Elevate your brand with compelling copywriting and advertising strategies. Unlock the power of persuasive language and strategic messaging to captivate your audience and drive engagement. From crafting irresistible headlines to creating impactful ad campaigns, discover the art and science of effective communication for business success. Explore proven techniques and expert insights to master the dynamic world of copywriting and advertising. Transform your brand's narrative and leave a lasting impression with our comprehensive guide.
Following on from the Macros course look at how you can write your own Visual Basic code within Excel to fully automate tasks and save time. Course overview Duration: 2 days (13 hours) Our VBA in Excel course is an introduction to using the Visual Basic for Applications language for programming in Excel. It looks at structures, syntax and coding standards. This course is designed for existing experienced users of Excel who can record and run macros and those who have dabbled in VBA but would like some formal training and help to put some structure to their code. Objectives By the end of the course you will be able to: Write visual basic procedures Create event and general procedures Use commands from the Excel data model Use statements and functions Use a selection of debugging tools Create and use variables and constants Use different types of loops Create an Excel user form Content The VBA environment Project explorer Excel objects Modules Properties window Code window Code structure Code structure Navigating within your code Adding comments Using WITH Steps to creating a VBA procedure Procedures Sub procedures Event procedures Calling procedures The Excel data model Workbook commands Worksheet commands Excel selection methods Data manipulation commands Debugging Using breakpoints Stepping through code The immediate window The watch window The locals window points Variables and Constants Declaring variables Declaring multiple variables Variable data types Concatenation Scope of variables Constants Declaring constants Using constants Scope of constants Looping Do while loops Do until loops For next loops Conditional Statements IF statement SELECT CASE statement Comparison statements Logical operators Creating a User Form Form layout The control toolbox Naming conventions Adding objects Naming objects Captions Displaying the form Object properties Object properties Setting properties at design time Setting properties at run time Interconnectivity between the user form and Excel Comparing values Transferring information Running code
This workshop will help you create, develop and close business opportunities using a consultative approach and a value-based (not price-led) proposition. Value-based selling means working the way your customer wants to buy, not how you want to sell. It also means: In a transactional sale the customer knows the answer without help from a salesperson (or cannot see why they should choose you), or is prepared to stay with what they have. Customer decision criteria are price and convenience and customers resent time spent with (new) salespeople, mainly because the salesperson adds little or nothing to what the customer already has and just wastes time. In a consultative or value-based sale, by contrast, the customer doesn't know the answer already. The salesperson must take the role of an advisor, not just a 'product promoter'. Customers demand expertise, advice and customisation during the sales process. Often customers insist on multiple meetings with salespeople and others to develop advantages that you can bring and reduce the perceived risk of changing. In this way the salesperson often adds more value than the product or service alone. This very practical workshop will help you use proven strategies and tactics to build, manage and successfully close sustainable business opportunities using a consultative approach and a value-based (not price-led) proposition. This includes: Increased impact of your new sales conversations, presentations and proposals - leading to faster decisions and increased conversion Greater confidence, consistency and professionalism throughout the business development process Enhanced sales questioning skills and techniques, leading to better, faster and more accurate development of customer needs, problems, value and expectations Improve your people, communication, influence and persuasion skills when approaching, consulting or presenting your services and solutions How to build value at all points in the customer's buying process through your knowledge, skills and structured approach Proven ways to gain additional business and referrals from existing customers and contacts, through direct approach and lead generation Being better able differentiate your firm, your solutions, track-record and expertise clearly and accurately with tailored value statements for each stage and for each opportunity Overcome and avoid price-based objections, buying criteria and negotiation 1 Introduction and key principles of value-based selling Introduction and review of pre-course questionnaires - KPIs, personal learning objectives and key principles The main principles of value-based selling and how they benefit you and the customer How value-based selling differs from 'transactional' or 'price-based' selling The stages of the customer's buying cycle - how to identify and work through strategies for each stage The concept of structured and set-piece selling and proposing Presentation by participants: Personal sales improvement goals 2 Value-based selling strategies and skills What is value? How can one move away from a price-led agenda? How to survive and resist price pressure - six techniques A review of key competencies and skills needed for a value-based approach Strategies, case studies and examples with discussion and review Defining your initial value proposition and comparative advantage How best to established the right level of trust, rapport and credibility Planning and practice session: Strategy - mapping a value-based sales process. 3 Connecting skills Research before the meeting and the first few minutes - ways to gain instant rapport and setting the foundation for a successful outcome in a first sales call How to structure an effective first time sales call or meeting - the subtle differences that are important to master How best to differentiate your solutions and build credibility and enthusiasm early or at the start of the buying process Overcoming initial buying resistance and relaxing the prospect; gaining rapport, opening the meeting: PBC (purpose-benefit-check) and gaining agreement to proceed Planning and practice session: Connecting - first meeting with a new contact 4 Consulting - building, developing and influencing client needs Understanding the power of high-impact and third-level questions to influence people based around specific needs and solutions The importance of body language and other personal communication dynamics when asking questions; empathic listening, run-on questions, drawing out skills, summarising, etc Creating a 'disturb' approach to creating needs and opportunities and positioning your solutions Using proven advanced sales questioning techniques with greater skill: Outcome, SPIN and qualification questions 'Decision-making criteria' - tools to help you develop the relevant criteria with the customer and in doing so progress your sales opportunities more effectively Planning and practice session: Questioning skills 5 Convincing - presentation and persuading skills practice Substance and style - selecting the right tone and content to engage and enthuse your prospect Compelling benefits and reducing perceived risk - key messages to deliver Helping the customer choose your proposition - by being convincing, compelling and credible when you present Professional and effective presentation skills - with personal coaching and practice sessions The keys of influence and persuasion and the keys to convincing a new customer to choose you for the first time Planning and practice session: Role-play in presenting your solution 6 Commitment Knowing when and how to close for commitment to the next stage in your sales process, plus ways to ask for commitment professionally and effectively How to isolate, prioritise and answer objections and concerns more openly and accurately, using a consultative not a confrontational approach Deal more effectively and profitably with price objections and reduce buyer's remorse (which can lead to an 'I want to think about it' reaction and cause delay and inertia) Key negotiation skills around the closing process - getting to 'yes' Planning and practice session: Role-play in closing and negotiation skills 7 Assessed role-play - Final practice session Live role-plays There is an option for external participants to be brought in to the live training workshop to take-part in the final assessed role-play or assist with other sessions run during the course. Performance assessment - 'Dragon's Pitch' The final afternoon of the course is an assessed role-play using a prepared scenario and external 'CEO'. The assessment criteria will be agreed prior to the workshop. 8 Workshop summary and close Personal action plan and learning summary
Register on the Leadership in Teaching today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as proof of your course completion. The Leadership in Teaching is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Leadership in Teaching Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Leadership in Teaching, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Leadership in Teaching An Introduction to Leadership in Teaching 00:24:00 Teacher Leadership 00:22:00 The Skills of Teacher Leadership 00:32:00 What Teacher Leaders Need to Know 00:19:00 Stressors and Stress Management in Schools 00:16:00 Mentoring as Part of Effective Leadership 00:15:00 Effects of Good Mentoring on Quality of Teaching 00:16:00 Main Areas of Activity in Teacher Leadership 00:39:00 Mental Health in the Workplace 00:10:00 Understanding Mental Health in Children 00:18:00 Understanding SEN in Young, Adults and Children 00:19:00 Confidentiality and Legislation 00:25:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Overview - Online Teaching Mastery Bundle Course Do you have the teaching skills but need to learn how to use the skill for online teaching? Well, our Online Teaching Mastery Course Bundle will help you know the ins and outs of online education. If you want to become the next online guru, this bundle is perfect. You will learn to craft and launch your online teaching venture from scratch at the beginning of the Online Teaching Mastery Course Bundle. Plus, you will master strategies to captivate and retain learners in your online classroom. You will also gain insights about copywriting and coaching support, which will help you to promote your business & guide your students effectively. As you move through the Online Teaching Mastery Course Bundle, you will gain in-depth knowledge of creating online videos for your e-learning courses. Moreover, this bundle will enrich your overall English pronunciation. Furthermore, this bundle will teach you how to leverage online marketing tools using versatile platforms like YouTube, blogs, podcasts, email, etc. This Online Teaching Mastery Course Bundle will also teach you the tricks and techniques of how to launch an online course. Adding to that, you will get an overall idea of how to teach online using multiple technologies. Engaging students in the online platform takes a lot of work. But this Online Teaching Mastery Course Bundle will reveal techniques to engage your customers in your online course platform. You also will be able to craft a top-notch curriculum and assessment process for online courses. After successful completion of the bundle, you will have the communication skills to manage excellent relationships with your online students. Enrol in the Online Teaching Mastery Course Bundle to make yourself capable of gaining the ultimate mastery in online teaching. The Online Teaching Mastery Bundle Course includes the following courses Create Online Video Courses Teaching Online Masterclass Starting an Online Teaching Business Student Engagement Techniques for Online Teachers English Pronunciation Certificate Learning to Teach Online Courseology: How to Launch an Online Course Online Course Marketing Strategies Learning Outcomes After completing these courses, you will: Understand the basic principles for creating online courses Learn the process of creating student engagement Get introduced to the strategies to start a successful online teaching business Take your English pronunciation skills to the next level Know the process of discovering sales channels Build your expertise in copywriting Who is this Course for? The Online Teaching Mastery Bundle Course is perfect for those who want to build a career in the online teaching industry. This course will also be beneficial for those who are already working as online teachers, instructors etc. Career Path This course provides essential skills required to excel in a range of professions, including: Teachers Online Instructors Online Teaching Business Owner Assessment To successfully complete the course you must have to attend the MCQ assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion. Certification CPD Certification from The Teachers Training: Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. No curriculum found !
Register on the R Programming for Data Science today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The R Programming for Data Science is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The R Programming for Data Science Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the R Programming for Data Science, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Unit 01: Data Science Overview Introduction to Data Science 00:01:00 Data Science: Career of the Future 00:04:00 What is Data Science? 00:02:00 Data Science as a Process 00:02:00 Data Science Toolbox 00:03:00 Data Science Process Explained 00:05:00 What's Next? 00:01:00 Unit 02: R and RStudio Engine and coding environment 00:03:00 Installing R and RStudio 00:04:00 RStudio: A quick tour 00:04:00 Unit 03: Introduction to Basics Arithmetic with R 00:03:00 Variable assignment 00:04:00 Basic data types in R 00:03:00 Unit 04: Vectors Creating a vector 00:05:00 Naming a vector 00:04:00 Arithmetic calculations on vectors 00:07:00 Vector selection 00:06:00 Selection by comparison 00:04:00 Unit 05: Matrices What's a Matrix? 00:02:00 Analyzing Matrices 00:03:00 Naming a Matrix 00:05:00 Adding columns and rows to a matrix 00:06:00 Selection of matrix elements 00:03:00 Arithmetic with matrices 00:07:00 Additional Materials 00:00:00 Unit 06: Factors What's a Factor? 00:02:00 Categorical Variables and Factor Levels 00:04:00 Summarizing a Factor 00:01:00 Ordered Factors 00:05:00 Unit 07: Data Frames What's a Data Frame? 00:03:00 Creating Data Frames 00:20:00 Selection of Data Frame elements 00:03:00 Conditional selection 00:03:00 Sorting a Data Frame 00:03:00 Additional Materials 00:00:00 Unit 08: Lists Why would you need lists? 00:01:00 Creating a List 00:06:00 Selecting elements from a list 00:03:00 Adding more data to the list 00:02:00 Additional Materials 00:00:00 Unit 09: Relational Operators Equality 00:03:00 Greater and Less Than 00:03:00 Compare Vectors 00:03:00 Compare Matrices 00:02:00 Additional Materials 00:00:00 Unit 10: Logical Operators AND, OR, NOT Operators 00:04:00 Logical operators with vectors and matrices 00:04:00 Reverse the result: (!) 00:01:00 Relational and Logical Operators together 00:06:00 Additional Materials 00:00:00 Unit 11: Conditional Statements The IF statement 00:04:00 IFELSE 00:03:00 The ELSEIF statement 00:05:00 Full Exercise 00:03:00 Additional Materials 00:00:00 Unit 12: Loops Write a While loop 00:04:00 Looping with more conditions 00:04:00 Break: stop the While Loop 00:04:00 What's a For loop? 00:02:00 Loop over a vector 00:02:00 Loop over a list 00:03:00 Loop over a matrix 00:04:00 For loop with conditionals 00:01:00 Using Next and Break with For loop 00:03:00 Additional Materials 00:00:00 Unit 13: Functions What is a Function? 00:02:00 Arguments matching 00:03:00 Required and Optional Arguments 00:03:00 Nested functions 00:02:00 Writing own functions 00:03:00 Functions with no arguments 00:02:00 Defining default arguments in functions 00:04:00 Function scoping 00:02:00 Control flow in functions 00:03:00 Additional Materials 00:00:00 Unit 14: R Packages Installing R Packages 00:01:00 Loading R Packages 00:04:00 Different ways to load a package 00:02:00 Additional Materials 00:00:00 Unit 15: The Apply Family - lapply What is lapply and when is used? 00:04:00 Use lapply with user-defined functions 00:03:00 lapply and anonymous functions 00:01:00 Use lapply with additional arguments 00:04:00 Additional Materials 00:00:00 Unit 16: The apply Family - sapply & vapply What is sapply? 00:02:00 How to use sapply 00:02:00 sapply with your own function 00:02:00 sapply with a function returning a vector 00:02:00 When can't sapply simplify? 00:02:00 What is vapply and why is it used? 00:04:00 Additional Materials 00:00:00 Unit 17: Useful Functions Mathematical functions 00:05:00 Data Utilities 00:08:00 Additional Materials 00:00:00 Unit 18: Regular Expressions grepl & grep 00:04:00 Metacharacters 00:05:00 sub & gsub 00:02:00 More metacharacters 00:04:00 Additional Materials 00:00:00 Unit 19: Dates and Times Today and Now 00:02:00 Create and format dates 00:06:00 Create and format times 00:03:00 Calculations with Dates 00:03:00 Calculations with Times 00:07:00 Additional Materials 00:00:00 Unit 20: Getting and Cleaning Data Get and set current directory 00:04:00 Get data from the web 00:04:00 Loading flat files 00:03:00 Loading Excel files 00:05:00 Additional Materials 00:00:00 Unit 21: Plotting Data in R Base plotting system 00:03:00 Base plots: Histograms 00:03:00 Base plots: Scatterplots 00:05:00 Base plots: Regression Line 00:03:00 Base plots: Boxplot 00:03:00 Unit 22: Data Manipulation with dplyr Introduction to dplyr package 00:04:00 Using the pipe operator (%>%) 00:02:00 Columns component: select() 00:05:00 Columns component: rename() and rename_with() 00:02:00 Columns component: mutate() 00:02:00 Columns component: relocate() 00:02:00 Rows component: filter() 00:01:00 Rows component: slice() 00:04:00 Rows component: arrange() 00:01:00 Rows component: rowwise() 00:02:00 Grouping of rows: summarise() 00:03:00 Grouping of rows: across() 00:02:00 COVID-19 Analysis Task 00:08:00 Additional Materials 00:00:00