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Learning Outcomes Learn the fundamentals of marketing and social media Understand how to conduct market research and analysis Grasp the importance of setting goals and selecting platforms Know why you need to create the social media policy Deepen your knowledge of how to develop content Understand the popular platforms and launch successful campaigns Description Why is social media marketing so powerful nowadays? And why do businesses need to acquire these methods? The answer is - that through social media marketing, you can attack a target audience and brand your products to the individuals through ads. So, how can you think of standing out without adopting the most trendy methods of advertising? Whether you have a small or large business, learn the vitals of social media marketing with the Social Media Marketing For Business Owners course. This course will start with the fundamental of marketing strategies and gradually move to the advanced level. From this, you get to learn about how to make content, and how to conduct research and analysis. It will also show you how to set goals and move towards them, and much more. The modules will also demonstrate the most popular platforms where you can market your business.  After the end of this course, you acquire enough skills to grab the attention of your customers and promote your brand's name and products to them. So, enrol in our exclusive course to take one step closer to your dream. Certificate of Achievement After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for 9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for 15.99, which will reach your doorsteps by post.  Method of Assessment After completing this course, you will be provided with some assessment questions. To pass that assessment you need to score at least 60%. Our experts will check your assessment and give you feedback accordingly. Career path After the completion of this course, you will gain some pertinent skills which will allow you to follow your dream in the mentioned areas: Social Media Executive Marketing Administrator Content Manager Content Writer Marketing Executive Course Content The Rise of Social Media Marketing and Social Media 00:25:00 The Growth of Social Media 00:10:00 Conducting Market Analysis Conducting Market Analysis 00:16:00 Auditing Social Media Auditing Social Media 00:26:00 Setting Goals and Selecting Platforms Corporate Culture and Social Media 00:12:00 Social Media Goals vs. Business Goals 00:10:00 Types of Social Media Platforms 00:08:00 Creating the Social Media Policy The Social Media Policy 00:40:00 Creative Commons 00:21:00 Integrating Marketing Strategies Brand Marketing 00:27:00 Keyword Selection 00:17:00 Developing Effective Content Content Marketing on Social Media 00:26:00 Content Development 00:23:00 Understanding the Popular Platforms Understanding the Popular Platforms 03:35:00 Launching Successful Campaigns Traditional Website Advertising 00:37:00 Social Media Documentation and Schedules 00:29:00 Project Management Software 00:39:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Learn to use social media for marketing your business with the Social Media Marketing for Business Owners course. Gone are the days when a newspaper or leaflet was the only media for marketing. Here comes the age of social media. So, explore it and use it for your marketing. The course guides you how to connect your potential customers with social media and shows you the techniques for reaching new customers in the digital media. You will learn the procedures of marketing in the social media such as Twitter, Instagram, Facebook, LinkedIn, Google+, and Pinterest. Instead of these, the course guides you how to create a logo and cover photo for your social media. The power of branding, methods of engaging the audience and the techniques of creating a Sales Funnel will be discussed in the course. Shortly, you will master the marketing strategies for dominating the social media and able to connect your customers. What Will I Learn? Understand Facebook Marketing Strategies. Understand Twitter Marketing Strategies. Understand Instagram Marketing Strategies. Understand Pinterest Marketing Strategies. Understand LinkedIn Marketing Strategies Requirements Setup Business accounts with Facebook, Twitter, Instagram, Pinterest, and LinkedIn. Create a Logo, Cover Image, and Build Consistency across all social media. Students will need a website. I recommend Bluehost or Hostgator. Students should purchase Optimize Press plugin for WordPress. Introduction to Social Media 1a- Introduction to Social Media FREE 00:04:00 1b- Social Media Best Practices FREE 00:07:00 Facebook Marketing 2a- Introduction to Facebook 00:07:00 2b- How Facebook Works 00:07:00 2c- Gaining Followers 00:04:00 2d- Facebook Best Practices 00:06:00 2e- Facebook Groups 00:04:00 2f- Influencer Marketing 00:01:00 2g- Facebook Optimization 00:03:00 2h- Facebook Marketing (case study) 00:04:00 2i- Facebook Marketing (successful case study) 00:02:00 2 3a- Facebook Groups 00:06:00 2 3b- Facebook Group Ideas 00:03:00 2 3c- Managing Facebook Groups 00:03:00 2 3d- Monetize Groups 00:06:00 Twitter Marketing 3a- Introduction to Twitter 00:04:00 3b- How Twitter Works 00:06:00 3c- Social Media Synergy 00:05:00 3d- Twitter Best Practices 00:12:00 3e- Twitter Automation 00:06:00 3f- Twitter Analytics 00:02:00 3g- Twitter Influencers 00:03:00 3h- Twitter Growth 00:04:00 3i- Twitter Marketing (case study) 00:04:00 Instagram Marketing 4a- Introduction to Instagram 00:04:00 4b- Instagram Best Practices 00:10:00 4c- Gaining Followers on Instagram 00:05:00 4d- Instagram Influencer Marketing 00:07:00 4e- Instagram Tools 00:03:00 4f- Instagram Do's and Dont's 00:02:00 4g- Instagram Marketing (case study) 00:04:00 Pinterest Marketing 5a- Introduction to Pinterest 00:05:00 5b- How Pinterest Works 00:05:00 5c- Pinterest Marketing Strategy 00:08:00 5d- Gaining Followers 00:05:00 5e- Emulating Successful Brands 00:08:00 5f- Successful Pins on Pinterest 00:03:00 5g- Pinterest Marketing (case study) 1 week agoMore 00:02:00 Linkedin Marketing 6 1a- Linkedin Setup 00:04:00 6 1b- Linkedin for Business 00:04:00 6 2a- Company Page 00:06:00 6 2b- Groups 00:06:00 6 2c- Slideshare 00:09:00 6 2d- Linkedin Ads 00:07:00 6 2e- Premium 00:06:00 6 2f- Sales Navigator 00:06:00 6 3a- Automation 00:04:00 6 3b- Linkedin To-Do List 00:06:00 6 3c- Linkedin Not To-Do List 00:05:00 6a- LinkedIn 00:03:00 YouTube Marketing Strategies 7 1a- YouTube Marketing Plan 00:07:00 7 1b- Creating Engaging YouTube Videos 00:05:00 7 1c- YouTube Channel Best Practices 00:03:00 7 1d- Optimizing YouTube Videos 00:06:00 7 1e- Maximizing YouTube Income 00:03:00 7 1f- YouTube Channel (case study) 00:12:00 7 1g- YouTube Do's and Dont's 00:03:00 7 6c- YouTube 00:03:00 Reddit Marketing 8 1a- Introduction to Reddit 00:05:00 8 1b- Reddit Basics 00:08:00 8 1c- Strategies 00:11:00 8 1d- Content 00:08:00 8 1e- Self-Posts 00:03:00 8 1f- Advanced Strategies 00:06:00 Live Streaming 8A 1a- Live Streaming 00:03:00 8A 1b- Live Streaming 00:06:00 8A 1c- Strategy 00:06:00 8A 1d- Promotion 00:05:00 Google+ Marketing Strategies 8B 1a- Google Intro 00:03:00 8B 1b- Google Basics 00:04:00 8B 1c- Google Hangouts 00:03:00 8B 1d- Communities 00:04:00 Branding 9 6a- Branding 00:03:00 9 6b- Mission Statement 00:05:00 9 6c- Logo 00:06:00 9 6d- Promotion 00:03:00 9 6e- Delivering 00:07:00 9 6f- Success 00:04:00 Course Certification

A six-week self study finance course brought to you by award-winning Financial Adviser and Money Coach Claire Sweet

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A course by Xpert Learning RequirementsA computer or mobile device with an internet connectionA basic understanding of Microsoft Office applicationsA willingness to learn and grow Audience Business Professionals Administrative assistants Project managers Team leaders Office managers Business owners Anyone who wants to advance their career in the workplace Audience Business Professionals Administrative assistants Project managers Team leaders Office managers Business owners Anyone who wants to advance their career in the workplace