Learn to Drive Traffic into Sales through Digital Marketing Course Overview This course on "Learn to Drive Traffic into Sales through Digital Marketing" provides learners with the essential skills to effectively use digital marketing strategies to attract, engage, and convert online traffic into sales. Covering key areas such as SEO, social media marketing, content creation, and email marketing, the course equips learners with the knowledge to optimise digital campaigns and enhance business visibility. The course is designed for individuals seeking to master digital marketing techniques to increase online sales and drive business growth. By the end of the course, learners will have a comprehensive understanding of traffic generation strategies and how to convert them into tangible business results. Course Description In this course, learners will explore various digital marketing techniques aimed at driving traffic to websites and converting that traffic into sales. Topics include SEO fundamentals, social media marketing strategies, email marketing campaigns, and creating compelling content. The course provides a structured approach to understanding how to leverage these strategies effectively, using data analytics to track and improve performance. Learners will gain the ability to create digital marketing plans, monitor campaign success, and optimise strategies to enhance online sales. The course is designed for those who want to advance their digital marketing skills and improve conversion rates, whether for personal projects or within their professional roles. Learn to Drive Traffic into Sales through Digital Marketing Curriculum Module 01: Introduction to Digital Marketing Module 02: SEO Strategies for Traffic Growth Module 03: Social Media Marketing for Engagement Module 04: Email Marketing to Convert Leads Module 05: Creating Content that Converts Module 06: Analytics and Campaign Optimisation (See full curriculum) Who is this course for? Individuals seeking to increase their online sales through digital marketing. Professionals aiming to enhance their digital marketing knowledge and career prospects. Beginners with an interest in driving business growth via online channels. Entrepreneurs wanting to optimise their digital marketing efforts. Career Path Digital Marketing Specialist SEO Manager Social Media Manager Content Marketing Strategist Email Marketing Coordinator E-commerce Manager
Microsoft Power BI Training Course Overview: The Microsoft Power BI Training course is designed to equip learners with the knowledge and skills to use Power BI effectively for data analysis and reporting. This course covers the core features of Power BI, from data import and transformation to the creation of reports and visualizations. Learners will explore how to analyse data, generate insights, and create dynamic dashboards for reporting purposes. Whether you are looking to improve your analytical skills or advance your career, this course provides the foundation needed to become proficient in using Power BI for various data analysis tasks. By the end of the course, learners will be able to handle large data sets, create compelling visual reports, and make data-driven decisions. Course Description: This comprehensive Microsoft Power BI course delves into the essential components of the Power BI platform. Learners will start by exploring how to import and work with data, before progressing to designing reports and visualizations. The course includes an in-depth look at the various types of visualizations available, enabling learners to display data in an intuitive, easy-to-understand format. Additionally, learners will explore the Power BI Web App to access and share their reports online. As they move through the course, participants will gain valuable skills in data transformation, reporting, and visualization, all of which are applicable to industries requiring data-driven decision-making. By completing this course, learners will have a solid understanding of Power BI and the ability to create impactful reports and dashboards for business or personal use. Microsoft Power BI Training Curriculum: Module 01: Getting Started Module 02: Working with Data Module 03: Working with Reports and Visualizations Module 04: A Closer Look at Visualizations Module 05: Introduction to the Power BI Web App (See full curriculum) Who is this course for? Individuals seeking to understand Power BI and data analysis. Professionals aiming to enhance their data reporting skills. Beginners with an interest in business intelligence and data analytics. Anyone looking to improve their ability to visualise data for better decision-making. Career Path: Data Analyst Business Intelligence Analyst Reporting Specialist Data Visualisation Specialist Business Analyst
Develop Big Data Pipelines with R, Sparklyr & Power BI Course Overview: This course offers a comprehensive exploration of building and managing big data pipelines using R, Sparklyr, and Power BI. Learners will gain valuable insight into the entire process, from setting up and installing the necessary tools to creating effective ETL pipelines, implementing machine learning techniques, and visualising data with Power BI. The course is designed to provide a strong foundation in data engineering, enabling learners to handle large datasets, optimise data workflows, and communicate insights clearly using visual tools. By the end of this course, learners will have the expertise to work with big data, manage ETL pipelines, and use Sparklyr and Power BI to drive data-driven decisions in various professional settings. Course Description: This course delves into the core concepts and techniques for managing big data using R, Sparklyr, and Power BI. It covers a range of topics including the setup and installation of necessary tools, building ETL pipelines with Sparklyr, applying machine learning models to big data, and using Power BI for creating powerful visualisations. Learners will explore how to extract, transform, and load large datasets, and will develop a strong understanding of big data architecture. They will also gain proficiency in visualising complex data and presenting findings effectively. The course is structured to enhance learners' problem-solving abilities and their competence in big data environments, equipping them with the skills needed to manage and interpret vast amounts of information. Develop Big Data Pipelines with R, Sparklyr & Power BI Curriculum: Module 01: Introduction Module 02: Setup and Installations Module 03: Building the Big Data ETL Pipeline with Sparklyr Module 04: Big Data Machine Learning with Sparklyr Module 05: Data Visualisation with Power BI (See full curriculum) Who is this course for? Individuals seeking to understand big data pipelines. Professionals aiming to expand their data engineering skills. Beginners with an interest in data analytics and big data tools. Anyone looking to enhance their ability to analyse and visualise data. Career Path: Data Engineer Data Analyst Data Scientist Business Intelligence Analyst Machine Learning Engineer Big Data Consultant
Overview of Ecommerce Management Imagine a world where your business never sleeps, reaching customers across the globe 24/7. Welcome to the realm of ecommerce management, where digital shopfronts are the new high streets. The UK's e-commerce market is booming, expected to reach £500 billion by 2024. Our ecommerce management course is your ticket to riding this digital wave. From crafting winning strategies to mastering customer service, from building strong brands to creating captivating content, this ecommerce management course covers it all. Dive into the intricacies of social media marketing, learn to create user experiences that convert browsers into buyers, and harness the power of data analytics to drive your business forward. Whether you're a budding entrepreneur or a seasoned professional looking to pivot, this ecommerce management course equips you with the knowledge to thrive in the digital marketplace. Don't let the e-commerce revolution pass you by – join us and transform your digital business acumen into tangible success. This amazing Ecommerce management course will teach you: Develop a winning e-commerce strategy for online success. Craft compelling content that attracts and engages customers. Leverage social media to build brand awareness and drive sales. Implement effective marketing strategies to reach your target audience. Design a user-friendly online experience that fosters conversions. Analyse e-commerce data to gain insights and optimise performance. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online - Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion - Digital / PDF Certificate After completing the Ecommerce Management course, you can order your CPD Accredited Digital / PDF Certificate for £5.99. Certificate of Completion - Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This Ecommerce Management is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements You don't need any educational qualification or experience to enrol in the Ecommerce Management course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Ecommerce Management Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Module 1: Introduction to Electronic Commerce Introduction to Electronic Commerce 00:16:00 Module 2: E-Commerce Strategy and Implementation E-Commerce Strategy and Implementation 00:18:00 Module 3: Customer Service Customer Service 00:19:00 Module 4: Products, Brands, and Services Products, Brands, and Services 00:28:00 Module 5: Content Planning and Production Content Planning and Production 00:11:00 Module 6: Use of Social Networks Use of Social Networks 00:15:00 Module 7: Marketing Marketing & Advertising 00:31:00 Module 8 - Creating an Engaging User Experience Creating an Engaging User Experience 00:11:00 Module 9 - Transaction Management Transaction Management 00:18:00 Module 10 - E-Commerce Analytics E-Commerce Analytics 00:11:00 Assignment Assignment - Ecommerce Management 00:00:00
Duration 3 Days 18 CPD hours This course is intended for This course is aimed at anyone who wants to harness the power of data analytics in their organization including: Business Analysts, Data Analysts, Reporting and BI professionals Analytics professionals and Data Scientists who would like to learn Python Overview This course teaches delegates with no prior programming or data analytics experience how to perform data manipulation, data analysis and data visualization in Python. Mastery of these techniques and how to apply them to business problems will allow delegates to immediately add value in their workplace by extracting valuable insight from company data to allow better, data-driven decisions. Outcome: After attending this course, delegates will: Be able to write effective Python code Know how to access their data from a variety of sources using Python Know how to identify and fix data quality using Python Know how to manipulate data to create analysis ready data Know how to analyze and visualize data to drive data driven decisioning across your organization Becoming a world class data analytics practitioner requires mastery of the most sophisticated data analytics tools. These programming languages are some of the most powerful and flexible tools in the data analytics toolkit. From business questions to data analytics, and beyond For data analytics tasks to affect business decisions they must be driven by a business question. This section will formally outline how to move an analytics project through key phases of development from business question to business solution. Delegates will be able: to describe and understand the general analytics process. to describe and understand the different types of analytics can be used to derive data driven solutions to business to apply that knowledge to their business context Basic Python Programming Conventions This section will cover the basics of writing R programs. Topics covered will include: What is Python? Using Anaconda Writing Python programs Expressions and objects Functions and arguments Basic Python programming conventions Data Structures in Python This section will look at the basic data structures that Python uses and accessing data in Python. Topics covered will include: Vectors Arrays and matrices Factors Lists Data frames Loading .csv files into Python Connecting to External Data This section will look at loading data from other sources into Python. Topics covered will include: Loading .csv files into a pandas data frame Connecting to and loading data from a database into a panda data frame Data Manipulation in Python This section will look at how Python can be used to perform data manipulation operations to prepare datasets for analytics projects. Topics covered will include: Filtering data Deriving new fields Aggregating data Joining data sources Connecting to external data sources Descriptive Analytics and Basic Reporting in Python This section will explain how Python can be used to perform basic descriptive. Topics covered will include: Summary statistics Grouped summary statistics Using descriptive analytics to assess data quality Using descriptive analytics to created business report Using descriptive analytics to conduct exploratory analysis Statistical Analysis in Python This section will explain how Python can be used to created more interesting statistical analysis. Topics covered will include: Significance tests Correlation Linear regressions Using statistical output to create better business decisions. Data Visualisation in Python This section will explain how Python can be used to create effective charts and visualizations. Topics covered will include: Creating different chart types such as bar charts, box plots, histograms and line plots Formatting charts Best Practices Hints and Tips This section will go through some best practice considerations that should be adopted of you are applying Python in a business context.
Duration 3 Days 18 CPD hours This course is intended for Before taking this course delegates should already be familiar with basic analytics techniques, comfortable with basic data manipulation tools such as spreadsheets and databases and already familiar with at least one programming language Overview This course teaches delegates who are already familiar with analytics techniques and at least one programming language how to effectively use the programming language for three tasks: data manipulation and preparation, statistical analysis and advanced analytics (including predictive modelling and segmentation). Mastery of these techniques will allow delegates to immediately add value in their work place by extracting valuable insight from company data to allow better, data-driven decisions. Outcomes: After completing the course, delegates will be capable of writing production-ready R code to perform advanced analytics tasks enabling their organisations make better, data-driven decisions. Becoming a world class data analytics practitioner requires mastery of the most sophisticated data analytics tools. These programming languages are some of the most powerful and flexible tools in the data analytics toolkit. Topic 1 Intro to our chosen language Topic 2 Basic programming conventions Topic 3 Data structures Topic 4 Accessing data Topic 5 Descriptive statistics Topic 6 Data visualisation Topic 7 Statistical analysis Topic 8 Advanced data manipulation Topic 9 Advanced analytics ? predictive modelling Topic 10 Advanced analytics ? segmentation
Duration 2 Days 12 CPD hours This course is intended for Audience: Data Scientists, Software Developers, IT Architects, and Technical Managers. Participants should have the general knowledge of statistics and programming Also familiar with Python Overview ? NumPy, pandas, Matplotlib, scikit-learn ? Python REPLs ? Jupyter Notebooks ? Data analytics life-cycle phases ? Data repairing and normalizing ? Data aggregation and grouping ? Data visualization ? Data science algorithms for supervised and unsupervised machine learning Covers theoretical and technical aspects of using Python in Applied Data Science projects and Data Logistics use cases. Python for Data Science ? Using Modules ? Listing Methods in a Module ? Creating Your Own Modules ? List Comprehension ? Dictionary Comprehension ? String Comprehension ? Python 2 vs Python 3 ? Sets (Python 3+) ? Python Idioms ? Python Data Science ?Ecosystem? ? NumPy ? NumPy Arrays ? NumPy Idioms ? pandas ? Data Wrangling with pandas' DataFrame ? SciPy ? Scikit-learn ? SciPy or scikit-learn? ? Matplotlib ? Python vs R ? Python on Apache Spark ? Python Dev Tools and REPLs ? Anaconda ? IPython ? Visual Studio Code ? Jupyter ? Jupyter Basic Commands ? Summary Applied Data Science ? What is Data Science? ? Data Science Ecosystem ? Data Mining vs. Data Science ? Business Analytics vs. Data Science ? Data Science, Machine Learning, AI? ? Who is a Data Scientist? ? Data Science Skill Sets Venn Diagram ? Data Scientists at Work ? Examples of Data Science Projects ? An Example of a Data Product ? Applied Data Science at Google ? Data Science Gotchas ? Summary Data Analytics Life-cycle Phases ? Big Data Analytics Pipeline ? Data Discovery Phase ? Data Harvesting Phase ? Data Priming Phase ? Data Logistics and Data Governance ? Exploratory Data Analysis ? Model Planning Phase ? Model Building Phase ? Communicating the Results ? Production Roll-out ? Summary Repairing and Normalizing Data ? Repairing and Normalizing Data ? Dealing with the Missing Data ? Sample Data Set ? Getting Info on Null Data ? Dropping a Column ? Interpolating Missing Data in pandas ? Replacing the Missing Values with the Mean Value ? Scaling (Normalizing) the Data ? Data Preprocessing with scikit-learn ? Scaling with the scale() Function ? The MinMaxScaler Object ? Summary Descriptive Statistics Computing Features in Python ? Descriptive Statistics ? Non-uniformity of a Probability Distribution ? Using NumPy for Calculating Descriptive Statistics Measures ? Finding Min and Max in NumPy ? Using pandas for Calculating Descriptive Statistics Measures ? Correlation ? Regression and Correlation ? Covariance ? Getting Pairwise Correlation and Covariance Measures ? Finding Min and Max in pandas DataFrame ? Summary Data Aggregation and Grouping ? Data Aggregation and Grouping ? Sample Data Set ? The pandas.core.groupby.SeriesGroupBy Object ? Grouping by Two or More Columns ? Emulating the SQL's WHERE Clause ? The Pivot Tables ? Cross-Tabulation ? Summary Data Visualization with matplotlib ? Data Visualization ? What is matplotlib? ? Getting Started with matplotlib ? The Plotting Window ? The Figure Options ? The matplotlib.pyplot.plot() Function ? The matplotlib.pyplot.bar() Function ? The matplotlib.pyplot.pie () Function ? Subplots ? Using the matplotlib.gridspec.GridSpec Object ? The matplotlib.pyplot.subplot() Function ? Hands-on Exercise ? Figures ? Saving Figures to File ? Visualization with pandas ? Working with matplotlib in Jupyter Notebooks ? Summary Data Science and ML Algorithms in scikit-learn ? Data Science, Machine Learning, AI? ? Types of Machine Learning ? Terminology: Features and Observations ? Continuous and Categorical Features (Variables) ? Terminology: Axis ? The scikit-learn Package ? scikit-learn Estimators ? Models, Estimators, and Predictors ? Common Distance Metrics ? The Euclidean Metric ? The LIBSVM format ? Scaling of the Features ? The Curse of Dimensionality ? Supervised vs Unsupervised Machine Learning ? Supervised Machine Learning Algorithms ? Unsupervised Machine Learning Algorithms ? Choose the Right Algorithm ? Life-cycles of Machine Learning Development ? Data Split for Training and Test Data Sets ? Data Splitting in scikit-learn ? Hands-on Exercise ? Classification Examples ? Classifying with k-Nearest Neighbors (SL) ? k-Nearest Neighbors Algorithm ? k-Nearest Neighbors Algorithm ? The Error Rate ? Hands-on Exercise ? Dimensionality Reduction ? The Advantages of Dimensionality Reduction ? Principal component analysis (PCA) ? Hands-on Exercise ? Data Blending ? Decision Trees (SL) ? Decision Tree Terminology ? Decision Tree Classification in Context of Information Theory ? Information Entropy Defined ? The Shannon Entropy Formula ? The Simplified Decision Tree Algorithm ? Using Decision Trees ? Random Forests ? SVM ? Naive Bayes Classifier (SL) ? Naive Bayesian Probabilistic Model in a Nutshell ? Bayes Formula ? Classification of Documents with Naive Bayes ? Unsupervised Learning Type: Clustering ? Clustering Examples ? k-Means Clustering (UL) ? k-Means Clustering in a Nutshell ? k-Means Characteristics ? Regression Analysis ? Simple Linear Regression Model ? Linear vs Non-Linear Regression ? Linear Regression Illustration ? Major Underlying Assumptions for Regression Analysis ? Least-Squares Method (LSM) ? Locally Weighted Linear Regression ? Regression Models in Excel ? Multiple Regression Analysis ? Logistic Regression ? Regression vs Classification ? Time-Series Analysis ? Decomposing Time-Series ? Summary Lab Exercises Lab 1 - Learning the Lab Environment Lab 2 - Using Jupyter Notebook Lab 3 - Repairing and Normalizing Data Lab 4 - Computing Descriptive Statistics Lab 5 - Data Grouping and Aggregation Lab 6 - Data Visualization with matplotlib Lab 7 - Data Splitting Lab 8 - k-Nearest Neighbors Algorithm Lab 9 - The k-means Algorithm Lab 10 - The Random Forest Algorithm
Are you seeking the best the data analytics offline course in noida, Ghaziabad or Delhi NCR? Avail from Bits and Bytes Automation, a reputed institute which provides industry relevant and practical Data Analytics course. Our face-to-face programs target students, working professionals, and career switchers who would like to learn how to develop their analytical and technical proficiencies through learning tools such as Excel, SQL, Python, and power BI, among others. We are specifically interested in work oriented education, applied learning projects and individual guidance so that you become employable. No matter what your level, our professional tutors assist you in learning how to manage and visualize data as well as generate insights. Our institute is situated in Noida, which is convenient both to work out in the field of Data Analytics and to start your career, the institute has branches and is available in both Ghaziabad and the rest of Delhi NCR. And we can assist with placement, resume and interview training to enhance your employment potential.
Duration 1 Days 6 CPD hours This course is intended for This course is designed for data scientists with experience of Python who need to learn how to apply their data science and machine learning skills on Azure Databricks. Overview After completing this course, you will be able to: Provision an Azure Databricks workspace and cluster Use Azure Databricks to train a machine learning model Use MLflow to track experiments and manage machine learning models Integrate Azure Databricks with Azure Machine Learning Azure Databricks is a cloud-scale platform for data analytics and machine learning. In this course, students will learn how to use Azure Databricks to explore, prepare, and model data; and integrate Databricks machine learning processes with Azure Machine Learning. Introduction to Azure Databricks Getting Started with Azure Databricks Working with Data in Azure Databricks Training and Evaluating Machine Learning Models Preparing Data for Machine Learning Training a Machine Learning Model Managing Experiments and Models Using MLflow to Track Experiments Managing Models Managing Experiments and Models Using MLflow to Track Experiments Managing Models Integrating Azure Databricks and Azure Machine Learning Tracking Experiments with Azure Machine Learning Deploying Models
Duration 2 Days 12 CPD hours This course is intended for DevOps Engineers Software Developers Telecommunications Professionals Architects Quality Assurance & Site Reliability Professionals Overview Automate basic freestyle projects Jenkins Pipelines and Groovy Programming Software lifecycle management with Jenkins Popular plugins Scaling options Integrating Jenkins with Git and GitHub (as well as other Software Control Management platforms) Triggering Jenkins with Webhooks Deploying into Docker and Kubernetes CI / CD with Jenkins This course covers the fundamentals necessary to deploy and utilize the Jenkins automation server. Jenkins enables users to immediately begin automating both their individual and collaborative workflows. Jenkins is a proven solution for a wide variety of tasks ranging from the helpful automation of scripts (such as Python and Ansible) to creating complex pipelines that govern the technical parts of not only Continuous Integration, but Continuous Delivery (CI/CD) as well. Jenkins is free, open source, and easily controlled with a simple web- based UI- it can be expanded by third party plugins and is deployable on nearly any on-site (Linux, Windows and Mac) or cloud platform. Overview of Jenkins Overview of Continuous Integration and Continuous Deployment (CI/CD) Understanding Git and GitHub Git Branching Methods for Installing Jenkins Jenkins Dashboard Jenkins Jobs Getting Started with Freestyle Jobs Triggering builds HTTP Web Hooks Augmenting Jenkins with Plugins Overview of Docker and Dockerfile for Building and Launching Images Pipeline Jobs for Continuous Integration and Continuous Deployment Pipeline Build Stage Pipeline Testing Stage Post Build actions SMTP and Other Notifications Programming Pipelines with Groovy More Groovy Programming Essentials Extracting Jenkins Data Analytics to Support Project Management Troubleshooting Failures Auditing stdout and stderr with Jenkins Jenkins REST API Controlling Jenkins API with Python Jenkins Security Scaling Jenkins Jenkins CLI Building a Kubernetes Cluster and Deploying Jenkins How to start successfully using Jenkins to automate aspects of your job the moment this course ends.