1724 Courses in Liverpool

Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group

The main aim of this workshop is to encourage and enable delegates to present their sales messages stylishly and persuasively to expert buying audiences and improve their conversion rates. The focus is placed firmly on performance and creativity in top level presenting. It is aimed at experienced sales professionals who are expert at selling but need to be able to present and pitch for business at high skill levels in order to land major accounts. Delegate numbers will be restricted to 4 people. Delegates should be willing and be prepared to give video-recorded presentations as part of the course. Course Syllabus The syllabus of the Sales Presenting course is comprised of two modules, covering the following: Module One Components of Top Presenting Preparation and performance in presenting Being stylish and compelling Differentiation, risk-taking and presenting Connecting with your audience Achieving impact and drama Creating a buying emotion Getting out of a comfort zone First delegate presentations Module Two Pitching in Teams Getting your act together - the plan Looking and sounding like a team The buyer's perspective Getting your moves right - choreography Dealing successfully with questions Rehearsing to succeed Second delegate presentations Dragon's Den Exercise The delegation is split into two groups, each with a specific product or service to win the Dragons' investment. They have to also present to the Dragon's Den their business case for feedback and negotiate with the Dragons to gain either an "I'm in" or an "I'm out" reply. A full debrief is then conducted covering: Planning Commercial consequences Putting forward a business case Critical thinking Negotiating Selling skills Presentation skills Profile building Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.

The aim of this programme is to help attendees create better quality technical documents in an organised and efficient manner. It will give those new to the topic an appreciation of how to approach the task professionally whilst those with more experience will be able to refresh and refine their skills. The programme comprises three complementary one-day modules: The programme presents a structured methodology for creating technical documents and provides a range of practical techniques that help delegates put principles into practice. Although not essential, it is strongly advised that delegates for modules 2 and 3 have already attended module 1, or another equivalent course. Note: the content of each module as shown here is purely indicative and can be adapted to suit your particular requirements. This course will: Explain the qualities and benefits of well written technical documents Present a structured approach for producing technical documents Review the essential skills of effective technical writing Demonstrate practical methods to help create better documents Provide tools and techniques for specification and report writing Review how technical documents should be issued and controlled Note: the content of each module as shown here is purely indicative and can be adapted to suit your particular requirements. Module 1: Essential skills for technical writers 1 Introduction to the programme Aims and objectives of the module Introductions and interests of participants 2 Creating effective technical documents What is technical writing? how does it differ from other writing? Key qualities of an effective technical document Communication essentials and the challenges faced by technical writers The lessons of experience: how the best writers write The five key steps : prepare - organise - write - edit - release (POWER) 3 Preparing to write Defining the document aims and objectives; choosing the title Understanding technical readers and their needs Getting organised; planning and managing the process Integrating technical and commercial elements The role of intellectual property rights (IPR), eg, copyright 4 Organising the content The vital role of structure in technical documents Deciding what to include and how to organise the information Categorising information: introductory, key and supporting Tools and techniques for scoping and structuring the document Creating and using document templates - pro's and con's 5 Writing the document Avoiding 'blinding them with science': the qualities of clear writing Problem words and words that confuse; building and using a glossary Using sentence structure and punctuation to best effect Understanding the impact of style, format and appearance Avoiding common causes of ambiguity; being concise and ensuring clarity Using diagrams and other graphics; avoiding potential pitfalls 6 Editing and releasing the document Why editing is difficult; developing a personal editing strategy Some useful editing tools and techniques Key requirements for document issue and control Module 2: Creating better specifications 1 Introduction Aims and objectives of the day Introductions and interests of participants The 'POWER' writing process for specifications 2 Creating better specifications The role and characteristics of an effective specification Specifications and contracts; the legal role of specifications Deciding how to specify; understanding functional and design requirements Developing the specification design; applying the principles of BS 7373 Getting organised: the key stages in compiling an effective specification 3 Preparing to write a specification Defining the scope of the specification; deciding what to include and what not Scoping techniques: scope maps, check lists, structured brainstorming The why/what/how pyramid; establishing and understanding requirements Clarifying priorities; separating needs and desires: the MoSCoW method Useful quantitative techniques: cost benefit analysis, QFD, Pareto analysis Dealing with requirements that are difficult to quantify 4 Organising the content The role of structure in specifications Typical contents and layout for a specification What goes where: introductory, key and supporting sections Creating and using model forms: the sections and sub sections Detailed contents of each sub-section Exercise: applying the tools and techniques 5 Writing the specification Identifying and understanding the specification reader Key words: will, shall, must; building and using a glossary Writing performance targets that are clear and unambiguous Choosing and using graphics Exercise: writing a specification 6 Editing and releasing the document Key editing issues for specifications Issue and control of specifications Module 3: Writing better reports 1 Introduction Aims and objectives of the day Introductions and interests of participants The 'POWER' technical writing process for technical reports 2 Creating better reports What is a technical report? types and formats of report The role and characteristics of an effective technical report Understanding technical report readers and their needs The commercial role and impact of technical reports Getting organised: the key stages in compiling a technical report 3 Preparing to write reports Agreeing the terms of reference; defining aims and objectives Being clear about constraints; defining what is not to be included Legal aspects and intellectual property rights (IPR) for reports Preparing the ground; gathering information and reference documents Keeping track of information: note making, cataloguing and cross referencing Tools and techniques for developing a valid and convincing argument 4 Organising the content The role of structure reviewed; some typical report structures Who needs what: identifying the varied needs of the readership What goes where: introductory, key and supporting sections Creating and using model forms: the sections and sub sections Detailed contents of each sub-section Exercise: applying the tools and techniques 5 Writing the report Planning the storyline: the report as a journey in understanding Recognising assumptions about the reader; what they do and don't know Converting complex concepts into understandable statements Presenting technical data and its analysis; the role of graphics Presenting the case simply whilst maintaining technical integrity Exercise: writing a technical report 6 Editing and releasing the report Key editing issues for technical reports Issue and control of technical reports

Carried out by qualified instructors, the Manual Handling Training course is designed to cover a number of Manual Handling topics. It will enable the candidate on completion to recognise a manual handling problem. It will give them the tools to be able to initiate a risk assessment and lift or carry in a safe manner. We can deliver these courses in-house or to gain Qualsafe certification. Fully Qualified and Highly Experienced Instructors. Half day course (2-3 Hours). Our courses include the following subject areas: The requirements of the Manual Handling Operations Regulations. The legal requirements to provide Manual Handling Training. Principles of good movement. The anatomy of the spine. Manual Handling related injuries. Mechanics of incorrect and correct manual handling techniques. Practical exercises. Principles of manual handling techniques will include: The task. The load. The working environment. The individual capability. Practical applications of lifting, pushing, pulling and carrying. Risk Assessment and its practical application. There is a Maximum of up to 20 Candidates per Manual Handling training course, however we can run two courses per day with one manual handling instructor. We also have more manual handling instructors available, if it is required. This means we can run courses simultaneously should the facilities be available to do so. The course information is based on the Manual Handling Operations Regulations 1992, amended 2002. It is also covered under the Health and Safety at Work Act 1974. At MHA Training we like to make our Manual Handling Training courses fun and use the best training aids available whilst also covering the serious points of the subject. MHA Training was established in 2008 based at our training centre in Warrington, Cheshire. We provide a wide range of services On-Site also for clients around the North West in areas such as Manchester, Liverpool, Widnes, St Helens, Runcorn, Wigan, Preston and Leeds. Over the years we have expanded and have instructors available for all of our courses Nationwide.

Our Economic and Financial Modelling courses are suitable for economists, researchers and regulators in policy making institutions such as central banks, ministries of finance, trade and investment, economic planning authorities, regional/international policy institutions, think tanks, petroleum industry and other business/economic sectors that make use of statistical and econometric modelling techniques.

If you're looking for a short, sharp high-impact intervention that will help motivate and inspire your sales team then a 'bite-sized' session could be just what you're looking for. We have a range of sessions that can be delivered on an 'off-the-shelf' basis, or they can be tailored to your specific requirements or, of course, we can develop something specifically for you on an entirely bespoke basis. And the length of the session is entirely up to you - 45-minutes, an hour, a half-day - whatever you prefer. Sessions can be run for small groups as part of your regular team meetings or they can be delivered for larger audiences, conference-style - the choice is yours. The session outlines below are just to give you an idea of the possibilities. If one of them whets your appetite please just give us a call on 01582 463463 to talk through what we can do for you - we're here to help!

The leadership role of the project manager is increasingly recognised as a key determinant in delivering success. These skills can often be critical in project situations, where tight budgets and deadlines demand the highest levels of team performance and where the working environment presents fresh challenges on a daily basis. This programme focuses on the leadership skills required of project managers and will benefit anyone involved in managing projects large or small wishing to extend or enhance those skills. The objectives of this programme are to help the participants: Understand the significance of leadership skills to the project manager and the impact of these skills on project performance Review the key skills needed to be an effective 'multi-dimensional' project leader and learn how to develop, adapt and apply them in practice Learn how to identify the preferred leadership style for the context and organisational culture of a project and how to develop personal style versatility Understand the role of the project leader in building an effective team and the skills required to promote and sustain team performance Gain a better understanding of the interpersonal skills needed to motivate individual team members and harness the full potential of the team DAY ONE 1 Introduction Aims and objectives Personal objectives 2 Project management and leadership What is a leader? How much can leadership be learned? The project environment and the impact of leadership skills The characteristics of high performance project teams and their leaders 3 Principles of effective leadership Some useful models and theories of leadership explored Types of leadership; choosing how to use leadership power Evaluating personal leadership style; how to develop style flexibility 4 Syndicate case study: Leadership in action Review of the role of leadership in a contemporary project Feedback and plenary discussion: effective project leadership 5 Team exercise: Leadership skills of the project manager Teams compete in performing a project simulation Project review and feedback Discussion of the outcome: role and skills of the project leader 6 Leadership skills for project managers The 3 dimensions of project leadership: inwards, outwards, and upwards The vital role of communication skills and how to develop them Developing a 'project vision': strategic thinking skills Understanding others; emotional intelligence skills Being a visible leader; behavioural and influencing skills Building effective relationships; the importance of trust and respect DAY TWO 7 Leading the project team The role of leadership in developing team performance Understanding individual strengths; recognising team role preferences Managing conflict and promoting positive team dynamics Setting standards, maintaining discipline and rewarding performance Harnessing team potential: building motivation within the team Promoting team learning; the team leader as coach / mentor 8 Leading through the organisation Gaining the support others; developing effective influencing skills Getting empowerment from key stakeholders Knowing when and how to take the initiative and lead Building and maintaining rapport with key partners Becoming an effective team player in leadership teams Becoming a business leader; leading colleagues and co-workers 9 Team exercise: Leadership and negotiation Teams engage in a negotiation exercise Exercise review and feedback Discussion of the outcome: negotiation skills of the project leader 10 Negotiation skills for project leaders Characteristics of effective negotiators Classic problem behaviours and mind-sets to avoid Getting to win-win; building partnership and trust 11 Leading more senior stakeholders The challenges and skills of leading and managing upwards Communicating with more senior stakeholders; building credibility Negotiating upwards: knowing when and how The role of networking skills; building and maintaining rapport Handling disagreements; the art of diplomacy Handling personality and style conflicts with more senior people

Our Motivational Intelligence Executive Management course is targeted at transitional leadership development to adapt to market dynamics. AWARD WINNING LEADERSHIP DEVELOPMENT PROGRAMME Executive Diploma: Leading With Motivational Intelligence Leading your team or business through transitions or adapting to change is a vital leadership skill that most find challenging. The Power Within Training is dedicated to giving leaders, managers, and businesses throughout England and the UK the executive leadership skills needed to transform their businesses. Neuroscientists have now discovered why people perceive risk, resist change, and cling to the legacy ways they approach their role. With this discovery, we’ve found a practical approach for removing this resistance and fostering greater employee accountability, adaptability, and resilience. The answer was uncovered in the emerging field of Motivational Intelligence. This course has completely changed my outlook on my responsibilities as a manager/leader. To say I have a new perspective is an understatement; I now have the tools to make a massive difference in how I run my company and my life; it has put a new voice in my head that is now directing me in ways I had not thought of before. "If you want a better chance in life and business, do not hesitate to do this course." MANAGING DIRECTOR RBT UNDERFLOWING LIMITED The Role of Motivational Leadership Our motivational leadership courses are rooted in the science of Motivational Intelligence. Motivational Intelligence is designed as an individual’s ability to identify and manage negative thoughts and self-limiting beliefs to overcome obstacles and accomplish goals. Using motivational intelligence and our management development program provides you with the skills and tools needed to face high-level challenges and put thoughts into action while paving the way to a vision. Motivation relies on the learning process of an individual and their ability to observe the relationship between performance and outcome. Motivational leaders can evoke and see the best in their employees and inspire them to work toward a common goal. LEADING WITH MOTIVATIONAL INTELLIGENCE Objectives of our Motivational Leadership Courses The management development program we offer is the world’s first accredited Executive Diploma specifically designed to help progressive-minded leaders adapt to today’s business environment. We focus on issues and challenges created by disruption and turbulence. Our motivational leadership courses address topics ranging from leading/managing virtual teams to helping employees more readily orient to an ever-changing world. The Power Within focuses on imparting fundamental skills, tactical best practices, and powerful insights into the human side of the business. Leadership training provides valuable knowledge to leaders of all levels. The management portion of our leadership training teaches participants how to define the proper team goals, translate them into actionable plans and communicate them in a way that encourages buy-in. Lastly, the leadership portion focuses on developing people by shifting negative thoughts and self-limiting beliefs such that individuals give themselves permission to learn, grow, and execute new strategies and plans. Here are some additional objects of our motivational leadership courses: To Understand the Role of Motivation in the Workplace To Develop a Deep Understanding of the Different Types of Motivation and How They Can Be Applied to Improve Team Performance To Learn How to Use Motivational Intelligence to Create a Positive and Productive Work Environment To Develop the Skills Needed to Increase Employee Engagement and Drive Business Results To Practice Effective Leadership Techniques that Foster Motivation and Engagement LEADING WITH MOTIVATIONAL INTELLIGENCE Our Leading with Motivational Intelligence (MQ) Executive Diploma Programme is specifically designed to help participants create the “complete game” of leadership and management. Leveraged by more than 40% of the largest Fortune 500 companies and implemented around the world, the Leading with Motivational Intelligence (MQ) consistently receives a participant buy-in rate in excess of 97%. However, the most important statistic is: 12 months after completing the course more than 93% of participants continue to use the skills and techniques taught on a daily basis. ABOUT THE MQ EXECUTIVE DIPLOMA Are There Different Types of Motivational Leadership? Motivation is the fuel that drives the accomplishment of a goal; without any motivation, the goal becomes another difficult task. Motivational leadership means understanding that regardless of whether you’re leading a small group or an entire business, your leadership and motivational style can significantly impact the effectiveness of your effort. There are several leadership and motivation styles, but the challenge comes with finding the most appropriate for you and your team. In our leadership development program, we’ll discuss leadership motivational skills while working with you to find the best one. Motivational leadership either takes the form of intrinsic or extrinsic motivation. Intrinsic motivation motivates your team to be rewarded internally, and extrinsic motivation uses compensation as a driving force. Compensation can be salary, bonuses, goods, money, or even an appraisal. Here are some examples of different intrinsic and extrinsic motivational types: Competence Motivation – This style is driven by curiosity and a willingness to know more and cultivate additional skills. This style’s central pillar is building more expertise on a subject matter as a noncompetition among peers. Achievement Motivation – Achievement motivation is similar to competence, as it aims to achieve personal development goals. This could take the form of a title within the company. An example could be in your sales department, where a leaderboard or wall of fame is used to track sales. Reward-Based Motivation – This is probably the only motivational type most are aware of, as it’s the easiest way to get a fast motivational boost. The main issue with this type of motivation is that employees get used to it, and the effects don’t last long. Understand the Importance of Motivation Skills in Leadership Motivation drives nearly every action of our lives. Motivational leadership drives the why behind every business idea that’s ever been put into action. As a leader or manager, you must understand the importance of motivating team members, and being able to do this effectively is a requirement in every manager, leader, or business owner’s toolkit. Our management development program builds on best practices, strategic insights, and lessons learned over three decades of building leadership universities for Fortune 500 companies. Focusing on imparting fundamental skills to our executive development course offers powerful insights into the human side of the business. You’ll gain the skills needed to foster a growth mindset within your team. Here are some additional reasons why motivational leadership matters: Improved Performance – Motivated employees can drive the performance of your business. When your employees are motivated, you’ll find lower levels of absenteeism, improved relationships between managers and employees, and improved worker performance throughout your business. Enhanced Innovation – Motivation is a significant force behind innovative ideas. You’re more likely to identify workplace improvement opportunities when your team is motivated. Improved Workplace Culture – Employee motivation and your workplace culture are closely linked. When you take our leadership development program, you’ll discover that a motivated workforce brings commitment, and drive, which enhances your business’s overall morale and creates a positive work culture. Register your interest Motivational Leadership Techniques That Foster Engagement When employees are unmotivated or disengaged, it’s easy to blame tools, processes, or contributing factors. Often, disengagement comes down to a lack of effective leadership. Our leadership training program will help you unlock what leaders need to inspire their employees to do their job and find purpose within their roles. Here are some ways you can apply what you learned during your leadership development program to encourage collaborative leadership and inspire your team to do their very best work: Employees Trust Leaders Whom Both Lead and Follow – Good leaders don’t needlessly exhibit authoritative behaviour. Good leaders show their team that they are willing to roll up their sleeves and work with their team to improve the business. Passion and Positivity Increase Employee Performance – Effective motivational leadership combines finding meaning in work, leveraging connection and community, converting stress into opportunity, taking actions despite the risk, and lastly, maintaining the energy of others through motivation. Show enthusiasm in your business, which will convey your passion to others and can help increase performance and employee engagement. Effective Leadership Prioritizes Business – Successful leaders are more about short-term goals than reaching the next milestone and contributing to your overall business. Practical leadership qualities include providing growth opportunities, inspiring and motivating employees, being open and trusting, and assessing and managing risks. These decisions lead to more long-term success for your business. How To Register For Our Leadership Development Program   Our motivational leadership courses are open to leaders, managers, and business owners looking to quickly adapt their team to change and effectively mentor every team member. The modules in our leadership development program are live virtual instructor-led sessions that meet twice per month for about three and a half hours. These modules incorporate insightful discussions and engaging group conversations designed to shift limiting mindsets, isolate best practices and foster actionable strategies that can be applied immediately. To apply for the course, we ask that you register your interest. Once submitted, The Power Within will contact you to discuss options for fully-funded or partially-funded training opportunities. Register your interest today Book Your Motivational Leadership Course Today   The Power Within is the Motivational Intelligence company dedicated to helping your business become more accountable, resilient, adaptable, and capable of handling all the challenges they encounter. Our leading with Motivational Intelligence Executive Diploma course has been built leveraging Nobel Prize-winning research and the latest advancements to ensure everything necessary for meaningful change is in place. Our leadership development program is fully accredited and internationally recognized for its effectiveness in developing world-class leaders. We want to give you the tools, techniques, and knowledge to think bigger, be better, and achieve more. Don’t hesitate to contact us to learn more about our leadership development program.

I am also available for various events such as festivals, corporate functions, weddings, etc. I regularly receive bookings across the UK, in Europe and beyond. I have provided sound journeys & gong baths in gardens, halls, marquees, tents, private villas and even upon large private boats! Anything is possible… Please contact me with your enquiry.

Some people naturally possess an ability to sell and others over time develop their own style. We have created a highly practical course to give you the confidence and ability to sell over the phone or face to face. We focus the exercises, theory and discussion on your own job role and experiences to ensure you can return to the workplace to deliver tangible results. This 2-day course is designed for individuals who are new to selling, those in a sales role but have not received any formal training, or professionals who would like to brush up and enhance their current selling skills and learn some new techniques. Course Syllabus The syllabus of the Essential Selling Skills course is comprised of seven modules, covering the following: Module One Understanding the Customer The importance of good customer care Selling vs. selling attitude The reasons people buy Adopting a positive approach Module Two Self-Awareness Understanding your selling style Adapting your selling style to your customer Understanding your customers buying style Module Three Effective Communication and Rapport Building Why does communication need to be effective? Actively listening to your customers' needs Right question at the right time The impact of positive and emotive language Module Four Taking a Consultative Approach Different styles of selling Taking a consultative approach to selling Preparation techniques Buyer behaviour and motivation A selling approach to match the buyers mind Module Five Presenting the Solution Selling the benefits Sales tool kit Unique sales points Advanced questioning techniques Module Six Gaining Commitment Recognising and acting upon buying signals Dealing with customers concerns No means no? How to cope in stressful situations Module Seven Confirming the Sale Confirming or closing? Effective confirming techniques Going the extra mile Benefits For you as an individual This course will increase your confidence and ability to sell, having provided you with tools and techniques to achieve maximum results. Delegates always leave with fresh ideas, energy and motivation to succeed. For an employer The attitude of the delegates and the results they deliver will speak for themselves. All techniques are easy to apply back into the workplace for an immediate impact. What will I learn? By the end of the course, participants will be able to: Appreciate the need for preparation before a sales appointment Effectively identify and meet needs with advanced questioning techniques Identify verbal and non-verbal buying signals Construct professional answers to questions and possible objections Present your products and/or services with the buyer in mind Identify and use a selling style appropriate to capture the buyer's attention Recognise and overcome major objection types How to apply effective confirmation techniques with the buyer in mind Real Play Option We offer an innovative solution to engage the learners and bring real negotiation and closing scenarios to life. We use actors who improvise scenarios which have been specified by the group. The group is split the group into 2 sub-groups, one with the actor, the other with the trainer. Each group has a brief and has to instruct their trainer/actor on how to approach the scenario supplied. The actor and trainer perform the role play(s) as instructed by their respective teams; however during the action they can be paused for further recommendations or direction. The outcome is the responsibility of the team(s) - not the performers. Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.