125 Courses in Edinburgh

The main aim of this workshop is to encourage and enable delegates to present their sales messages stylishly and persuasively to expert buying audiences and improve their conversion rates. The focus is placed firmly on performance and creativity in top level presenting. It is aimed at experienced sales professionals who are expert at selling but need to be able to present and pitch for business at high skill levels in order to land major accounts. Delegate numbers will be restricted to 4 people. Delegates should be willing and be prepared to give video-recorded presentations as part of the course. Course Syllabus The syllabus of the Sales Presenting course is comprised of two modules, covering the following: Module One Components of Top Presenting Preparation and performance in presenting Being stylish and compelling Differentiation, risk-taking and presenting Connecting with your audience Achieving impact and drama Creating a buying emotion Getting out of a comfort zone First delegate presentations Module Two Pitching in Teams Getting your act together - the plan Looking and sounding like a team The buyer's perspective Getting your moves right - choreography Dealing successfully with questions Rehearsing to succeed Second delegate presentations Dragon's Den Exercise The delegation is split into two groups, each with a specific product or service to win the Dragons' investment. They have to also present to the Dragon's Den their business case for feedback and negotiate with the Dragons to gain either an "I'm in" or an "I'm out" reply. A full debrief is then conducted covering: Planning Commercial consequences Putting forward a business case Critical thinking Negotiating Selling skills Presentation skills Profile building Scheduled Courses This course is not one that is currently scheduled as an open course, and is only available on an in-house basis. For more information please contact us.

Do you use video as a tool to promote your charity, business, organisation or campaigns? And if you don’t, do you feel as if you ought to? Videos account for more than 80% of all consumer internet traffic. So the pressure to use video as a marketing and PR tool has increased enormously. But the cost can be prohibitive. Using a video production company, such as ours, might be ideal, but for many it is out of reach – particularly if, like many of our clients, you’re a charity. However, there is an alternative, which more and more organisations are choosing, especially those which need to produce regular digital content. That is to produce the video yourself. Nowadays, you do not even need to invest in a video camera. All you need is your smart phone, some simple equipment you can buy on Amazon for as little as £80, plus your laptop or PC. This is why we have developed a new smartphone video training course, Smart Video. Our smartphone video training course covers: Equipment – including setting up your phone, microphones, tripods and editing programmes Planning your video Techniques to give your films broadcast-quality polish Getting the perfect shot – including shot sizes, positioning the camera, framing, lighting, sound, sequences and backgrounds Filming interviews An introduction to editing Producing videos for social media Bespoke training The course can be tailored to the type of videos you need to make. If most of your videos will be interviews, we’ll focus on presenting your interviewee in the best possible light – literally. If, on the other hand, you need to film buildings, events or products, we’ll tailor the course accordingly. If your video needs a script, we’ll give you tips and techniques on how to “write to pictures”, so your messages comes across well. And on all our courses, we’ll give you a guide to the best equipment and apps to use to enhance your filming and editing. The smartphone video course will be led by Paul Curran who has many years experience producing, filming and editing films and videos, for the BBC and corporate clients.

The 3-hour Baby & Child First Aid class covers CPR, Choking, Bumps, Burns, Breaks, Bleeding, Febrile Seizures and Meningitis & Sepsis Awareness and will give everyone who attends the peace of mind they deserve.

Course Duration: 1 or 2 days (or modular format across 3–4 sessions) Target Audience: Team leaders, managers, project leads, HR professionals, and change champions responsible for initiating or supporting change within their teams or organisations. Course Objectives By the end of this course, participants will be able to: Understand the dynamics and psychology of organisational change. Apply change models to plan and implement change effectively. Communicate change with clarity and empathy. Anticipate and manage resistance to change. Sustain momentum and embed change in culture and practice. Course Outline Module 1: The Nature of Change Why change initiatives succeed or fail Types of organisational change (strategic, cultural, technological, etc.) The human side of change: uncertainty, fear, and motivation Change vs transformation Module 2: Change Management Models Lewin’s Change Model (Unfreeze–Change–Refreeze) Kotter’s 8-Step Change Model ADKAR (Awareness, Desire, Knowledge, Ability, Reinforcement) Choosing and applying the right model for your context Module 3: Planning and Leading Change Assessing readiness and mapping stakeholders Creating a compelling vision for change Developing a change plan and roadmap Roles and responsibilities of leaders and change agents Module 4: Communicating Through Change Crafting key messages and change narratives Communicating with transparency and empathy Engaging employees and addressing concerns Channels, timing, and frequency of communication Module 5: Managing Resistance and Building Buy-In Identifying sources of resistance Strategies to understand and reduce resistance Building coalitions and early adopters Creating participation and ownership Module 6: Embedding and Sustaining Change Reinforcement strategies and recognition Aligning systems, structures, and behaviours Monitoring progress and adjusting plans Measuring change success (KPIs, feedback loops) Module 7: Leading Yourself Through Change Emotional resilience and adaptability Supporting your team while navigating uncertainty Mindsets for change leadership Self-reflection and personal action plan Delivery Style Interactive workshops with case studies and real-life examples Group discussions, change simulations, and planning activities Practical tools and templates for immediate workplace use Course Materials Provided Participant workbook Change management templates (e.g. stakeholder map, change comms plan) Change models quick reference guide Personal action plan template Optional Add-ons Custom case study based on your organisation’s current change program Post-course coaching or implementation support Manager toolkit for cascading change conversations

Course Duration: 1 or 2 days (or modular format across 3–4 sessions) Target Audience: Team leaders, managers, project leads, HR professionals, and change champions responsible for initiating or supporting change within their teams or organisations. Course Objectives By the end of this course, participants will be able to: Understand the dynamics and psychology of organisational change. Apply change models to plan and implement change effectively. Communicate change with clarity and empathy. Anticipate and manage resistance to change. Sustain momentum and embed change in culture and practice. Course Outline Module 1: The Nature of Change Why change initiatives succeed or fail Types of organisational change (strategic, cultural, technological, etc.) The human side of change: uncertainty, fear, and motivation Change vs transformation Module 2: Change Management Models Lewin’s Change Model (Unfreeze–Change–Refreeze) Kotter’s 8-Step Change Model ADKAR (Awareness, Desire, Knowledge, Ability, Reinforcement) Choosing and applying the right model for your context Module 3: Planning and Leading Change Assessing readiness and mapping stakeholders Creating a compelling vision for change Developing a change plan and roadmap Roles and responsibilities of leaders and change agents Module 4: Communicating Through Change Crafting key messages and change narratives Communicating with transparency and empathy Engaging employees and addressing concerns Channels, timing, and frequency of communication Module 5: Managing Resistance and Building Buy-In Identifying sources of resistance Strategies to understand and reduce resistance Building coalitions and early adopters Creating participation and ownership Module 6: Embedding and Sustaining Change Reinforcement strategies and recognition Aligning systems, structures, and behaviours Monitoring progress and adjusting plans Measuring change success (KPIs, feedback loops) Module 7: Leading Yourself Through Change Emotional resilience and adaptability Supporting your team while navigating uncertainty Mindsets for change leadership Self-reflection and personal action plan Delivery Style Interactive workshops with case studies and real-life examples Group discussions, change simulations, and planning activities Practical tools and templates for immediate workplace use Course Materials Provided Participant workbook Change management templates (e.g. stakeholder map, change comms plan) Change models quick reference guide Personal action plan template Optional Add-ons Custom case study based on your organisation’s current change program Post-course coaching or implementation support Manager toolkit for cascading change conversations