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The Market Research Society (MRS)

the market research society (mrs)

London

Research, insight and analytics stand at the heart of all well-informed commercial, social and political decisions. Insight into what makes a product, business initiative or government policy work is often the hidden – yet defining – factor between success and failure. It is our sector that provides the deeper intelligence needed for our world today. Here is a definition of market and social research from the MRS Code of Conduct. "Research is the collection, use, or analysis of information about individuals or organisations intended to establish facts, acquire knowledge or reach conclusions. It uses techniques of the applied social, behavioural and data sciences, statistical principles and theory, to generate insights and support decision-making by providers of goods and services, governments, non-profit organisations and the general public." The Market Research Society (MRS) is the UK professional body for research, insight and analytics. We recognise 5,000 individual members and over 500 accredited Company Partners in over 50 countries who are committed to delivering outstanding insight. As the regulator, we promote the highest professional standards throughout the sector via the MRS Code of Conduct. MRS supports the sector with specialist training and qualifications, professional membership, company accreditation, cutting-edge conferences, glittering awards and advice on best practice. Professional development – Through qualifications, CPD, mentoring, skills mapping and specialist training, we upskill individuals and organisations within the sector. Thought leadership – We publish the award-winning Impact magazine, provide 40 e-books and free webinars, as well as the scholarly International Journal of Market Research (IJMR). We also run the research sector's own think tank MRS Delphi Group which publishes white papers on burning issues such as privacy, data integration and prediction. Awards – MRS hosts the sector’s key awards including the Excellence Awards, the Operations Awards and MRS Awards for outstanding individuals and organisations. Events – Our comprehensive events programme including specialist conferences, the Annual Conference, Speaker Evenings, regional and specialist events plus a Roadshow. The changing sector Our sector is growing and changing. 73,000 professionals now work in research and insight with the UK sector worth £4.8 billion, an increase of £2 billion since 2012. Analytics alone has grown 350% in four years. A new set of skills are increasing required to work within insight including storytelling, commercial acumen and agile thinking. These were the findings of a joint MRS/PwC report 'The Business of Evidence 2016'. What MRS does for the sector MRS consults with business and government leaders to ensure that research stays at the forefront of commercial and political agendas. We work on your behalf to ensure the sector stays relevant and recognised. The MRS Code of Conduct– Adherences to the MRS Code, as a regulator practitioner or supplier, is a pre-requisite for many key commercial tenders and government rosters. Procurement best practice – We consult with business and government on best practice procurement for research. Regulatory exemptions – We liaise with telephone regulators and suppliers to ensure that Company Partners are clearly differentiated from other telephone activities, such as direct marketing, and exempt from regulatory requirements. Market insight – We provide the MRS League Tables, MRS Annual Survey and the MRS Quarterly Trends Analysis to reveal the key market and industry trends. Freephone verification service – We provide a Freephone service where everyone can check the validity of research suppliers through our online register or via 0800 9759596. What else we provide MRS also provides a host of support services and initiatives to ensure professionals and organisations stay connected, relevant and able to generate business. Research Jobfinder– the specialist jobs board for the insight sector, Research Jobfinder features over 700 positions. Research Live– the definitive daily news site for the sector also featuring in-depth articles from Impact magazine. Research Buyers Guide (RBG) – Used by client researchers and procurement professionals, RBG is the only source of accredited research suppliers in the UK and Ireland. Fair Data– Fair Data is a recognised data compliance mark that enables consumers to make educated choices about their personal data. Research for Small Businesses– Tips and case studies for how SMEs can use research to grow their business.

Just Collaborate

just collaborate

London

Just Space is an informal alliance of around 80 community groups, campaigns and concerned independent organisations which was formed to act as a voice for Londoners at grass-roots level during the formulation of London’s major planning strategy, particularly the London Plan. Everyone is affected by planning but the planning process is technical and often daunting for the majority of people, even though the issues themselves are readily understood: housing, green space, jobs, transport, pollution, and so on. The aim of Just Space is to improve public participation in planning, to ensure that policy is fairer towards communities – in a system dominated by the interests of developers. The Just Space Network brings together a wide range of groups, some with a London-wide remit (such as the London Tenants Federation, the London Forum of Civic and Amenity Societies, Friends of the Earth), others locally based community groups (such as Latin Elephant and Ward’s Corner Community Coalition). The Network also has links with some of the Universities in London (e.g. UCL, CASS and LSE) whose staff and students provide research that the network presents alongside their own grass roots evidence at London Plan hearings or in other contexts. We work by supporting our member groups and spreading information further afield. Groups collaborate and coordinate in making representations to planning authorities, share learning, research and experience through workshops and publications. As a result of this engagement people have come to understand how political these planning documents are and how much they influence many of the key issues that groups are focused on such as health inequalities, targets for relevant housing, progress on environmental issues and pitches for gypsies and travellers. Members of Just Space continue to monitor and expose contradictions in the London Plan, and other planning policy. Just Space is developing further work with communities, including people who have not been much engaged before. To join Just Space and be part of the network, please email richardlee50(at)gmail.com and explain your interest.