211 Courses in London

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The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Course Overview The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Did you know that search marketing is currently one of the most in-demand roles? And that growth isn’t going to stop anytime soon. Develop true Search Marketing expertise for where search is now and where it’s going Program learning outcomes and content: What Will I Learn? Develop the skills to work in search right now. Learn about search engine optimization, paid search, and digital display advertising, along with the latest platforms including Google Ads, Microsoft Ads (Bing Ads), and Google Analytics 4. Study using a dynamic mix of interactive lessons, videos, and downloadable tools, along with live sessions on the latest trends and channels. You’ll be awarded with a DMI search marketing certification that’s recognized globally, along with a completion badge from Neil Patel. Course Content: Introduction to Search Marketing: Being found in the right place at the right time may look effortless but it’s an art. You’re going to need lots of key concepts, tools and tricks. Explore how the core search elements work together to drive targeted traffic that converts into sales. • Search Marketing • SEO & Paid Search principles • Demand generation • Analytics & reporting • Data visualization SEO Setup & Content: The search engine can feel all seeing, all knowing but it can be won over. SEO is the way to come out on top. Understanding the algorithms and ranking factors puts you in the driver’s seat. But that’s not all. What does it take to really engage people? Content that speaks to them. Find out what your audiences are looking for, create the content they care about, and then serve it to them where they are. The key to a big, visionary content strategy that works. • Setting SEO objectives • Keyword research • Creating content • On-page optimization • Content scheduling Optimizing SEO: Everyone wants to get their website in front of more people. The right people. That’s where search engine optimization comes in. There’s a lot to get a handle on with SEO, all working together to make your content more visible. Pick the quick wins, gather momentum, or optimize for a better return-on-investment. • SEO for eCommerce • Backlinking for authority • Local & international optimization • Off-page optimization Paid Search Fundamentals: So you know how to grow those organic searches and it’s going well. But you want to succeed faster. Cut right to the chase with paid search. Learn the fundamentals of PPC advertising and how it can work to promote your business. • Paid search concepts • Ads & landing pages • Keywords • Creating a paid search campaign Paid Search Campaigns: Now that you know the basics, it’s time to start running your campaigns. Use PPC advertising to boost your visibility. Discover how to measure and optimize your campaigns to get the best out of every single click. • Managing the campaign budget • Optimizing campaigns • Reporting on paid search Demand Generation: Capture interest wherever people are in their journey. Whether they’re a first time visitor, just getting to know you or coming back again and again. Demand generation gives you the tactics to drive awareness and long-term engagement. Sure, it takes time but it’s worth the payoff. • Demand generation campaigns • Outbound channels & ad formats • Campaign targeting & bidding • Optimizing your campaign • Involving display & video advertising Search Analytics: Search analytics can feel a bit like having a superpower. There’s so much you can know about what your target market is doing, what they want, how they speak. All of this data is at your fingertips, you just need to know how to use it. So let’s dive in. Plus with the shift to Google Analytics 4 daunting many businesses, we’ll get you set for success on the new interface. • Analytics fundamentals • Monitoring campaigns • Introduction to GA4 • Configuring Google Analytics • Conversion rate optimization Data& Data Visualization: Data gives us so many new insights and opportunities to work with. But we’re always looking for ways to make data more engaging, especially in a digital world where we have so much of it. Tell the story of what you’ve discovered with data visualization. It helps to communicate more effectively and bring everyone along for the journey. • Turning data into actions • Ways of visualizing data • Forecasting search performance Search Strategy - Research & Planning: So you have tools, techniques, and practiced skills. You’ve learned all of the stepping stones behind making search work hard. Now is your chance to get an action plan together. A strategic, focused plan that really delivers. One backed up by research and structured by set objectives. • Planning a search strategy • Research for search campaigns • Setting objectives for search Search Strategy 2 - Execution & Optimization It’s time to put everything you’ve learned into practice with a high-performing search marketing strategy. You have the skills, you’ve done the research, your action plan is prepared. Let’s execute the strategy and make it a reality. Exciting, isn’t it? • Omnichannel search approach • Adapting to change • Evaluating search strategies • Long term performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

Overview Account Management is an important role within any organisation. Account Managers are responsible for nurturing customer relationships and increasing sales with their organisation’s key customers. The Account Manager will usually act as a first point of contact for clients; responding to complaints, purchases, project requests and any general queries. Their approach should help maintain client relationships in order to ensure that they continue to use the company for business. This one day course can help them learn the key skills they need. Description Build a strong account management team that are able to effectively manage customer relationships and drive sales The role of account manager is both important and demanding. The account manager acts as the ‘face’ of the business and should professionally represent the business by creating a strategy for success and delivering a high level of customer service. Account managers need to be effective communicators, needing to both engage with the client and also develop internal relationships to ensure promises are delivered upon. Another key responsibility of the account manager is to identify business opportunities and help drive business results for their company. Account Management can be a very challenging role depending on the number of clients, the range of industries the clients represent, and the nature and attitude of the client. The main focus of the role is to provide continual client service to clients, this may include quarterly or annual business reviews, additions to the account in terms of extra services supplied plus face-to-face and online meetings, on a regular basis. The Account Manager will also be responsible for delivering high levels of client service to ensure that clients do not leave and will need to create a strategy around this. This strategy will depend on the type of client in terms of size of the business commitment, Key Performance Indicators plus contractual agreements which may dictate the framework for the relationship. Building a personal relationship as well as a business one is key to becoming an effective Account Manager. After all, “It is easier to fire a business associate or employee than it is to fire a friend”. Why should people attend this training course? Well, just imagine if your employees were better able to: Build effective business relationships with clients and help drive sales performance. Add value to clients and help ensure their requirements are met or exceeded. Measure the performance of their key accounts and adapt their approach accordingly. Understand the key attributes required for success and work on developing them. Set a strategy for sales success and create action plans for pre-defined goals. Monitor and measure their own performance and set their own targets. Ultimately, this training course will help employees to focus on what is required to succeed in the role of account manager, building a strategy with clear actions and helping the organisation to business success. Who is this course for? This Account Management training course is for anyone that works in an account management role or relevant sales function and will assist the participants in improving their working practices, developing customer relationships and in turn increasing business performance and sales success. Requirements for Attendance Prior sales experience is recommended, but an awareness of the sales process as a minimum will suffice.

Overview This Compliance and Risk Management Course is designed for anyone looking for a pathway into this profession and wanting to develop their industry knowledge and skills. It covers the role of the Compliance Officer and compliance department in detail, with step-by-step training in compliance auditing and risk management. This Compliance and Risk Management Training Course will equip you with the fundamental skills needed to identify and manage regulatory risk in your organization, taking you through key topics such as how to implement an efficient Compliance Management System, ethics and compliance, risk types and classifications, and how to design a solid risk management strategy. By the end of this Compliance and Risk Management Training Course, you'll have an excellent understanding of core compliance issues, as well as how to promote a positive compliance culture for your organization, which will give you a head start when it comes to standing out in the relevant job market. 

Management of Risk (M_o_R®) Practitioner The M_o_R® Practitioner course has been designed to provide learners with the opportunity to practice the practical application of the M_o_R method and covers the twelve M_o_R principles: Approach, Process and the basic techniques essential to managing risks using the M_o_R guidance. The purpose of the M_o_R Practitioner qualification is to confirm that the learner has achieved sufficient understanding of how to apply and tailor M_o_R in a scenario situation. What you will Learn At the end of the M_o_R Practitioner course, learners will gain competencies in: M_o_R framework (principles, approach based on risk documentation, process steps, and embedding and reviewing M_o_R principles Outline of M_o_R approach documents (including policy, process guide, and risk communications plan) Risk identification, assessment, and control Embedding and reviewing M_o_R M_o_R organizational perspectives (strategic, program, project, operational) Benefits The M_o_R Practitioner course offers a wide-ranging set of guidelines that will help in the management of risk in a project or program environment. It will help prepare learners for the M_o_R Practitioner Exam. They will feel more confident in approaching risk management after attending the course and will be aware of the use of different techniques that can assist in this task, including: Improved basis for effective strategy formation Reduced time spent fire-fighting and fewer unwelcome surprises Increased likelihood of successful change initiative outcomes Closer internal focus on doing the right things properly Increase in efficient use of resources waste and fraud Better management of contingency resources M_o_R roles and responsibilities M_o_R health check M_o_R maturity model Risk specialisms (including business continuity management) Introduction Introduction to the course What is a risk? What is risk management? Why is risk management so important? Basic risk definitions The development of knowledge about risk management Corporate governance and internal control Where and when should risk management be applied? M_o_R Principles The purpose of M_o_R principles Aligns with objectives Fits the context Engages stakeholders Provides clear guidance Informs decision-making Facilitates continual improvement Creates a supportive culture Achieves measurable value Risk management maturity models M_o_R Approach Relationship between the documents Risk management policy Risk management process guide Risk management strategy Risk register Issue register Risk response plan Risk improvement plan Risk communications plan M_o_R Process Common process barriers Identify - contexts Identify - the risks Assess - estimate Assess - evaluate Plan Implement Communication throughout the process M_o_R Perspectives Strategic perspective Programme perspective Project perspective Operational perspective Risk Specialisms Business continuity management Incident and crisis management Health and Safety management Financial risk management Environmental risk management Reputational risk management Contract risk management

Management of Risk (M_o_R®) Practitioner: In-House Training The M_o_R® Practitioner course has been designed to provide learners with the opportunity to practice the practical application of the M_o_R method and covers the twelve M_o_R principles: Approach, Process and the basic techniques essential to managing risks using the M_o_R guidance. The purpose of the M_o_R Practitioner qualification is to confirm that the learner has achieved sufficient understanding of how to apply and tailor M_o_R in a scenario situation. What you will Learn At the end of the M_o_R Practitioner course, learners will gain competencies in: M_o_R framework (principles, approach based on risk documentation, process steps, and embedding and reviewing M_o_R principles Outline of M_o_R approach documents (including policy, process guide, and risk communications plan) Risk identification, assessment, and control Embedding and reviewing M_o_R M_o_R organizational perspectives (strategic, program, project, operational) Benefits The M_o_R Practitioner course offers a wide-ranging set of guidelines that will help in the management of risk in a project or program environment. It will help prepare learners for the M_o_R Practitioner Exam. They will feel more confident in approaching risk management after attending the course and will be aware of the use of different techniques that can assist in this task, including: Improved basis for effective strategy formation Reduced time spent fire-fighting and fewer unwelcome surprises Increased likelihood of successful change initiative outcomes Closer internal focus on doing the right things properly Increase in efficient use of resources waste and fraud Better management of contingency resources M_o_R roles and responsibilities M_o_R health check M_o_R maturity model Risk specialisms (including business continuity management) Introduction Introduction to the course What is a risk? What is risk management? Why is risk management so important? Basic risk definitions The development of knowledge about risk management Corporate governance and internal control Where and when should risk management be applied? M_o_R Principles The purpose of M_o_R principles Aligns with objectives Fits the context Engages stakeholders Provides clear guidance Informs decision-making Facilitates continual improvement Creates a supportive culture Achieves measurable value Risk management maturity models M_o_R Approach Relationship between the documents Risk management policy Risk management process guide Risk management strategy Risk register Issue register Risk response plan Risk improvement plan Risk communications plan M_o_R Process Common process barriers Identify - contexts Identify - the risks Assess - estimate Assess - evaluate Plan Implement Communication throughout the process M_o_R Perspectives Strategic perspective Programme perspective Project perspective Operational perspective Risk Specialisms Business continuity management Incident and crisis management Health and Safety management Financial risk management Environmental risk management Reputational risk management Contract risk management

About this training Mature fields differ from green field developments in that major infrastructure is in place, static reservoir data has accumulated from development drilling and a growing volume of production and processing performance data has become available. Decisions therefore relate to incremental projects, which may be small in scope and are often economically marginal. A firm understanding of the technical fundamentals associated with reservoir, wells and surface facilities is therefore required to make quality decisions in this environment, supported by realistic uncertainty ranges, and consistent application of incremental project economics and risk analysis. Various strategies may be considered to manage the mature asset, from harvest to divest, and the selected incremental activities should support a clear chosen strategy. Training Objectives Upon completion of this course, participants will be able to: Characterize the overall challenges associated with mature field developments Evaluate critical insights from subsurface data and apply this to modelling options and recovery methods Assess associated well data, typical late life issues and drilling and completion options for mature developments Manage the role of risk and uncertainty when making mature field development planning decisions Prepare a strategy and implementation plan Target Audience The course is intended for individuals who play a part in evaluating, screening and maturing oil and gas field development opportunities. The following personnel will benefit from the knowledge shared in this course: Petroleum engineers Geoscientist Facilities engineers Commercial staffs Reservoir engineer Production engineer Drilling engineer Project manager Asset manager Field engineer Exploration manager Course Level Basic or Foundation Trainer Your expert course leader, boasts nearly four decades of experience in the upstream oil & gas industry. He began his career in the back in 1982, spending 13 years with Shell International across several global locations. During his tenure, he served primarily as a reservoir engineer, contributing to exploration prospect evaluation, field development planning, corporate business planning, and drilling operations. Throughout his career, he has executed a diverse range of reservoir engineering projects for multiple UK and international firms, and has successfully led several PE study teams. Furthermore, he has continuously provided reservoir engineering and commercial training to oil company staff on a national and international scale. POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations

AgileBA® Foundation and Practitioner The AgileBA® Foundation and Practitioner course takes you through a business understanding of the external and internal forces that underline the project from a business perspective, looks at modeling techniques, (As Is - To Be), and also provides an overview to project management (AgilePM) from an 'Agile' perspective. The course explains the role's relevance and involvement throughout the project. What You Will Learn At the end of this program, you will be able to: Understand business analysis in a project environment and the techniques used, as well as knowing more about the role of the business analyst in a project Business Analysis - Business Environment and Organizational Strategy Overview of AgilePM The Business Case Stakeholder Engagement/Analysis Techniques: Requirements and Estimating Prioritization Timeboxing Iterative Development Planning Facilitated Workshops Modeling - 'As Is - To Be' Making the transition to AgileBA

AgileBA® Foundation and Practitioner: In-House Trainingr: In-House Training The AgileBA® Foundation and Practitioner course takes you through a business understanding of the external and internal forces that underline the project from a business perspective, looks at modeling techniques, (As Is - To Be), and also provides an overview to project management (AgilePM) from an 'Agile' perspective. The course explains the role's relevance and involvement throughout the project. What You Will Learn At the end of this program, you will be able to: Understand business analysis in a project environment and the techniques used, as well as knowing more about the role of the business analyst in a project Business Analysis - Business Environment and Organizational Strategy Overview of AgilePM The Business Case Stakeholder Engagement/Analysis Techniques: Requirements and Estimating Prioritization Timeboxing Iterative Development Planning Facilitated Workshops Modeling - 'As Is - To Be' Making the transition to AgileBA

About this Training Course This 4 full-day Maintenance and Reliability Masterclass course will provide Maintenance and Reliability personnel with a full explanation of the Award-winning Model of Excellence for maintenance. This is top tier training that has also been designed to equip participants with practical skills to take back to work. The course enables participants to develop a strategy to achieve outstanding maintenance and reliability performance for their own workplace. This course is aligned with SMRP* best practices and the CMRP exam. It provides an opportunity for participants to sit for an examination+ on the final day of the course. Your facilitator for this course is a fully qualified CMRP professional, an approved SMRP Proctor, authorised to conduct CMRP exams and a globally respected maintenance consultant and best practice trainer. +Exam fees are not inclusive in the course fees. *SMRP refers to Society of Maintenance and Reliability Professionals. PetroEdge is not affiliated with SMRP. Training Objectives By the end of this course, participants will be able to: Appreciate the content and underlying principles of our maintenance Model of Excellence o How to develop a strategy for outstanding maintenance and reliability performance o Developing reliability methodologies and programmes to drive performance o Options and tools to improve reliability at equipment level o Leadership skills and improving organisation and human performance o Work with management with an overview of the latest practice in planning scheduling and control Describe how maintenance can become a more strategic and influential function Use the Carcharodon model of excellence and class leading methodologies for improving maintenance and reliability Target Audience This course will benefit: Maintenance managers Reliability professionals Experienced supervisors Planners Project engineers Operations managers Functional specialists Course Level Basic or Foundation Training Methods Course methodology of this training course: Other than world-class visuals and slides, this course will include a high level of interaction between the facilitator and participants and group discussion among the participants themselves. There will be a number of case studies to demonstrate key points and also a minimum of one workshop exercise each day to give participants the chance to apply learning and appreciate key aspects of best practice. Participants will also have the chance to share examples from their own experience, discuss real problems they are facing and develop actions for improvement when they return to work. Examples of the exercises that are used in this course are as follows: Exercise: Understanding the challenges and seeing the opportunities Exercise: Developing a strategy Group Exercise: Selecting maintenance plans Group exercise: Case study failure Group exercise: Planning work Trainer Your expert course leader is an award-winning consultant and trainer with 30 years' experience in maintenance and reliability improvement. He has worked across five continents, in a wide variety of environments from the world's largest oil refinery to a small drinks production line. He has 10 years of maintenance management experience in the process industry, so he brings a very practical approach to training. He moved into consulting with ABB Eutech as their global maintenance specialist where he led maintenance and reliability best practice panels, delivered a wide range of maintenance improvement projects and trained other consultants. He is a fully qualified CMRP professional, an approved SMRP* Proctor, authorised to conduct CMRP exams and a globally respected maintenance consultant and best practice trainer. He founded his consultancy and training business in 2002 to focus on maintenance and reliability improvement. As part of this, he developed a range of maintenance 'models of excellence' with inputs from authors, international lecturers and some of the world's leading consultants and operators. His work has been recognised as being at the leading edge of industry best practice, winning independent awards such as the UK Chemical Industries Association 'Excellence in Engineering' award. He remains close to the industry as a respected specialist helping operating companies to achieve changes in performance. This ongoing field work enables him to continue to refine and extend best practice and the learning from this is continually fed into his training. His unique experience of facilitating two major turnarounds when the Coronavirus escalated into lockdown have given him a unique insight into how events of this type can disrupt maintenance. Moreover, his involvement in developing management processes and leading a Coronavirus response on a major industrial asset means he can talk with direct experience about how to cope and innovate in this global pandemic. He is also the expert course leader for the following courses offered by PetroEdge: Preventive and Predictive Maintenance Effective Plant Turnaround Management POST TRAINING COACHING SUPPORT (OPTIONAL) To further optimise your learning experience from our courses, we also offer individualized 'One to One' coaching support for 2 hours post training. We can help improve your competence in your chosen area of interest, based on your learning needs and available hours. This is a great opportunity to improve your capability and confidence in a particular area of expertise. It will be delivered over a secure video conference call by one of our senior trainers. They will work with you to create a tailor-made coaching program that will help you achieve your goals faster. Request for further information post training support and fees applicable Accreditions And Affliations