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96 Courses delivered Online

Professional Digital Marketing Diploma

By iStudy UK

Digital Marketing is the marketing strategies that are promoted through digital media such as Google search, social media, email, and websites to connect with your current and prospective customers instead of traditional ways. Because of the technological advancements and the widespread use of the internet, digital marketing is not necessary; rather it is mandatory. Digital marketing may include several digital platforms and techniques. One of the compelling marketing strategies is the use of social media such as facebook, twitter, Pinterest, Instagram, and Google +marketing for your business. Other digital marketing techniques include website promoting, branding, email marketing, Youtube marketing, copywriting, video marketing, podcasting, Quora, Google Analytics, and others. The Professional Digital Marketing Diploma course covers all these digital marketing strategies and helps you to promote your products or services through digital platforms. What Will I Learn? You will learn how to use dozens of proven digital marketing strategies You will improve your brand identity and grow your brand's audience You will learn social media marketing using all of the most popular social media platforms to grow your business You will grow your email list, website traffic, subscriber count, and social media following You will see tangible results by taking action throughout the entire course You will increase conversions and sales with real world techniques Requirements No prior marketing knowledge required You should be ready to take action and see real results! Who is the target audience? Entrepreneurs, business owners, bloggers, YouTubers, social media fans Website owners who want to increase web traffic, conversions, and sales Business owners who want to use digital marketing (social media, content marketing, YouTube, and many other strategies) to grow their business Anyone wanting to do your own marketing - and not waste money

Professional Digital Marketing Diploma
Delivered Online On Demand26 hours
£25

Email Sales Letter

By Compete High

🚀 Unlock the Power of Persuasion with Email Sales Letter Mastery Course! 🚀 Are you tired of sending out emails that seem to vanish into the abyss of cyberspace, never to be opened or acted upon? Do you long to craft messages that captivate your audience, compel action, and drive sales effortlessly? Look no further! Welcome to the Email Sales Letter Mastery Course, your ticket to becoming a master wordsmith in the digital age!   📧 Why Email Sales Letters Matter: 📧 In today's fast-paced world, where attention spans are fleeting and competition is fierce, mastering the art of persuasive communication is essential. Email sales letters serve as your digital handshake, your virtual storefront, and your direct line to potential customers. With the right skills, you can transform mundane messages into magnetic marketing tools that not only grab attention but also convert leads into loyal customers.   🌟 Benefits of Taking Our Course: 🌟 Craft Compelling Content: Learn the secrets to crafting attention-grabbing subject lines, irresistible opening paragraphs, and persuasive calls to action that compel readers to take immediate action. Boost Conversion Rates: Discover proven techniques to optimize your email sales letters for maximum conversion rates, turning casual readers into enthusiastic buyers. Stand Out from the Crowd: Gain insights into the psychology of persuasion and consumer behavior, allowing you to tailor your messages to resonate deeply with your target audience. Save Time and Effort: Streamline your email marketing efforts by mastering efficient writing techniques and templates that allow you to create impactful messages in a fraction of the time. Drive Revenue Growth: Unlock the potential of your email marketing campaigns to drive significant revenue growth for your business or clients, achieving tangible results that speak for themselves.   💼 Who is this for? 💼 This course is ideal for entrepreneurs, marketers, sales professionals, freelancers, and anyone looking to harness the power of persuasive communication in the digital realm. Whether you're a seasoned pro or just starting out, our comprehensive curriculum is designed to meet you where you are and elevate your skills to new heights.   🚀 Career Path: 🚀 Upon completing the Email Sales Letter Mastery Course, you'll be equipped with the tools and knowledge to excel in various career paths, including: Digital Marketing Specialist: Become a sought-after digital marketing expert, leveraging your skills in email copywriting to drive results for businesses across industries. Freelance Copywriter: Launch a successful freelance career as a copywriter, offering your services to clients seeking compelling email marketing campaigns that deliver real ROI. E-commerce Entrepreneur: Take your e-commerce business to the next level by mastering the art of persuasive email marketing, increasing customer engagement, and driving sales. Sales and Business Development: Excel in sales and business development roles by honing your communication skills and mastering the art of persuasive storytelling to win over clients and customers. Content Marketing Manager: Lead content marketing initiatives with confidence, leveraging your expertise in email sales letters to engage audiences, nurture leads, and drive conversions.   Don't let lackluster email marketing hold you back from achieving your business goals. Enroll in the Email Sales Letter Mastery Course today and unleash the power of persuasive communication in the digital age! 🌟 FAQ (Frequently Asked Questions) - Email Sales Letter Course Q1: What is an Email Sales Letter? An Email Sales Letter is a type of marketing communication sent via email with the primary goal of persuading recipients to take a specific action, such as making a purchase, signing up for a service, or attending an event. It typically follows a structured format, highlighting the benefits of a product or service and includes a clear call-to-action. Q2: Why is it important to learn how to write effective Email Sales Letters? Learning how to write effective Email Sales Letters is crucial for businesses and marketers as it can significantly impact their sales and conversion rates. With email being a widely used communication channel, mastering the art of crafting compelling sales letters can help businesses engage with their audience, build relationships, and ultimately drive revenue. Q3: What will I learn in this Email Sales Letter course? In this course, you will learn the fundamentals of crafting persuasive Email Sales Letters, including understanding your target audience, structuring your message for maximum impact, writing compelling copy, designing visually appealing layouts, and optimizing for conversions. You will also gain insights into effective strategies for subject lines, personalization, and A/B testing. Q4: Who can benefit from this course? This course is suitable for anyone involved in email marketing, sales, or entrepreneurship, including business owners, marketers, sales professionals, freelancers, and aspiring copywriters. Whether you're looking to boost your company's sales, improve your marketing skills, or start a career in copywriting, mastering the art of writing Email Sales Letters can be immensely beneficial. Q5: How will this course help me improve my email marketing efforts? By completing this course, you will gain practical skills and techniques that can immediately enhance your email marketing efforts. You'll learn how to craft compelling messages that resonate with your audience, increase open and click-through rates, generate more leads and sales, and ultimately grow your business or career in the digital marketing field. Course Curriculum Module 1 Initial Steps Of Writing The Email Initial Steps Of Writing The Email 00:00 Module 2 Grabbing Attention Grabbing Attention 00:00 Module 3 Closing Your Letter Closing Your Letter 00:00

Email Sales Letter
Delivered Online On Demand3 hours
£25

Business Management for Manager

By iStudy UK

Description If you are interested in going into business for yourself or already in business but looking forward to branch out into main areas of business, then this Business Management for Manager is what you need. To grow your business, it is necessary to practice business management principles for managing your business efficiently. Through this course, learn how to motivate your staff including recruitment process for top quality employees, actively run meetings, set compensation, control costs, manage cash flow and increase sales effectiveness. This is a unique course for upgrading your skills as well as achieving your business goals. To sum up, this course will be ideally suited for you to become a successful business manager. What Will I Learn? Think like a manager Motivate workers Run meetings effectively Set effective compensation levels and packages Control costs without hurting performance Increase sales Manage cash flow Generally improve the performance of their business Requirements Have an interest in business and management   Who is the target audience? People new to management Managers looking for additional training Managers looking to upgrade their skills Introduction Overview of key business management principles FREE 00:15:00 Motivation and Recruiting The Power of Motivation FREE 00:12:00 How to Motivate Your Team 00:11:00 The Importance of Recruiting 00:06:00 How to Recruit a World Class Team 00:10:00 Meetings and Time Management The Importance of Meetings 00:07:00 How to Run Meetings Efficiently 00:06:00 How to Increase Productivity Through Meetings 00:04:00 Powerful Time Management Techniques 00:07:00 Controlling Costs and Increasing Sales How to Control Costs in Any Business 00:08:00 The Importance of Consistently Increasing Sales 00:05:00 How to Consistently Increase Sales in Any Business 00:07:00 Managing Cash Flows The Importance of Managing Cash Flow 00:06:00 Strategies for Obtaining Capital 00:08:00 Conclusion Review Key Ideas of the Course 00:04:00

Business Management for Manager
Delivered Online On Demand1 hour 56 minutes
£25

Marketing Your Fitness Business Online

By iStudy UK

If you wish to grow your fitness business with maximum profit in minimal time, this online course can make all the difference between success and failure! This course is best suited to anyone looking to market their fitness business online and gain a comprehensive understanding of the market's landscape. In this course, we will introduce you with a few tested and trusted approaches for maximising profits in the relevant sector. Don't just leave wondering how to achieve the dream lifestyle you're chasing! Enrol in this course today and expand your fitness empire to achieve your goals. Learning Outcomes Create valuable promotion packages at bargain prices that cannot be ignored by your clients Understand your own value proposition and what expand your client base Discover ways to get yourself noticed by the targeted audience online Have a better understanding of Client Avatar Creation (CAC) Get plenty of tips and tricks for building your fitness business Develop your knowledge of how and where to attract clients Learn to close the deal and understand the principles of persuasion Unveil the secrets that keep clients happy and wanting more Quit wasting time and money in guessing how to grow your business Leave well-equipped with information on the business side to health and fitness Marketing Your Fitness Business Online Introduction 00:10:00 Module 1: Understanding your own value proposition. 00:10:00 Module 2: Testing you Value Proposition 00:15:00 Module 3: What does your client Avatar look like? Client Avatar Creation (CAC) 00:40:00 Module 4: Where does your Avatar hang out? You need to hang out with them 00:10:00 Module 5: How much can your Avatar afford? - create a price list & know your prices! 00:15:00 Module 6: Creating Value & your Brand, make your Avatar need you 00:15:00 Module 7: Where do you attract clients? 00:30:00 Module 8: Ways to Get Yourself Noticed 01:00:00 Module 9: Top Tips for Building you Fitness Business 00:15:00 Module 10: Closing the deal & the principles of persuasion. 00:20:00 Module 11: Teaching Classes and Personal Training Online 00:20:00 Module 12: Keeping clients happy and wanting more 00:05:00

Marketing Your Fitness Business Online
Delivered Online On Demand4 hours 25 minutes
£25

Professional Email Marketing Diploma

By iStudy UK

Email Marketing is an effective digital marketing strategy of sending emails to prospects and customers. Effective email marketing converts prospects into customers and turns one-time buyers into loyal, and lifetime buyers. However, building a large list of quality subscribers takes time. Fortunately, there is AWeber - an affordable and easy to use email marketing and autoresponder tools that will make your work easy and fast. Using the tool, you can create professional email campaigns, grow your list and build your business. The Professional Email Marketing Diploma course shows you how to build a targeted email list of customers and run an email marketing through AWeber. The course covers step-by-step instructions on how to collect emails, create a relationship with your subscribers and grow your business. After completing the course, you will be able to export and upload pre-existing contacts, build a new list from scratch, compare and contrast various email autoresponders on the market to decide which is best for them. Shortly, you will learn to use software like AWeber for creating email campaigns. What Will I Learn? Export and upload pre-existing contacts, build a new list from scratch, compare and contrast various email autoresponders on the market to decide which is best for them and Use an email software to create email campaigns Requirements You should be able to use a PC at beginners level and have access to the internet Module: 01 Introduction and the Biggest Mistakes People Make With Email Marketing FREE 00:06:00 Introduction to Course Tutor FREE 00:15:00 What is email marketing all about? FREE 00:04:00 Promotional Email 00:08:00 Value Email 00:10:00 Email Checklist 00:12:00 Autoresponder - Send a broadcast 00:14:00 Example Promotional Email 00:03:00 Testing the broadcast 00:02:00 Send the broadcast 00:04:00 Module: 02 How to add a pop up opt in 00:07:00 How to add a pop over opt in 00:13:00 Autoresponders 00:06:00 Free Trial Aweber 00:02:00 Create a New List 00:05:00 Turn off double opt in 00:03:00 Company Branding 00:05:00 Create an opt in box 00:10:00 Pop up box opt in 00:02:00 Module: 03 Blog 24 Follow up email series 00:13:00 Blog 25 Email test 00:17:00 The Benefits of the Internet 00:06:00 What are we trying to achieve 00:09:00 6 steps to a video opt in 00:11:00 End result 00:06:00 Next steps 00:05:00

Professional Email Marketing Diploma
Delivered Online On Demand3 hours 18 minutes
£25

Accredited Certificate in Prioritising Online Business

By iStudy UK

Description: Inspiration is the vitality that gives conduct course and center and can be comprehended in an assortment of ways. This course will show you about the diverse theories on the inspiration that will help you figure out how to focus on your online business. Moreover, self-assurance hypothesis depends on the possibility that everybody has fundamental needs that must be satisfied before they can be completely spurred, and you will figure out how to guarantee that these requirements are satisfied to be able to concentrate and not lose focus on the things that really matter. In this course, you will be able to know the importance of focus and how to set your priorities to be able to succeed in your online business. Course Highlights Accredited Certificate in Prioritising Online Business is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Certificate in Prioritising Online Business into 5 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 5 hours hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Accredited Certificate in Prioritising Online Business Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Accredited Certificate in Prioritising Online Business is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Accredited Certificate in Prioritising Online Business is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Procrastinate Your Way Out of Business 01:00:00 The Importance of Prioritization 01:00:00 Sticking to a Schedule 01:00:00 Learn To Grow Your Business Successfully 01:00:00 Decorate Your Master Plan 01:00:00 Mock Exam Final Exam

Accredited Certificate in Prioritising Online Business
Delivered Online On Demand5 hours
£25

A Perfect Guide to Online Business

By iStudy UK

Start your Business Online with this informative course Do you have a business idea in mind which you want to launch online? Launching your business online will not only make your business more renowned but will also make you a higher profit. With that being said this course will guide you on how to be a successful businessman online. When describing your business, the first thing you need to concentrate on is its structure. By structure, we mean the type of operation, i.e. wholesale, retail, food service, manufacturing, or service-oriented. State this right away in the description, along with whether the business is new or already established. Online business is a type of business done through the web. It is now popular since almost everyone is using the internet. Through the internet, anyone could buy various products and avail services without exerting too much effort. So if you are interested in learning all of these, learning through this complete guide to online business will be beneficial to you. Course Highlights A Perfect Guide to Online Business is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed A Perfect Guide to Online Business into 23 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 17 hours, 45 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose A Perfect Guide to Online Business Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? A Perfect Guide to Online Business is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our A Perfect Guide to Online Business is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Module 1: Starting up Online Business Introduction 01:00:00 Why Should You Start An Online Business? 01:00:00 The Four Keys To Business Success 01:00:00 Before You Start 00:30:00 How to Set Up Your Business Plan 01:00:00 What Type of Business Is Best For You? 01:00:00 How to Set Up an Online Business 01:00:00 Affiliate Marketing Explained 01:00:00 Online Payment Systems 01:00:00 How To Develop Marketing Your Online Business 00:30:00 Conclusion 00:15:00 Module 2: Focusing on Business Procrastinate Your Way Out of Business 01:00:00 The Importance of Prioritization 01:00:00 Sticking to a Schedule 01:00:00 Learn To Grow Your Business Successfully 01:00:00 Decorate Your Master Plan 01:00:00 Module 3: Online Business Synergy Blogging And Social Media Basics FREE 00:30:00 Treat Your Followers The Right Way FREE 01:00:00 Portion Out Your Time 00:15:00 Use Social Media Video To Get People To Your Blog 01:00:00 Build A Community 00:15:00 Direct All Of This To Your Blog 00:15:00 Wrapping Up 00:15:00 Mock Exam Final Exam

A Perfect Guide to Online Business
Delivered Online On Demand17 hours 45 minutes
£25

Masterclass of Business Strategy Consulting

4.3(43)

By John Academy

Course Overview Without following a proper strategy, it is impossible to sustain a business, let alone make it grow. The Masterclass of Business Strategy Consulting course is here to help you attain the skills and ability to plan and follow business strategies to establish a successful business. In this Masterclass of Business Strategy Consulting course, you will get a clear understanding of what a business strategy is. The course will assist you in enriching your knowledge of business strategy design. The informative modules will help you build a solid foundation in PEST and PESTEL analysis. You will also acquire a great deal of knowledge in SWOT and TOWS analysis. There is more; this comprehensive course will equip you with practical strategies that can boost your business. This Masterclass of Business Strategy Consulting course will provide you with knowledge and skills in a fun and engaging way. Enroll in the course today and start your learning journey. Learning Outcomes Understand the definition of business strategy Familiarize yourself with the fundamentals of business strategy design Learn the core concepts of PEST and PESTEL analysis Deepen your understanding of industry analysis and generic strategies Build the essential skills for SWOT and TOWS analysis Grasp a wide range of techniques to grow your business Who is this course for? The Masterclass of Business Strategy Consulting course is for individuals who want to elevate their business strategy consulting knowledge.  Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path The Masterclass of Business Strategy Consulting course is a useful qualification to possess and would be beneficial for any related profession or industry such as: Business Professional Entrepreneur Section 01: Welcome to this Mini MBA Business Strategy Consulting Course! Welcome to this Mini MBA Business Strategy Consulting Course 00:03:00 Mini MBA Business Strategy - Executive Summary - What you will learn 00:10:00 Section 02: What is MBA Level Business Strategy? What is Business Strategy? 00:05:00 Business Vision and the Mission Statement 00:04:00 The Strategy Hierarchy within a Firm 00:06:00 Section 03: Designing Your Business Strategy Introduction to Business Strategy Design 00:02:00 Business Model Design with the Business Model Canvas 00:13:00 Business Model Canvas Template 00:01:00 Lafley & Martin's Five Step Strategy Model 00:05:00 Hambrick & Frederickson's Strategy Diamond 00:06:00 Section 04: Business Strategy Over Time: Life Cycle Models Understanding Life Cycles 00:02:00 The Industry Life Cycle 00:07:00 The Business Life Cycle 00:06:00 The Product Life Cycle 00:05:00 The Corporate Funding Life Cycle 00:04:00 Section 05: External Strategic Environment of the Firm: PEST and PESTEL Analysis External Analysis Using Broad Factors 00:02:00 PEST Analysis 00:08:00 PESTEL Analysis 00:05:00 PESTEL Analysis Template 00:01:00 CASE STUDY EXERCISE: PESTEL Analysis of Starbucks 00:02:00 CASE STUDY SOLUTION: PESTEL Analysis of Starbucks 00:07:00 CASE STUDY EXERCISE: PESTEL Analysis of the Global Aviation Industry 00:07:00 CASE STUDY SOLUTION: PESTEL Analysis of the Global Aviation Industry 00:02:00 Section 06: Strategic Options arising Internal and External Analysis: SWOT, TOWS and SOAR Strategic Options from Internal and External Analysis 00:16:00 SWOT Analysis 00:05:00 Conducting A SWOT Analysis 00:04:00 SWOT Analysis Template 00:02:00 TOWS Matrix Analysis 00:05:00 TOWS Analysis Template 00:14:00 SOAR 00:04:00 SOAR Analysis Template 00:01:00 CASE STUDY EXERCISE: SWOT Analysis - Amazon 00:02:00 CASE STUDY SOLUTION: SWOT ANALYSIS - Amazon 00:09:00 Section 07: Michael Porter - Industry Analysis, Generic Strategies and Competitive Advantage Michael Porter and Business Strategy Analysis 00:02:00 Industry Analysis and Introducing Michael Porter 00:10:00 Competitive Forces Model - Porter's Five Forces 00:12:00 Full List of Porter's Five Forces Factors 00:02:00 Michael Porter's Five Forces Template 00:01:00 CASE STUDY EXERCISE PORTERS FIVE FORCES Global Aviation Industry 00:02:00 CASE STUDY SOLUTION: Porter's Five Forces - Global Airline Industry 00:15:00 Generic Strategies and Industry Forces 00:10:00 Michael Porter's Value Chain Analysis 00:07:00 Value Chain Analysis Template 00:02:00 Section 08: Strategic Prioritisation: Boston Consulting Group (BCG) Growth Share Matrix Boston Consulting Group (BCG) Matrix 00:07:00 BCG Matrix and the Life Cycle 00:03:00 BCG Matrix Advantages and Disadvantages 00:03:00 Adapting the BCG Matrix 00:05:00 Boston Consulting Group (BCG) Matrix Template 00:03:00 CASE STUDY EXERCISE: BCG Matrix - Facebook 00:02:00 CASE STUDY SOLUTION: BCG Matrix - Facebook 00:04:00 CASE STUDY SOLUTION: BCG Matrix - Apple 00:04:00 CASE STUDY EXERCISE: BCG Matrix - Unilever 00:02:00 CASE STUDY SOLUTION: BCG Matrix - Unilever 00:05:00 Section 09: MBA Strategy: Building Sustainable Competitive Advantage Competitive Advantage - Deriving Strategy from Inside the Firm 00:03:00 Core Competency 00:05:00 VRIO - Resources to Competitive Advantage 00:06:00 CASE STUDY EXERCISE: Core Competency - Apple 00:02:00 CASE STUDY SOLUTION: Core Competency - Apple 00:05:00 Defining the Unique Selling Proposition 00:05:00 ADL Matrix - Understanding Your Competitive Position 00:07:00 ADL Matrix Template 00:02:00 Section 10: Strategy MBA: Growth Strategy Options Ansoff Product Market Matrix - How to Grow Your Business 00:05:00 Organic vs Inorganic Growth 00:02:00 Internal and External Growth Strategies Expanded 00:11:00 CASE STUDY EXERCISE: Amazon's Growth Strategy 00:02:00 CASE STUDY SOLUTION - Amazon's Growth Strategy 00:06:00 Section 11: Strategic Responses to Mature and Declining Markets Blue Ocean Strategy 00:05:00 Blue Ocean Case Study - Apple 00:05:00 Comparing Red Ocean and Blue Ocean Strategies 00:04:00 How to Survive in an Over Fished Ocean 00:05:00 Section 12: How to Create a Comparative Competitive Analysis on a Page How to Create a Comparative Competitive Analysis on a Page 00:04:00 Section 13: Connecting MBA Strategy and Finance with Financial Modelling Making the Connection between Strategy and Finance 00:04:00 What is an Integrated Financial Model? 00:06:00 Key Drivers of an Integrated Financial Model 00:08:00 Model Structure 00:03:00 Detailed Model Schedules 00:07:00 Chart of Accounts 00:02:00 Financial Statement Inputs and Outputs 00:03:00 10 Steps to Building an Integrated Financial Model 00:05:00 Section 14: Strategy MBA Implementation: Understanding the Strategic Planning Process Summary of the Strategic Analysis Process 00:03:00 Understanding the Strategic Planning Process 00:06:00 Four Step Strategic Management Process 00:03:00 Strategy Formulation in Six Steps 00:07:00 Mintzberg's Five Configurations 00:05:00 Section 15: Summary and Wrap Up Course Summary and Wrap Up 00:05:00 Additional Resource Additional Materials 00:00:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Masterclass of Business Strategy Consulting
Delivered Online On Demand7 hours 7 minutes
£18

Instagram Marketing 101 - How to use Instagram for Business

By iStudy UK

Grow your business with one of the most popular and trendy social media today by learning Instagram Marketing 101 - How to use Instagram for Business online. Share your ideas with the maximum number of people and explore the maximum by investing the minimum. The program will introduce you to the digital version of modern days promotion, and take you to an interesting world of public connection we call today Instagram. This is a great way to directly connect to your target audience and convey the message you want them to follow. You will learn how to get started with an Instagram account, how to increase your followers and how it can impact your business growth - all instructed and discussed through the learning resource. What you'll learn Will be able to create an awesome Instagram profile and feed Will be able to produce daily content Will be able to grow Instagram followers Will be able to collect leads from Instagram Will be able to sell products/services through Instagram Requirements You should have a phone that runs Instagram You should be able to use a smartphone at beginner level You should have a PC and able use it at a beginner level Who this course is for: Social Media Managers Small and Medium sized business owners Anyone who wants to learn how Instagram works Anyone who wants to market on Instagram Companies who want to market on Instagram Entrepreneurs Introduction About the instructor and the course FREE 00:03:00 DO NOT ENROL until you watch this FREE 00:02:00 INSTAGRAM FUNDAMENTALS Introduction to Fundamentals 00:01:00 Basic Features of Instagram 00:05:00 How Instagram Works 00:04:00 Rule no.1 & Rule no.2 of Instagram Marketing 00:04:00 Purpose and Theme 00:09:00 ACCOUNT SETUP Introduction to Account Setup 00:01:00 Username Selection 00:09:00 Personal or Business Account 00:08:00 How to Create an Amazing Bio Description 00:10:00 How to Select the Perfect Display Image (Profile image) 00:06:00 The Instagram solo link 00:05:00 CONTENT STRATEGY Introduction to Content creation on Instagram 00:01:00 Theme of your account 00:04:00 Quality and Quantity of content 00:09:00 Type of content that work on Instagram 00:11:00 How to create compelling content (non designers) 00:05:00 Free stock photo websites 00:04:00 Tools for creating content: IOS devices 00:10:00 Tools for creating content: Android devices 00:04:00 Tools for creating content: Desktop tools 00:10:00 What to do if you don't have time to create content 00:09:00 Tools to schedule your content 00:13:00 Create the ultimate Content Strategy Plan 00:07:00 GROWTH HACKS Introduction to Growth Hacking 00:01:00 Growth Hack no.1 - Consistency 00:03:00 Growth Hack no.2 - Hashtags 00:10:00 Growth Hack no.3 00:05:00 Growth Hack no.4 - Engaging 00:05:00 Growth Hack no.5 00:08:00 Growth Hack no.6 00:06:00 Growth Hack no.7 00:09:00 Tools to track your growth 00:04:00 ADVERTISING AND PROMOTION Introduction to advertising and promotion 00:01:00 Instagram ads- within the app 00:04:00 Instagram ads - Facebook Ads Manager 00:10:00 Paid shoutouts: how much does it cost 00:09:00 How to reach out to influencers 00:04:00 HOW TO GENERATE LEADS Introduction to lead generation 00:01:00 Rule no.1 - Give value first 00:04:00 Rule no.2 - The 80/20 rule 00:05:00 Call-to-action (CTA) 00:05:00 INSTAGRAM STORIES Introduction to Stories 00:01:00 Basics of the feature 00:05:00 What to share in your strories 00:04:00 CASE STUDIES A final advice 00:02:00 @digi_lifestyle Case Study - From 0 to 1000 in 4 weeks 00:09:00 @lfcgadgets Case Study - From 1000 to 10000+ in 4 months 00:09:00 BONUSES February 2018 - How to create awesome videos for Instagram with Quick app 00:12:00 February 2018 Instagram algorithm update 00:07:00 Instagram Hashtag Algorithm Update March 2018 00:08:00 How to Create Instagram Story Ads with Facebook Ads Manager 00:12:00

Instagram Marketing 101 - How to use Instagram for Business
Delivered Online On Demand5 hours 17 minutes
£25

Online Fitness Business: Sell Products, Training & Coaching

By iStudy UK

The massive trend of everything turning online resulted in almost every business and service sector moving to the web. This is why new generations are opting for online courses and tutorials, even for their fitness and personal development as opposed to traditional gym or face to face sessions. Which has also enabled the fitness trainer and coaches to pass their knowledge and skills to numerous students, any time of the day, from anywhere! Now it's your turn to start a health and fitness business from scratch. In this post, you'll get all the information you need to market, sell, and deliver your fitness services and products online in a way that will have people purchasing them.  To help you through the process, celebrity life coach expert Felix Harder will guide you through how to build an amazing online fitness business, work with clients and grow your business in a simple, step-by-step process.  Felix Harder is a certified life coach program developer, fitness coach, nutritionist, and author of numerous best-selling life-skill books on Amazon. Felix built his personal training business from scratch and has sold 10,000+ programs, guiding over 20,000 global students with fitness guidance, proven self-development hacks, nutrition plans, mental and physical fitness strategies. His ultimate goal is to help people to live a fitter, healthier, and happier life. This course is a complete program, resulted from his years of experience in selling fitness products, coaching students, and promoting affiliate products. We have also included some advanced lessons and hacks for existing fitness trainer businesses that struggling to make it work for you.  This course is the only online fitness business startup guide you will ever need and by the time you've finished the last step, you'll officially be the owner of an online fitness business. What you'll learn Start Your Fitness Business Find The Right Health And Fitness Niche Learn To Sell eBooks, Courses & Workout plans Market & Sell Your Business Who is this Course for? If you are a health enthusiast, athlete, planning to pass your skills and knowledge through online, while making a career out of it, this course is perfect for you. It is a complete program on how to start a highly profitable fitness business for coaches, trainers & entrepreneurs from scratch. Requirements No specific qualifications are required. Fully accessible from any internet-enabled smart device. Career Path You will be able to generate significant revenue from selling products, training, and coaching skills, and build a career as an entrepreneur. The Internationally recognized CPD Accredited certification received upon course completion and your new online fitness venture will boost up your resume if you are a working professional in the physical health sector or willing to pursue one. Introduction Who this course is for FREE 00:02:00 What you will learn FREE 00:03:00 Fitness Business Models Fitness Business Models Overview 00:02:00 The Coaching Business Model 00:04:00 Selling Products Business Model 00:06:00 Affiliate Marketing Business Model 00:06:00 Fitness Sponsorships 00:02:00 Refining Your Business Idea The First Steps 00:03:00 Finding The Right Fitness Niche 00:04:00 How To Identify The Ideal Coaching Client 00:05:00 How To Identify Your Clients Pain Points 00:03:00 How To Become An Expert 00:04:00 Creating Your First Product Understand What You Are Selling 00:01:00 Creating Your First Fitness Information Product 00:07:00 MVP - Minimal Viable Product 00:03:00 Creating Your First Workout Routine / Diet Plan 00:04:00 Writing Your First Fitness eBook 00:06:00 Recording Your First Fitness Video Course 00:06:00 Creating A Coaching Offer 00:03:00 Selling & Marketing Fundamentals Overview 00:02:00 Most Common Fitness Marketing Mistakes 00:04:00 Setting SMART Marketing Goals 00:07:00 Crafting A Stong Marketing Message 00:06:00 Selling & Marketing Strategies Choosing The Right Marketing Channel 00:08:00 Email Marketing For Your Product 00:03:00 How To Build An Email List 00:03:00 Your First Autoresponder Series 00:10:00 How To Build The Perfect Lead Magnet 00:05:00 How To Use WordPress For Your Fitness Business 00:08:00 Installing WordPress 00:05:00 Building A Landing Page 00:06:00 Building A Thank You Page 00:03:00 Driving Traffic To Your Site Starting A Niche Youtube Channel 00:05:00 Keyword Research For Youtube 00:04:00 My Youtube Content Strategy 00:04:00 How To Set Up Your First Lead Ad In Facebook 00:06:00 Affiliate Marketing 3 lectures Affiliate Marketing Overview 00:01:00 Writing Blog Posts With Affiliate Links 00:04:00 Making Affiliate Sales With Youtube Videos 00:03:00 Online Business Motivation Motivation Intro 00:01:00 How To Deal With Difficult Customers / Clients 00:03:00 How To Deal With Email Overload 00:04:00 How To Develop The Mindset Of An Entrepreneur 00:04:00 How To Not Lose Track Of Your Business Goals 00:05:00

Online Fitness Business: Sell Products, Training & Coaching
Delivered Online On Demand3 hours 8 minutes
£25
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