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[vc_row][vc_column][vc_column_text] Description: Want to design and develop user-friendly websites and web applications for business or your career? There are many reasons why people want to set up a website. Whether it's for their own personal utilisation or their company's, knowing the fundamentals of web design is an invaluable skill to have. This Web Development Intermediate Level Course teaches the essentials of front-end and back-end web development, taking you through three core areas. Designing a website without experience is risky business. To help you get started, this web Development course will teach the fundamental skills of a junior web developer. You will learn the importance of a content-rich website, get tips for creating a successful blog, and will be trained on the essentials of HTML, CSS and Javascript. You will also gain an insight into programming languages and server-side scripting. This course includes introductory training on two top web development tools; CoffeeCup and Dreamweaver, as well as step-by-step guidance on how to build a blog with WordPress. On completion, you will have the coding skills and confidence to apply your knowledge in the real world and will be job-ready to fast track your career as a full-stack developer. Who is the course for? Professionals and other businessmen who want to learn about web development People who have an interest in Website Development and how you could work into web designing and development industry Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Web Development Intermediate Level course will be very beneficial and helpful, especially to the following careers: Businessman Marketing and Promotions Specialists Marketing Managers Product Creators Programmers Sales Managers Sales and Promotions Specialists Top Executives Website Developer. [/vc_column_text][/vc_column][/vc_row] Basic Coding for Web Development HTML Basics 00:30:00 CSS Basics 01:00:00 Web Design & Development: HTML5, CSS3 and JavaScript 02:00:00 Web Development Basics What Are Niche Website? 01:00:00 The Role Of Visualization In Education 00:15:00 Identify Your Best Platform Or Software 01:00:00 Select A Web Host 01:00:00 Collect Your Site 00:15:00 Building A Content Rich Website 00:15:00 Build Backlinks 00:30:00 Use SEO, Multimedia And Social Sites 01:30:00 Use Analytics 01:00:00 Wrapping Up 00:15:00 Web Designing The Best Website Design for Your Business 01:00:00 What's in a Domain Suffixes 00:31:00 Website Design Terminology 01:00:00 CSS Explanation 01:00:00 Website Designs & Power Stations 01:00:00 How Can I Build my Website for Free 01:00:00 Six Steps to Website Design for Beginners 01:00:00 Dreamweaver or CoffeeCup for Website Design 01:00:00 Using Dreamweaver to Create your Site Layout 00:30:00 Three Crucial Steps to Creating Your Website 01:00:00 Dos and Don'ts of Website Creation9 01:00:00 SEO Basics for Effective Website Design 01:30:00 Ideas for Your Internet Business Website Design 01:00:00 Immediately Applicable Design Tips for a User-Friendly Website 01:00:00 6 Best Reasons to Create a Website 01:00:00 Common Mistakes in Website Design 01:00:00 Too Much or Too Little 00:30:00 Why Successful Website Development is Committed to Design 01:00:00 Ideas for Your Personal Website Design 01:00:00 How to Create a Social Networking Website to Enhance your Business 01:00:00 Tips for Designing an Affiliate Website 01:00:00 How to Use WordPress for your Website 01:30:00 Top 14 Reasons to Create a Blog 00:30:00 Tips for Designing a Successful Blog 00:30:00 More Tips Ahead 00:30:00 Mock Exam Mock Exam- Web Development Intermediate Level 00:30:00 Final Exam Final Exam- Web Development Intermediate Level 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Overview With this Advanced Diploma in Copywriting, you may jumpstart a dynamic career in producing words that inspire engagement and grow businesses. Just the expert techniques you need to create attractive, unique content that takes readers in and produces results-no complexity.Imagine your words sparking advertisements and websites, attracting viewers, and propelling brands to new levels. With the help of this course, you will be able to use SEO and gripping storytelling to produce 'eye-catching' content that turns clicks into revenue. It's not just about grammar; it's also about developing interpersonal abilities and becoming the copywriter that every company wants.Are you prepared to 'Gain the ability to write anything'? Enrol now to develop your copywriting skills. How will I get my certificate? Upon successful completion of the Advanced Diploma in Copywriting course, obtaining your certificate is a straightforward process. Here's how it works: Course Completion: Once you've successfully finished the course, you'll be eligible to receive your certificate. Order Your Certificate: You can conveniently order your certificate directly through our platform. Who is this course for? There is no experience or previous qualifications required for enrolment in this Advanced Diploma in Copywriting. It is available to all students, of all academic backgrounds. Requirements Our Advanced Diploma in Copywriting course is designed for maximum flexibility and accessibility: It is optimised for use on PCs, Macs, laptops, tablets, and smartphones. Study easily on your tablet or smartphone, accessible with any Wi-Fi connection. No time limit for completion; study at your own pace and on your own schedule. Basic English proficiency is required to ensure effective learning. Career path Having this qualification will enhance your CV and open you up to multiple sectors, such as : Copywriter: £25k - £50k per year Content Strategist: £30k - £60k per year Brand Copy Specialist: £35k - £70k per year Digital Marketing Copywriter: £40k - £80k per year Creative Director: £45k - £90k+ per year Note: Salaries vary based on experience, location, and industry. Course Curriculum 2 sections • 15 lectures • 07:11:00 total length •Module 1: Introduction to Copywriting: 00:14:00 •Module 2: Basics of Copywriting: 00:35:00 •Module 3: Eye-Catching Headlines: 00:28:00 •Module 4: Attention-Grabbing Advertisements: 00:29:00 •Module 5: Essential Copywriting Skills: 01:07:00 •Module 6: Online Copywriting: 00:42:00 •Module 7: Press Related Copywriting: 00:34:00 •Module 8: Print Media Copywriting: 00:33:00 •Module 9: Copywriting for Mainstream Media: 00:16:00 •Module 10: Copywriting for Other Media: 00:25:00 •Module 11: How to Write Better Copy: 00:25:00 •Module 12: Making an Impact with Creative Copy: 00:28:00 •Module 13: So You Want to be a Copywriter?: 00:27:00 •Module 14: Final Tips: 00:23:00 •Assignment - Advanced Diploma in Copywriting: 00:05:00
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Overview This comprehensive course on Travel Blogger will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Travel Blogger comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Travel Blogger. It is available to all students, of all academic backgrounds. Requirements Our Travel Blogger is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 2 sections • 14 lectures • 04:20:00 total length •Module 01: Blogging: An Introduction: 00:20:00 •Module 02: Ethical and Legal Aspects of Blogging: 00:10:00 •Module 03: Introduction to Travel Blogger: 00:20:00 •Module 04: Writing a Good Travel Story: 00:20:00 •Module 05: Setting Up Your Travel Blog: 00:20:00 •Module 06: Travel Blogging and Photography: 00:20:00 •Module 07: Branding and SEO: 00:20:00 •Module 08: Building Your Email List: 00:25:00 •Module 09: Social Media Marketing for Travel Bloggers: 00:20:00 •Module 10: Generating an Income and Advertising Blog: 00:15:00 •Module 11: Affiliate Partnering, Sponsored Posts and Paid Press Trips: 00:30:00 •Module 12: How to Pitch for Travel Blogging Work?: 00:20:00 •Module 13: Increasing Your Income Further: 00:20:00 •Assignment - Fashion and Lifestyle Blogger | Online Course: 00:00:00
Description: Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent marketing strategy since it is the easiest way to reach out to people worldwide. Learning how to do internet marketing will help to introduce your business to the public. If you want to know how to market effectively, then this is your chance to learn through this course. Learning through this is more efficient since we provide you everything you need about internet marketing so register now and start learning. Who is the course for? Employees of the business industry and other businessmen who want to learn how to advertise effectively with their customers and potential clients through internet marketing People who have an interest in internet marketing and how they can be effective marketers Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Internet Marketing Course will be very beneficial and helpful, especially to: Businessmen Entrepreneur Marketing and Promotions Specialist Marketing Manager Sales Manager Sales and Promotions Specialist. Internet Marketing Basics What is Internet Marketing? 00:15:00 Creating an Internet Marketing Plan 00:15:00 Extending Your Influence 00:15:00 E-mail Marketing 00:15:00 Search Engine Optimization (SEO) 01:00:00 Advertising Online 00:15:00 Internet Marketing What Does Internet Marketing Really Mean and Who Can Do It? 00:30:00 Concepts of Web Traffic - Why Internet Marketing Cannot Do without It 00:30:00 Monetizing the Traffic 01:00:00 Concepts of E Commerce You Will Need 00:30:00 Blogging for Building Internet Marketing Traffic 01:00:00 Article Submissions to Bring in Internet Marketing Traffic 00:30:00 Internet Marketing and Social Networking 00:30:00 Making Your Internet Marketing Venture a Full-Fledged Home Business 00:30:00 Pros and Cons of Internet Marketing 00:30:00 Conclusion 00:15:00 Fundamentals of Internet Marketing Module One - Getting Started 01:30:00 Module Two - SWOT Analysis in Marketing 00:30:00 Module Three - Marketing Research 01:00:00 Module Four - Real Time Marketing 01:00:00 Module Five - Brand Management 01:00:00 Module Six - Social Media (I) 00:30:00 Module Seven - Social Media (II) 01:00:00 Module Eight - SEO Basics 01:00:00 Module Nine - Website Characteristics 01:00:00 Module Ten - Capturing Leads 01:00:00 Module Eleven - Campaign Characteristics 01:00:00 Module Twelve - Wrapping Up 00:30:00 Internet Marketing Fundamentals Course- Activities 00:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Internet Marketing Magnetism Alter Your Focal Point 01:00:00 Trust In Individuals 01:00:00 Celebrate Living 00:15:00 Jest At Yourself 00:30:00 Wrapping Up 00:30:00 Mock Exam Mock Exam - Advanced Diploma in Internet Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Internet Marketing 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
***24 Hour Limited Time Flash Sale*** Screenwriting: Writing for Film, Cinematography & Television Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Are you a professional feeling stuck in your career, struggling to keep up with the ever-changing demands of the industry? Or perhaps you're a beginner, unsure of where to start or how to break into your desired field. Whichever stage you're in, our exclusive Screenwriting: Writing for Film, Cinematography & Television Bundle provides unique insights and tools that can help you achieve your goals. Designed to cater to the needs of both seasoned professionals and aspiring newcomers, our Screenwriting: Writing for Film, Cinematography & Television bundle is a comprehensive program that will equip you with the essential skills and knowledge you need to succeed. 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Career path This Screenwriting: Writing for Film, Cinematography & Television bundle will allow you to kickstart or take your career in the related sector to the next stage. Certificates CPD Accredited Digital certificate Digital certificate - Included CPD Accredited Hard copy certificate Hard copy certificate - Included If you are an international student, then you have to pay an additional 10 GBP for each certificate as an international delivery charge.
The course is designed for Google Ads (Google AdWords) practitioners that already have basic knowledge in setting up and running AdWords accounts. The course explores advanced techniques and ideas that I have picked up and developed over 10 years running AdWords campaigns for small to large scale clients. I explain the idea behind each technique and I give you ideas and example cases on how I have used it. I then show you how to set it up step by step inside Google Ads. We also look at how to interpret results and how to apply it to your own campaigns, we look at real data and actual results. What you'll learn Google Ads Campaign Experiments: Best Use Cases, Step-by-Step Setup, Analysis, Implementation Access Google Ads tools for forecasting performance Budget Optimisation techniques using regression formula Advanced Concept Testing: moving beyond A/B ad testing to testing concepts Improving Geotargeting for Local Businesses With A Double Campaign Structure How To Setup, Run, Pivot & Interpret the Paid & Organic Report Make A Strong Argument For Running Branded Ads Using the Paid & Organic Report Identify Opportunities Between Organic & Paid Listings Learn to use a free Google Sheets template for automating and tracking budgets in multiple ad accounts How to find the key pitfalls in any Google Ads account How to Audit a new or existing Google Ads account and find issues to improve upon quickly Utilise Dynamic Ad Customisers for more personalised ads Understand the power of using Google Analytics with Google Ads and be familiar with Audience setup and relevant Google Ads reports in GA Understand attribution models and why the default last click is not always ideal Implement Machine Learning features within Google Ads to benefit your account in ways that human optimisation could never reach Develop a multi-funnel remarketing strategy for GDN and search campaign Requirements Able to set up your own Google Ads account Be confident navigating Google Ads accounts Basic exposure to excel filtering & pivot tables Introduction 1. Introduction 00:02:00 Testing to Ad Concepts 2. Introduction to Ad Concepts 00:02:00 3.Example Ad Concepts 00:04:00 4. Label Setup 00:04:00 5. Reporting on Ad Concepts 00:08:00 Google Ads Paid % Organic Interaction Report 6. Understanding the usefulness of this report 00:03:00 7.Linking Google Ads with Search Console 00:04:00 8.Excel Report Setup & Pivot 00:04:00 9.Identifying Google Ads & SEO Search Term Opportunities 00:02:00 10.CTR Interaction between SEO & SEM 00:06:00 Geolocal Campaigns - Double Campaign Structure 11.The theory behind the double campaign 00:04:00 12.A practical example inside Google Ads 00:03:00 Google Ads Campaign - Experiments (Drafts & Experiments) 13.Introduction to Drafts & Experiments 00:05:00 14.Example experiment Ideas for use 00:06:00 15.Draft & Experiment Setup 00:10:00 16.Report Analysis & explanation of symbols 00:05:00 Automate Budgeting for Multiple Ad Accounts 17. Introduction to the Google Spreedsheet template 00:02:00 18. Data Inputs 00:04:00 19. Reading the sheet output 00:06:00 AdWords Audit 20. Audit Overview 00:02:00 21. Auditing the Account Structure 00:08:00 22. Campaign Settings 00:04:00 23. Auditing on the AdGroup Level 00:10:00 24. Other Things to look for in an Audit 00:08:00 Remarketing Strategy & Implementation 25. Why Remarketing Works 00:03:00 26.GDN Remarketing 00:06:00 27.Remarketing Lists for Search Ads (RLSA) & IF Statements 00:04:00 28. Customer Match (Email Retargeting) 00:01:00 29. Dynamic Remarketing 00:04:00 30. Lookalike Audiences 00:02:00 31. GDN Banner Sizes & Other Things to Consider 00:03:00 32. Audience List Sharing 00:14:00 33. Remarketing with Events 00:06:00 Artificial Intelligence & Machine Learning 34.What is AI & ML 00:06:00 35. Auto Rotate for Budgets & Ads 00:03:00 36.Dynamic Search Ads 00:03:00 37.Smart Bidding Strategies 00:07:00 38.Lookalike Audiences 00:02:00 39.Data Driven Attribution Models 00:03:00 Dynamic Ad Customisers 40.Introduction to Ad Customisers 00:04:00 41. Advantages & Example Uses 00:05:00 42.Setting up the Business Data Feed 00:06:00 43.Best Practice for Ads 00:03:00 Google Analytics for Google Ads 44. The Advantages of linking AdWords with GA 00:04:00 45. Linking GA & AdWords 00:02:00 46. AdWords Reports in GA 00:01:00 47. GA Conversion Tracking & Goal Setup 00:07:00 48. Remarketing Segments in GA 00:13:00 49. Attribution Models in Google Analytics 00:07:00 Using Scripts 50. Introduction to AdWords Scripts 00:04:00 51. 404 Link Checker Script 00:07:00 52. Experiment Results Script 00:07:00 53. Google Ads Audit Script 00:06:00 AdWords Editor 54. Introduction and advantages of AdWords Editor over the online interface 00:04:00 55. Example Uses for AdWords Editor 00:04:00 56.AdWords Editor - what you can't do 00:02:00 Competitor Research Tools 57.Auction Insights displayed graphically 00:17:00 58.3rd Party Competitor Research Tools -SEMrush 00:16:00 Landing Page Software 59.Why Use Landing Page Software 00:06:00 60.Unbounce Walk-through 00:08:00 61. Tracking integration for landing pages 00:09:00 New Features in 2018/19 62.Ad Variations 00:06:00 63.Search Responsive Ads 00:05:00 64. Life Events Audiences 00:04:00 65. Custom Intent Audiences 00:04:00
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Certificates CPD Accredited Digital Certificate Digital certificate - Included CPD Accredited Hard Copy Certificate Hard copy certificate - Included If you are an international student, you will be required to pay an additional fee of 10 GBP for international delivery, and 4.99 GBP for delivery within the UK, for each certificate