My Business and secure top positions in the Google Map Pack. In the age of digital dominance, the significance of Google My Business cannot be overstated, making this course an indispensable asset for anyone seeking to elevate their local business. Dive into this creative and immersive learning journey, and let the world of Google ranking unfold before your eyes. The course starts with an enticing introduction, painting a vivid picture of what lies ahead. As you delve deeper, you'll realize why Microsoft Office is an essential tool in mastering Google My Business. Through meticulously designed lectures, you'll understand the intricacies of setting up your Google My Business page, determining your service distance, selecting the perfect business category, and crafting an enticing business introduction. The course also takes you on a captivating journey into the world of image tagging and insights analysis within Google My Business, helping you optimize your profile to reach that coveted 100% completeness. Unlocking Google Ranking also explores the critical role of reviews in local business success, and it uncovers the secrets to effectively managing and generating reviews. As you progress, you'll appreciate how Microsoft Office can be a game-changer in this domain. The course culminates by guiding you towards mastering the art of ranking in the top three positions in the Google Map Pack, paving the way for unparalleled success in local SEO. Learning Outcomes: Master the setup of Google My Business pages, maximizing their potential for local business growth. Gain an in-depth understanding of the importance of reviews and how to manage and generate them effectively. Unlock the power of Microsoft Office for optimizing your Google My Business profile. Learn the secrets of local SEO and how to secure top positions in the Google Map Pack. Achieve a complete Google My Business profile with 100% optimization, increasing your visibility and attracting more customers. Course Description: Unlocking Google Ranking is a dynamic course that takes you on an educational journey through Google My Business, reviews management, and local SEO. With Microsoft Office as your trusty companion, you'll navigate through a meticulously crafted curriculum, ensuring that you don't miss a single step in your quest to conquer the digital landscape. Who Is This Course For? Small business owners looking to enhance their online presence and attract local customers. Marketing professionals seeking to sharpen their local SEO skills. Entrepreneurs and startups aiming to establish a strong digital footprint. E-commerce businesses desiring better visibility in local search results. Digital marketing enthusiasts eager to explore the world of Google ranking. Certification If you are a newbie to managing a WordPress website, then congratulations! You are here at the right track with us because we are going to introduce you one of the most basic knowledge when owning a WordPress page: how to find your site the best WordPress Hosting service. This process is often overlooked by most of the website owners. But it can be considered the most important key point to bring your site to stand out of the crowd. A great hosting service could help you to improve SEO and increase sales as well. Career path Digital Marketing Manager: £30,000 - £50,000 per annum SEO Specialist: £25,000 - £45,000 per annum Small Business Owner: Earnings vary based on business success Marketing Coordinator: £20,000 - £35,000 per annum E-commerce Manager: £25,000 - £50,000 per annum Freelance SEO Consultant: Hourly rates range from £20 to £100 Course Content Section 1: Introduction To The Course Lecture 1 What To Expect In This Course Lecture 2 Why Having Google My Business is Critical For Every Local Business Section 2: Getting Started With Google My Business Lecture 3 Intro To Google My Business Lecture 4 An Example Google My Business Page Setup Lecture 5 Setting Your Service Distance & Address Lecture 6 Selecting The Best Business Category Lecture 7 Creating a Good Introduction For Your Page Lecture 8 Tagging Photos Inside Of Google My Business or Using Picasa Lecture 9 Bulk Tagging Photos With a Location Lecture 10 Viewing Insights About Your Business Lecture 11 A Completed Google My Business Profile - Getting to 100% Section 3: Getting Reviews For Your Business Lecture 12 Why Reviews Are So Important Lecture 13 Responding To Reviews Lecture 14 Grade.us Lecture 15 The Review Handout Generator Section 4: Ranking In The Top 3 Positions in the Google Map Pack Lecture 16 Where To Go From Here - Learning About Local SEO

Explore the fascinating world of Retail Psychology with our specialized course. Dive into consumer behavior, decision-making processes, and retail strategies that drive sales and enhance customer experiences. Unlock insights to optimize store layouts, product placement, and marketing tactics. Elevate your retail career with invaluable psychological insights. Enroll now and revolutionize your approach to retail!

In this digital age, the importance of Facebook Marketing cannot be overstated. Whether you're a small business owner, a budding entrepreneur, or a seasoned marketer, knowing how to leverage the power of the world's largest social media platform can be a game-changer. Unleash the potential of Facebook as a dynamic marketing tool with our comprehensive Facebook Marketing course.  Learn from a seasoned marketer who has navigated the labyrinth of Facebook marketing, and gain insights from their in-depth experience. This Facebook Marketing course covers everything from the basics to advanced strategies. We start by explaining profiles, groups, and pages before transitioning into cutting-edge strategies that can be utilised for success.  You'll get an opportunity to dissect real-life case studies, understand the critical considerations for group memberships, and even learn how to manage and control your online communities effectively. Get hands-on with designing professional group cover photos using Canva and learn to create events to foster deeper relationships with your audience. In our module dedicated to creating rules and managing moderation, you'll learn how to curate a positive community environment that encourages interaction while limiting self-promotion and conflict. You'll also learn editing group descriptions and setting membership requirements.  From establishing your presence to maintaining an engaged community, this course is your one-stop solution to mastering Facebook Marketing. Don't wait, get started on your journey to becoming a Facebook Marketing expert today. Sign up for the course right now! Learning Outcome: Master the basics of Facebook marketing including profiles, groups, and pages. Learn the single, effective long-term Facebook marketing strategy. Understand how to build relationships without using groups or pages. Analyse real-life Facebook Group case studies to learn from success and failure. Effectively manage Facebook group memberships and consider the need for new groups. Gain hands-on skills in Facebook Group creation, URL setting, and posting permissions. Learn to create engaging cover photos with Canva for Facebook groups. Manage Facebook group rules, moderation and organise events to foster engagement. Why choose this Facebook Marketing course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Facebook Marketing Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Facebook Marketing course for? Small business owners looking to expand their reach. Digital marketing professionals wanting to enhance their skillset. Entrepreneurs seeking to leverage social media for growth. Freelancers aiming to offer Facebook Marketing as a service. Any individual interested in mastering Facebook Marketing. Career Path: Upon completion of this Facebook Marketing course, you'll be fully equipped to pursue a thriving career in the evolving digital marketing landscape. Whether as a Facebook Marketing Specialist for a corporation, a consultant for multiple clients or an entrepreneur leveraging Facebook for business growth, the potential is limitless. Your enhanced skillset will open opportunities in social media management, content creation, and digital strategy planning. Prerequisites This Facebook Marketing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Facebook Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Facebook Marketing Module 01: My Experience with Facebook Marketing 00:07:00 Module 02: Facebook Marketing Basics Explained From Profiles to Groups and Pages 00:12:00 Module 03: 1 Facebook Marketing Strategy Forever 00:16:00 Module 04: Best Free Facebook Marketing Strategy to Build Relationships without Having a Group or Page 00:17:00 Module 05: Facebook Group Case Studies of Success and Failure 00:14:00 Module 06: Managing Our Facebook Group Memberships and Considering the Need for a New Group 00:05:00 Module 07: Facebook Group Creation, Url Setting, And Posting Permission Tutorial 00:09:00 Module 08: Fast Facebook Group Cover Photo Creation At 1604 X 856 Pixels with Canva In 2019 00:04:00 Module 09: Creating rules for Facebook groups and managing moderation to limit self-promotion and conflict 00:10:00 Module 10: Create Events in Facebook Groups for Weekly Voice Calls to Build Relationships 00:06:00 Module 11: Editing the Facebook Group Description and Membership Requirements 00:11:00 Assignment Assignment - Facebook Marketing 00:00:00

Commercial management involves overseeing and guiding the business and financial aspects of running a commercial enterprise. This is crucial for ensuring the financial health and success of a business. Our course offers a comprehensive curriculum that covers all the essential knowledge and skills required to excel in the commercial world. Through modules such as Budget Management, Cash Flow Management, Commercial Project Management, and more, you'll gain the practical tools and theoretical insights necessary to make informed decisions that drive business success.   The Commercial Management course goes beyond just imparting knowledge-with dedicated modules on Commercial Relationships, Partnership and Agreements, Customer Relationship Management (CRM), and Managing Customer Lifecycle, the course ensures that you are well-prepared to build and sustain profitable business relationships. Moreover, you'll learn how to navigate the complexities of Commercial Legislation and manage Loans and Debts effectively, thereby securing the financial stability of your business.   With an in-depth understanding of the subject matter and insights gained through the course, you'll be well-placed to drive your career to new heights, making a significant impact in the commercial sector.   Learning Outcomes Understand the basics of commercial management. Develop commercial relationships and partnerships. Master budget and cash flow management. Acquire negotiation and risk management skills. Manage commercial projects effectively. Utilise CRM for better customer relations. Understand the roles of shareholders in commercial management. Apply knowledge of loans and debt management. Comply with commercial legislation. Manage customer lifecycle for business growth.   Who is this course for? Individuals looking to enhance their commercial management skills. Those aspiring to take on management roles in commercial sectors. Professionals aiming to improve their financial decision-making abilities. Business owners seeking to bolster the financial health of their ventures. Anyone interested in mastering the intricacies of commercial management.   Why Choose This Course Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success.   Career Path Commercial Manager: £40,000 - £70,000 per year. Financial Analyst: £30,000 - £50,000 per year. Business Development Manager: £35,000 - £60,000 per year. Customer Relationship Manager: £30,000 - £50,000 per year. Project Manager: £35,000 - £60,000 per year.   Certification Upon completion of the course materials in Commercial Management, a written assignment test will be available for you to take at your convenience, either during or after the course. Successfully passing this test allows you to obtain a pdf certificate for a fee of £4.99. Should you wish to have a physical copy of your certificate, it can be ordered for an additional cost of £8.   Prerequisites No prior qualifications or experience is necessary to enrol in this Commercial Management course. Created by professionals, this course is compatible with all types of devices, including PCs, Macs, tablets, and smartphones, ensuring flexibility and accessibility. You can access the course from anywhere, anytime, provided you have a stable internet connection. Course Curriculum Module 01: Introduction to Commercial Management Introduction to Commercial Management 00:24:00 Module 02: Commercial Relationship Part-1 Commercial Relationship Part-1 00:16:00 Module 03: Commercial Relationship Part-2 Commercial Relationship Part-2 00:20:00 Module 04: Partnership and Agreements Partnership and Agreements 00:25:00 Module 05: Budget Management Budget Management 00:33:00 Module 06: Cash Flow Management Part- 1 Cash Flow Management Part- 1 00:22:00 Module 07: Cash Flow Management Part- 2 Cash Flow Management Part- 2 00:23:00 Module 08: Negotiation Negotiation 00:22:00 Module 09: Commercial Risk Management Commercial Risk Management 00:27:00 Module 10: Commercial Project Management Commercial Project Management 00:27:00 Module 11: Customer Relationship Management (CRM) Part-1 Customer Relationship Management (CRM) Part-1 00:30:00 Module 12: Customer Relationship Management (CRM) Part-2 Customer Relationship Management (CRM) Part-2 00:32:00 Module 13: Managing Customer Lifecycle Managing Customer Lifecycle 00:24:00 Module 14: Roles of Shareholders in Commercial Management Roles of Shareholders in Commercial Management 00:30:00 Module 15: Loans and Debts Management Loans and Debts Management 00:26:00 Module 16: Commercial Legislations Commercial Legislations 00:18:00 Assignment Assignment - Commercial Management 00:00:00

Level 5 QLS Endorsed Diploma | 150 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

Master the art of effective email marketing with our comprehensive course. From email list management to campaign optimisation, learn the strategies and techniques needed to drive results and boost engagement. Enrol now and take your digital marketing skills to the next level!

Lean Leadership allows you to transform your organisation's performance by changing its culture. The leader needs to change the way they are leading. The course is designed to teach you the strategies of lean leadership and guides you how to use culture for fostering business growth. The course helps you to understand the lean culture and lean leadership. The history of lean, the essential principles and practices, and the vital functions of the lean leader will be discussed in the course. You will also learn two ways of lean implementation: by redesigning the whole process or by acquiring the habits of teams and team leaders engaged in problem-solving and continuous improvement. Upon completion, you will be able to apply the lean culture in your company or workplace. What Will I Learn? Implement continuous improvement and lean culture (Toyota Production System). You will be able to eliminate waste and engage your team members in an on-going process of continuous improvement (kaizen). You will design a system of natural work and management teams who engage in continuous improvement. The student completing this course will know the essential problem solving methods employed in continuous improvement and will be able to lead his or her team in continuous improvement. Requirements There is no knowledge required to take this course other than a very fundamental understanding of the manager's job. Who is the target audience? Any manager, team leader, or anyone aspiring to improve the performance of his or her organization. Introduction Why FREE 00:04:00 What FREE 00:04:00 Curriculum FREE 00:05:00 How FREE 00:04:00 What is Culture 00:06:00 Culture Drivers 00:08:00 Resources 00:05:00 Activity 1 00:03:00 The House of Lean House of Lean 00:03:00 Evolution 00:04:00 Shingo 00:09:00 Honda 00:09:00 Activity 2 00:02:00 Lean Culture Principles & Practices JIT 00:07:00 Kanban 00:08:00 Continuous Improvement and Leadership 00:04:00 Waste Intro 00:10:00 Forms of Waste 1 00:06:00 Management Waste 00:07:00 Activity3 00:02:00 Scientific Method 00:07:00 Gemba Walk 00:06:00 Heijunka 00:05:00 Visual Display 00:07:00 Activity 4 00:02:00 Kaizen 00:06:00 The Job of the Lean Leader - To Challenge and To Serve Lean Leadership Intro 00:07:00 The Mind of the Lean Leader 00:04:00 The Mind of the Lean Leader - Transitions FREE 00:07:00 Lean Leadership1. External Challenge 00:06:00 Lean Leadership 2. Internal Challenge 00:06:00 Activity 5 00:02:00 Lead WSA 00:02:00 Be the Model 00:03:00 Coach Others 00:07:00 Motivation 00:04:00 Reinforce Your Strategy 00:04:00 Activity 6 00:01:00 Intrinsic Reinforcement 00:08:00 Getting to Lean - Designing the System for a New Culture Paths to Lean 00:05:00 How You Change 00:03:00 Design Thinking 00:08:00 Design Process 00:08:00 Capability Analysis 00:05:00 Charter 00:05:00 Activity 7 00:02:00 Design Team 00:06:00 Discovery 00:06:00 Discover the Process 00:07:00 Dream 00:07:00 Design technical 00:07:00 Design Structure 00:08:00 Social Design 00:06:00 Activity 8 00:03:00 VON Case Study 00:10:00 WSA Summary 00:04:00 Activity 9 00:02:00 The Habits of Continuous Improvement - The Team Kata Why Teams 00:06:00 Types of Teams 00:06:00 Team Charter 00:05:00 Team Maturity 00:05:00 Team Roles and Responsibilities 00:05:00 Team Agenda 00:05:00 Activity 10 00:02:00 Facilitation 1 00:06:00 Facilitation 2 00:04:00 Team Scoreboard 00:07:00 Activity 11 00:01:00 Map Team's Work 00:03:00 Attitudes 00:04:00 Five Whys 00:03:00 PDSA 1 00:04:00 PDSA 2 00:04:00 PDCA example 00:01:00 Activity 12 00:01:00 A3 00:06:00 Standard Work 00:05:00 Leader Standard Work 00:04:00 Activity 13 00:02:00 Summary 00:03:00 Additional Study Materials Additional Study Materials: Diploma in Lean Leadership and Change Management 00:00:00

Boost your career with this CPD-accredited Digital Marketing course. Master SEO, social media, email marketing, and analytics to drive business growth.