Duration 3 Days 18 CPD hours This course is intended for The audience for this course are data professionals and business intelligence professionals who want to learn how to accurately perform data analysis using Power BI. This course is also targeted toward those individuals who develop reports that visualize data from the data platform technologies that exist on both in the cloud and on-premises. This course covers the various methods and best practices that are in line with business and technical requirements for modeling, visualizing, and analyzing data with Power BI. The course will show how to access and process data from a range of data sources including both relational and non-relational sources. Finally, this course will also discuss how to manage and deploy reports and dashboards for sharing and content distribution. Prerequisites Understanding core data concepts. Knowledge of working with relational data in the cloud. Knowledge of working with non-relational data in the cloud. Knowledge of data analysis and visualization concepts. DP-900T00 Microsoft Azure Data Fundamentals is recommended 1 - Discover data analysis Overview of data analysis Roles in data Tasks of a data analyst 2 - Get started building with Power BI Use Power BI Building blocks of Power BI Tour and use the Power BI service 3 - Get data in Power BI Get data from files Get data from relational data sources Create dynamic reports with parameters Get data from a NoSQL database Get data from online services Select a storage mode Get data from Azure Analysis Services Fix performance issues Resolve data import errors 4 - Clean, transform, and load data in Power BI Shape the initial data Simplify the data structure Evaluate and change column data types Combine multiple tables into a single table Profile data in Power BI Use Advanced Editor to modify M code 5 - Design a semantic model in Power BI Work with tables Create a date table Work with dimensions Define data granularity Work with relationships and cardinality Resolve modeling challenges 6 - Add measures to Power BI Desktop models Create simple measures Create compound measures Create quick measures Compare calculated columns with measures 7 - Add calculated tables and columns to Power BI Desktop models Create calculated columns Learn about row context Choose a technique to add a column 8 - Use DAX time intelligence functions in Power BI Desktop models Use DAX time intelligence functions Additional time intelligence calculations 9 - Optimize a model for performance in Power BI Review performance of measures, relationships, and visuals Use variables to improve performance and troubleshooting Reduce cardinality Optimize DirectQuery models with table level storage Create and manage aggregations 10 - Design Power BI reports Design the analytical report layout Design visually appealing reports Report objects Select report visuals Select report visuals to suit the report layout Format and configure visualizations Work with key performance indicators 11 - Configure Power BI report filters Apply filters to the report structure Apply filters with slicers Design reports with advanced filtering techniques Consumption-time filtering Select report filter techniques Case study - Configure report filters based on feedback 12 - Enhance Power BI report designs for the user experience Design reports to show details Design reports to highlight values Design reports that behave like apps Work with bookmarks Design reports for navigation Work with visual headers Design reports with built-in assistance Tune report performance Optimize reports for mobile use 13 - Perform analytics in Power BI Explore statistical summary Identify outliers with Power BI visuals Group and bin data for analysis Apply clustering techniques Conduct time series analysis Use the Analyze feature Create what-if parameters Use specialized visuals 14 - Create and manage workspaces in Power BI Distribute a report or dashboard Monitor usage and performance Recommend a development life cycle strategy Troubleshoot data by viewing its lineage Configure data protection 15 - Manage semantic models in Power BI Use a Power BI gateway to connect to on-premises data sources Configure a semantic model scheduled refresh Configure incremental refresh settings Manage and promote semantic models Troubleshoot service connectivity Boost performance with query caching (Premium) 16 - Create dashboards in Power BI Configure data alerts Explore data by asking questions Review Quick insights Add a dashboard theme Pin a live report page to a dashboard Configure a real-time dashboard Set mobile view 17 - Implement row-level security Configure row-level security with the static method Configure row-level security with the dynamic method Additional course details: Nexus Humans PL-300T00: Microsoft Power BI Data Analyst training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the PL-300T00: Microsoft Power BI Data Analyst course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
The course will introduce you to some of the most enduring photographic portraits and provide discussion on why they remain so seminal. The course includes an introduction to lighting and composition techniques for portraiture, as well as providing guidance on shutter speed, aperture, lenses, and other visual controls. You will use studio flash lighting to explore basic techniques in formal and informal portrait photography – though all of the techniques taught are transferrable to natural and other lighting media. There will be time for participants to photograph under three standard lighting set-ups. Some digital SLR photography experience is recommended. Morning The morning session centres on discussion of the work of some classic portrait photographers and standard techniques employed. The discussions will include elements of composition, pose, gesture, format and technique. Afternoon The afternoon session will cover practical studio lighting, standard lighting set-ups, direction of sitters, and time permitting also a brief introduction to some of the editing capabilities of Adobe Photoshop. Project Days are designed for those who are already familiar with digital photography processes but who want to pursue a particular aspect or develop more specific skills in one or more areas. This course is the perfect follow-on from our Digital SLR training courses and will support you in building upon your existing knowledge of DSLR camera skills and becoming a better photographer in general. It will help you to work confidently on your own creative projects and develop the artist in you. Courses are subject to minimum enrolment. Please register early, within five days of the start date, to reduce the likelihood of course cancellation. Please read our cancellation policy before booking. Students, anyone over the age of 65, and those in receipt of any form of benefits can claim the concessionary price, offering a 10% discount on the full course price. Valid proof of eligibility must be produced on the first day of the course. Please use the code CONCESSION when prompted at checkout.
Description: Selling digital product is an extremely lucrative business, whether it is a digital book, mp3 document or an instructional video advertising such kind of items can make you rich. Digital information items require no physical space to store stock and they can be delivered rapidly and economically. In fact you might be having the means to create your fist product within your hands. You require almost no working capital contrasted with different business start-ups, and in this course we will demonstrate to you best practices to make your item rapidly and effortlessly in a short span of time. You will never find a simpler, quicker or less expensive strategy to learn for profiting on the web than this. Who is the course for? Anyone who wants to learn how to launch an information product Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: SEO Analyst Web writer or content marketer Social media marketer SEM Analyst. Diploma in Creating Information Product Introduction 00:15:00 Why Would You Create an Information Product? 02:00:00 Getting an Idea for your Product 00:15:00 So how can we research what people are looking for? 01:00:00 Research and Building up Knowledge 01:00:00 Types of Info Product 00:15:00 Tools you may need to produce your Product. 00:15:00 Creating Your Product Outline 01:00:00 Create It Yourself or Outsource It 00:30:00 How to Create a Video Informational Product 01:00:00 How to Add Value to Your Product 01:00:00 Sale Page Tips 00:30:00 Conclusion 00:15:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
The aim of this course is to provide learners with a comprehensive understanding of the different aspects of e-commerce. By the end of the course, learners will be able to comprehend the nature and dynamics of e-commerce, including the use of electronic means to conduct transactions. The course will cover the concept of M-commerce, which is an extension of e-commerce, and provide learners with the knowledge of how to differentiate between e-commerce and e-business. Learners will also learn about the key strategies used in internet marketing, as well as the different types of e-tailing. Finally, the course will explore the concept of Virtual Enterprise, giving learners an insight into how businesses operate in the digital world. By the end of the course, learners will be able to apply this knowledge to real-world scenarios and make informed decisions about e-commerce-related opportunities and challenges. After the successful completion of the course, you will be able to learn about the following, Understand the nature and dynamics of E-commerce. Understand the concept of M-commerce. Differentiate between E-commerce V/s E-business. Understand Internet Marketing and its key strategies. Understand E-tailing and key types. Understand the concept of Virtual Enterprise. The aim of this course is to provide learners with a comprehensive understanding of E-commerce and its various aspects. Through this course, learners will gain an understanding of the nature and dynamics of E-commerce, including the concept of M-commerce and the key differences between E-commerce and E-business. They will also learn about the fundamentals of internet marketing and its key strategies, as well as E-tailing and its different types. In addition, this course will cover the concept of Virtual Enterprise and how it operates in an E-commerce context. Upon completion of this course, learners will have a sound understanding of the various components of E-commerce, enabling them to better understand the E-commerce landscape and successfully navigate its complexities. The aim of this course is to provide learners with a comprehensive understanding of the different aspects of e-commerce. By the end of the course, learners will be able to comprehend the nature and dynamics of e-commerce. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to E-commerce Management Self-paced pre-recorded learning content on this topic. Introduction to E-Commerce Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. E-commerce Manager Online Sales Manager Digital Marketing Manager Web Content Manager SEO Specialist SEM Specialist E-commerce Business Analyst E-commerce Marketing Specialist E-commerce Merchandiser Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Delve deep into the world of online promotion with our meticulously designed course, 'Unlocking the Power of Google Adwords for Digital Marketing'. This enlightening journey, spanning six comprehensive modules, will shed light on the intricacies of Google Adwords, right from the basics to advanced strategies. Understand the nuances of keywords, master the art of crafting persuasive ad campaigns, and become adept at tracking and measuring the effectiveness of your promotional strategies, ensuring optimal outcomes and maximised returns on your investment. Learning Outcomes Gain insights into the fundamental principles of Google Adwords. Develop expertise in keyword analysis and its implications for successful advertising. Design, initiate, and manage captivating ad campaigns tailored to your target audience. Acquire proficiency in evaluating and refining your advertising strategies for enhanced outcomes. Master the integration of advanced techniques to further augment the effectiveness of your campaigns. Why buy this Unlocking the Power of Google Adwords for Digital Marketing? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Unlocking the Power of Google Adwords for Digital Marketing for? Marketing enthusiasts keen on amplifying their online advertising acumen. Business owners aiming to bolster their brand's online presence. Digital marketers eager to add another feather to their cap. Start-ups and entrepreneurs looking to harness the reach of Google. Individuals aspiring for a robust foundation in online promotional strategies. Career path Digital Marketing Manager: £30,000 - £50,000 PPC Specialist: £25,000 - £40,000 Online Advertising Strategist: £28,000 - £45,000 SEM Analyst: £27,000 - £42,000 Google Adwords Consultant: £30,000 - £55,000 Campaign Manager: £32,000 - £48,000 Prerequisites This Unlocking the Power of Google Adwords for Digital Marketing does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 1: Introduction to Google Adwords Introduction to Google Adwords 00:15:00 Module 2: Understanding Keywords Understanding Keywords 00:17:00 Module 3: Creating Your First Ad Campaign Creating Your First Ad Campaign 00:17:00 Module 4: Optimising Your Ad Campaigns Optimising Your Ad Campaigns 00:14:00 Module 5: Tracking and Measuring Ad Performance Tracking and Measuring Ad Performance 00:14:00 Module 6: Advanced Google Adwords Strategies Advanced Google Adwords Strategies 00:16:00
Course Overview: !-- wp:paragraph --> Approximately 4.48 billion people are actively using social media, which is projected to continue rising. Throughout this Social Media Strategist Training course, learners will delve deep into topics ranging from the foundational understanding of social media to the analytical tools that guide strategic decisions. The utilisation of social media platforms has undoubtedly transformed how businesses interact with their clientele. With over 90% of millennials and 77% of Generation X being active social media users, the necessity to hone one's skills in social media strategy is glaringly evident. This course embraces the significance of social media growth. It delves deeply into conducting market analysis, understanding corporate culture in the social media context, and myriad other areas that form the crux of becoming a proficient social media strategist. Enrol in the "Social Media Strategist Training" today, and take a monumental step towards becoming a sought-after professional in the industry. Key Features of the Course: !-- wp:list --> Earn a recognised CPD certificate upon completion Enjoy 24/7 learning assistance to facilitate your education journey Access to exciting learning materials designed by experts in the field Flexible learning schedule, allowing for a balanced approach to study and work Who is This Course For? This Social Media Strategist Training course is particularly beneficial for marketing professionals, business owners, communication specialists, and individuals keen on forging a career in the social media space who aim to deepen their knowledge and expertise in social media strategies. Learning Outcome Upon completing this Social Media Strategist Training course, you will be adept in: Identifying and utilising various social media platforms effectively Conducting thorough market analysis to guide social media strategies Developing content that resonates with your target audience Understanding and implementing social media policies and guidelines Analysing social media metrics to measure the success of your campaigns Employing social media tools and software for optimised project management Maintaining voice consistency across various social media platforms Effectively handling online and personal interactions in a business context Why Enrol in This Course: Enrol in this top-reviewed and recently updated course to equip yourself with trending skills necessary for crafting compelling social media strategies. Requirements: Prospective learners should have a basic understanding of digital platforms and an eagerness to delve into social media strategy. Career Path: Upon completion of the Social Media Strategist Training course, learners can pursue the following professions, among others in the UK: Social Media Manager - £35,000 per annum Content Strategist - £40,000 per annum Digital Marketing Specialist - £32,000 per annum Social Media Analyst - £27,000 per annum Community Manager - £30,000 per annum Brand Marketing Manager - £45,000 per annum SEO and SEM Specialist - £35,000 per annum Certification: Upon successfully completing the Social Media Strategist Training course, learners will be awarded a recognised CPD certificate, showcasing their proficiency in social media strategy. Course Curriculum 13 sections • 25 lectures • 13:09:00 total length •What is Social Media: 00:18:00 •The Growth of Social Media: 00:10:00 •Conducting Market Analysis: 00:16:00 •Auditing Social Media: 00:26:00 •Corporate Culture and Social Media: 00:12:00 •Social Media Goals vs. Business Goals: 00:10:00 •Types of Social Media Platforms: 00:08:00 •The Social Media Policy: 00:40:00 •Creative Commons: 00:21:00 •Brand Marketing: 00:27:00 •Keyword Selection: 00:17:00 •Content Marketing on Social Media: 00:26:00 •Content Development: 00:23:00 •Understanding the Popular Platforms: 03:35:00 •Traditional Website Advertising: 00:37:00 •Social Media Documentation and Schedules: 00:29:00 •Project Management Software: 00:39:00 •The Community Manager Role: 00:26:00 •Importance of Voice Consistency: 00:30:00 •Organizational Customer Servicen: 00:28:00 •Social Media Triage: 00:14:00 •Online versus Personal Interactions: 00:26:00 •Social Media Analytics: 00:27:00 •Goal Value: 00:43:00 •The Social Media Strategist Career: 00:21:00
Unlock the secrets of successful digital marketing with our comprehensive Digital Marketing Masterclass. From social media strategies to SEO techniques, this course empowers you with the knowledge and skills needed to thrive in the ever-evolving online landscape. Join now to gain expert insights, hands-on experience, and stay ahead in the competitive world of digital marketing. Elevate your career with our cutting-edge Masterclass today!
Duration 5 Days 30 CPD hours This course is intended for This course is for experienced information technology (IT) professionals, typically described as Enterprise Desktop Administrators (EDAs). These EDAs deploy, manage, and maintain PCs, devices, and applications across medium, large, and enterprise organizations. A significant portion of this audience uses, or intends to use, the latest release of Configuration Manager to manage and deploy PCs, devices, and applications. Overview Describe the features Configuration Manager and Intune include, and explain how you can use these features to manage PCs and mobile devices in an enterprise environment. Analyze data by using queries and reports. Prepare a management infrastructure, including configuring boundaries, boundary groups, and resource discovery, and integrating mobile-device management with Intune. Deploy and manage the Configuration Manager client. Configure, manage, and monitor hardware and software inventory, and use Asset Intelligence and software metering. Identify and configure the most appropriate method to distribute and manage content used for deployments. Distribute, deploy, and monitor applications for managed users and systems. Maintain software updates for PCs that Configuration Manager manages. Implement Endpoint Protection for managed PCs. Configure an operating-system deployment strategy by using Configuration Manager. Manage and maintain a Configuration Manager site. This five-day course describes how to use Configuration Manager and its associated site systems to efficiently manage network resources. In this five-day course, you will learn day-to-day management tasks, including how to manage applications, client health, hardware and software inventory, operating system deployment, and software updates by using Configuration Manager. You also will learn how to optimize Endpoint Protection, manage compliance, and create management queries and reports. Although this course and the associated labs are written for Microsoft Endpoint Configuration Manager and Windows 11, the skills taught will also be backwards compatible with previous editions of System Center Configuration Manager and Windows 10. Prerequisites Networking fundamentals, including common networking protocols, topologies, hardware, media, routing, switching, and addressing. Active Directory Domain Services (AD DS) principles and fundamentals of AD DS management. Installation, configuration, and troubleshooting for Windows-based personal computers. Basic concepts of public key infrastructure (PKI) security. Basic understanding of scripting and Windows PowerShell syntax. Basic understanding of Windows Server roles and services. Basic understanding of the configuration options for iOS and Android Mobile device platforms. 1 - Managing computers and mobile devices in the enterprise Overview of systems management by using enterprise management solutions Overview of the Configuration Manager architecture Overview of the Configuration Manager administrative tools Tools for monitoring and troubleshooting a Configuration Manager site 2 - Analyzing data using queries, reports, and CMPivot Introduction to queries Configuring SQL Server Reporting Services Analyzing the real-time state of a device by using CMPivot 3 - Preparing the Configuration Manager management infrastructure Configuring site boundaries and boundary groups Configuring resource discovery Organizing resources using device and user collections 4 - Deploying and managing the Configuration Manager client Overview of the Configuration Manager client Deploying the Configuration Manager client Configuring and monitoring client status Managing client settings and performing management operations 5 - Managing inventory for PCs and applications Overview of inventory collection Configuring hardware and software inventory Managing inventory collection Configuring software metering Configuring and managing Asset Intelligence 6 - Distributing and managing content used for deployments Preparing the infrastructure for content management Distributing and managing content on distribution points 7 - Deploying and managing applications Overview of application management Creating applications Deploying applications Managing applications Deploying and managing Windows apps 8 - Maintaining software updates for managed PCs The software updates process Preparing a Configuration Manager site for software updates Managing software updates Configuring automatic deployment rules Monitoring and troubleshooting software updates Enabling third-party updates 9 - Implementing Defender Protection for managed PCs Overview of Endpoint Protection in Configuration Manager Configuring, deploying, and monitoring Endpoint Protection policies Configuring and deploying advanced threat policies 10 - Managing compliance and secure data access Overview of Compliance Settings Configuring compliance settings Viewing compliance results Managing resource and data access 11 - Managing operating system deployment An overview of operating system deployment Preparing a site for operating system deployment Deploying an operating system Managing Windows as a service 12 - Managing and maintaining a Configuration Manager site Configuring role-based administration Configuring Remote Tools Overview of Configuration Manager site maintenance and Management Insights Backing up and recovering a Configuration Manager site Updating the Configuration Manager infrastructure 13 - What?s new in Microsoft Endpoint Configuration Manager Whats new in Microsoft Endpoint Manager covering each semi annual release Additional course details: Nexus Humans 55348: Administering Microsoft Endpoint Configuration Manager training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the 55348: Administering Microsoft Endpoint Configuration Manager course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Google Ads is one of the world's leading and most powerful advertising platforms. It can help you with many things, including reaching your target audience with relevant ads, driving traffic to your website and increasing sales. So if you work or want to work in marketing, having knowledge of Google Ads is crucial. That's where our Google Ads Training course comes in. This comprehensive course will teach you everything you need to know to create and manage successful Google Ads campaigns. From setting up your first campaign to tracking your results, we'll walk you through every step of the process. We'll also teach you how to avoid common Google Ads mistakes and optimise your campaigns for maximum results. Our in-depth curriculum includes everything from getting started with Google Ads to mastering the nuances of Adwords bidding strategies. Learn how to craft successful campaigns, improve your Adwords quality score, and employ the latest features offered by Google. You'll be equipped with the knowledge to audit and optimise your campaigns, avoid common Adwords mistakes, and significantly reduce extra spending. Plus, our exclusive content on remarketing strategies and display advertising will help you improve your Adwords performance for amazing results. This Google Ads Training course is more than just a theoretical course; it's a practical guide filled with real-world examples, actionable advice and inside strategies to give you a competitive edge. By the end of this course, you'll have the confidence and the knowledge to make Google Adwords work for you, boost your online presence, and generate significant results for your business. Embark on this learning journey today, and turn your Google Ads campaigns into revenue-generating machines. Enrol in the Google Ads Training course today! Learning Outcome: Upon completion of the Google Ads Training course, you should be able to: Understand the basics and importance of Google Ads for businesses. Master the art of creating effective and engaging Google Ads. Gain insights into building successful Adwords campaigns. Learn to avoid common pitfalls and errors in Google Adwords. Develop skills for auditing and optimising your Adwords campaigns. Discover strategies to improve your Adwords quality score. Explore advanced Adwords bidding and remarketing strategies. Familiarise yourself with tracking Google Ads analytics for improved decision-making. Who is this course for: This Google Ads Training course is ideal for: Marketing professionals looking to enhance their digital advertising skills. Small business owners seeking to expand their online presence. Digital marketing novices aiming to start a career in this field. Freelancers who wish to add Google Ads proficiency to their skillset. Anyone interested in learning about Google Ads and its marketing power. Career path This Google Ads Training course will be helpful for anyone looking to pursue a career as: Digital Marketing Specialist: £30,000-£40,000 Per year Google Ads Specialist: £35,000-£45,000 Per year SEO & SEM Specialist: £40,000-£50,000 Per year Content Strategist: £35,000-£45,000 Per year Digital Marketing Manager: £45,000-£60,000 Per year Marketing Analyst: £40,000-£55,000 Per year Freelance Digital Marketer: £30,000-£70,000 Per year Certification After studying the course materials of the Google Ads Training course, there will be a written assignment test that you can take either during or at the end of the course. After passing the test, you will have a range of certification options. A CPD Accredited PDF Certificate costs £4.99, while a CPD Accredited Hardcopy Certificate is £8.00. Also, a PDF Transcript costs £4.99, and a Hardcopy Transcript is £9.99. Select according to your needs, and we assure timely delivery of your chosen certificate. Requirements This professionally designed Google Ads Training course does not require you to have any prior qualifications or experience. It is open to everyone, and you can access the course from anywhere at any time. Just enrol and start learning! Course Curriculum Google Ads Training Course Promo 00:03:00 Lesson 01: Getting started with Google Ads 00:04:00 Lesson 02: Create your Google Ads 00:04:00 Lesson 03: Ingredients to build a successful Adwords camping 00:04:00 Lesson 04: Google Adwords mistakes to be avoided 00:04:00 Lesson 05: Google Adwords audit - Optimisation guide 00:06:00 Lesson 06: Improving quality score in Google Adwords 00:04:00 Lesson 07: Adwords display advertising 00:05:00 Lesson 08: Turbocharge Adwords for breakthrough performance 00:03:00 Lesson 09: Content remarketing strategies with Google display network 00:04:00 Lesson 10: Adwords bidding strategies your competitors don't know 00:07:00 Lesson 11: Using Google Adwords for small business 00:03:00 Lesson 12: How to reduce wasted Adwords spend 00:02:00 Lesson 13: Google Adwords features updated 00:04:00 Lesson 14: Tracking Google Ads analytics 00:04:00
Duration 4 Days 24 CPD hours This course is intended for Software engineers concerned with building, managing and deploying AI solutions that leverage Azure AI Services, Azure AI Search, and Azure OpenAI. They are familiar with C# or Python and have knowledge on using REST-based APIs to build computer vision, language analysis, knowledge mining, intelligent search, and generative AI solutions on Azure. AI-102 Designing and Implementing an Azure AI Solution is intended for software developers wanting to build AI infused applications that leverage?Azure AI Services,?Azure AI Search, and?Azure OpenAI. The course will use C# or Python as the programming language. Prerequisites Before attending this course, students must have: Knowledge of Microsoft Azure and ability to navigate the Azure portal Knowledge of either C# or Python Familiarity with JSON and REST programming semantics Recommended course prerequisites AI-900T00: Microsoft Azure AI Fundamentals course 1 - Prepare to develop AI solutions on Azure Define artificial intelligence Understand AI-related terms Understand considerations for AI Engineers Understand considerations for responsible AI Understand capabilities of Azure Machine Learning Understand capabilities of Azure AI Services Understand capabilities of the Azure Bot Service Understand capabilities of Azure Cognitive Search 2 - Create and consume Azure AI services Provision an Azure AI services resource Identify endpoints and keys Use a REST API Use an SDK 3 - Secure Azure AI services Consider authentication Implement network security 4 - Monitor Azure AI services Monitor cost Create alerts View metrics Manage diagnostic logging 5 - Deploy Azure AI services in containers Understand containers Use Azure AI services containers 6 - Analyze images Provision an Azure AI Vision resource Analyze an image Generate a smart-cropped thumbnail 7 - Classify images Provision Azure resources for Azure AI Custom Vision Understand image classification Train an image classifier 8 - Detect, analyze, and recognize faces Identify options for face detection analysis and identification Understand considerations for face analysis Detect faces with the Azure AI Vision service Understand capabilities of the face service Compare and match detected faces Implement facial recognition 9 - Read Text in images and documents with the Azure AI Vision Service Explore Azure AI Vision options for reading text Use the Read API 10 - Analyze video Understand Azure Video Indexer capabilities Extract custom insights Use Video Analyzer widgets and APIs 11 - Analyze text with Azure AI Language Provision an Azure AI Language resource Detect language Extract key phrases Analyze sentiment Extract entities Extract linked entities 12 - Build a question answering solution Understand question answering Compare question answering to Azure AI Language understanding Create a knowledge base Implement multi-turn conversation Test and publish a knowledge base Use a knowledge base Improve question answering performance 13 - Build a conversational language understanding model Understand prebuilt capabilities of the Azure AI Language service Understand resources for building a conversational language understanding model Define intents, utterances, and entities Use patterns to differentiate similar utterances Use pre-built entity components Train, test, publish, and review a conversational language understanding model 14 - Create a custom text classification solution Understand types of classification projects Understand how to build text classification projects 15 - Create a custom named entity extraction solution Understand custom named entity recognition Label your data Train and evaluate your model 16 - Translate text with Azure AI Translator service Provision an Azure AI Translator resource Specify translation options Define custom translations 17 - Create speech-enabled apps with Azure AI services Provision an Azure resource for speech Use the Azure AI Speech to Text API Use the text to speech API Configure audio format and voices Use Speech Synthesis Markup Language 18 - Translate speech with the Azure AI Speech service Provision an Azure resource for speech translation Translate speech to text Synthesize translations 19 - Create an Azure AI Search solution Manage capacity Understand search components Understand the indexing process Search an index Apply filtering and sorting Enhance the index 20 - Create a custom skill for Azure AI Search Create a custom skill Add a custom skill to a skillset 21 - Create a knowledge store with Azure AI Search Define projections Define a knowledge store 22 - Plan an Azure AI Document Intelligence solution Understand AI Document Intelligence Plan Azure AI Document Intelligence resources Choose a model type 23 - Use prebuilt Azure AI Document Intelligence models Understand prebuilt models Use the General Document, Read, and Layout models Use financial, ID, and tax models 24 - Extract data from forms with Azure Document Intelligence What is Azure Document Intelligence? Get started with Azure Document Intelligence Train custom models Use Azure Document Intelligence models Use the Azure Document Intelligence Studio 25 - Get started with Azure OpenAI Service Access Azure OpenAI Service Use Azure OpenAI Studio Explore types of generative AI models Deploy generative AI models Use prompts to get completions from models Test models in Azure OpenAI Studio's playgrounds 26 - Build natural language solutions with Azure OpenAI Service Integrate Azure OpenAI into your app Use Azure OpenAI REST API Use Azure OpenAI SDK 27 - Apply prompt engineering with Azure OpenAI Service Understand prompt engineering Write more effective prompts Provide context to improve accuracy 28 - Generate code with Azure OpenAI Service Construct code from natural language Complete code and assist the development process Fix bugs and improve your code 29 - Generate images with Azure OpenAI Service What is DALL-E? Explore DALL-E in Azure OpenAI Studio Use the Azure OpenAI REST API to consume DALL-E models 30 - Use your own data with Azure OpenAI Service Understand how to use your own data Add your own data source Chat with your model using your own data 31 - Fundamentals of Responsible Generative AI Plan a responsible generative AI solution Identify potential harms Measure potential harms Mitigate potential harms Operate a responsible generative AI solution