If you're looking to move to the next level in your career in sales, then understanding how to maximise your sales results, using a consultative and structured approach, will be key to your success. In order to develop the competitive advantage that enables you to stand out from the crowd, it is important to understand the tools and techniques to take your selling to new heights and build the confidence to apply them in work-based scenarios. We have developed this programme to be practical, fun and interactive. Learners will gain a range of practical skills that they can take back and apply to the workplace straight away, that will have a positive impact on sales and customer satisfaction. This course will help participants: Develop a structured and client-focused approach to creating high quality sales opportunities and account growth Learn persuasion and influencing skills to better define needs and develop opportunities Understand how to have better sales conversations, presentations, and proposals - leading to higher order value and increased sales Develop advanced sales questioning skills and techniques; understand the importance of listening Understand how to add value at all stages; plus gaining competitive advantage Develop proven ways to overcome and reduce price pressure Know when to use options and upselling when presenting products and solutions Develop techniques and skills for improved negotiation and closing 1 Advanced Selling - How to Increase your sales results Review of pre-course data and questionnaire The AVC model of increasing your sales results Creating a sales growth plan to achieve higher sales targets Mapping the accounts and products for targeted growth 2 The Four Cs to structure a sales call Research before the meeting or call; setting objectives, planning and preparation How to gain instant rapport and taking control - including online meetings Qualifying and initial questioning skills Creating an agenda and first-meeting structure: Four Cs Planning and practice sessions 3 Building bigger and better sales opportunities How to use questions to 'build' more opportunities Learning and using high-impact and third-level questions Advanced sales questioning techniques: five questioning techniques Qualifying and gaining commitment to the next stage Planning and practice sessions - advanced questioning skills 4 Presentation and persuading skills best practice Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition by using options Professional and effective presentation skills Writing compelling sales proposals that improve your conversion rate Planning and practice session - presenting your solution 5 Overcoming concerns and client questions Proven techniques for answering client objections and concerns How to isolate, prioritise and answer objections, including price Overcoming delay and procrastination Planning and practice session - answering client concerns 6 Gaining commitment and closing the sale Knowing when to close for commitment How to ask for commitment professionally and effectively Key negotiation skills around the closing process - getting to 'yes' Checklist of closing and negotiation skills Practice session
Increasing sales is the core of objective for all salespeople and it is vital they are given the tools and techniques to thrive in this highly competitive environment. The landscape within which salespeople operate is ever shifting, and now more than ever it is recognised that the key to successful selling is understanding the customer's needs and working collaboratively with them to achieve their objectives. This highly practical programme has been developed to support salespeople to develop their all-round sales skills using a customer-focused approach. The course will be fun and informal, using practical exercises to help new and experienced salespeople ensure they are equipped to deal with the challenges of selling. This course will help participants: Develop core sales skills such as building rapport, questioning and presenting benefits Identify the roles and goals of key contacts and recognize the importance of consultative selling Understand how to achieve sales by uncovering needs, matching benefits and promoting value Understand how to structure and control a customer interaction and set clear objectives for each account Develop techniques for handling objections, questions and staying positive Master the art of closing a sale and gaining agreement Understand tactical selling and how to build multiple contacts and relationships Develop skill and confidence in selling to both new prospects and existing customers 1 Consultative selling - key principles for success Recognise the importance of consultative selling and being client-focused Build the right processes to achieving sales targets - questions before features Assess your core sales skills; building rapport, asking questions, presenting features and benefits, closing 2 Consultative sales call skills How best to structure and control a customer meeting or call to be client-centric: Four Cs The importance of setting clear objectives for each call and account Setting the agenda and pre-call preparation Planning sessions 3 Your mission, message and meaning - comparative advantage Defining sales messages and USPs; positioning value and quality not price Knowing your target product and services and their value to the customer Understanding your customers buying role and qualifying the opportunity 4 An effective sales meeting - part 1 Opening the sales interview - and building rapport Gaining and retaining the full attention of the customer Probing and identifying real needs using effective sales questions Planning and practice sessions for consultative selling 5 An effective sales meeting - part 2 Matching customer needs and wants to products and services available Presenting your product or service using features, advantages, and benefits Recognising and responding to buying signals and other sales opportunities Planning and practice sessions 6 Closing the sale successfully Anticipating objections and seeing them as positives, including price objections Handling objections using proven methods and models How and when to ask for the sale professionally Follow up and follow-through Planning and practice sessions
This highly practical one-day workshop has been designed specifically to help maximise sales where customers make contact by telephone. When customers contact us direct they have clearly already considered the possibility that they might buy from us, but we're still only half-way to making a sale. Unless we fully understand their needs and make it easy for them to buy, we may not secure the business. This workshop concentrates on the telephone skills and techniques needed to achieve the most positive outcome in any inbound customer call. A combination of excellent customer service skills and savvy sales awareness techniques will increase our chances of a successful outcome for both parties. The programme features the unique INBOUND model, to help remember the key principles for effective inbound telephone sales: Initial impressions Needs of the customer Bring them with you Open up the conversation Understand the triggers Narrow down the solutions Decision time! The programme also covers how to deal with difficult calls and challenging people - after all, every complaint is a sales opportunity! This programme will help participants: Create the perfect interaction with any customer making contact by telephone Make every call count Build rapport quickly in any situation Handle difficult calls and challenging people Create sustainable and profitable relationships Increase your sales conversions 1 The inbound sales process Each customer who contacts us will be at a different stage of the sales process. Some might be making general enquiries whilst others will be ready to commit, having made most of their decisions already. Sales and customer service people need to be ready to find out the stage the customer has reached before helping them to make the right decision for them 2 Engaging with the customer Having clarified where the customer is on their journey to making a purchasing decision, our next responsibility is to create and build a trusting relationship on both sides. This involves establishing rapport quickly to ease the communication process, thus enabling smooth transactions, both now and in the future 3 Questioning and listening skills for gathering information Developing these skills requires practice so that the communication becomes natural for the customer. This helps the customer to feel comfortable with us and work with us towards an effective solution. We discuss different types of question and how to use high-gain questions to uncover key information. Active listening will ensure that we can really help customers get what they need 4 Overcoming objections and excuses If we have followed the process properly and really understood the customer, then there should no further objections or barriers to completing the transaction. The reality is that there will still be the occasional issue that needs clarifying, so we need to prepare for possible objections and questions that customers might have. This includes probing objections so that we fully understand the customer's perspective before constructing suitable responses or solutions 5 Gaining commitment and ending the call Customers want to gain a solution to the issue they are facing and the sooner we can help them achieve that the better. Guiding the customer and helping them to believe in their own decision is part of our role. This section is dedicated to getting commitment all the way along the process, not just at the close 6 Dealing with difficult and challenging situations The realisation that everybody is different, with different personality types, different ways of looking at the world and different goals, is key to understanding sales. With this is mind we discuss these differences and how we adapt our approach to ease communication and maintain trust and understanding 7 Action plans Course summary and presentation of action plans
Use the features in project to report effectively on your plans. Course overview Duration: 4 hours Our Project – Reporting course is aimed at experienced users of Project who need to create reports in their project plans. It looks at using the different types of report in Project, exporting data to other packages, building new reports and sharing reports between projects. Experience of using Project to create and resource plans is required. Objectives By the end of the course you will be able to: Print and PDF data from your project Use timelines Setup filters and groups Import and export data Create and share dashboard reports Content Printing and reporting Setup and Printing Creating PDFs Visual reports Using the Timeline Filtering and grouping Applying filters Applying grouping Creating your own filters and groups Importing and exporting data Importing data into Project Exporting data Creating and saving data maps Dashboard reports Using dashboard reports Creating dashboard reports Adding widgets Customising data shown
Learn how to use Master Projects and Resource Pools to create better visibility across projects. Course overview Duration: 4 hours This course shows you how to create Master Projects allowing you to roll several sub projects into a master view. It also shows techniques to create resource pools to share resources between projects to enable you to better manage your resource teams and check resource loading. This half day course looks at how to practically do this and setup both elements. This is aimed at existing users of Microsoft Project who need to create master schedules and share resources and loadings. Objectives By the end of the course you will be able to: Create master projects Insert and update sub projects Create a resource pool Share resources between projects Check resource loadings between projects Content Working with multiple projects Consolidating projects Linking to sub projects Setting the master project as read only Saving consolidated projects Working on consolidated projects Setting task links between projects Getting source project information Removing projects from the consolidation Sharing resources Creating a resource pool Sharing resources Opening projects that share resources Updating the resource pool Refreshing the resource pool Opening a resource pool Removing resource sharing
Look at some of the more advanced planning features available in Project. Course overview Duration: 1 day (6.5 hours) Our Project – Advanced Planning and Control course looks at advanced planning and resourcing techniques in Microsoft Project and how to customise your schedule to give better visibility and flexibility. The course is designed for experienced users of Project who have attended our Project Planning and Control introduction course or have equivalent knowledge. You must be confident using Project to build and resource schedules and create task dependencies. Objectives By the end of the course you will be able to: Work with different types of task Amend resource load on a task Work with multiple resource rates Create custom tables Add custom fields Create calculated fields Add drop down lists in fields Filter and extract information Create new views Export information Content Advanced planning techniques Splitting tasks Task types Spreading work across activities Advanced resourcing techniques Resource types Assignment views Effective dates Work contours Overtime work Using multiple resource rates Creating custom tables Customising tables Adding fields Creating custom fields Adding text, number, date and time fields Using flag fields Defining pick lists Renaming custom fields Creating calculated fields Creating formulas Using graphical indicators Uploading and tracking progress Completing work Completing work per resource Updating tasks Updating the project Working with the status date Rescheduling work Viewing baseline against schedule Project overview statistics Working with filters Building standard filters Building interactive filters Task and resource filters Using highlight filters Creating custom views Creating customised views Customising text styles Using grouping techniques Exporting information Exporting to Excel
Learn how to use Microsoft Project to create and resource robust project plans and how to maintain and track throughout the project lifecycle. Course overview Duration: 1 day (6.5 hours) Our Project Planning and Control course gives you the essential skills to use Microsoft Project to build, resource and monitor project schedules. It looks at initial setup, building plans, using a work breakdown structure and managing resources through to baselining and progressing your schedule. This course is designed for new or existing users of Microsoft Project, and no previous experience of Project is required. Knowledge of planning techniques would be an advantage. Objectives By the end of the course you will be able to: Create project schedules Build a Work Breakdown Structure Create relationships Set baselines Manage resources Set deadlines and task properties Print and report on your project Update and track project schedules Content Creating a new project Project defaults Project start date Setting default hours per day/week Setting daily working times Project timeline Building a project Creating a work breakdown structure Adding tasks and durations Estimated durations Setting milestones Recurring tasks Linking, Baselining and Resourcing Setting start dates and dependencies Task Inspector Resourcing Assigning resources Filtering available resources Baseline Setting a baseline Removing a baseline Managing resources Resource properties Dealing with over allocations Tasking information Constraint dates Setting deadline Assigning task specific calendars Task types Updating your project Completing work Completing work per resource Updating tasks Updating the project Rescheduling work Change highlighting Printing and reporting Setup and Printing Visual reports Using the Timeline Creating Dashboard reports
Active Lancashire, on behalf of Fylde Borough Council, are currently undertaking consultations with both residents and stakeholders concerning swimming and leisure provision across the Fylde region. We are keen to have a conversation with operators of swimming pool(s) within the region, to better understand their needs, challenges they are facing, support they feel they may need and how they may be able to better support local residences, schools and others to engage in swimming.
Are you wondering why branding is important in Marketing? Do you want to know how branding can affect the status of your business? Have you ever wonder what is the best way to have an effective branding? This course will answer your questions about branding. Description: This mastering successful branding course will get you ready to outline and set up visual characters and brand guidelines over an assortment of mediums. The course will help the planner look past logo outline and procure an essential comprehension of the parts of planning a brand framework that is adaptable and replicable, paying little respect to the application. A business's most significant resource is its clients. Vital branding is important for any business development.The key point of this learning is to improve your capacity to build successful branding of your business to drive benefits and natural development of the business. Intended for leaders, this program will teach you the appropriate systems and devices to reinforce your brand. Utilising behavioural knowledge and exploratory research, you will pick up a more profound comprehension of purchasers' needs and have the capacity to test the impact of branding choices on buyer reactions. Who is the course for? Employees or businessmen of any industry and other businessmen who want to learn how to build successful branding for their business or company. People who have an interest in Marketing and Branding. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The mastering successful branding course will be very beneficial and helpful, especially to the following careers: Businessman Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Top Executives And Much More! Mastering Successful Branding The Reasons Why 'Normal' People Can Never Make Money Online 01:00:00 Don't Focus On Making Money! 01:00:00 The Psychology Behind Creating Values And Precise Delivery 02:00:00 Buyers Are Smart 00:30:00 Even The Best Won't Sell Itself 00:30:00 Build Relationships First 01:30:00 Building Customer Loyalty 00:30:00 The Marketing Funnel 00:30:00 Leverage Other Content 01:00:00 Mass Markets Versus Niche Markets 01:00:00 Monetizing And Marketing Your Strengths 01:30:00 What Other Gurus Have Advised That Works 01:00:00 Mock Exam Mock Exam- Mastering Successful Branding 00:20:00 Final Exam Final Exam- Mastering Successful Branding 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00