249 Courses

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

About Course Elevate Your Copywriting Skills to Persuasive Excellence with Advanced Copywriting Master the art of captivation with language and create distinctive, memorable promotions that drive results. In the world of marketing, words are your most powerful tools. With the right words, you can capture attention, arouse interest, and ultimately persuade your audience to take action. But crafting truly compelling copy requires more than just basic grammar and syntax. It demands an understanding of human psychology, the nuances of language, and the ability to weave your message into a captivating narrative. In this comprehensive Advanced Copywriting course, you will delve into the depths of persuasive writing and discover the secrets to creating copy that truly resonates with your target audience. Led by experienced copywriter, author, and marketing coach Marcia Yudkin, you will gain mastery over 25 advanced copywriting techniques that will transform your writing from ordinary to extraordinary. What You'll Learn: Harness the Power of Creative Wording: Master techniques like unexpected metaphors, sensory detail, and strategic teasing to ignite curiosity, earn trust, and spark a desire for your offerings. Avoid Creative Pitfalls: Learn to identify and avoid missteps that can misdirect, baffle, or overwhelm your readers, ensuring your message is delivered with clarity and impact. Gain Real-World Insights: Analyze 239 examples from actual marketing copy, spanning high-tech, small-business, and consumer brands, to solidify your understanding of effective and ineffective approaches. Explore a Comprehensive Toolkit: Discover a wide range of advanced techniques, including:The art of exaggeration without overstepping into hypeUsing comedic elements to delight and engage your audienceEmploying musicality in language to evoke emotions and convey sensationsHarnessing the power of questions to pique curiosity and encourage engagementUnleashing the power of vivid description to stimulate imaginations and drive salesDifferentiating metaphors from mixed metaphors for clear and effective communicationUnderstanding the importance of audience awareness in crafting persuasive copyUtilizing curiosity to captivate readers beyond bullet pointsEmploying the 'dimensionalizing difference' to clarify complex ideasDiscovering an often-overlooked ingredient that boosts credibility and strengthens your pitchRevitalizing predictable phrases with fresh perspectivesUnderstanding the power of twos and threes in specific techniquesRecognizing and harnessing the power of contrastApplying criteria for refining and polishing your final drafts Why This Course is Different: Plain English Explanations: Unlike other courses that rely on obscure terminology, Advanced Copywriting breaks down complex concepts into easy-to-understand explanations, ensuring you grasp the essence of each technique. Thorough Coverage: Rather than focusing on a few select techniques, this course delves into a comprehensive range of 25 advanced copywriting methods, providing you with a well-rounded arsenal of persuasive writing tools. Real-World Examples: Instead of relying on literary quotes, Advanced Copywriting draws from actual marketing copy, providing you with practical examples of how these techniques are applied in real-world scenarios. Unparalleled Depth: With over 200 short passages illustrating effective and ineffective copywriting practices, you'll gain a deep understanding of how to apply these techniques successfully. Who Should Enroll: Aspiring Copywriters: Elevate your copywriting skills from beginner to expert and learn the art of crafting compelling, persuasive copy that drives results. Seasoned Copywriters: Expand your repertoire of copywriting techniques and refine your skills to create even more impactful marketing materials. Marketers: Gain a deeper understanding of the power of words and how to effectively communicate your brand's message to your target audience. Business Owners: Learn how to create high-converting marketing materials that attract customers, generate leads, and boost sales. Enroll Today and Transform Your Copywriting Skills: Elevate your copywriting skills to new heights and become a master of persuasive writing. With Advanced Copywriting, you'll gain the knowledge and tools necessary to create captivating copy that resonates with your audience and drives results for your business. What Will You Learn? Understand how to use words creatively to attract and persuade customers Know 25 different word crafting techniques to attract attention, explain and trigger sales Get plenty of practice recognizing and assessing attempted creative word uses Have a library of 200+ vivid, real-world business examples to refer to in the future Course Content Introduction Course Preview Creative Techniques: Surprise Introduction Unexpected, Vivid Words Exaggeration Freshened Cliché Foreign Spice Puns Kicker Creative Techniques: Richness Adding Emotion Adding Sensory Language Adding Detail Comparison Metaphor Contrast Cultural References Authority Creative Techniques: Structure and Sound Repetition Parallelism Alliteration Sound Rhyming Triads Questions Creative Techniques: Content Strategies Scenario Anecdotes and Stories Teasing Naming Dangers to Avoid Overreach Huh? Tired Moves Refining Your Creation Word Order and Sentence Variety Verbs and Pronouns Length Vague Points and Hedges Tone Let's Review Test #1 Test #2 Conclusion Over and Out A course by Marcia Yudkin Marketing Coach, Introvert Advocate RequirementsNo prerequisites. Best for anyone who truly wants to succeed as a copywriter. Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume

Do you have an interest in copywriting and it to be your career path? This course on how to become a competent copywriter can help you to get into the world of copywriting. Writing successful copies for the web might not be easy but it is not impossible. You should always make sure that your readers understand how does your website work by creating a good and effective web copy. This Diploma in Copywriting course will take you steadily to the different aspects of copy-writing from writing content for the internet to writing commercial copy. It will also provide you with the skills you need to acquire to become a Professional commercial copywriter. It will also help you in writing original, convincing and appealing content. There are lots of copywriters who want to write about 'fun stuff' like music, film, fashion, travel, and food. There are far fewer writers with expertise and experience in industries like insurance, finance, telecoms, and law. By specializing in these industries you can open up more opportunities for yourself. So what are you waiting for! Take this course and get started in your path to becoming a professional copywriter. Who is this course for? Diploma in Copywriting is suitable for anyone who want to gain extensive knowledge, potential experience, and professional skills in the related field. This course is CPD accredited so you don't have to worry about the quality. Requirements Our Diploma in Copywriting is open to all from all academic backgrounds and there is no specific requirements to attend this course. It is compatible and accessible from any device including Windows, Mac, Android, iOS, Tablets etc. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful. You will be able to add our qualification to your CV/resume which will help you to stand out in the competitive job industry. Course Curriculum Copywriting Why Writing Copy for the Web is Different 00:15:00 Visitors Are The Most Important 00:30:00 Plan in Order to Succeed 00:30:00 How to Write an Effective Copy for the Web 00:30:00 How to Find the Effective Keywords and the Keyword Phrases 00:15:00 Keep it Short and Elegant 00:30:00 Other Essential Components for Good Copywriting 01:30:00 Get a Headline that Grabs 00:15:00 How to Write a Headline 00:15:00 Test the Tones of Your Headlines 00:15:00 Make Your Text Links Look Alike 00:30:00 Be Positive from the Beginning till the End 00:30:00 Conclusion 00:15:00 Copywriting That Sells Introduction 00:30:00 Structure 01:00:00 Headlines 01:00:00 Tone of voice 01:00:00 Online style 01:00:00 Reassurance 01:00:00 Reading strategies 01:00:00 Conclusion 00:15:00 Reference Book Copywriting 101 00:00:00 Mock Exam Mock Exam- Diploma in Copywriting 00:20:00 Final Exam Final Exam- Diploma in Copywriting 00:20:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

In this competitive job market, you need to have some specific skills and knowledge to start your career and establish your position. This SEO Content Writing & Copy Writing course will help you understand the current demands, trends and skills in the sector. The course will provide you with the essential skills you need to boost your career growth in no time. The SEO Content Writing & Copy Writing course will give you clear insight and understanding about your roles and responsibilities, job perspective and future opportunities in this field. You will be familiarised with various actionable techniques, career mindset, regulations and how to work efficiently. This course is designed to provide an introduction to SEO Content Writing & Copy Writing and offers an excellent way to gain the vital skills and confidence to work toward a successful career. It also provides access to proven educational knowledge about the subject and will support those wanting to attain personal goals in this area. Learning Objectives Learn the fundamental skills you require to be an expert Explore different techniques used by professionals Find out the relevant job skills & knowledge to excel in this profession Get a clear understanding of the job market and current demand Update your skills and fill any knowledge gap to compete in the relevant industry CPD accreditation for proof of acquired skills and knowledge Who is this Course for? Whether you are a beginner or an existing practitioner, our CPD accredited SEO Content Writing & Copy Writing course is perfect for you to gain extensive knowledge about different aspects of the relevant industry to hone your skill further. It is also great for working professionals who have acquired practical experience but require theoretical knowledge with a credential to support their skill, as we offer CPD accredited certification to boost up your resume and promotion prospects. Entry Requirement Anyone interested in learning more about this subject should take this SEO Content Writing & Copy Writing course. This course will help you grasp the basic concepts as well as develop a thorough understanding of the subject. The course is open to students from any academic background, as there is no prerequisites to enrol on this course. The course materials are accessible from an internet enabled device at anytime of the day. CPD Certificate from Course Gate At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career path The SEO Content Writing & Copy Writing will help you to enhance your knowledge and skill in this sector. After accomplishing this course, you will enrich and improve yourself and brighten up your career in the relevant job market. Course Curriculum Section 01: Introduction Introduction 00:05:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Keep it Simple S. and throw away your Theasaurus 00:02:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:05:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Starting a career as a copywriter is both interesting and challenging. Anyone can get into this career if they have the dedication to becoming a good copywriter. However, talent and patience are essential for an ideal copywriter. Our Copywriting from Beginner to Advanced coursewill help people become successful copywriters. Therefore, from this course, you'll have the practical copywriting abilities that you need to succeed as a proficient, in-demand commercial writer. In this Copywriting from Beginner to Advanced, we will teach you how to produce compelling copy and material for websites, blogs, social media, brochures, and advertisements, among other things. Moreover, our copywriting course will teach you how to handle all of these assignments, as well as others, so that you can confidently promote yourself to new clients. Therefore, join our Copywriting from Beginner to Advanced course and become an expert in copywriting. Learners will get to learn about the following: Learn the fundamentals of commercial copywriting techniques and procedures Create compelling headlines and promos that will entice any buyer Understand how to change your writing style depending on the audience Learn how to work with both physical and digital media Recognise how to operate in a press-related atmosphere Deliver a faultless and error-free copy What will Make You Stand Out? On completion of this Copywriting from Beginner to Advanced online course, you will gain: CPD QS Accredited course After successfully completing the Course, you will receive a FREE PDF Certificate as evidence of your newly acquired abilities. Lifetime access to the whole collection of learning materials. Enroling in the Course has no additional cost. 24x7 Tutor Support You can study and complete the course at your own pace. Course Curriculum Copywriting from Beginner to Advanced Module 1: Introduction to Copywriting Module 2: Basics of Copywriting Module 3: Eye-Catching Headlines Module 4: Attention-Grabbing Advertisements Module 5: Essential Copywriting Skills Module 6: Online Copywriting Module 7: Press Related Copywriting Module 8: Print Media Copywriting Module 9: Copywriting for Mainstream Media Module 10: Copywriting for Other Media Module 11: How to Write Better Copy Module 14: Final Tips Show off your new skills with a certificate of completion. After successfully completing the course, you can order your CPD Accredited Certificates as proof of your achievement absolutely free. Please Note: The delivery charge inside the U.K. is £4.99, and international students have to pay £8.99. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is This Course the Right Option for You? This Copywriting from Beginner to Advanced course is open to everybody. You can access the course materials from any location in the world and there are no requirements for enrolment. Requirements Without any formal requirements, you can delightfully enrol in this Copywriting from Beginner to Advanced course. Just get a device with internet connectivity and you are ready to start your learning journey. Thus, complete this course at your own pace. Career path The aim of this exclusive Copywriting from Beginner to Advanced course is to help you toward your dream career. So, complete this course and enhance your skills to explore opportunities in relevant areas.

Are you looking to enhance your Copywriter skills? If yes, then you have come to the right place. Our comprehensive course on Copywriter will assist you in producing the best possible outcome by mastering the Copywriter skills. The Copywriter course is for those who want to be successful. In the Copywriter course, you will learn the essential knowledge needed to become well versed in Copywriter. Our Copywriter course starts with the basics of Copywriter and gradually progresses towards advanced topics. Therefore, each lesson of this Copywriter course is intuitive and easy to understand. Why would you choose the Copywriter course from Compliance Central: Lifetime access to Copywriter course materials Full tutor support is available from Monday to Friday with the Copywriter course Learn Copywriter skills at your own pace from the comfort of your home Gain a complete understanding of Copywriter course Accessible, informative Copywriter learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Copywriter Study Copywriter in your own time through your computer, tablet or mobile device. A 100% learning satisfaction guarantee with your Copywriter Course Copywriter Curriculum Breakdown of the Copywriter Course Section 01: Introduction Section 02: Introduction to Copywriting Section 03: Core Concepts of Copywriting Section 04: Marketing Tactics to Write Copy That Sells Section 05: The Copywriting Process: 9 Steps to Make It Easier For You Section 06: Copywriting Formulas Section 07: Headlines Section 08: 6 Hacks to Write Headlines That Readers Cannot Resist Section 09: Creating the Copy Section 10: Hacks & Tips Section 11: Practice Exercises Section 12: Conclusion CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Copywriter course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Copywriter. It is also great for professionals who are already working in Copywriter and want to get promoted at work. Requirements To enrol in this Copywriter course, all you need is a basic understanding of the English Language and an internet connection. Career path The Copywriter course will enhance your knowledge and improve your confidence. Copywriter: £25,000 to £45,000 per year Content Strategist: £30,000 to £55,000 per year Social Media Manager: £25,000 to £40,000 per year Digital Marketer: £25,000 to £50,000 per year Marketing Manager: £35,000 to £65,000 per year Brand Manager: £35,000 to £60,000 per year Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Do you want to learn the skills required to become a professional copywriter? Then you have come to the right place. By enrolling on our exclusive Level 4: Copywriting Course, you will learn how to become an excellent copywriter and the go-to person for various lucrative projects. This Level 4: Copywriting Course takes you on a step-by-step tour of the copywriter's role and covers all of the skills and knowledge you need to succeed in this field. Through this Level 4: Copywriting Course, you will quickly gain the skills you will need to make a name for yourself in the commercial writing marketplace. Learning Outcomes After completing this Level 4: Copywriting Course, the learner will be able to: Understand the basics of Copywriting. Know how to write Headlines to get attention. Know the tips and tricks for writing clear copy. Gain a solid understanding of the writing process. Know how to write print advertisements. Know how to write direct mail. Gain in-depth knowledge about writing brochures, catalogues, and other sales materials. Know how to write commercials and multimedia presentations. Understand how to write for the Web. Have a thorough understanding of writing email marketing. Why Choose Level 4 Copywriting Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials. Level 4: Copywriting Course developed by industry experts. MCQ quiz after each module to assess your learning. Automated and instant assessment results. 24/7 support via live chat, phone call or email. Free PDF certificate as soon as completing the Course. --------------------------------- ***Others Benefit include in this Level 4: Copywriting Course *** Free One PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Unlimited Retake Exam [ Note: Free PDF certificate as soon as completing the course] By the end of this Level 4: Copywriting Course, you can be confident that you will have a distinct advantage in practising professional copywriting and attracting satisfying assignments. While you will learn the fundamentals of writing, you will also know how to create "eye-catching" headlines and "attention-grabbing" advertisements. Along with this, you will be taught how to constantly improve your writing style and how to adapt your material based on the expectations of your client or company. The course curriculum of- *** Level 4: Copywriting Course *** Module 1: Introduction to Copywriting What is Copywriting? Benefits Focusing on the Customer Has the Internet Changed Copywriting? Module 2: Writing to Get Attention The Headline How Headlines Get Attention? The Four Functions of the Headline Eight Basic Headline Types The 4 U'S Formula for Writing Effective Headlines More Headline Tips A Technique for Producing Headlines Module 3: Writing to Communicate 11 Tips for Writing Clear Copy A Few Tricks of the Trade A Copywriter's Checklist Module 4: Writing to Sell The Motivating Sequence The Unique Selling Proposition Know Your Customer The BFD Formula A Checklist of 'Copy Motivators' Long Copy Vs Short Copy Module 5: Getting Ready to Write Intensive Research Gives You the Edge How to Prepare for a Copywriting Assignment Using Interviews to Gather Facts Organising Your Information The Writing Process Documenting Your Sources A Technique for Producing Profitable Advertising Ideas Module 6: Writing Print Advertisements Types of Ads How to Write Good Advertisements Does Your Ad Need a Slogan? Manuscript Format for Ad Copy Module 7: Writing Direct Mail A Personal Medium Sales Letter Mechanics 15 Ways to Start Sales Letter Should You Use an Envelope Teaser? How to Increase Response to Your Mailings? Module 8: Writing Brochures, Catalogues, and Other Sales Materials 11 Tips on Writing Better Sales Brochures Catalogues Other Types of Sales Literature Module 9: Writing Commercials and Multimedia Presentations Tips on Writing TV Spots Typing the Script How to Write Radio Commercials Non-Broadcast AV Writing for Powerpoint Module 10: Writing for the Web What's Working in Online Marketing Today? Common Online Copywriting Assignments Writing a Catalogue Website Writing a Long-copy Landing Page SEO Copywriting Writing a Blog Module 11: Writing Email Marketing Tips for Writing Effective Email Marketing Campaigns Getting Past the ISPS and Spam Filters How to Get Into the Recipient's Address Book or Whitelist Triggering Spam Filters Long VS. Short Email Copy Writing an Online Conversion Email Series Writing a Marketing E-zine ----------------------------------------- Assessment Method After completing each module of the Level 4: Copywriting Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification After completing the MCQ/Assignment assessment for this course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? This Level 4: Copywriting Course is designed for those who want to be professional copywriters and want to engage in media writing. It may also benefit proofreaders or those seeking a specific writing role. Requirements Students who intend to enrol in this Level 4: Copywriting Course must meet the following requirements: Good command of the English language Must be vivacious and self-driven Basic computer knowledge A minimum of 16 years of age is required Career path This Level 4: Copywriting Course is ideal for professional writers who want to pursue a career in copywriting or a related field. This is likely to include the following roles and careers: Copywriter Content writer Copywriter Interns Freelance Writer Advertising Staff Certificates Certificate of completion Digital certificate - Included

Wanna be a better and more successful Copywriter? Copywriting is the most useful skill a person can have, and learning how to write persuasive copy has the potential to change everything for you. If you want to learn how to write powerful copy that people want to pay you for, sign up for this complete accredited copywriting course today. If you want to meet your goals, it all comes down to your words; the words on your website, emails, newsletters, pitches, proposals, and brochures. And when you can write to persuade, many possibilities in your life and business open up to you. Learn more about the course on developing and writing portfolio, blogging, SEO copywriting, and other topics. Key highlights of the course: CPD Accredited Copywriting Course Lifetime Access Unlimited Retake Exam & Tutor Support Easy Accessibility to the Copywriting Course Materials 100% Learning Satisfaction Guarantee Self-paced Copywriting Course Modules What you will learn from the Copywriting course: Learn the ways to sell more products and services (just by being helpful!). Learn to compel your readers using timeless sales psychology. Learn to gently + ethically stoke people to act NOW. A comprehensive introduction to the course basics. Detailed understanding of writing techniques. Proficiency in writing eye-catching headlines. A solid grasp of attention-grabbing advertisements. Extensive knowledge of online and press-related copywriting. A clear idea of copywriting for mainstream media. Strong comprehension of Search Engine Optimisation (SEO). Reed courses certificate of completion Digital certificate - Included It will be downloadable when all lectures have been completed CPD 30 CPD hours / points Accredited by CPD Quality Standards Section 1: Overview 06:23 1: Course Overview 06:23 Section 2: Introduction to copywriting 16:13 2: Introduction 16:13 Section 3: Copywriting for Mainstream Media 09:00 3: Copywriting for Mainstream Media 09:00 Section 4: Copywriting for Other Media 11:17 4: Copywriting for Other Media 11:17 Section 5: Copywriting Skills 21:25 5: Essential Copywriting Skills 21:25 Section 6: Write a Better Copy 11:59 6: How to Write Better Copy 11:59 Section 7: Business Copywriting 28:35 7: Business Writing 28:35 Section 8: Press Related Copywriting 17:50 8: Press Related Copywriting 17:50 Section 9: Online Copywriting 24:07 9: Online Copywriting 24:07 Section 10: Eye-Catching Headlines 12:08 10: Eye-Catching Headlines 12:08 Section 11: Print Media Copywriting 15:04 11: Print Media Copywriting 15:04 Section 12: Attention Graving Advertisement 12:52 12: Attention Graving Advertisement 12:52 Section 13: Final Tips 11:38 13: Final Tips 11:38 FREE Bonus Module: Time Management 25:08 14: FREE Bonus Module: Time Management 25:08 Order Your CPD Quality Standard Certificate (Optional) 01:00 15: CPD Certificate (Optional) 01:00 Who is this course for? Anyone from any background can enrol in this course. Particularly, this Copywriting course is recommended for Novel Writer/ Story Writer Content Developer Journalist Report Writer Creative Copywriter Blogger Becoming a Freelancer SEO Copywriting Requirements Students seeking to enrol for this copywriting course should meet the following requirements; Basic knowledge of English Language, which you have already Basic Knowledge of Information & Communication Technologies for studying online or digital platform Stable internet or data connection to your learning devices Career path This copywriting course will provide you with all the knowledge and skills needed to be an expert copywriter.So, explore trendy and in-demand jobs such as, Technical Copywriter Content Specialist Conceptual Copywriter SEO Strategist Content and Copywriting Executive Explore each available role and how you can start your career as a copywriter. Certificates Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed. CPD Quality Standard Certificate Digital certificate - £7.99

Do you want to learn the skills required to become a professional copywriter? Then you have come to the right place. By enrolling on our exclusive Level 4 Copywriting course, you will learn how to become an excellent copywriter and the go-to person for various lucrative projects. This Level 4 Copywriting course takes you on a step-by-step tour of the copywriter's role and covers all of the skills and knowledge you need to succeed in this field. Through this Level 4 Copywriting course, you will quickly gain the skills you will need to make a name for yourself in the commercial writing marketplace. Learning Outcomes After completing this Level 4 Copywriting Course, the learner will be able to: Understand the basics of Copywriting. Know how to write Headlines to get attention. Know the tips and tricks for writing clear copy. Gain a solid understanding of the writing process. Know how to write print advertisements. Know how to write direct mail. Gain in-depth knowledge about writing brochures, catalogues, and other sales materials. Know how to write commercials and multimedia presentations. Understand how to write for the Web. Have a thorough understanding of writing email marketing. Why Choose Level 4 Copywriting Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials. Level 4 Copywriting Course developed by industry experts. MCQ quiz after each module to assess your learning. Automated and instant assessment results. 24/7 support via live chat, phone call or email. Free PDF certificate as soon as completing the Level 4 Copywriting course. --------------------------------- ***Others Benefit include in this Level 4 Copywriting Course *** Free One PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Unlimited Retake Exam [ Note: Free PDF certificate as soon as completing the Level 4 Copywriting course ] By the end of this Level 4 Copywriting course, you can be confident that you will have a distinct advantage in practising professional copywriting and attracting satisfying assignments. While you will learn the fundamentals of writing, you will also know how to create "eye-catching" headlines and "attention-grabbing" advertisements. Along with this, you will be taught how to constantly improve your writing style and how to adapt your material based on the expectations of your client or company. Detailed course curriculum of the ** Level 4 Copywriting Course ** Module 1: Introduction to Copywriting What is Copywriting? Benefits Focusing on the Customer Has the Internet Changed Copywriting? Module 2: Writing to Get Attention The Headline How Headlines Get Attention? The Four Functions of the Headline Eight Basic Headline Types The 4 U'S Formula for Writing Effective Headlines More Headline Tips A Technique for Producing Headlines Module 3: Writing to Communicate 11 Tips for Writing Clear Copy A Few Tricks of the Trade A Copywriter's Checklist Module 4: Writing to Sell The Motivating Sequence The Unique Selling Proposition Know Your Customer The BFD Formula A Checklist of 'Copy Motivators' Long Copy Vs Short Copy Module 5: Getting Ready to Write Intensive Research Gives You the Edge How to Prepare for a Copywriting Assignment Using Interviews to Gather Facts Organising Your Information The Writing Process Documenting Your Sources A Technique for Producing Profitable Advertising Ideas Module 6: Writing Print Advertisements Types of Ads How to Write Good Advertisements Does Your Ad Need a Slogan? Manuscript Format for Ad Copy Module 7: Writing Direct Mail A Personal Medium Sales Letter Mechanics 15 Ways to Start Sales Letter Should You Use an Envelope Teaser? How to Increase Response to Your Mailings? Module 8: Writing Brochures, Catalogues, and Other Sales Materials 11 Tips on Writing Better Sales Brochures Catalogues Other Types of Sales Literature Module 9: Writing Commercials and Multimedia Presentations Tips on Writing TV Spots Typing the Script How to Write Radio Commercials Non-Broadcast AV Writing for Powerpoint Module 10: Writing for the Web What's Working in Online Marketing Today? Common Online Copywriting Assignments Writing a Catalogue Website Writing a Long-copy Landing Page SEO Copywriting Writing a Blog Module 11: Writing Email Marketing Tips for Writing Effective Email Marketing Campaigns Getting Past the ISPS and Spam Filters How to Get Into the Recipient's Address Book or Whitelist Triggering Spam Filters Long VS. Short Email Copy Writing an Online Conversion Email Series Writing a Marketing E-zine ----------------------------------------- Assessment Method After completing each module of the Level 4 Copywriting Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification After completing the MCQ/Assignment assessment for this course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? This Level 4 Copywriting Course is designed for those who want to be professional copywriters and want to engage in media writing. It may also benefit proofreaders or those seeking a specific writing role. Requirements Students who intend to enrol in this Level 4 Copywriting Course must meet the following requirements: Good command of the English language Must be vivacious and self-driven Basic computer knowledge A minimum of 16 years of age is required Career path This Level 4 Copywriting Course is ideal for professional writers who want to pursue a career in copywriting or a related field. This is likely to include the following roles and careers: Copywriter Content writer Copywriter Interns Freelance Writer Advertising Staff Certificates Certificate of completion Digital certificate - Included

Level 4: Copywriting Course Do you want to learn the skills required to become a professional copywriter? Then you have come to the right place. By enrolling on our exclusive Level 4: Copywriting course, you will learn how to become an excellent copywriter and the go-to person for various lucrative projects. This Level 4: Copywriting course takes you on a step-by-step tour of the copywriter's role and covers all of the skills and knowledge you need to succeed in this field. Through this Level 4: Copywriting course, you will quickly gain the skills you will need to make a name for yourself in the commercial writing marketplace. Learning Outcomes After completing this Level 4: Copywriting course the learner will be able to: Understand the basics of Copywriting. Know how to write Headlines to get attention. Know the tips and tricks for writing clear copy. Gain a solid understanding of the writing process. Know how to write print advertisements. Know how to write direct mail. Gain in-depth knowledge about writing brochures, catalogues, and other sales materials. Know how to write commercials and multimedia presentations. Understand how to write for the Web. Have a thorough understanding of writing email marketing. Why Choose Level 4: Copywriting Course from Us Self-paced course, access available from anywhere. Easy to understand, high-quality study materials. Level 4: Copywriting Course developed by industry experts. MCQ quiz after each module to assess your learning. Automated and instant assessment results. 24/7 support via live chat, phone call or email. Free PDF certificate as soon as completing the course. Others Benefit include in this Level 4: Copywriting Free One PDF Certificate Access to Content - Lifetime Exam Fee - Totally Free Unlimited Retake Exam [ Note: Free PDF certificate as soon as completing the Level 4: Copywriting course] Level 4: Copywriting Course By the end of this Level 4: Copywriting course, you can be confident that you will have a distinct advantage in practising professional copywriting and attracting satisfying assignments. While you will learn the fundamentals of writing, you will also know how to create "eye-catching" headlines and "attention-grabbing" advertisements. Along with this, you will be taught how to constantly improve your writing style and how to adapt your material based on the expectations of your client or company. The detailed course curriculum of Level 4: Copywriting: Module 01: Introduction to Copywriting Module 02: Writing to Get Attention Module 03: Writing to Communicate Module 04: Writing to Sell Module 05: Getting Ready to Write Module 06: Writing Print Advertisements Module 07: Writing Direct Mail Module 08: Writing Brochures, Catalogues, and Other Sales Materials Module 09: Writing Commercials and Multimedia Presentations Module 10: Writing for the Web Module 11: Writing Email Marketing Assessment Method of Level 4: Copywriting Course After completing each module of the Level 4: Copywriting Course, you will find automated MCQ quizzes. To unlock the next module, you need to complete the quiz task and get at least 60% marks. Certification of Level 4: Copywriting Course After completing the MCQ/Assignment assessment for this course, you will be entitled to a Certificate of Completion from Training Tale. The certificate is in PDF format, which is completely free to download. A printed version is also available upon request. It will also be sent to you through a courier for £13.99. Who is this course for? Level 4: Copywriting Course This Level 4: Copywriting is designed for those who want to be professional copywriters and want to engage in media writing. It may also benefit proofreaders or those seeking a specific writing role. Requirements Level 4: Copywriting Course Students who intend to enrol in this Level 4: Copywriting must meet the following requirements: Good command of the English language Must be vivacious and self-driven Basic computer knowledge A minimum of 16 years of age is required Career path Level 4: Copywriting Course This Level 4: Copywriting is ideal for professional writers who want to pursue a career in copywriting or a related field. This is likely to include the following roles and careers: Copywriter Content writer Copywriter Interns Freelance Writer Advertising Staff Certificates Certificate of completion Digital certificate - Included