Overview Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess. The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements. Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm? Learning Outcomes Understand the foundational concepts and principles underlying effective copywriting. Apply marketing strategies to produce persuasive and sale-driven advertising copy. Utilise a systematic 9-step approach to simplify and enhance the copywriting process. Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention. Master various copywriting formulas and techniques to consistently produce high-quality advertisements. Why buy this Advertising Copywriter course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Advertising Copywriter course for? Beginners keen on understanding the intricacies of advertising copywriting. Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy. Writers wishing to transition into the advertising realm and harness the power of persuasive text. Business owners seeking to improve their brand's message and influence their target audience. Content creators looking to elevate their writing and produce impactful advertisement content. Prerequisites This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Advertising Copywriter: Average Salary £25,000 - £45,000. Content Strategist: Average Salary £30,000 - £50,000. Brand Strategist: Average Salary £35,000 - £55,000. Marketing Manager: Average Salary £40,000 - £60,000. Headline Specialist: Average Salary £28,000 - £48,000. Creative Director: Average Salary £60,000 - £100,000. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Advertising Copywriter 00:00:00 Assignment Assignment - Advertising Copywriter 00:00:00
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Scala is a versatile programming language that combines the best of both OO and functional programming paradigms, making it ideal for a wide range of projects, from web applications to big data processing and machine learning. By mastering Scala, you'll be able to develop more efficient, scalable, and maintainable applications. Fast Track to Scala Programming for OO / Java Developers is a four day hands-on course covers the core principles of Scala, functional programming, web application development, database connectivity, concurrency programming, testing, and interoperability between Scala and Java. Additionally, you'll explore cutting-edge generative AI and GPT technologies, learning how to integrate them into your Scala applications for intelligent suggestions or automation. Throughout the course you?ll explore the latest tools and best practices in the Scala ecosystem, gaining valuable knowledge and experience that can be directly applied to your day-to-day work. 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Introduction to Scala Scala features and benefits Comparing Scala with Java and other OO languages Installing Scala and setting up the development environment Object-Oriented Programming in Scala Classes and objects Traits, mixins, and inheritance Companion objects and factories Encapsulation and polymorphism Functional Programming Basics Pure functions and referential transparency Higher-order functions and currying Immutability and persistent data structures Pattern matching and recursion Having Fun with Functional Data Structures Lists, sets, and maps in Scala Folding and reducing operations Stream processing and lazy evaluation For-comprehensions Building Web Applications in Functional Style Introduction to Play Framework Functional web routing and request handling JSON handling with Play-JSON Middleware and functional composition Connecting to a Database Introduction to Slick library Database configuration and setup Querying and updating with Slick Transactions and error handling Building Scalable and Extensible Components Modular architecture and design patterns Dependency injection with MacWire Type classes and type-level programming Implicit parameters and conversions Concurrency Programming & Akka Introduction to Akka framework and Actor model Actor systems and message passing Futures and Promises Supervision and fault tolerance Building Confidence with Testing Introduction to ScalaTest and ScalaCheck Unit testing and property-based testing Test-driven development in Scala Mocking and integration testing Interoperability between Scala and Java Calling Java code from Scala Using Java libraries in Scala projects Converting Java collections to Scala collections Writing Scala code that can be called from Java Using Generative AI and GPT Technologies in Scala Programming Overview of GPT and generative AI Integrating GPT with Scala applications Use cases and practical examples Additional course details: Nexus Humans Fast Track to Scala Programming Essentials for OO / Java Developers (TTSCL2104) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Fast Track to Scala Programming Essentials for OO / Java Developers (TTSCL2104) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
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CPD 180 CPD hours / points Accredited by CPD Quality Standards 1. Marketing 101 28:51 1: 1. Marketing 101 28:51 2. Marketing Steps 35:55 2: 2. Marketing Steps 35:55 3. Marketing Strategy 50:31 3: 3. Marketing Strategy 50:31 4. Marketing Context 21:18 4: 4. Marketing Context 21:18 5. Targeting the Right Segments 39:53 5: 5. Targeting the Right Segments 39:53 6. Consumer Purchasing 57:31 6: 6. Consumer Purchasing 57:31 7. Business Markets & Business Needs 37:40 7: 7. Business Markets & Business Needs 37:40 8. Market Analysis 38:52 8: 8. Market Analysis 38:52 9. Product Tactics - Product Portfolio 43:21 9: 9. Product Tactics - Product Portfolio 43:21 10. Brand Tactics 31:59 10: 10. Brand Tactics 31:59 11. Managing Your Product's Journey 23:49 11: 11. Managing Your Product's Journey 23:49 12. Pricing Tactics - Setting the Right Value 1:00:20 12: 12. Pricing Tactics - Setting the Right Value 1:00:20 13. Reaching Your Audience Choosing the Best Paths 53:31 13: 13. 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CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction It's Time To Look At Why We Need A New Mindset As Massage Therapists 00:01:00 No..Really! I Said PDF FILE! 00:01:00 Join Our Facebook Group. It Is A Great Resource. 00:01:00 So What Do We Need To Do Differently When Treating Our Clients? 00:05:00 But What About My Relaxation Clients? 00:01:00 The 30 Day Challenge 00:01:00 Let's Get These Steps Done First To Generate More Clients Immediately The First Steps To Success 00:01:00 Step 1: Your Business Cards Are Virtually Useless-Until Uow 00:04:00 Step 2 : Doing This One Thing Will Work Wonders. 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Duration 5 Days 30 CPD hours This course is intended for Cloud Solutions Architects DevOps Engineers Individuals using Google Cloud Platform who deploy applications, monitor operations, and manage enterprise solutions Overview At course completion, you will have attained knowledge of: Fundamentals of Google Cloud Platform (GCP) Google Cloud Storage Google Compute Engine Google Cloud SQL Load Balancing (LB) Google Cloud Monitoring Auto-Scaling Virtual Private Cloud (VPC) Network Cloud Identity and Access Management (IAM) Cloud CDN and DNS Cloud VPN Google Cloud Deployment Manager Google Container Engine Cloud Run Cloud Bigtable Cloud Datastore Cloud BigQuery Cloud DataFlow Cloud DataProc Cloud Pub/Sub In this course you will attain a deep knowledge of Google Cloud Platform infrastructure and design patterns on developing applications on GCP. This course will prepare you for the Google Cloud Architect Associate Certification Exam. Fundamentals of Google Cloud Platform (GCP) Overview Regions and Zones Review of major GCP services Google Cloud Storage Fundamental APIs Consistency Cloud Storage Namespace Buckets and Objects Bucket and Object Naming Guidelines Encryption Object Versioning Object Lifecycle Management Access Control Access Control Lists Signed URL Multipart upload Resumable upload Understanding Pricing for Cloud Storage Offline Media Import/Export Architecture case study of common Use Cases of Google Cloud Storage Hands-on: Cloud Storage Lab; Creating Buckets, objects, and managing access control Google Compute Engine Compute Engine Architecture VM Instances types Persistence Disks Images Generating Custom Images IP Addresses Static IPs Ephemeral Access Control Options IAM Service Account Monitoring Instances with Google Cloud Monitoring Compute Engine Networks and Firewalls Hands-on: Hosting an Application on Compute Engine Google Cloud SQL Core advantages of Cloud SQL Cloud SQL database instance types Access Control High availability options Failover Read replica Backup options On Demand Automated Understanding Pricing of Cloud SQL Load Balancing (LB) Fundamentals of a Load Balancer Network Load balancing HTTPS Load balancing Cross region Load balancing Content Load balancing Target proxies SSL Load Balancing Internal Load Balancing Network Load Balancing Understanding Pricing for Load Balancer Google Cloud Monitoring Architecture of Cloud Monitoring Supported metrics Stackdriver Monitoring APIs Auto-Scaling Overview of Autoscaling Auto-scaling Fundamentals Instance groups Templates Policies Decisions Hands-on: Deploying a scale application on GCP using Autoscaling, Compute Engine, Cloud SQL, Load Balancers. Virtual Private Cloud (VPC) Network Salient features of Virtual Private Cloud (VPC) Network Infrastructure Virtual Private Cloud (VPC) Networking Fundamentals Subnetworks Firewall Internal DNS Network Routes Hands-on: Hosting Secure Applications in Google Cloud VPC Networks Cloud Identity and Access Management (IAM) Introduction User and Service Accounts IAM Roles Policy Hands-on: Managing Users, Policies and Granting Roles using Service Accounts Cloud CDN and DNS What is CDN Google Cloud CDN Cloud CDN Concepts Some of the Cloud CDN Edge locations Cloud DNS Cloud DNS Terminologies Supported Record Types Hands-on: Moving an Existing Domain Name to Cloud DNS Cloud VPN Cloud VPN overview Types of Cloud VPN Specifications Maintenance and Availability Google Cloud Deployment Manager Deployment Manager Deployment Manager Fundamentals Runtime Configurator Quotas Hands-on: Generating and Creating Cloud Deployment Manager Template Google Container Engine Google Container Engine Overview Docker Overview Kubernetes Terminologies Replication Controller Deployment Price and Quotas Hands-on: Deploying WordPress Cluster using Container Engine Cloud Run Overview of Cloud Run Deploy a Prebuilt Sample container Cloud Bigtable Overview of Cloud Bigtable Access Control Performance Locations Cloud Datastore Overview of Cloud Datastore Limits Storage Size Multitenancy Benefits of Multitenancy Encryption Locations Cloud BigQuery BigQuery Overview Interacting with BigQuery Datasets, Tables, and Views Partitioned Tables Query Plan Explanation Hands-on: Getting Started with BigQuery Cloud DataFlow Overview Programming Model DataFlow SDK 1.x for java Cloud Dataflow SDK 2.x Security and Permissions Advanced Access Control Cloud DataProc Overview Clusters Versioning Cloud Pub/Sub Overview of Cloud Pub/Sub Pub/Sub Concepts and Message Flow Data Model Cleanup of All Services Hands-on: Cloud Pub/Sub Lab with Background Cloud Function Additional course details: Nexus Humans Google Cloud Engineer Associate Certification Bootcamp training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Google Cloud Engineer Associate Certification Bootcamp course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
This 40 minute live chat allows you to get an overview of some of the key elements of Nikki’s 5 week online interior decor course from the comfort of your own home.So whether you just want to gain a better appreciation of the step by step process Nikki has devised, or are thinking about studying on one of her 5 week courses, this practical 40 minute zoom chat provides a compelling, comprehensive and enjoyable Introduction.
GitHub is a Git repository hosting service, but it adds many of its own features. While Git is a command line tool, GitHub provides a Web-based graphical interface. It also provides access control and several collaboration features, such as a wikis and basic task management tools for every project.