65 Courses in London

Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback

Web development training course description This three-day course helps build a foundation in the development of Web applications. This is not a HTML course but covers the technologies needed to develop web applications. Technologies covered include: ASP.NET, XML, AJAX and HTTP error codes. What will you learn Program Web applications. Work with data and services. Troubleshoot and debug Web applications. Work with client side scripting. Configure and deploy web applications. Web development training course details Who will benefit: Anyone looking for an introduction to web development. Prerequisites: None. Duration 3 days Web development training course contents Programming web applications Customise the layout and appearance of a web page CSS; tables; embedding images; page layout for navigation. Understand ASP.NET intrinsic objects Request; Server; Application; Session; Response; HttpContext. Understand state information in web applications Understand how state is stored based on application design and hardware; understand different types such as session state, view state, control state and application state. Understand events and control page flow Application and page life cycle events; page events; control events; application events; session events; cross-page posting; Response.Redirect; Server.Transfer; IsPostBack; setting AutoEventWireup. Understand controls Understanding various types of controls, including user, server, web and validation controls; know which is the appropriate type of control for a scenario. Understand configuration files Understanding the usage of web.config and machine.config, and the settings that can be made. Working with data and services Read and write XML data Understanding XML, XML validation Does not include: Web services; XPath syntax; XmlDocument; XPathNavigator; XPathNodeIterator; XPathDocument; XmlReader; XmlWriter; XmlDataDocument; XmlNamespaceManager. Distinguish between DataSet & DataReader objects The ability to choose the proper data object to use based on application requirements/design. Call a service from a web page Creating a basic WCF service or web service so that it can be consumed; App_WebReferences; configuration. Understand DataSource controls LinqDataSource: ObjectDataSource; XmlDataSource; SqlDataSource. Bind controls to data by using data binding syntax Ensure that data is updated and displayed in data-aware controls. Manage data connections and databases Database connections; connection objects; connection pools; transaction objects. Troubleshooting and debugging web applications Debug a web application Use in conjunction with custom error pages to display appropriate error information to the appropriate user; implement tracing of a web application, Trace.axd, Trace=True on @Page directive. Handle web application errors HTTP error codes. Working with client-side scripting Understand client-side scripting Purpose of client-side scripting; various client-side scripting languages. LE/370 and Intrinsic Functions. Understand AJAX concepts ASP.NET AJAX implementation; working with client-side libraries, EnablePartialRendering, Triggers, ChildrenAsTriggers, Scripts, Services, UpdateProgress, Timer, ScriptManagerProxy, extender controls. Configuring and deploying web applications Configure authentication and authorisation Forms authentication, Windows authentication; authorisation; file authorisation; impersonation Does not include: Windows Cardspace authentication, Passport (Windows Live ID) authentication, Custom authentication. Configure projects, solutions and reference assemblies Local assemblies; shared assemblies (GAC); web application projects; solutions; configuration files; AppSettings. Publish web applications Choosing the appropriate method to deploy an application based on existing or intended environment; updatable vs. not updateable; MSI deployment; Internet Information Server (IIS) installation and configuration. Understand application pools Purpose of application pools; effect of application pools on web applications.

Course Content History of Massage Benefits and effects of treatment Associated Anatomy & Physiology Contra-indications & contra-actions to treatment Client care and communication in beauty related industries Aftercare advice Monitor and maintain health and safety practice in the salon Practical demonstration Professional assessment Record cards and data-protection Duration Four days – 10.00am - 4.00pm

“Light makes photography. Embrace light. Admire it. Love it. But above all, know light. Know it for all you are worth, and you will know the key to photography.” – George Eastman" - Photography For Parents - Shooting With Flash Next course starts on Monday 12th Feb 2024 Scared of Flash? Never got good results from it? Not sure how it works with your camera? Thinking it’s bound to be complicated and just for studio work? This is the course for you! We show you how to work your flash and your camera – on and off camera! - to get great, natural looking results. In this course you'll discover how to use flash not just to supplement light in dim spaces, but to use it creatively, to help you create images you wouldn't be able to capture with just natural light.  KEY COURSE INFO: Course type: Instructor-led Course duration: 4 weeks Course format: Online course with interactive live webinar classes, feedback on your learning and support group WHAT YOU LEARN: You will learn how to make your flash work with your camera and how to control it so that it gives you beautiful, natural looking light You will learn to work with the flash off camera - giving you the freedom to position your light wherever it will most suit your subject rather than relying on what you have with natural or indoor light You will learn to play with flash to capture a variety of creative outcomes and apply it to lots of shooting situations - from learning to fake pretty window light to freezing motion with Flash understanding flash equipment learning to shoot with on-camera flash earning to shoot with off-camera flash learning to bounce the light for natural looking results using flash as a sole or supplementary light source freezing movement with flash where the shutter speed wont allow it THIS IS THE COURSE FOR YOU IF : You find yourself struggling with light especially in the darker autumn / winter months, and there never seems to be enough ISO or aperture to get you what you want You can already use your camera in manual and want to add mastery of detachable flash to your skillset - so you can never worry about insufficient or poor light wherever you are, or whatever unknown space you go into You want to be able to make flash images look natural rather than sporting that famous 'deer in the headlights look. A good flash image never 'looks' like a flash image You want to learn how to capture creative images using a flash - such as freezing motion, creating dramatic shadows, or adding a splash of light to specific areas of the frame. You want to add this versatile skill to your toolbox so you can adapt it to different shooting scenarios. ESPECIALLY if you're considering taking up photography professionally or semi professionally, this is an immensely useful skill to have. Next Shooting with Flash course starts on 12 Feb 2024  4 core course modules Support Facebook group Weekly live webinar Weekly practice assignment Feedback on your images Why shoot with flash in the first place?  “Don’t use Flash – it will wash out your child”“Flash will make your photos look horrible”‘You can’t control flash – no control over what your photos will look like” You may have heard those statements, maybe even uttered them yourself. And to a degree – they can be true – but only because, if you don’t know how to control and work any tool, it’s likely to give you terrible outcomes – remember how much poorer your photos were when you first started with your camera on full auto? Here is how I see Flash, and what this course is about: Flash lets me bring light where there would normally be not enough light available to take a well exposed photo – and let me tell you – in glorious British weather, that’s more often that I would like! Flash lets me shape the light to suit my needs – I can make it moody or bright, I can even make it look like natural light ( yes really) Flash lets me neutralise ugly light and make it look good ( anybody else cursed with ugly spotlight lights in their home? no? just me? ) Flash lets me be in control, especially in unknown venues and locations, spaces where I won’t get a chance at that second shot. Flash helps me fill in shadows when shooting in very bright light – the goal is not to stop using natural light, but to help create a balanced image where natual light alone can't cut it COURSE PREREQUISITES YOUR SKILLS: We recommend that you are comfortable in shooting in full manual mode. It's possible to use flash in priority modes of course, but you don't have full control of its strength and level. YOUR EQUIPMENT: You will need to have a detachable flash for your camera make. This could be the same brand as your camera or a compatible third party flash manufacturer.  You will also need a way of triggering your flash OFF camera - in some cases, you may be able to do this directly from camera or via an additional remote trigger / controller. Click here to see our Flash buying guide below Shooting with FLASH Book your space now: COURSE STARTS : 12th Feb 2024 ( 4 weeks)COURSE COST : £179 ( payment plans available )What’s included: 4 weekly modules with step by step tutorials weekly live class online class ( also recorded) - on Tuesday evenings feedback and advice on your photos private support group PDF workbook Join our next group to learn how to never have to deal with insufficient light and discover a whole new area of photography! INSIDE THE MODULES - aka WHAT DO YOU LEARN? Module 1: Getting Started with Flash In this module we introduce you to the principles of making your flash work with your camera. We show you how the two work together in layering exposures, how you can control both the flash and natural light side and how to achieve predictable outcomes from your flash. This is the biggest learning curve because the way you work your camera with flash is very different to how you do this with just natural light and understanding the control side of things will let you get creative afterwards.  Major Takeaways: At the end of the module you will have gained an understanding of how to work your flash ON your camera. With that, you will have learned how to balance your key light and your fill light, how to combine flash exposure with a natural light exposure, how to supplement or even replace light with flash light. You will also make first steps into bouncing the light to give it a more natural appearance.  Module 2: Taking your flash OFF camera  In this module we teach you how to make your flash work when detached from your camera. We look at different techniques and methods or shooting off camera as well as any additional equipment you may need for this. We teach you how to use that off camera flash for a number of practical and creative examples Major Takeaways: You will be able to use the flash off camera - whatever your preferred off camera methos. We will explore using off camera flash as the key light - creating low key and high key images, as fill light and as a supplementary light to provide additional dimension to the images.  Module 3: Making flash look natural  In this module we learn to recognise how you can adjust the very quality of your flash to create natural looking images. We learn how to bend - or bounce the light - on and off camera, to create the kind of images that noone would ever suspect of being taken with flash. We also introduce you to a number of light modifiers and show you what you can expect from them as well as what might work in the way you take the photos.  Major Takeaways: Learn how to modify your flash to achieve soft or hard light look. Discover how to bounce your flash and where from and how the angle of those flash bounces will give your subject very different looks. Learn about light fall-off and how to apply this principle to achieve more or less contrast filled images when using flash/  Module 4:Flash and motion In this module we show you how to use flash when trying to freeze your subject - whether it is your child bouncing on the soufe in dim Novemeber light or an inanimate object making a splash. We also introduce you to a few way you can play with flash and your shutter speed to achieve fun and creative outcomes. Major Takeaways: You will learn how to freeze movement with flash - even on very slow shutter speeds or in very poor light. You will learn how shutter and flash work together and how you can achieve great creative outcomes such as high speed photography or freezing rain.  Next course starts on 12 Feb 2024

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