3377 Courses

Pricing can determine whether your business succeeds or fails – yet too many entrepreneurs rely on guesswork or back-of-the-napkin calculations to set prices. This learning stream reveals a proven methodology for developing a pricing strategy, as well as ways to increase customer perceptions of value so you can justify higher prices and boost margins. As part of the process, you’ll learn how investors evaluate pricing strategies, the advantages and drawbacks of different pricing models, how to calculate margins, average margins for specific industries and retail categories, how to gauge price sensitivity, and how to build a pricing profile specific to your offering based on eight key variables. Tips and examples are included for both product- and service-based businesses, as well as businesses that contend with seasonal pricing variations. The session offers guidance on bundling, discounting, and other pricing techniques, which you can apply in a workshop session that walks through the pricing strategy framework step by step.

Sales is all about the hustle. This Microcast provides an overview of the framework used for choosing selling models; it begins with choosing your models, examining what the competition is up to, then examining your costs and checking for consistency between your business strategies and selling models, and solidifying the models you’ll use. These steps are covered in depth in the videos “Direct and Indirect Selling Models,” “Build Your Selling Strategy,” and “Create Your Selling Strategy Framework.”

Brand Positioning Strategy Training Course Overview Are you looking to begin your positioning strategy career or want to develop more advanced skills in positioning strategy? Then this powerful positioning strategy making online training course will set you up with a solid foundation to become a confident business manager and help you to develop your expertise in positioning strategy. This powerful positioning strategy making online training course is accredited by the CPD UK & IPHM. CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this powerful positioning strategy making online training course will set you up with a solid foundation to become a confident business manager and develop more advanced skills. Gain the essential skills and knowledge you need to propel your career forward as a business manager. The powerful positioning strategy making online training course will set you up with the appropriate skills and experience needed for the job and is ideal for both beginners and those currently working as a business manager. This comprehensive powerful positioning strategy making online training course is the perfect way to kickstart your career in the field of positioning strategy. This powerful positioning strategy making online training course will give you a competitive advantage in your career, making you stand out from all other applicants and employees. If you're interested in working as a business manager or want to learn more skills on positioning strategy but unsure of where to start, then this powerful positioning strategy making online training course will set you up with a solid foundation to become a confident business manager and develop more advanced skills. As one of the leading course providers and most renowned e-learning specialists online, we're dedicated to giving you the best educational experience possible. This powerful positioning strategy making online training course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience. Who should take this course? This comprehensive powerful positioning strategy making online training course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of positioning strategy. Entry Requirement There are no academic entry requirements for this powerful positioning strategy making online training course, and it is open to students of all academic backgrounds. As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol. Career path This powerful positioning strategy making online training course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry. Course Curriculum Introduction Positioning is about Your Customer's Point of View Positioning For Success Ben and Jerry's Case Study Keys to Success The Positioning Framework The Positioning Framework Overview Step 1 - Create Meaningful Attributes - Part 1 Step 1 - Create Meaningful Attributes - Part 2 Step 1 - Create Meaningful Attributes - Part 3 Viking Cruises - Case Study Step 2 - Custom Attributes Evaluate Rank Attributes Step 4 - Evaluating Positioning Rankings Step 5 - Positioning of Your Attributes Step 6 - Your Positioning Statement Common Mistakes Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Imagine mastering the rapid-paced world of Forex trading with our 'Forex Scalping Strategy Course.' This course is your golden ticket to understanding the nuances of quick, short-term trading strategies that can significantly enhance your financial acumen. Initiating your journey with a fundamental introduction to Forex scalping, the course paves the way for an in-depth exploration of this thrilling trading method. As you progress, you'll delve into the vital role of indicators, learning to interpret them to make swift, yet astute trading decisions. Each section builds upon the last, culminating in advanced techniques that will elevate your trading prowess to new heights. Advancing through the course, you'll uncover the core of our scalping strategy, a treasure trove of insights and methodologies designed to sharpen your trading skills. The course is more than just theoretical knowledge; it's a practical guide to real-world Forex trading. You'll have the opportunity to apply your learning in simulated scenarios, providing a safe yet realistic environment to hone your skills. By the end of this course, you will not only understand the intricacies of Forex scalping but also be equipped to apply these strategies in live trading scenarios, turning knowledge into profitable action. Learning Outcomes Grasp the fundamental concepts and techniques of Forex scalping. Analyse and apply various indicators for effective short-term trading. Master the primary Forex scalping strategy taught in the course. Navigate and leverage advanced Forex trading methods and concepts. Translate theoretical learning into practical Forex trading applications. Why choose this Forex Scalping Strategy course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Forex Scalping Strategy course for? Novice traders eager to learn the basics and intricacies of Forex scalping. Experienced traders looking to refine and expand their short-term trading strategies. Finance students or professionals aiming to diversify their trading skill set. Individuals interested in a comprehensive understanding of Forex market indicators. Any trader seeking to transform their theoretical knowledge into actionable trading tactics. Career path Forex Trader - £35,000 - £60,000 Market Analyst - £40,000 - £65,000 Trading Strategy Consultant - £45,000 - £70,000 Financial Analyst - £38,000 - £58,000 Investment Advisor - £50,000 - £75,000 Risk Manager - £42,000 - £67,000 Prerequisites This Forex Scalping Strategy Course does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Forex Scalping Strategy Course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:02:00 How to Choose a Broker for Scalping 00:01:00 How to Set up Chart 00:02:00 Section 02: Indicators Indicator Part 1 00:05:00 Indicator Part 2 00:06:00 Support and Resistance 00:05:00 Section 03: The Strategy The Secret Scalping Strategy 00:06:00 Section 04: Advance Stuff Golden Rules 00:05:00 Risk Management 00:02:00 Examples 00:10:00 Assignment Assignment - Forex Scalping Strategy Course 00:00:00

The comprehensive Reversal Candle Trading Strategy in Forex has been designed by industry experts to provide learners with everything they need to enhance their skills and knowledge in their chosen area of study. Enrol on the Reversal Candle Trading Strategy in Forex today, and learn from the very best the industry has to offer! This best selling Reversal Candle Trading Strategy in Forex has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Reversal Candle Trading Strategy in Forex is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Reversal Candle Trading Strategy in Forex is CPD-accredited, so you can be confident you're completing a quality training course which will boost your CV and enhance your career potential. The Reversal Candle Trading Strategy in Forex is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Reversal Candle Trading Strategy in Forex, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Reversal Candle Trading Strategy in Forex will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Reversal Candle Trading Strategy in Forex to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

🚀 Unlock Your Online Success with the Online Launch Strategy Masterclass! 🚀 Are you tired of launching your online products or services without getting the results you desire? Do you dream of creating a buzz around your brand, attracting eager customers, and skyrocketing your revenue? Introducing the Online Launch Strategy Masterclass - Your Ultimate Guide to Launching and Succeeding in the Digital Landscape!   🌟 What You'll Gain from this Masterclass: ✅ Proven Strategies: Discover the exact strategies used by successful online entrepreneurs to launch and scale their businesses. No more guessing - just results! ✅ Step-by-Step Guidance: From pre-launch preparation to post-launch follow-ups, we'll guide you through every step of the process, ensuring you don't miss a beat in creating a seamless and effective launch. ✅ Target Audience Mastery: Identify and attract your ideal audience. Learn how to build anticipation, engage your community, and turn followers into loyal customers. ✅ Tech Made Easy: Don't let technology hold you back. We'll demystify the tech side of launching, making it accessible and stress-free, even if you're not a tech guru. ✅ Optimized Marketing: Craft compelling marketing messages that resonate with your audience. Discover the power of social media, email marketing, and other channels to maximize your reach. ✅ Metrics that Matter: Understand key metrics and analytics to measure your success. Learn how to adapt your strategy based on real data, ensuring continuous growth and improvement. ✅ Exclusive Resources: Gain access to templates, checklists, and resources that will streamline your launch process, saving you time and effort.   💡 Why Choose the Online Launch Strategy Masterclass? 🚀 Proven Success: Our strategies have been tested and proven effective by countless successful entrepreneurs who have seen significant growth in their online ventures. 🔒 Risk-Free Investment: We are confident in the value our masterclass provides. If you're not satisfied after the first module, we offer a 100% money-back guarantee. 👩‍🏫 Expert Instruction: Learn from seasoned experts who have successfully navigated the online business landscape. Our instructors bring a wealth of knowledge and real-world experience to the table. 🌐 Global Community: Join a community of like-minded individuals on a similar journey. Share insights, ask questions, and network with fellow course participants.   🎓 Enroll Now and Launch Your Online Success! Don't miss out on this opportunity to transform your online business. The Online Launch Strategy Masterclass is your key to unlocking the doors of success in the digital world.   Course Curriculum

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Step into the digital age with confidence by mastering the art of online engagement through our 'Social Media Strategy for Business' course. Imagine reaching a global audience, where every post, tweet, and share translates into brand growth and recognition. This journey begins with a comprehensive introduction that lays the groundwork for understanding the impact of social media in today's business world. Moving forward, discover why these platforms are more than just communication tools; they are vital for the growth and sustainability of modern enterprises. By delving into the intricacies of strategic planning, you will learn to navigate the social media landscape with purpose and precision, turning interactions into tangible results. Learning Outcomes Grasp the significance of social media marketing in the contemporary business ecosystem. Develop a robust and dynamic social media strategy tailored to your business objectives. Understand the framework for crafting impactful content that resonates with target audiences. Gain insights into measuring and analysing social media performance for continuous improvement. Apply strategic thinking to engage with customers and build a loyal online community. Why choose this Social Media Strategy for Business course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Social Media Strategy for Business Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Social Media Strategy for Business course for? Business owners aiming to elevate their brand's digital presence. Marketing professionals seeking to enhance their social media expertise. Entrepreneurs looking to leverage social media for business growth. Digital strategists desiring to refine their campaign planning and execution. Brand managers focusing on cultivating a strong online community. Career path Social Media Coordinator - £18,000 to £28,000 Digital Marketing Specialist - £20,000 to £30,000 Content Strategist - £25,000 to £40,000 Social Media Manager - £22,000 to £35,000 Brand Manager - £30,000 to £50,000 Online Community Manager - £20,000 to £30,000 Prerequisites This Social Media Strategy for Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Social Media Strategy for Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Introduction 00:02:00 Section 2: Importance of Social Media Marketing for Business Unit 1: Why Social Media Marketing is Important for Every Business 00:13:00 Unit 2: Social Media Terminology 00:04:00 Section 3: Creating a Social Media Strategy Unit 1: How to Create an Internet Marketing System That Will Generate Sales 00:22:00 Unit 2: How to Find Sources for Great Posts 00:05:00 Unit 3: How to Create a Social Media Calendar 00:08:00 Unit 4: Elements for the Perfect Posts 00:07:00 Unit 5: How to Create Standard Social Media Messages 00:14:00 Unit 6: How to Stay in Touch with Your Followers 00:13:00 Unit 7: How to Evaluate Your Social Media Campaigns 00:11:00 Assignment Assignment - Social Media Strategy for Business 00:00:00

Embark on a transformative journey through the realm of strategic product development with our 'How to Develop a Solid Product Strategy' course. Envision your roadmap to success as you delve into the intricate tapestry of defining and delivering a product that not only meets market needs but exceeds expectations. Our first chapter unfurls the essence of product strategy, setting a solid foundation for the insightful odyssey ahead. As the narrative progresses, learners are equipped to articulate the 'what', 'where', 'when', and 'how' of their offerings, ensuring that their vision aligns seamlessly with their venture's core objectives. The second chapter of this educational narrative unfolds as a guide to crystallising your product concept and birthing a Minimum Viable Product (MVP) that resonates with your target audience. You are then adeptly led through the creation of a dynamic product roadmap, vital for navigating the competitive business landscape. As the final act, we reveal strategies to shield your product vision against challenges, enabling you to stand firm in the face of industry turbulence. This course is an odyssey of discovery, strategy, and mastery for the intrepid entrepreneur or product manager seeking to leave an indelible mark in the commercial cosmos. Learning Outcomes Decipher the intricacies of a robust product strategy. Articulate the fundamental aspects of product planning. Craft an MVP to initiate the product journey. Develop a comprehensive product roadmap. Defend and uphold a product strategy amidst market flux. Why choose this How to Develop a Solid Product Strategy course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the How to Develop a Solid Product Strategy Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this How to Develop a Solid Product Strategy course for? Visionary entrepreneurs seeking to launch groundbreaking products. Product managers eager to refine strategic planning skills. Innovators ready to translate concepts into market-ready solutions. Business strategists aiming to master product lifecycle management. Start-up enthusiasts wanting to pioneer with effective product blueprints. Career path Product Manager: £35,000 - £70,000 Product Strategist: £40,000 - £78,000 Business Analyst: £30,000 - £65,000 Innovation Manager: £38,000 - £85,000 Product Development Manager: £45,000 - £80,000 Chief Strategy Officer: £60,000 - £120,000 Prerequisites This How to Develop a Solid Product Strategy does not require you to have any prior qualifications or experience. You can just enrol and start learning.This How to Develop a Solid Product Strategy was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Introduction Product Strategy Overview 00:04:00 Product Strategy Explained Voss Water Case Study 00:02:00 Product Strategy Building Blocks 00:03:00 What Investors are Looking For 00:03:00 Keys to Success 00:02:00 Define the What, Where, When and How of Your Product Product Vision vs Company Vision 00:02:00 Questions to Ask About Your Product Vision 00:02:00 Ensuring a Winning Product Strategy Common Mistakes 00:05:00 Best Practices 00:02:00 Define Your Product or Service Define Your Product or Service 00:10:00 Create Your MVP Minimum Viable Product Explained 00:03:00 Sample MVPs 00:03:00 Entrepreneurial Personality Types 00:03:00 MVP Guidelines 00:04:00 How to Evaluate Your MVP 00:08:00 Defending Your Strategy 00:08:00 Create Your Product Roadmap Your Product Roadmap 00:06:00 Product Roadmap Formats 00:06:00 Defending Your Strategy Workshop - Create Your Product Strategy 00:04:00 Additional Materials Resource - How to Develop a Solid Product Strategy 00:00:00

Gain the solid skills and knowledge to kickstart a successful career and learn from the experts with this