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Course Overview Direct messenger communication is more effective than Facebook posts. The faster you can answer the questions of your customers, the better response you'll get. And messenger chatbot makes you available for your customers 24/7. Learn how you can use messenger communication effectively and create your own chatbot from this Facebook Marketing and Building Messenger Chatbots course and boost your Facebook marketing skill today. In this Facebook Marketing and Building Messenger Chatbots course, you will learn how you can create a Facebook Messenger chatbot and turn your messenger inbox into a marketing platform. This course will teach you how you can create your chatbot with personalized text message conversation. You will also understand the settings of able to get an automatic notification for any emergency queries. This will also help you with messenger promotions, ad campaigns and increase sales through the chat platform. Learning Outcomes Understand how Facebook marketing works Be able to create an effective messenger chatbot Learn the functions of messenger chatbot Connect chatbot with webinars, Google sheets and other files Be able to create a highly successful or messenger ad campaign Learn how to set up SMS notifications from Facebook Messenger Develop chatbot drip campaign and attract new customers through Messenger Who is this course for? This course is for anyone who wants to learn about Facebook marketing and promote their business through Facebook. You will learn to build a messenger chatbot and be able to communicate with your customers more effectively. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Facebook Marketing and Building Messenger Chatbots is a useful qualification to possess and would be beneficial for any related profession or industry such as: Social Media Marketers Digital Marketers Social Media Influencers Small Business Owners Marketing Professionals Module 01: Introduction to Facebook Messenger Marketing Course Slides 01:40:00 MobileMonkey Support 00:05:00 Welcome to Facebook Messenger Chatbot Masterclass 00:08:00 What is messenger marketing? 00:10:00 Advantages of using Facebook messenger marketing 00:15:00 How is chatbot marketing different than other marketing channels? 00:07:00 Who can use messenger bots to their advantage? 00:05:00 Module 02: Example Use Cases For Facebook Messenger Chatbots Ecommerce chatbot strategies 00:10:00 Webinar/event registrations using chatbots 00:04:00 Lea-gen chatbot strategies 00:09:00 Using chatbots to promote educational resources 00:10:00 Using chatbots to stay in touch with your customers 00:08:00 Calculating LTV and CAC to formulate incentive plans 00:11:00 Ideas for incentive structures to promote through Facebook chatbots 00:09:00 Module 03: Psychological Principles of Persuasion in Effective Bot Design Commitment and Consistency in chatbot design 00:15:00 Increasing customer value with reciprocity 00:14:00 Using social proof to build trust and identity 00:12:00 Likability - your secret weapon to successful bot marketing 00:11:00 Using scarcity to drive your customers to convert faster 00:09:00 Understanding the Fogg Behavior Model and how to use it to your advantage 00:16:00 Module 04: Building Killer Chatbots With MobileMonkey What is MobileMonkey? 00:05:00 Creating a MobileMonkey account and connecting your Facebook page 00:06:00 Viewing active bots and adding users 00:03:00 Create your first chatbot! 00:03:00 Module 05: Learning All About The MobileMonkey Chatbot Builder Widgets, Page Flow and Organisation 00:08:00 Effective Ways of Media relation & Public Relation 01:00:00 Adding Q&A items in MobileMonkey 00:06:00 Understanding unanswered questions 00:04:00 Configuring and editing bot builder settings 00:04:00 All about the text widget 00:07:00 All about the image widget 00:01:00 All about the form widget 00:10:00 All about the quick question widget 00:07:00 All about the gif widget 00:03:00 All about the attachment widget 00:02:00 All about the attribute widget 00:02:00 All about the connection widget 00:03:00 All about the email widget 00:03:00 All about the gallery widget 00:06:00 All about the list widget 00:03:00 All about the navigate widget 00:03:00 All about the typing widget 00:03:00 All about the video widget 00:03:00 Module 06: How to wield the Mobile Monkey Chat Blaster like a Jedi Master What's a chat blast anyway? 00:03:00 A few useful chat blaster use cases 00:06:00 Chat blasting vs. drip campaigns 00:06:00 Planning four chat blast ideas (Part 1) 00:10:00 Planning four chat blast ideas (Part 2) 00:12:00 Organising our chat blast pages in the Mobile Monkey page builder 00:05:00 Building our coupon chat blast 00:11:00 Testing our chat blast before blasting 00:05:00 Launching our first chat blast: Naming, audience, page and purpose 00:09:00 Building a chat blast to drive phone calls 00:14:00 Building our new product line chat blast 00:16:00 Building our competitive advantage/awareness chat blast 00:19:00 Analysing chat blast results 00:02:00 Module 07: Understanding Lead Magnets and Using Lead Magnets To Build Your Contact List Why are lead magnets important? 00:05:00 Installing your chat widget on a WordPress site 00:06:00 Installing your chat widget on a Shopify site 00:01:00 Installing your chat widget through Google Tag Manager 00:05:00 Link to the messenger and adding it to emails and blogs 00:10:00 Adding the checkbox plugin to your web forms 00:03:00 How to use Facebook Comment Guards 00:17:00 Creating Facebook messenger landing pages 00:13:00 Module 08: Facebook Messenger Ad Campaigns Using Your MobileMonkey Chatbots! What are Facebook Messenger Ads? 00:06:00 Messenger ads best practices and sample strategies 00:12:00 Creating a new messenger ad campaign on Facebook 00:09:00 Designing a messenger ad 00:14:00 Completing messenger campaign creation in Facebook ads manager 00:07:00 Drafting our mobile monkey messaging campaign blueprint 00:07:00 Creating and naming all our pages in MobileMonkey 00:04:00 Building our messenger landing page in Mobile Monkey 00:04:00 Finishing all the other Facebook messenger bot pages 00:14:00 Duplicating your ad groups to try different targeting settings 00:08:00 Setting up MobileMonkey Q&A and other loose ends 00:07:00 Module 09: Understanding Audiences in MobileMonkey and Using Them to Your Advantage What are audiences in MobileMonkey 00:08:00 Creating an all contacts and gender-based audience 00:04:00 Timezone and last active based audiences in mobile monkey 00:07:00 Creating an audience based on a custom variable 00:07:00 Module 10: Building Our First MobileMonkey Drip Campaign! What are the drip campaigns and drip campaign best practices? 00:07:00 Practical and useful drip campaign ideas 00:07:00 Building and reviewing our drip pages in MobileMonkey 00:08:00 Creating and launching our first MobileMonkey drip campaign 00:09:00 Module 11: Using the RSS Blaster in MobileMonkey RSS feed step by step and best practices 00:10:00 Module 12: Becoming a MobileMonkey Power User With Advanced Integrations and Connections SECTION 13 Becoming a Mobile Monkey power user with connections Chapter 01 What are connections and when would you use them_1 00:03:00 Creating a connection to Google Sheets 00:14:00 Creating a connection to GoToWebinar 00:10:00 Send new leads to your CRM (Hubspot) 00:08:00 Send an SMS to your sales team when a contact requests a callback 00:10:00 Module 13: Understanding Your MobileMonkey Audience Insights Contacts - searching, exporting and deleting 00:03:00 Audiences in MobileMonkey 00:02:00 Forms - what they are and how to use them 00:02:00 Bot analytics - how to find useful information using Mobile Monkey analytics 00:03:00 Module 14: Staying on Facebook's Good Side: Chatbot Compliance What you need to know about staying compliant with Facebook 00:04:00 Getting approved for subscription messaging 00:09:00 Module 15: Conclusion ... Goodbye for now but stay in touch! Thank you, getting help, final thoughts 00:05:00
Overview: Are you tired of your business being lost in the digital noise? Ready to take your brand to new heights? In today's competitive landscape, mastering Digital Marketing is no longer an option, it's a necessity. With the UK's Digital Marketing economy booming, businesses are scrambling to adapt. Our comprehensive Sales and Marketing Training: Digital Marketing for Business Branding bundle is designed to equip you with the Digital Marketing skills and knowledge you need to thrive in the Digital Marketing age. This transformative Digital Marketing bundle offers a deep dive into the world of Digital Marketing, covering everything from advanced diploma-level Digital Marketing training to specialized Digital Marketing strategies for platforms like Facebook, YouTube, and LinkedIn. You'll learn how to create compelling Digital Marketing content, optimize your website for search engines using Digital Marketing techniques, and build a strong online presence. This bundle provides a holistic Digital Marketing education that will empower you to attract new customers, build brand loyalty, and drive sales through effective Digital Marketing. This 20-in 1 Ultimate Digital Marketing Training bundle consists of the following Courses: ➽ Course 01: Advanced Diploma in Digital Marketing ➽ Course 02: Marketing Strategies for Business ➽ Course 03: Marketing Communication ➽ Course 04: Email Marketing Masterclass ➽ Course 05: Lead Generation with Attraction Marketing for Business ➽ Course 06: Facebook Marketing Strategy for Business ➽ Course 07: Youtube Marketing Strategy ➽ Course 08: LinkedIn Marketing for Business ➽ Course 09: Video Marketing Strategy ➽ Course 10: Building a Professional Brand Using LinkedIn ➽ Course 11: Complete Online Marketing & Advertising Course ➽ Course 12: Brand Building Management ➽ Course 13: Branding Your Business ➽ Course 14: Business Branding For Small Businesses ➽ Course 15: Personal Branding Course ➽ Course 16: Neuroscience for Personal Branding ➽ Course 17: PR: Public Relations ➽ Course 18: Marketing Secrets for High Sales ➽ Course 19: Visual Merchandising Diploma ➽ Course 20: Strategic Planning and Analysis for Marketing Learning Outcomes of this Digital Marketing Bundle: Develop a data-driven approach to Digital Marketing. Master content marketing strategies in Digital Marketing. Optimize your website with advanced Digital Marketing SEO techniques. Leverage Digital Marketing tools on social media platforms. Implement targeted Digital Marketing email campaigns. Analyze and optimize your Digital Marketing performance. By enrolling in our Digital Marketing bundle, you're investing in your Digital Marketing career and positioning yourself for success in the competitive world of online business. Key Features of the Digital Marketing Course: FREE Digital Marketing CPD-accredited certificate Get a free student ID card with Digital Marketing training (£10 applicable for international delivery) Lifetime access to the Digital Marketing course materials The Digital Marketing program comes with 24/7 tutor support Get instant access to this Digital Marketing course Learn Digital Marketing from anywhere in the world The Digital Marketing training is affordable and simple to understand The Digital Marketing training is entirely online Who is this Digital Marketing course for? Anyone from any background can enrol in this Digital Marketing Training bundle. Entrepreneurs looking to start and grow their Digital Marketing business Business owners seeking to promote their business through Digital Marketing Marketers and social media managers seeking to improve their digital marketing skills Students and professionals looking to gain essential digital marketing skills Anyone looking to boost their career prospects in Digital Marketing and advertising Requirements This Digital Marketing Training course has been designed to be fully compatible with tablets and smartphones. Career path Having this Digital Marketing Training expertise will increase the value of your CV and open you up to multiple job sectors. Digital Marketing Manager (£35,000 - £55,000) SEO Specialist in Digital Marketing (£30,000 - £45,000) Social Media Manager in Digital Marketing (£25,000 - £40,000) Content Marketing Manager in Digital Marketing (£30,000 - £50,000) Email Marketing Specialist in Digital Marketing (£25,000 - £40,000) Certificates Digital certificate - Included Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Advanced Diploma in Digital Marketing) absolutely Free! Other Hard Copy certificates are available for £14.99 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
Navigate the multifaceted domain of IT support with our 'IT Support Technician' course, a pathway to mastering the essentials of technology support in diverse environments. This curriculum embarks on a comprehensive journey, beginning with the foundational aspects of software, including operating systems and application management. As you move through the modules, you'll encounter a blend of technical knowledge and practical application, from understanding the intricacies of software licensing to mastering hardware devices and peripherals. This course is meticulously structured to equip you with not just the theoretical aspects of IT support, but also the hands-on skills required for effective troubleshooting and problem-solving in real-world scenarios. Progressing further, the course delves into the critical areas of security, including risk management, cybersecurity, and data protection. You'll gain insights into managing various threats and vulnerabilities, alongside learning the importance of robust security protocols. The course also encompasses essential knowledge in networking, covering topics from OSI layers to wireless security, preparing you for the complex nature of modern networks. Concluding with modules on basic IT literacy, the program ensures you are well-versed in healthcare IT, server management, and effective communication within IT roles. By the end of this course, you'll have a thorough understanding of the diverse components that make up IT support, ready to tackle challenges and advance your career in this dynamic field. Learning Outcomes Develop a comprehensive understanding of software systems and operating system configurations. Master the skills in hardware setup, peripheral management, and troubleshooting. Acquire in-depth knowledge of network infrastructure and wireless security. Learn to manage IT risks and implement robust cybersecurity measures. Gain expertise in healthcare IT and the implementation of EMR/EHR systems. Why choose this IT Support Technician course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this IT Support Technician course for? Aspiring IT support technicians and helpdesk professionals. Individuals seeking to transition into IT roles or enhance their tech skills. Professionals in healthcare IT looking to deepen their understanding of EMR systems. Small business owners or managers responsible for their IT infrastructure. Students pursuing a career in network or systems administration. Career path IT Support Technician: £20,000 - £35,000 Network Administrator: £25,000 - £40,000 Systems Administrator: £27,000 - £45,000 Cybersecurity Analyst: £30,000 - £55,000 Healthcare IT Specialist: £26,000 - £42,000 Helpdesk Manager: £28,000 - £48,000 Prerequisites This IT Support Technician does not require you to have any prior qualifications or experience. You can just enrol and start learning.This IT Support Technician was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Software: What is an Operating System 00:48:00 Configuring the Operating System 00:06:00 What is an Application 00:10:00 Using Control Panel 00:18:00 Software and Concepts 00:11:00 Licensing 00:06:00 Using Software 00:07:00 Software Tools 00:10:00 Software 00:14:00 Hardware, Devices, and Peripherals 00:05:00 Hardware: Storage 00:12:00 Connectivity Devices 00:05:00 Network Components 00:09:00 Identify the Importance of Risk Management 00:11:00 Assess Risk 00:13:00 Mitigate Risk 00:24:00 Integrate Documentation into Risk Management 00:15:00 Classify Threats and Threat Profiles 00:08:00 Perform Ongoing Threat Research 00:13:00 Resources that Aid in Research of Threats 00:03:00 Implement Threat Modeling 00:10:00 Assess the Impact of Reconnaissance Incidents 00:11:00 Performing Reconnaissance on a Network 00:07:00 Examining Reconnaissance Incidents 00:08:00 Assess the Impact of Social Engineering 00:11:00 Assessing the impact of Social Engineering 00:08:00 Assessing the Impact of Phishing 00:03:00 Types of Wireless Attacks 00:30:00 Intrusion Monitoring 00:08:00 Wireless Security Risks 00:22:00 Authentication Attacks 00:21:00 Rogue Devices 00:04:00 Public Hotspots 00:07:00 Wireless Security Monitoring 00:21:00 Device Tracking 00:18:00 WLAN Security Infrastructure 00:38:00 Management Protocols 00:23:00 Other RADIUS Solutions 00:16:00 Security: Recover from a Security Incident 00:10:00 Introduction 00:30:00 Child Safety Online 01:00:00 Secure Payment Sites 01:00:00 Online Banking 00:30:00 How To Keep Your Password Safe 00:30:00 How I Got Pharmed 01:00:00 Virus Protection 01:00:00 Self Maintenance 00:30:00 Personal Information Online 01:00:00 Is The Internet Safe? 00:30:00 Importance of Cyber Security 00:30:00 Spyware Can Destroy 00:30:00 How Does Spyware Spread? 01:00:00 How To Remove Spyware 01:00:00 Common Scams 01:00:00 Anti Spyware Program 01:00:00 The Anti Anti-Spyware Programs 00:30:00 Research And Learn More 00:30:00 Choosing The Best Anti Spyware Tool 01:00:00 Computer Security And Spyware 01:00:00 The Programs To Avoid 00:15:00 Is It Legal? 00:30:00 Checklist Of Protection 00:15:00 The Information Security Cycle 00:37:00 Information Security Controls 00:36:00 Authentication Methods 00:09:00 Cryptography Fundamentals 00:56:00 Security Policy Fundamentals 00:11:00 Social Engineering 00:32:00 Malware 00:25:00 Software-Based Threats 00:22:00 Based Threats 00:39:00 Wireless Threats and Vulnerabilities 00:43:00 Physical Threats and Vulnerabilities 00:09:00 Manage Data Security 00:47:00 Manage Application Security 00:55:00 Manage Device and Host Security 01:08:00 Manage Mobile Security 00:10:00 A Risk Analysis 00:17:00 Implement Vulnerability Assessment Tools and Techniques 00:05:00 Scan for Vulnerabilities 00:27:00 Mitigation and Deterrent Techniques 00:19:00 Respond to Security Incidents 00:23:00 Hardware and Peripherals 00:07:00 Networking: OSI Layers 00:44:00 LANs and WANs 00:14:00 Network Types 00:07:00 Transmissions 00:36:00 Cables 00:41:00 Fiber Optics 00:17:00 Converters and Connectors 00:27:00 Wireless Security 00:15:00 Authentication.prproj 00:21:00 Wireless Security Threats 00:30:00 TACACS 00:10:00 Keys 00:26:00 RADIUS 00:07:00 VPN Technologies 00:16:00 Tunneling Protocols.prproj 00:05:00 Acceptable Use 01:00:00 Common Problems 00:32:00 Troubleshooting 00:28:00 Network Technician Tools 00:50:00 Physical and Logical Issues 00:19:00 Open or Closed Ports 00:09:00 ARP Issues 00:13:00 Basic IT Literacy: Core Concepts in Healthcare IT 00:06:00 EMR EHR Issues 00:05:00 Regulations, Standards, and Stakeholders 00:14:00 HIPAA Controls and Compliance 00:08:00 Roles and Responsibilities 00:10:00 Manage Communication and Ethics Issues 00:15:00 Legal Best Practices, Requirements, and Documentation 00:09:00 Medical Document Imaging 00:04:00 Sanitation Management 00:02:00 Computing Essentials 00:05:00 Networking 00:33:00 Manage Servers and Software 00:27:00 Hardware Support 00:14:00 Set Up a Workstation 00:08:00 Troubleshoot Basic IT Issues 00:15:00 Troubleshoot Medical IT Issues 00:20:00 Implementation of an EMR EHR System 00:34:00 Change Control 00:08:00 Manage Physical and Logical Security 00:36:00 Implement Security Best Practices and Threat Mitigation Techniques 00:13:00 Manage Remote Access 00:06:00 Manage Wireless Security 00:15:00 Perform Backups and Disaster Recovery 00:16:00
