<h4>Overview</h4>
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							</p><p>Enterprise Content Management System also known as EDRMS Electronic Document and Record Management System is basically a kind of IT-based system which is developed to manage the creation, tracking, storage and disposal of all physical and digital documents and records.</p>
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GBA Corporate

Enterprise Content Management System

Online

On Site

<h4>Overview</h4>
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							</p><p>SEO help you define your most profitable focused audience and develop a bridge of communication that reach them directly, thereby positioning your product in the right and most efficient way.  Using SEO skills targets increasing the number of visitors to a website and ensuring that the site appears high in ranking on the list of top page results returned by a search engine. SEO has become an increasingly sought-after skill for companies who want to keep track of their rankings in Google's organic search. To reach the customer nationally or internationally, SEO is the only way where we can reach a global market. It is very important to understand the techniques of SEO and how to use Digital Marketing in a more efficient way to reach every corner of the world. </p>

<p>This Specialized course will highlight the skills required to optimize website content for top SE Ranking. Through this course, you will learn the algorithms many search engines follow including Google Search. Specially designed with a lot of practical and live examples of advanced SEO techniques used by professionals you will gain a real-world skill to enhance your knowledge in Content Marketing, On-Off Page Optimization, followed by aligning SEO with overall business strategies. </p>
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Advance Skills in SEO

Harpenden

<p>High quality specifications are of paramount importance in achieving the right technical performance and value for money. This long-established training programme has been developed to help those involved in producing specifications to create high quality documents in an organised and effective way. It provides a sound foundation for those new to the topic whilst at the same time offering new insights to those with more experience.</p><p>The programme emphasises the need for a clear definition of requirements combined with the ability to communicate those requirements effectively to third parties. A structured method of preparing specifications is provided, and a range of practical techniques is presented, to enable participants to put the principles into practice. The commercial and contractual role of specifications is also addressed.</p>The objectives of the workshop are to:<ul><li>Provide a clear understanding of the role and purpose of specifications</li><li>Present a framework for organising and producing specifications</li><li>Define the key steps involved in creating effective specifications</li><li>Demonstrate methods for assisting in defining requirements</li><li>Provide tools and techniques for scoping and structuring specifications</li><li>Show the role of specifications in managing variations and changes to scope</li><li>Present methods to assist the writing and editing of specifications</li><li>Review how specifications should be issued and controlled</li></ul><section>
                    DAY ONE <h3>1 Introduction</h3><ul><li>Review of course objectives</li><li>Review of participants' needs and objectives</li></ul> <h3>2 Creating effective specifications</h3><ul><li>The role of specifications in communicating requirements</li><li>The costs, benefits and qualities of effective specifications</li><li>Understanding the differences between verbal and written communication</li><li>The five key steps of 'POWER' writing: prepare-organise-write-edit-release</li><li>Exercise: qualities of an effective specification</li></ul> <h3>3 Step 1: Preparing to write - defining readership and purpose; the specification and the contract</h3><ul><li>Designing the specifications required; applying BS 7373</li><li>Defining the purpose, readership and title of each document</li><li>Effective procedures for writing, issuing and controlling specifications</li><li>The roles and responsibilities of the key players</li><li>Understanding contracts; the contractual role of the specification</li><li>Integrating and balancing the technical and commercial requirements</li><li>Writing specifications to achieve the appropriate contract risk strategy</li><li>Deciding how to specify: when to use functional and technical specifications</li><li>The role of specifications in managing variations and changes to scope</li></ul> <h3>4 Case study 1</h3><ul><li>Teams review a typical project scenario and identify the implications for the specification</li><li>Feedback and discussion</li></ul> <h3>5 Step 2: Organising the specification content</h3><ul><li>Defining the need and establishing user requirements</li><li>Deciding what issues the specification should cover</li><li>Scoping techniques: scope maps, check lists, structured brainstorming</li><li>Clarifying priorities: separating needs and desires</li><li>Dealing with requirements that are difficult to quantify</li><li>Useful techniques: cost benefit analysis, QFD, Pareto analysis</li></ul> <h3>6 Case study 2</h3><ul><li>Teams apply the scoping techniques to develop the outline contents for a specification</li><li>Feedback and discussion</li></ul> DAY TWO <h3>7 Step 2: Organising the specification content (cont)</h3><ul><li>Deciding what goes where; typical contents and layout for a specification</li><li>The three main segments: introductory, key and supporting</li><li>Creating and using model forms: the sections and sub-sections</li><li>Detailed contents of each sub-section</li><li>Tools and techniques for outlining and structuring specifications</li></ul> <h3>8 Case study 3</h3><ul><li>Teams develop the detailed specification contents using a model form</li><li>Feedback and discussion</li></ul> <h3>9 Step 3: Writing the specification</h3><ul><li>The challenges of written communication</li><li>Identifying and understanding the readers needs</li><li>Choosing and using the right words; dealing with jargon</li><li>Problem words; will, shall, must, etc; building a glossary</li><li>Using sentence structure and punctuation to best effect</li><li>Understanding the impact of style, format and appearance</li><li>Avoiding common causes of ambiguity</li><li>Being concise and ensuring clarity</li><li>Choosing and using graphics to best effect</li><li>Exercises and examples</li></ul> <h3>10 Step 4: Editing the specification</h3><ul><li>Why editing is difficult; how to develop a personal editing strategy</li><li>Key areas to review: structure, content, accuracy, clarity, style and grammar</li><li>Editing tools and techniques</li></ul> <h3>11 Step 5: Releasing and controlling the specification</h3><ul><li>Key requirements for document issue and control</li><li>Final formatting and publication issues; document approval</li><li>Requirements management: managing revisions and changes</li></ul> <h3>12 Course review and action planning</h3><ul><li>What actions should be implemented to improve specifications?</li><li>Conclusion</li></ul> 


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The In House Training Company

Technical Writing

Creating effective specifications (In-House)

<p>This intensive one-day training programme has been developed to help those involved in producing specifications create high quality documents in an organised and effective way.</p><p>The programme explains the primary purpose of specifications and the importance of understanding the context in which they are used. It focuses particularly on how to develop and structure content and write requirements that are clear and concise. The methods and techniques presented will provide a practical foundation course for those new to the topic whilst offering new insights to those with more experience.</p>The objectives of the workshop are to:<ul><li>Review and discuss the role and purpose of specifications</li><li>Present a structured approach for organising and producing specifications</li><li>Explain each of the key steps involved in creating effective specifications</li><li>Review some methods for assisting in defining requirements</li><li>Explain how to define the scope and develop the structure for a specification</li><li>Present methods to assist the writing and editing of specifications</li><li>Review how specifications should be issued and controlled</li></ul><section>
                    <h3>1 Introduction</h3><ul><li>Course objectives</li><li>Review of participants' needs and objectives</li></ul> <h3>2 Specifications in perspective</h3><ul><li>The role and purpose of specifications</li><li>The impact of specifications on commercial performance</li><li>The qualities of an effective specification</li><li>The five key steps of 'POWER' writing: prepare-organise-write-edit-release</li></ul> <h3>3 Step 1: Preparing to write</h3><ul><li>Defining the purpose the specification; integrating the specification and contract</li><li>Deciding how to specify: when to specify in functional and technical terms</li><li>Getting the right people involved at the right time; engaging stakeholders</li><li>Applying procedures for writing, issuing and controlling specifications</li></ul> <h3>4 Step 2: Organising the specification content</h3><ul><li>Scoping the document: scope maps, check lists, structured brainstorming</li><li>Clarifying requirements; separating needs and desires</li><li>Dealing with requirements that are difficult to quantify</li><li>Useful techniques: cost benefit analysis, Pareto analysis</li><li>Deciding what goes where; typical contents and layout for a specification</li><li>Creating and using model forms: typical sections and sub sections</li></ul> <h3>5 Step 3: Writing the specification</h3><ul><li>Identifying and understanding the readers needs</li><li>Choosing and using the right words; dealing with jargon</li><li>Important words; will, shall, must; building a glossary</li><li>Using sentence structure and punctuation to best effect</li><li>Understanding the impact of style, format and appearance</li><li>Avoiding common causes of ambiguity; being concise and ensuring clarity</li></ul> <h3>6 Step 4: Editing the specification</h3><ul><li>Why editing is difficult; how to develop a personal editing strategy</li><li>Key areas to review: structure, content, accuracy, clarity, style and grammar</li><li>Editing tools and techniques</li></ul> <h3>7 Step 5: Releasing and controlling the specification</h3><ul><li>Key requirements for document issue and control</li><li>Final formatting and publication issues; document approval</li><li>Requirements management: managing revisions and changes</li></ul> <h3>8 Course review and action planning</h3><ul><li>What actions should be implemented to improve specifications?</li><li>Conclusion</li></ul> 


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Service Design Courses (SDC)

Content Writing

UX Writing

Book Writing

Business Writing

Specification writing (introduction) (In-House)

<p>This very practical session is designed to enable participants to improve the impact, clarity and accuracy of their reports. It focuses equally on the two key areas - structure and writing technique.</p>This course will help participants:<ul><li>Scope reports based on objective and intended readership</li><li>Write a structured report</li><li>Use the Fog Index to ensure readability</li><li>Write grammatically correct and well-punctuated text</li><li>Review and edit their work.</li></ul><section>
                    <h3>1 Introduction</h3><ul><li>Objectives and overview</li><li>Introductions and personal aims</li></ul> <h3>2 What makes a good report?</h3><ul><li>Practical activity and feedback</li></ul> <h3>3 Before you start</h3><ul><li>The planning process and scoping a report</li><li>Organising information</li><li>Key report headings</li><li>What goes where?</li><li>Writing practice and review</li></ul> <h3>4 Writing tips and techniques</h3><ul><li>Clear English and use of language</li><li>Grammar and sentence structure</li><li>Refresher in punctuation</li><li>Writing in the third person</li><li>The Fog Index - and how to measure readability</li></ul> <h3>5 Pulling it all together</h3><ul><li>Reviewing and proofing</li></ul> <h3>6 Review</h3><ul><li>Summary of key learning points</li><li>Action planning</li></ul> 


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Report Writing

Writing Skills

Resume & CV Writing

Report writing (In-House)

<p>The aim of this programme is to help attendees create better quality technical documents in an organised and efficient manner. It will give those new to the topic an appreciation of how to approach the task professionally whilst those with more experience will be able to refresh and refine their skills.</p><p>The programme comprises three complementary one-day modules:</p><p>The programme presents a structured methodology for creating technical documents and provides a range of practical techniques that help delegates put principles into practice. Although not essential, it is strongly advised that delegates for modules 2 and 3 have already attended module 1, or another equivalent course.</p><p>Note: the content of each module as shown here is purely indicative and can be adapted to suit your particular requirements.</p>This course will:<ul><li>Explain the qualities and benefits of well written technical documents</li><li>Present a structured approach for producing technical documents</li><li>Review the essential skills of effective technical writing</li><li>Demonstrate practical methods to help create better documents</li><li>Provide tools and techniques for specification and report writing</li><li>Review how technical documents should be issued and controlled</li></ul><section>
                    					<p><em>Note: the content of each module as shown here is purely indicative and can be adapted to suit your particular requirements.</em></p>			  Module 1: Essential skills for technical writers <h3>1 Introduction to the programme</h3><ul><li>Aims and objectives of the module</li><li>Introductions and interests of participants</li></ul> <h3>2 Creating effective technical documents</h3><ul><li>What is technical writing? how does it differ from other writing?</li><li>Key qualities of an effective technical document</li><li>Communication essentials and the challenges faced by technical writers</li><li>The lessons of experience: how the best writers write</li><li>The five key steps : prepare - organise - write - edit - release <em>(POWER)</em></li></ul> <h3>3 Preparing to write</h3><ul><li>Defining the document aims and objectives; choosing the title</li><li>Understanding technical readers and their needs</li><li>Getting organised; planning and managing the process</li><li>Integrating technical and commercial elements</li><li>The role of intellectual property rights (IPR), eg, copyright</li></ul> <h3>4 Organising the content</h3><ul><li>The vital role of structure in technical documents</li><li>Deciding what to include and how to organise the information</li><li>Categorising information: introductory, key and supporting</li><li>Tools and techniques for scoping and structuring the document</li><li>Creating and using document templates - pro's and con's</li></ul> <h3>5 Writing the document</h3><ul><li>Avoiding 'blinding them with science': the qualities of clear writing</li><li>Problem words and words that confuse; building and using a glossary</li><li>Using sentence structure and punctuation to best effect</li><li>Understanding the impact of style, format and appearance</li><li>Avoiding common causes of ambiguity; being concise and ensuring clarity</li><li>Using diagrams and other graphics; avoiding potential pitfalls</li></ul> <h3>6 Editing and releasing the document</h3><ul><li>Why editing is difficult; developing a personal editing strategy</li><li>Some useful editing tools and techniques</li><li>Key requirements for document issue and control</li></ul> Module 2: Creating better specifications <h3>1 Introduction</h3><ul><li>Aims and objectives of the day</li><li>Introductions and interests of participants</li><li>The 'POWER' writing process for specifications</li></ul> <h3>2 Creating better specifications</h3><ul><li>The role and characteristics of an effective specification</li><li>Specifications and contracts; the legal role of specifications</li><li>Deciding how to specify; understanding functional and design requirements</li><li>Developing the specification design; applying the principles of BS 7373</li><li>Getting organised: the key stages in compiling an effective specification</li></ul> <h3>3 Preparing to write a specification</h3><ul><li>Defining the scope of the specification; deciding what to include and what not</li><li>Scoping techniques: scope maps, check lists, structured brainstorming</li><li>The why/what/how pyramid; establishing and understanding requirements</li><li>Clarifying priorities; separating needs and desires: the MoSCoW method</li><li>Useful quantitative techniques: cost benefit analysis, QFD, Pareto analysis</li><li>Dealing with requirements that are difficult to quantify</li></ul> <h3>4 Organising the content</h3><ul><li>The role of structure in specifications</li><li>Typical contents and layout for a specification</li><li>What goes where: introductory, key and supporting sections</li><li>Creating and using model forms: the sections and sub sections</li><li>Detailed contents of each sub-section</li><li><em>Exercise: applying the tools and techniques</em></li></ul> <h3>5 Writing the specification</h3><ul><li>Identifying and understanding the specification reader</li><li>Key words: will, shall, must; building and using a glossary</li><li>Writing performance targets that are clear and unambiguous</li><li>Choosing and using graphics</li><li>Exercise: writing a specification</li></ul> <h3>6 Editing and releasing the document</h3><ul><li>Key editing issues for specifications</li><li>Issue and control of specifications</li></ul> Module 3: Writing better reports <h3>1 Introduction</h3><ul><li>Aims and objectives of the day</li><li>Introductions and interests of participants</li><li>The 'POWER' technical writing process for technical reports</li></ul> <h3>2 Creating better reports</h3><ul><li>What is a technical report? types and formats of report</li><li>The role and characteristics of an effective technical report</li><li>Understanding technical report readers and their needs</li><li>The commercial role and impact of technical reports</li><li>Getting organised: the key stages in compiling a technical report</li></ul> <h3>3 Preparing to write reports</h3><ul><li>Agreeing the terms of reference; defining aims and objectives</li><li>Being clear about constraints; defining what is not to be included</li><li>Legal aspects and intellectual property rights (IPR) for reports</li><li>Preparing the ground; gathering information and reference documents</li><li>Keeping track of information: note making, cataloguing and cross referencing</li><li>Tools and techniques for developing a valid and convincing argument</li></ul> <h3>4 Organising the content</h3><ul><li>The role of structure reviewed; some typical report structures</li><li>Who needs what: identifying the varied needs of the readership</li><li>What goes where: introductory, key and supporting sections</li><li>Creating and using model forms: the sections and sub sections</li><li>Detailed contents of each sub-section</li><li>Exercise: applying the tools and techniques</li></ul> <h3>5 Writing the report</h3><ul><li>Planning the storyline: the report as a journey in understanding</li><li>Recognising assumptions about the reader; what they do and don't know</li><li>Converting complex concepts into understandable statements</li><li>Presenting technical data and its analysis; the role of graphics</li><li>Presenting the case simply whilst maintaining technical integrity</li><li><em>Exercise: writing a technical report</em></li></ul> <h3>6 Editing and releasing the report</h3><ul><li>Key editing issues for technical reports</li><li>Issue and control of technical reports</li></ul> 


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Professional Skills Course (PSC)

Effective technical writing (In-House)

Upgrade your digital marketing skills with Edoxi’s Digital marketing courses in Dubai.Learn a wide range of skills such as email marketing, social media engagement, web-based advertising, text and multimedia messaging, content marketing, Search Engine Optimisation (SEO), and Search Engine Marketing (SEM).With Edoxi’s comprehensive digital marketing courses you could conquer the Digital world by taking your skills to the next level.


Enroll now!
Call us: +971 4380 1666
Mail us, at  info@edoxi.com
Learn more:https://www.edoxi.com/dubai/digital-marketing-course
Address: Office 504, Bank Street Building, Next to Burjuman Metro Station Exit 3, Khalid Bin Al Waleed Rd, Dubai, United Arab Emirates



Edoxi Training Institute

Digital Marketing Courses In Dubai

Hyderabad

Dinesh Teja Groups is a premier service-oriented web design and digital marketing agency located in Hyderabad. Our extensive digital services include SEO, web design, corporate branding, SMM, SMO, mobile app development, and beyond. We specialize in forging connections between brands and customers. Our firm values include transparency, dedicated commitments, and cutting-edge solutions. We pride ourselves on timely and cost-effective delivery, fostering long-lasting client relationships. Let us be your partner in elevating your business toward sustained success!

Dinesh Teja Groups

Digital Marketing

Graphic Design

Web Development

Web Design

Branding

We explore digital assets to identify business requirements, thoroughly understand business needs, and implement appropriate strategies accordingly. Through thorough market research and competitor analysis, we will craft a customized strategy to elevate your business’s marketing performance on search engines.

Explore Web Development, Digital Marketing, Design, and Content Magic with Dinesh Teja Groups

<p>Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B.</p><p>In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value.</p><p>You will learn all about the three pillars for creating competitive brand experiences:</p><p>Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you.</p>This programme will help participants to:<p> </p><ul><li>Understand the evolution of the customer buying journey</li><li>Map a customer buying journey for your brand or solutions</li><li>Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline</li><li>Apply the psychology of branding to build marketing communications with impact</li><li>Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs</li></ul><section>
                    <h3>1 The evolution of the customer journey</h3><ul><li>Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear</li><li>Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences</li></ul> <h3>2 The See-Think-Do-Care framework</h3><ul><li>Explore the many different frameworks used to track the customer journey</li><li>Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision</li></ul> <h3>3 Customer micro-moments and signals in their buying journey</h3><ul><li>Understand the online and offline moments when customers seek information to research and make buying decisions</li><li>Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey</li></ul> <h3>4 The role of branding in the customer journey</h3><ul><li>Explore the psychology of branding</li><li>Learn how to ensure your branding is relevant to your target customer needs</li><li>Bring together your brand value and story to achieve brand loyalty</li></ul> <h3>5 The Why-How-What framework</h3><ul><li>Apply a systematic approach to build a successful and compelling brand</li><li>Understand how starting with 'why' will help build your brand purpose</li><li>Apply the content marketing matrix to communicate your brand's value</li><li>Apply the hero-help-hub model to build engaging content marketing</li></ul> <h3>Actionable outcomes</h3>We will use your brand examples to provide opportunities for practice:<ul><li>You will learn and reflect on best practice examples of customer engagement</li><li>You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers</li><li>You will create a customer engagement plan that can be implemented immediately within your business</li><li>You will receive immediate feedback on your customer engagement plan</li><li>You will have the opportunity to share common issues and solutions with your colleagues in the group</li></ul> 


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Educators providing Courses in Leicester

Courses matching " Content marketing"

Enterprise Content Management System

By GBA Corporate

Advance Skills in SEO

By GBA Corporate

Creating effective specifications (In-House)

By The In House Training Company

Specification writing (introduction) (In-House)

By The In House Training Company

Report writing (In-House)

By The In House Training Company

Effective technical writing (In-House)

By The In House Training Company

Digital Marketing Courses In Dubai

By Edoxi Training Institute

Explore Web Development, Digital Marketing, Design, and Content Magic with Dinesh Teja Groups

By Dinesh Teja Groups

Customer engagement (In-House)

By The In House Training Company

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