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Course Highlights: Course Type: Self-Paced Online Learning Total Qualification Time: 60 hours Guided Learning: 55 hours Accreditation: NCFE, Pearson Edexcel & Open Awards Qualification: Nationally Recognised Qualification Study Materials: High-Quality E-Learning Study Materials Assessment: Internally graded and externally verified Access: 1 Year Access Certificate: Certificate upon completion of the official exam (hard copy) Tutor Support: Paid Tutor Support Customer Support: 24/7 live chat available Entry Level 1 Functional Skills English Training Course This Functional Skills Entry Level 1 English Course is governed by Ofqual, accredited by Pearson Edexcel, NCFE and Open Awards making it a nationally recognized credential that will improve your CV while helping you stand out from the rest of the applicants. You will be able to enhance your overall English speaking, listening, writing and reading skills via a range of well-designed and updated course materials. Upon successful completion of this course, you will be prepared with the necessary English skills to advance to this qualification’s higher levels. Why is this course right for you? This comprehensive Functional Skills Entry Level 1 English Course is suitable for: Anyone looking to secure a skill-oriented job Anyone who wants to enhance their English communication skills People of all ages and academic backgrounds Anyone who wants to advance to functional skills level 1 or 2 Anyone who wants to take GCSE English Anyone seeking to add a certified qualification to their university application Anyone aspiring to accelerate their career in this as an English instructor or teacher Anyone who wants to gain in-depth knowledge of functional skills in English Whether you are a beginner into the field of functional English or any professional seeking to reinforce your expertise in basic English, this Functional Skills Entry Level 1 English will set you up with the advanced skills to boost your career profile. EXAM Booking & Results Details You can decide the exam date and place according to your convenience. Awarding Body Paper Based Exam in Centre Results Edexcel Book within 15 days Get results in 20 working days NCFE Book within 10 working days Get results in only 7 days Open Awards Book within 30 working days. The dates are fixed for each month Get results in only 16 working days *Offline examinations will be held at our Swindon and London centres. Please contact us for more information. The new assessment and result dates by NCFE is- Delivery mode: Paper-based Assessment date to and from: 17/06/2024 – 19/07/2024 Results release: 26/07/2024 (Note that this only applies to the mentioned exam type and if you book the exam during the dates mentioned above. Also, this will not affect the schedule of the other exam types and results.) Difference between NCFE and Pearson Edexcel and Open Awards NCFE, Pearson Edexcel and Open Awards are OFQUAL-regulated and nationally recognised; however, the only difference lies in the exam booking and result turn-around time. You can book your remote online exam within 2 working days of enrolment for NCFE, within 7 working days for Pearson Edexcel and within 3 working days for Open Awards. You can get your NCFE results in 7 days, your Edexcel results in 20 working days and your Open Awards results within 16 working days. All of the awarding bodies are accepted by universities and apprenticeships. This distinction allows learners to choose the awarding body that aligns best with their educational and career goals. Functional Skills Entry Level 1 English Qualification Purpose and Outcomes This Functional Skills Entry Level 1 English Qualification will help you to: Listen, comprehend, and react to verbal communication in a variety of scenarios Develop an understanding of common words and their effects Use that understanding of common words in various contexts Read common texts at work and in daily life accurately Gain the confidence to read more widely Write common texts and documents clearly and effectively Show a firm command of spelling, punctuation, and grammar Course Curriculum Say the names of the letters of the alphabet Identify and extract the main information from short statements and explanations Follow single-step instructions, asking for them to be repeated if necessary Make requests and ask straightforward questions using appropriate terms and registers Respond to questions about specific information Make clear statements about basic information and communicate feelings and opinions on straightforward topics Understand and participate in simple discussions or exchanges with another person about a straightforward topic Read correctly words designated for Entry Level 1 (see Annexe B) Read simple sentences containing one clause Understand a short piece of text on a simple subject Punctuate simple sentences with a capital letter and a full stop Use a capital letter for the personal pronoun ‘I’ and the first letter of proper nouns Use lower-case letters when there is no reason to use capital letters Write the letters of the alphabet in sequence and in both upper and lower case Spell correctly words designated for Entry Level 1 (see Annexe B) Communicate information in words, phrases and simple sentences How This Course Will Work? This Functional Skills Entry Level 1 English course will help you build a solid foundation in english. Throughout the course, it will provide you with various learning materials and activities to enhance your understanding of these subjects. Initial Assessment: To identify the current level of a student's abilities and recommend the appropriate course to enrol in upon completion. Diagnostic Assessment: Identifies skill gaps and produces an individual learning plan Learning Resources: Comprehensive video tutorials, practice quizzes & topic-based tests Progress Tracker: To record your progress in the course Free Mock Test: Access our free mock test facility for professional feedback and to prepare for the final exam. Entry Requirement This Functional Skills Entry Level 1 English qualification is available to all students of all academic backgrounds; no experience or previous qualifications are required. Exam Structure The Pearson Edexcel, NCFE and Open Awards Functional Skills Qualification in English at Entry Level 1 comprises a writing and reading assessment that is externally set, internally graded, and externally verified by the exam body. The listening and speaking assessment is, however, internally set. Your exam results will be forwarded to the awarding body's internal verifier once you finish the exam. The writing and reading assessment is available as paper-based for which you will be required to appear for the exam at our designated office in London or Swindon on the exam day. You will be required to take the speaking, listening, and communicating assessment via Zoom. You need to be registered for the exam three weeks prior to the exam date. The Pearson Edexcel, NCFE and Open Awards Functional Skills Qualification in English at Level 2 consist of 3 exams, these are Reading, Writing and Speaking, Listening and Communicating. Speaking, Listening and Communicating (SLC) Exam Awarding Body Duration Number of Marks Pearson Edexcel / NCFE / Open Awards Up to 25 minutes Pass/Fail SLS Exam Pearson Edexcel / NCFE: Speaking, listening and communicating are assessed through one 5-minute presentation and linked question and answer session in groups of three to five and one 15-minute formal discussion together in groups of three to five learners. This exam will be conducted via Microsoft Teams. SLS Exam Open Awards: Speaking, listening and communicating are assessed through one 10-minute presentation and linked question and answer session in groups of three to four and one 10-minute formal discussion together in groups of three to five learners. This exam will be conducted via Microsoft Teams. Reading Exam Awarding Body Duration Number of Marks Pass Mark Pearson Edexcel 40 minutes 12 65% NCFE 40 minutes 12 53% – 57% Open Awards 40 minutes 12 8 out of 12 Reading is assessed through a test consisting of multiple-choice, short open-response and medium open-response questions. Writing Exam Awarding Body Duration Number of Marks Pass Mark Pearson Edexcel 40 minutes 30 63% NCFE 40 minutes 30 57% – 61% Open Awards 40 minutes 30 19 out of 30. Reading/Writing Exam Pass Mark: Learners are required to achieve an overall percentage of marks mentioned in the above table to pass the English reading exam. However, the awarding process will determine specifically where the pass mark sits for each assessment version. Therefore, the pass mark may vary between assessments. Progression Opportunities in this Functional Skills Entry Level 1 English Qualification Upon achieving the Pearson Edexcel Functional Skills Qualification in English at Entry Level 1, you can: Progress to Level 1 and Level 2 Study GCSE English Advance to further vocational studies Access a wide range of professions within your chosen field Recognised Accreditation This Functional Skills Entry Level 1 English has been independently accredited by Pearson Edexcel, NCFE and Open Awards also regulated by Ofqual. The Office of Qualifications and Examinations Regulation (Ofqual) is responsible for regulating qualifications, assessments, and examinations in England. Pearson Edexcel is the most prestigious awarding body, for an academic and vocational qualifications. Pearson Edexcel qualifications are regulated by Ofqual and recognised by universities and employers across the world. NCFE is a charity and awarding organisation that provides qualifications in England, Wales, and Northern Ireland. It is regulated by Ofqual in England and recognised in Wales and Northern Ireland. Open Awards is an awarding organisation that offers a wide range of qualifications across various sectors, including education, health and social care, and business. Their qualifications are regulated by Ofqual and are designed to meet the needs of learners and employers. Open Awards also works closely with educational institutions and employers to ensure their qualifications are relevant and up-to-date. Certificate of Achievement You will be rewarded with an Ofqual Regulated Pearson Edexcel or NCFE or Open Awards Functional Skills Qualification in English at Entry Level 1 (depending on what you choose as an accreditation) upon successful completion of this Functional Skills Entry Level 1 English and passing the assessments. A certified hard copy of this qualification will be posted at your given address which is accepted by employers and universities across the globe. You can flaunt this qualification in your CV which will give you a competitive advantage over others in case of securing a job. FAQs What are functional skills? Functional skills are practical skills in Maths, English, and ICT that enable people to apply their knowledge to real-life situations. These skills are designed to provide learners with the essential knowledge needed to succeed in the workplace and in their personal lives. Functional Skills are recognised qualifications in the UK and are offered at different levels, including Entry Level, Level 1 and Level 2. What is the difference between entry-level and level 1 and 2 functional skills? Both are recognised qualifications, but levels 1 and 2 are more advanced levels that will provide you with comprehensive skills and knowledge while entry-level courses are an introduction and basic level qualification to go to subsequent levels. Is it required to complete entry-level qualifications to move onto a level? No, you are not obliged to complete entry-level courses before moving on to higher levels. However, entry-level courses serve as a starting point for acquiring basic skills and knowledge that will help you strive and boost your chances of securing better marks at higher levels. Are functional skills qualifications recognised and accepted in the UK? Yes, functional skills qualifications are an accepted part of all apprenticeship standards and a way to progress to further education in the UK. Do I have to physically appear for the exam? Yes, for the writing and reading assessment, you will be required to appear for the exam at our designated office in London or Swindon on the exam day. You will be required to take the speaking, listening, and communicating assessment via Zoom. Do I have to register for the exam? Yes, you need to be registered for the exam three weeks prior to the exam date. What is the assessment procedure for an entry-level 1 English course? This course comprises a writing and reading assessment that is externally set, internally graded, and externally verified by the exam body. The listening and speaking assessment is, however, internally set. Your exam results will be forwarded to Pearson Edexcel's internal verifier once you finish the exam. If you pass all three components, you'll be able to receive the qualification certificate from the awarding body. How to pass the Functional Skills English entry level 1 exam? Tips for preparing for the exam include understanding the exam format, practising regularly, mastering the basics and managing time well during the exam, and seeking help from a teacher or tutor. To assist you in gaining the skills and knowledge required to pass the exam, Lead Academy offers 24/7 tutor support. As a result, you will be adequately prepared to ace the exam. Can I take entry-level courses online? Yes, you can take functional skills entry-level courses online. Lead Academy offers an extensive range of entry-level courses from level 1 to 3, available for both English and Maths. Are Functional skills easier than GCSE? Functional Skills qualifications may require hard work and revision, but they can be a better fit for students who have found Maths and English challenging. Unlike GCSEs, Functional Skills qualifications are flexible and designed to meet the needs of diverse learners, making them more adaptable to different learning styles. What will I get after finishing the course? After successfully completing the Entry Level 1 English course, you will receive a Pearson Edexcel or NCFE Functional Skills Qualification in English at Entry Level 1 (depending on what you choose as an accreditation) that is highly regarded by universities and employers across the UK.
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Career Path After finishing the Google Ads Training: Turn Profit with PPC course, you will have access to many career opportunities in the field of online advertising, such as: Google Ads Specialist PPC Specialist Digital Marketing Manager Online Advertising Manager Google Ads Consultant PPC Consultant Online Advertising Consultant Order Your Certificate To order CPD Quality Standard Certificate, we kindly invite you to visit the following link: Course Curriculum Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:00:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:00:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:04:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Assignment Assignment - Google Ads Training: Turn Profit with PPC 00:00:00 Order Your Certificate Order Your Certificate 00:00:00
IELTS Comprehensive Course (One-to-One Coaching – 15 Hours & Online Self-Paced Course – 40 Hours)