Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace
REFERENCE CODE 610/0501/0 COURSE LEVEL NVQ Level 3 THIS COURSE IS AVAILABLE IN Course Overview Qualification mandatory units (Mandatory – Credits: 144 Minimum, 144 Maximum) A/650/0295 (VR40V3) Erecting Masonry Structures in the Workplace Level: 2 Credits: 31 D/650/0296 (VR41V3) Setting out to form Masonry Structures in the Workplace Level: 2 Credits: 23 T/650/0293 (VR42V3) Erecting Masonry Cladding in the Workplace Level: 2 Credits: 24 A/503/2772 (209v2) Confirming Work Activities and Resources for an Occupational Work Area in the Workplace Level: 3 Credits: 10 Y/650/1392 (210V3) Developing and maintaining good occupational working relationships in the workplace Level: 3 Credits: 8 R/503/2924 (211v2) Confirming the Occupational Method of Work in the Workplace Level: 3 Credits: 11 A/503/1170 (641) Conforming to General Health, Safety and Welfare in the Workplace Level: 1 Credits: 2 T/650/1391 (49V3) Erecting masonry to form architectural and decorative structures in the workplace Level: 3 Credits: 35 Qualification optional units (Optional – Credits: 19 Minimum, 19 Maximum) H/650/0298 (VR44V3) Erect Thin Joint Masonry Structures in the Workplace Level: 2 Credits: 24 Y/650/0294 (VR50V3) Repairing and Maintaining Masonry Structures in the Workplace Level: 3 Credits: 25 R/650/0292 (VR639V3) Installing Drainage in the Workplace Level: 2 Credits: 19 F/650/0297 (VR810V1) Installing and forming specialist masonry elements in the workplace Level: 3 Credits: 21
This course provides attendees with the knowledge required to assess and care for service users with dysphagia.
IT'S THAT TIME AGAIN! THE NEON NIGHTMARE HALLOWEEN SCARE SPECIAL DEATH DRAWING CLASS! Join us in Dalston for an evening of spooky artistic fun. Come to a life drawing class like no other using neon reactive arts materials to draw inspiringly colorful life models. Trick or Treat! What will they be dressed as this year...crazy clowns, zealous zombies... or something much worse!
Date: Thursday 24th August Time: 5pm Location: Online Event Details:This Thursday we'll be showcasing some of the amazing work our talented MA students have created for their graduate films! This is a great way for you to get a glimpse into what's to come as you embark on your own journey. Whether your passion lies in Screenwriting, Acting or Filmmaking, each contributes significantly to the final creation.Films that will be screened: Colin Hydra Price for a Princess So get ready to be inspired this Thursday, August 24th at 5pm.
Calling all aspiring filmmakers and film enthusiasts! Join us for an engaging taster session on filmmaking, specially designed for students like you. Led by BA Practical Course Leader Devon Dickson, this session aims to explore the art of creating films that go beyond traditional performances and instead capture evocative and unforgettable cinematic truth. Discover how visual narrative can unlock your unique voice as a filmmaker. Devon Dickson, an accomplished writer, producer, and director with over 25 years of experience, will share his valuable insights gained from working on feature films, television shows, and over 300 commercials across 30 countries. His work has reached billions of viewers worldwide, making him a remarkable mentor for budding filmmakers. During this taster session, you'll delve into the philosophy and principles that form the foundations of our teaching here at Central Film School. Through practical examples and captivating case studies, you'll witness how this innovative approach to filmmaking can elevate your creativity and storytelling skills. Whether you're a film student, a passionate movie lover, or simply curious about the art of cinema, this taster session promises to be an inspiring and educational experience. No prior experience in filmmaking is required, so all students are welcome to attend. Don't miss out on this unique opportunity to learn from one of the industry's most experienced professionals. Reserve your spot now and embark on a journey to unlock your unique voice in filmmaking!
MS PowerPoint is really easy, but in this PowerPoint Training Courses, we cover most aspects in a fast-paced day, and attend the to more tricky aspects. This course is one-to-one to attend to specific aspects per delegate. Group training could be organised on request.
DATE: Thursday 8th June TIME: 4pm LOCATION: Studio A MAX ALBRECHT is the creative director and founder of Critical Mask Pictures, a production company that focuses on narrative filmmaking. Max will be joining us on Thursday afternoon to discuss how best to market yourself and find work as a freelancer in the film and television industries. With years of experience under his belt, this will be a great Life Skills Session to attend to learn about life after CFS. Max will also discuss his experiences founding a production company and operating as a sole trader, so that attendees can learn of all the many ways to make a living independently in the business. A Q+A Session will take place for anything specific people wanted to ask. Be sure to book your free ticket in advance so that you don't miss out!
MS Word Advanced Course summary This MS Word Advanced Course, Private 1-to-1, covers advanced MS Word tools. Ideal for delegates who create long documents, manuals and manuscripts. MS Word styles and formats, help making formatting documents consistent and easy to maintain. Who Should Attend the MS Word Advanced Course: Delegates should have a working knowledge of the concepts covered in the Introduction and Intermediate courses. What is MS Word: Microsoft Word, or simply Word, is a word processing software package developed by Microsoft. Is is bundled within the Microsoft Office suite. It covers simple text editor capability through to desktop publishing features, suitable to creates professional documents for any purpose MS Word Advanced Course description Session 1:Managing and Reviewing Documents Using Comments Tracking changes, version control Session 2: Styles Creating an Outline Style Principles, Style Themes, Creating, Modifying, Using Styles, Styles menus and Styles Group on the Home Ribbon. Session 3: Sections Formatting, page layouts, page numbering, headers and footers with sections Session 4:MS Word Tables and Text Boxes Inserting, Editing, Formatting and positioning MS Word Tables and Text Boxes Session 5: MS Word Reference Tools Table of Contents References within a Document Bibliography Index Tabls Reference Tables References to Other Documents Session 6: MS Word Templates Creating, saving and using custom templates Session 7: Templates and Building Blocks Using Building Blocks and Quick Parts, Fill-In Merge for Templates Session 8: Graphics Creating Graphics, Equations and Charts, Using WordArt, Using SmartArt Session 9: MS Word Time Saving Tools MS Word Time Saving Tools Using Language Tools Inserting Pre-Defined Text Using the Navigation Pane What is included in the MS Word Advanced Courses: MS Word Advanced Course Certificate on completion MS Word Advanced Course notes Practical MS Word Advanced Course exercises, MS Word Advanced Course Homework / MS Word Advanced Course Revision work After the course, 1 free session for questions online MS Word Advanced Course via Gotomeeting.com. Max group size, online and in classroom, on this MS Word Advanced Course is 4.