business sheffield
5.0(5)Sheffield City Centre
The city's official destination marketing organisation, responsible for
Sheffield's place brand management and promotion. We are part of Sheffield City
Council in the 'City Futures' department, and are therefore funded by public
sector budgets. Our aim is to achieve growth for the city - in the widest sense
of the word. Whilst economic growth is the most tangible measure of this, place
branding is also about the intangibles, and so we work with community
organisations, cultural providers, educational institutions and many other
private and public stakeholders on collaborative projects that seek to promote
the city as an inclusive, progressive and unique place for people to live and
work in, as well as visit.