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1145 Courses delivered Online

Content Writing

4.5(3)

By Studyhub UK

Embark on a captivating journey into the realm of words with our 'Content Writing' course. Delve deep into the foundations of content creation, exploring the nuances that engage and inform. From the art of copywriting to the strategy behind content marketing, this course provides a comprehensive framework for budding writers. Embrace the power of the written word, optimise it for digital landscapes, and unlock the secrets to success in the ever-evolving world of content. Learning Outcomes Understand the foundational principles and nuances of content writing. Master the skills of copywriting to influence and persuade audiences. Discover the tactics of content marketing and promotion to amplify reach. Learn to optimise written content for search engines to boost visibility. Gain insights into crafting engaging blog posts and various content types. Why choose this Content Writing course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Content Writing Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Content Writing course for? Aspiring writers keen to delve into the digital content realm. Marketers seeking to harness the power of content for brand elevation. Business owners aiming to enhance their brand's online presence. SEO enthusiasts wanting to integrate quality content into their strategies. Bloggers and online publishers looking to refine their writing prowess. Career path Content Writer: £20,000 - £25,000 Copywriter: £23,000 - £28,000 Content Marketing Strategist: £25,000 - £30,000 SEO Specialist: £26,000 - £31,000 Blog Post Writer: £18,000 - £24,000 Content Editor: £22,000 - £27,000 Prerequisites This Content Writing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Writing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Course 00:00:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Content Writing 00:00:00 Assignment Assignment - Content Writing 00:00:00

Content Writing
Delivered Online On Demand3 hours 14 minutes
£10.99

Diploma in Advertising and Marketing

4.3(43)

By John Academy

Description:  Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. If you want to manage advertising and marketing campaign on that scale effectively, you have to comprehend the ever changing advertising Eco-system. This course will show you all that you have to know to land a position in advertising, run a successful campaign, develop your present business and find better approaches to build your value at your current place of employment. Who is the course for? This course would be ideal for people who want to learn about advertising and marketing. Entrepreneurs. Business owners. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: This Diploma in Advertising and Marketing is a useful qualification to possess, and would be beneficial for the following careers: Account Manager Business Development Executive Producers Group Account Director Marketing Manager Sales Specialists Strategist And Much More! Marketing Basics Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Diploma in Advertising and Marketing 00:30:00 Final Exam Final Exam- Diploma in Advertising and Marketing 00:30:00 Refer A Friend Refer A Friend 00:00:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Advertising and Marketing
Delivered Online On Demand45 hours
£11.99

Adobe After Effects CC 2017 Complete Training

4.3(43)

By John Academy

Adobe After Effects is one of the most crucial tools to make your animation look polished and more realistic. Understand how to use this valuable application to its fullest potential from the Adobe After Effects CC 2017 Complete Training course. This course will introduce you to its fundamentals and help you build your expertise in this area. The Adobe After Effects CC 2017 Complete Training course will provide you with a theoretical and practical understanding of After Effects. In this course, you will learn the essential skills to use this application effectively. The easy-to-follow modules will educate you on how to work with shapes and solid layers. You will attain the skills and ability to create 3D, Puppet Tool and character animations. Here, you will also learn about green screen, screen replacement and motion tracking. The course will enrich your knowledge of motion graphics and help you understand the process of exporting files from After Effects. Through this Adobe After Effects CC 2017 Complete Training course, you will get the opportunity to elevate your skills and knowledge. It will also play a significant part in increasing your employability in the relevant industries. So enrol now and fast-track your career. Learning Outcomes  Get introduced to the fundamentals of After Effects Acquire the skills to create natural-looking animation with After Effects Understand the process of working with shapes and solid layers Develop the skills and knowledge for motion graphics projects Learn the process of creating 3D, Puppet Tool and character animations Build your competence in screen replacement and working with green screen Familiarise yourself with the principles of motion tracking Who is the Course for? Anyone looking to use After Effects to improve their videos Videographers, video producers, video editors Motion graphics artists and graphic designers YouTubers and vloggers Businesses that use video as part of their marketing strategy Entry Requirement This course is available to all learners of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. A good understanding of the English language, numeracy, and ICT are required to attend this course. Assessment At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format for £24. Why Choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet, or desktop from anywhere, anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path After completing this Adobe After Effects CC 2017 Complete Training course, you will be able to build up accurate knowledge and skills with proper confidence to enrich your career in the following job market. Graphics Designer Animator Motion Graphics Designer Video Editor Video Content Creator Digital Marketer Introduction 0. After Effects Promo Video FREE 00:02:00 1.1 Intro Video 00:03:00 1.2 Project Files - Adobe After Effects CC 2017 Complete Training 00:00:00 1.3 Animate Your Name 00:07:00 After Effects Basics 2.1 Understand the After Effects Workspace 00:06:00 2.2 Starting a New Composition 00:08:00 2.3 Adding Media to Your Project and Timeline 00:05:00 2.4 Using the Basic After Effects Tools 00:10:00 2.5 Create a Perfect Circle, Alignment, and Shape Colors 00:03:00 2.6 Working in the Timeline 00:11:00 2.7 Layer Properties 00:09:00 Animating with Keyframes 3.1 Animating in After Effects 00:08:00 3.2 Position, Scale, and Rotation Animations 00:05:00 3.3 Tips to Make Your Animations Look More Nautral 00:04:00 3.4 Using the Graph Editor 00:06:00 3.5 Challenge - Bouncing Ball 00:01:00 3.6 Solution - Bouncing Ball 00:20:00 Shapes and Solid Layers 4.1 Working With Solid Layers and the ken Burns Effects 00:07:00 4.2 Working With Shape Layers, Strokes, and Paths 00:06:00 4.3 Adding Layer Styles Like Drop Shadow, Bevel, and Gradients 00:04:00 4.4 Shape Effects - Trim Path Animation, Wiggle, and Zig Zag 00:06:00 Important After Effects Skills 5.1 Track Matte Animation - Make Layers Appear And Disappear 00:09:00 5.2 Using Pre-Compositions to Group Layers 00:06:00 5.3 Easily Reverse Complicated Animations 00:02:00 5.4 Playing with Time 00:06:00 5.5 Blend Modes 00:06:00 5.6 Stabilize Shaky Footage 00:04:00 Motion Graphics Projects 6.1 Intro to Motion Graphics Projects 00:01:00 6.2 Clean Lower Third 00:09:00 6.3 Logo Reveal Animation Bumper 00:13:00 6.4 Colorful Transition 00:17:00 6.5 Text with Mask Path Animation 00:10:00 6.6 Text Bubble Animation 00:14:00 6.7 Weather App 1 00:16:00 6.8 Weather App 2 00:08:00 6.9 Weather App 3 00:07:00 Flat Animation Challenge 7.1 Flat Animation Challenge 00:03:00 7.2 Phil Designs his Flat Animation Scene 00:13:00 7.3 Animating Fireworks with the Repeater Effect 00:15:00 Green Screen (Chromakeying) 8.1 Removing Green Screen Background 00:07:00 8.2 Adding a Background that Matches the Foreground 00:08:00 8.3 Adding Motion to a Still Image with the Puppet Tool 00:06:00 8.4 Adding Movement with the Ripple Effect 00:06:00 3D Animations and the Camera Tool 9.1 Intro to 3D 00:10:00 9.2 Swinging 3D Text Animation 00:12:00 9.3 Build Out Your 3D Composition 00:06:00 9.4 Animating Our 3D Scene 00:08:00 9.5 Create Stars in After Effects 00:05:00 Rotoscoping 10.1 Using the Rotoscope Tool 00:07:00 10.2 Cleaning Up Your Edges 00:07:00 10.3 Finishing Our Rotobrush Animation 00:08:00 Screen Replacements 11.1 Easy Screen Replacement with Masks 00:10:00 11.2 Replacing a Screen Version 2 00:14:00 11.3 Screen Replacement with Mocha 00:08:00 Puppet Tool Animations 12.1 Using the Puppet Pin Tool 00:05:00 12.2 Animating Your Puppet Pins 00:03:00 12.3 Animated Blinking Eyes 00:08:00 12.4 Adding Perspective with Animated Clouds 00:07:00 Effects & Presets 13.1 Applying Text Animation Presets 00:06:00 13.2 Create a page Turn Effect with CC page Turn 00:10:00 13.3 Radial and Linear wipes 00:03:00 13.4 Color Correction in After Effects 00:04:00 Motion Tracking 14.1 Motion Tracking Basics 00:10:00 14.2 Tracking Text and Visual Effects to Video Clip 00:06:00 14.3 Tracking Rotation and Scale 00:12:00 14.4 Adding Details to Our Text 00:04:00 Character Animations 15.1 Intro to Character Animation 00:02:00 15.2 Design Your Character 00:15:00 15.3 Rigging Your Character 00:03:00 15.4 animation Our Character 00:10:00 15.5 Adding the Animated Background 00:09:00 15.6 Adding Details to Character Movement 00:07:00 15.7 Adding the Paper Cut Out Look 00:06:00 Exporting From After Effects 16.1 Exporting an H264 File From After Effects 00:07:00 16.2 Exporting from After Effects with a Transparent Background 00:04:00 16.3 Exporting from After Effects through Adobe Media Encoder 00:05:00 16.4 Create an Animated GIF from After Effects 00:07:00 After Effects Workflow + Tips 17.1 Audio Tips for After Effects 00:03:00 17.2 Working with Premiere Pro 00:06:00 Expressions 18.1 Expressions Basics 00:07:00 18.2 Animate a Flickering with Expressions 00:18:00 Conclusion 19.1 Conclusion 00:01:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Adobe After Effects CC 2017 Complete Training
Delivered Online On Demand10 hours
£11.99

Strategies on SEO Analytics - Content Marketing Tools Course

By One Education

In the ever-evolving digital landscape, data-driven decisions are no longer optional—they're the engine behind content success. This course dives deep into the vital strategies of SEO analytics and introduces the most effective content marketing tools used by professionals who understand that performance isn't guesswork. You’ll learn how to analyse keyword trends, monitor campaign metrics, and track content performance with precision, all through smart, strategic tools that make your content work harder and smarter. Whether you're managing a brand or fine-tuning your personal blog, this course offers a clear path to understanding how SEO analytics influence visibility and engagement. From identifying what truly resonates with your audience to spotting hidden opportunities in your content plan, it’s all about crafting smarter campaigns—not louder ones. Get ready to think differently about keywords, traffic, and conversions. Learning Outcomes: Understand the fundamentals of content marketing and SEO analytics Use marketing automation tools to optimise your content marketing strategy Create engaging graphics and webinars to drive traffic and conversions Develop a social media strategy to reach your target audience Analyse and measure the effectiveness of your content marketing efforts Our Strategies on SEO Analytics - Content Marketing Tools course is designed to help you optimise your content marketing strategy and drive more traffic to your website. With 2 comprehensive modules, you will learn how to use marketing automation tools, social media, webinars, graphic creation, and other content marketing tools to reach your target audience and drive conversions. This course is perfect for anyone looking to optimise their content marketing strategy and take their online presence to the next level. Whether you are a business owner, marketer, or content creator, this course will help you master the skills you need to become a successful content marketer. Strategies on SEO Analytics - Content Marketing Tools Course Curriculum Section 01: Content Marketing Tools Content Marketing Tools and SEO Analytics Content Marketing Tools-Marketing Automation Content Marketing Tools-Social Media Content Marketing Tools-Webinar Content Marketing Tools-Graphic creation Section 02: Content Marketing Examples Content Marketing Examples 1 Content Marketing Examples 2 Content Marketing Examples 3 Content Marketing Examples 4 Content Marketing Examples 5 Content Marketing Examples 6 Content Marketing Examples 7 Content Marketing Examples 8 Content Marketing Examples 9 Content Marketing Examples 10 Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their online presence Marketers who want to optimise their content marketing strategy Content creators who want to expand their skills Students who want to explore the field of content marketing Professionals who want to enhance their digital marketing skills Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Content Marketing Manager: £25,000 - £45,000 Digital Marketing Specialist: £25,000 - £50,000 Social Media Manager: £25,000 - £45,000 Marketing Automation Specialist: £30,000 - £60,000 Head of Marketing: £50,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.

Strategies on SEO Analytics - Content Marketing Tools Course
Delivered Online On Demand2 hours
£12

Strategies on SEO Analytics - Content Marketing Tools Course

By One Education

Unlock the power of data-driven decisions with our expertly crafted Strategies on SEO Analytics – Content Marketing Tools Course. Designed for marketers, content creators, business owners and SEO enthusiasts, this course dives into the core of what makes search engine visibility tick. You’ll learn how to interpret SEO data with confidence and apply those insights to sharpen your content strategy. From keyword behaviour and search intent to traffic patterns and user engagement metrics – it’s all about reading the signals and responding with smarter content. We’ll also explore essential tools used by professionals to track performance, refine content, and stay competitive in the ever-shifting digital landscape. Understand how Google Analytics, Search Console, SEMrush and other platforms work together to reveal what your audience is really searching for. This course removes the guesswork and replaces it with insight—so you can optimise content that connects and converts. Whether you're managing a blog, an e-commerce site, or a corporate platform, this course offers you the analytical edge to shape results that matter. Learning Outcomes: Understand the fundamentals of content marketing and SEO analytics Use marketing automation tools to optimise your content marketing strategy Create engaging graphics and webinars to drive traffic and conversions Develop a social media strategy to reach your target audience Analyse and measure the effectiveness of your content marketing efforts Our Strategies on SEO Analytics - Content Marketing Tools course is designed to help you optimise your content marketing strategy and drive more traffic to your website. With 2 comprehensive modules, you will learn how to use marketing automation tools, social media, webinars, graphic creation, and other content marketing tools to reach your target audience and drive conversions. This course is perfect for anyone looking to optimise their content marketing strategy and take their online presence to the next level. Whether you are a business owner, marketer, or content creator, this course will help you master the skills you need to become a successful content marketer. ⊱⊱ Strategies on SEO Analytics - Content Marketing Tools Course Curriculum Section 01: Content Marketing Tools Content Marketing Tools and SEO Analytics Content Marketing Tools-Marketing Automation Content Marketing Tools-Social Media Content Marketing Tools-Webinar Content Marketing Tools-Graphic creation Section 02: Content Marketing Examples Content Marketing Examples 1 Content Marketing Examples 2 Content Marketing Examples 3 Content Marketing Examples 4 Content Marketing Examples 5 Content Marketing Examples 6 Content Marketing Examples 7 Content Marketing Examples 8 Content Marketing Examples 9 Content Marketing Examples 10 Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their online presence Marketers who want to optimise their content marketing strategy Content creators who want to expand their skills Students who want to explore the field of content marketing Professionals who want to enhance their digital marketing skills Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Content Marketing Manager: £25,000 - £45,000 Digital Marketing Specialist: £25,000 - £50,000 Social Media Manager: £25,000 - £45,000 Marketing Automation Specialist: £30,000 - £60,000 Head of Marketing: £50,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.

Strategies on SEO Analytics - Content Marketing Tools Course
Delivered Online On Demand2 hours
£12

Strategic Business Management - Diploma

4.9(27)

By Apex Learning

Overview: Gain the key skills and capability to become a strategic business manager, by attending the comprehensive Strategic Business Management - Diploma course. This in-depth Strategic Business Management - Diploma course aims to equip you with all the practical skills required to become a successful business manager, covering advanced strategies and skills. You'll learn about management concepts, tools and techniques, organisational culture, decision making and more. By completing the Strategic Business Management course, you'll be capable enough to align your strategy with the organisation's culture and apply critical reflective thinking to benefit the business to the utmost extent. Boost your career opportunities in the business world by enrolling today! Key Features of the Strategic Business Management Course: FREE Strategic Business Management CPD-accredited certificate Get a free student ID card with Strategic Business Management training (£10 applicable for international delivery) Lifetime access to the Strategic Business Management course materials The Strategic Business Management program comes with 24/7 tutor support Get instant access to this Strategic Business Management course Learn Strategic Business Management training from anywhere in the world The Strategic Business Management training is affordable and simple to understand The Strategic Business Management training is an entirely online How will I get my Strategic Business Management certificate? At the end of the Strategic Business Management course, there will be an online MCQ test which you can take either during or after the Strategic Business Management course. After successfully completing the test you will be able to order your certificate, these are included in the price. Who is this course for? There is no experience or previous qualifications required for enrolment on this Strategic Business Management - Diploma. It is available to all students, of all academic backgrounds. Requirements Our Strategic Business Management - Diploma is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G.There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having this Strategic Business Management qualification will increase the value of your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 6 sections • 46 lectures • 23:27:00 total length •Designing Your Organisational Structure: 00:30:00 •Introduction to Operations Management: 00:15:00 •Understanding Financial Terms: 00:30:00 •Getting the Right People in Place: 00:15:00 •Getting Your Product Together: 00:15:00 •Building a Corporate Brand: 00:30:00 •Marketing Your Product: 01:00:00 •Selling Your Product: 00:15:00 •Planning for the Future: 00:15:00 •Goal Setting: 00:02:00 •Succession Planning: 00:24:00 •Managing Your Money: 00:15:00 •Ethics: 00:15:00 •Building a Strong Customer Care Team: 00:15:00 •Training Employees for Success: 00:15:00 •Leadership Essentials: 00:15:00 •Business Planning Basics: 01:00:00 •Market Evaluation: 01:00:00 •Analyze Competition: 01:00:00 •Determine A Marketing Strategy: 01:00:00 •Decide What Extras You May Need Like Staff etc: 00:30:00 •The Dangers In Not Making A Business Plan: 00:15:00 •Wrapping Up: 00:30:00 •Introduction: 00:01:00 •The Purple Cow: 00:30:00 •Try to be an Exceptionist: 00:30:00 •Make Yourself Well Recognised Before Your Customers: 00:15:00 •Wow Your Customers: 00:30:00 •Develop a Personal Style: 00:30:00 •Use Creative Imageries to Catch the Attention: 00:30:00 •Be a Traditionalist, Not a Fad Chaser: 00:15:00 •Bringing Out the Purple Cow in Your Business: 00:30:00 •Conclusion: 00:15:00 •What is Business Administration?: 00:30:00 •Business and Organisations: 00:15:00 •Management of Business: 00:30:00 •Business Organization Perspectives: 00:30:00 •Decision Making: 00:30:00 •Approaches to Leadership: 00:30:00 •Introduction: 01:00:00 •How to Build Trust and Confidence: 01:00:00 •A Manager's Pitfalls: 01:00:00 •How to Build Team Spirit: 01:00:00 •Dealing with Problem Employees: 01:00:00 •Using Your Emotional Intelligence: 01:00:00 •Conclusion to Management: 00:15:00

Strategic Business Management - Diploma
Delivered Online On Demand5 hours
£9.99

Digital Marketing, SEO and Virtual Advertising Diploma

4.5(3)

By Studyhub UK

Kickstart a successful career in marketing and advertising with this complete training package for small business owners and aspiring professionals! The Digital Marketing, SEO and Virtual Advertising Diploma course will teach you effective techniques, best practices and strategies for advertising your product or service online, equipping you with the skills to fast track your career and expand your brand in no time. Get started in setting up your website and discover ways to grow your target market, with tips and guidance for creating the perfect marketing strategy. This course is ideal for small business owners and anyone looking to establish a career in digital marketing and advertising.  Why buy this Digital Marketing, SEO and Virtual Advertising Diploma? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Digital Marketing, SEO and Virtual Advertising Diploma you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Digital Marketing, SEO and Virtual Advertising Diploma does not require you to have any prior qualifications or experience. You can just enrol and start learning.  Prerequisites This Digital Marketing, SEO and Virtual Advertising Diploma was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Digital Marketing, SEO and Virtual Advertising Diploma is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Module 01: Introduction Welcome 00:01:00 Module 02: General Tips & Tricks Series How to register your company 00:04:00 How to see Email Sender's Company and Logo in Your Gmail 00:02:00 How to Generate sitemap of a website 00:03:00 How to protect a website from Spam on WordPress 00:02:00 Quick way to identify whether the website is Mobile optimized 00:03:00 How to identify registration data of website 00:01:00 How to identify duplicate content from the web 00:03:00 How to create google alerts 00:03:00 How to find the age of the domin 00:02:00 How to check if the website server is down 00:01:00 How to create text notes thatwill self destruct after being read 00:02:00 How to send google search information to your friends 00:03:00 How to find webhost of any website 00:02:00 Discover new sites that are similar to what you like alredy 00:03:00 How to easily highlight the important parts of a web page 00:01:00 How to share you email online without worrying about spam 00:02:00 How to get compute level answers without searching 00:03:00 The easiest way to setup email reminders 00:03:00 How to find the original URL tht's hiding behind a short URL 00:02:00 How to corrupt a file you shared online 00:01:00 How to create a throwaway email 00:02:00 How to check if your email account has been compromised 00:01:00 Module 03: SEO (Search Engine Optimisation) How to register website on Google search console 00:06:00 How to Optimize your website homepage 00:06:00 How to add a sitemap on google search 00:07:00 How to shortlist targeted keyword list in google keyword planner 00:08:00 How to set international targeting on google search 00:02:00 How to remove a URL from google search engine 00:03:00 How to identify competitors keyword 00:08:00 How to leverage top sites to get on google search results 00:04:00 Discover powerful data analytics to mesure SEO performance 00:06:00 How to do keyword research 00:11:00 How to write perfect title tags for search engines 00:05:00 How to optimise heading tags, external and internal links 00:08:00 What are backlinks & how to get them 00:06:00 How to write a perfect Meta description 00:06:00 How to enhance speed & performance of your website 00:04:00 Module 04: YouTube Youtube account setup 00:04:00 Account optimization 00:09:00 How to create & setup Youtube channel banner 00:05:00 Youtube channel tags, thumbnails & custom thumbnails 00:08:00 Analyse Youtube keyword research 00:05:00 Youtube SEO techniques 00:07:00 What are Youtube cards & how does it work 00:06:00 How to optimise comments & reply them in bulk 00:03:00 How to grow your channel with competitor Analysis 00:07:00 How to manage multiple YouTube accounts 00:02:00 A simple yet powerful trick to increase your subscribers list 00:03:00 Youtube Paid Advertising 00:13:00 How to monetise your YouTube channel 00:02:00 Module 05: Google Adwords What are Google Ads & how does it work 00:16:00 Account setup 00:04:00 Competitors analysis 00:08:00 Campaign types & how to select the right campaign 00:07:00 Bids & Budgets 00:08:00 How to target the right audience 00:07:00 Google Ads advance campaign settings 00:07:00 Choosing the right keywords 00:05:00 How to write ads that gets more clicks 00:06:00 Module 06: Google Analytics How to install tracking code on your website 00:04:00 How to add filters & remove internal traffic 00:04:00 How to track paid campaigns 00:04:00 How to look and analyse different segment data 00:06:00 How to configure goals in google analysics 00:05:00 How to link google Adwords account 00:03:00 How to manage multiple analytics accounts 00:02:00 How to remove spam traffic 00:04:00 Module 07: Email Marketing Email marketing tools set up ( Mailchimp and Gestresponse) 00:10:00 How to install signup or popup forms on the website 00:17:00 How to collect email address without a wbsite 00:05:00 How to create a 'Hook' to your signup forms 00:08:00 Discover the psychology behind acquiring more leads 00:09:00 Email marketing automation process 00:08:00 Email analytics 00:07:00 Module 08: Linkedln How to increase your connections in no time 00:08:00 Secret of LinkedIn InMails 00:05:00 Discover the best ways to use Linkedin Groups 00:09:00 How to setup a company page on Linkedin 00:04:00 How to increase traffic to your website using Linkedin blog 00:07:00 Module 09: Twitter Twitter Account setup 00:03:00 Knowing Twitter features 00:06:00 Following twitter accounts 00:03:00 Twitter profile optimisation 00:06:00 How to get Twitter followers 00:10:00 Posting first 5 tweets for engagement 00:05:00 Leveraging Hashtags to increase your tweets visibility 00:04:00 What are twitter polls & how do you use them 00:05:00 A powerful trick to acquire customers on twitter 00:03:00 How to get followers retweet your post 00:03:00 How to embed a twitter button to your website or post 00:02:00 Twitter analytics 00:04:00 Module 10: Facebook Set your Facebook page 00:05:00 Facebook Icon, cover image & description 00:06:00 How to get your first page likes 00:08:00 Discover how to increase your page likes 00:02:00 How to manage multiple Facebook page 00:03:00 Facebook comments 00:05:00 Leveraging Facebook groups 00:05:00 Facebook Autoposting 00:04:00 Run a competition 00:06:00 Facebook Ads 00:04:00 How to get best out of Facebook 00:15:00 Facebook pixel & Re-marketing 00:04:00 Module 11: Instagram How to setup a Instagram business profile 00:07:00 Set up Instagram bio & profile image 00:03:00 Leveraging Instagram accounts 00:06:00 A simple way to create free content on Instagram 00:05:00 Secret of hashtags on Instagram 00:04:00 Reposting Instagram App 00:04:00 How to get genuine Instagram followers 00:05:00 Discover how to grow your business through Instagram stories 00:05:00 How to get your posts reposted on Instgram by influncers 00:05:00 Module 12: Mobile App A quick way to do App store marketing research 00:16:00 How to discover the estimate size of your market 00:08:00 Discover the best ways to promote your app 00:15:00 App installs via Facebook Ads 00:16:00 App installs via Google Ads 00:14:00 How to make money from your app 00:08:00 How to optimise your App store listing ? 00:14:00 Discover growth hacking techniques for App downloads 00:09:00 Techniques to get to the top of App store ranking 00:07:00

Digital Marketing, SEO and Virtual Advertising Diploma
Delivered Online On Demand11 hours 23 minutes
£10.99

Personal Branding Diploma

5.0(5)

By Online Training Academy

In today's competitive landscape, standing out is not just an advantage - it's essential. With our comprehensive Personal Branding Diploma, you'll gain the knowledge and skills needed to craft a unique, compelling personal brand that resonates with your audience and propels your career or business forward. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access In this course, learners will discover how to define and enhance their personal brand. They'll learn how to identify the strengths, values, and unique qualities that set them apart. They'll explore techniques to refine their brand image, focusing on appearance, personality traits, and online presence through social media. Through practical exercises, learners will gain skills in managing and developing their brand identity effectively. They'll also understand the importance of maintaining consistency and authenticity across personal and professional interactions. Furthermore, the course equips learners with strategies to navigate and mitigate brand crises, ensuring they can uphold their reputation even in challenging situations. Overall, participants will emerge with a comprehensive understanding of personal branding principles and practical tools to build and manage their personal brand successfully. Course Curriculum Module 01: Defining Yourself (I) Module 02: Defining Yourself (II) Module 03: Sharpening Your Brand Module 04: Appearance Matters Module 05: Branding Personality Traits Module 06: Social Media (I) Module 07: Social Media (II) Module 08: Controlling and Developing Your Image Module 09: Personal and Professional Influences Module 10: Brand Management During a Crisis Learning Outcomes: Define personal brand elements for effective self-representation strategies. Refine brand identity to resonate with target audiences authentically. Enhance appearance to align with personal brand messaging and values. Cultivate desirable personality traits to strengthen brand perception. Utilize social media platforms for strategic brand promotion and engagement. Manage personal and professional influences to maintain brand authenticity and integrity. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Graduates seeking to establish a strong professional presence online. Entrepreneurs aiming to enhance their personal brand visibility. Professionals in marketing or public relations seeking personal branding expertise. Individuals transitioning careers who want to redefine their personal brand. Anyone interested in building a compelling and authentic online persona. Career path Brand Consultant Social Media Manager Personal Stylist Public Relations Officer Marketing Strategist Image Consultant Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Personal Branding Diploma
Delivered Online On Demand1 hour 19 minutes
£10

Social Media Marketing Level 7

4.7(160)

By Janets

Social media technology has brought about a revolutionary change in the marketplace with its increased influence over consumers, marketers, and brands. Consumers now have more opportunities to interact with each other and voice their opinions regarding any product or issue. Thus, digital marketing has taken the front seat in the campaign for any brand or product. If you're an entrepreneur, marketer or want to master social media marketing, SEO, and online marketing- this Social Media Marketing Level 7 is perfect for you.  Do you want to market your business for free without any costly adverts? This Social Media Marketing Level 7 will train you how to set up a simple yet powerful digital marketing strategy for your business online. This social media marketing course will also give you a detailed overview of the science and art of using social media marketing to drive more traffic to your website for free. You'll also learn how to create attractive and SEO friendly content that will engage your target audience.  Our Social Media Marketing Level 7 will help you familiarise with all the useful tips and tricks which you'll need to create a powerful digital marketing strategy. Enrol now and acquire the tools to master social media marketing for your business.  Learning Outcomes of The Social Media Marketing Level 7 Expand your knowledge of social media marketing and understand how it boosts business Get a solid understanding of leading social media platforms and learn how to use them effectively for your business Explore various SEO techniques to help your blog or website rank higher in Google search Learn how to create an engaging social media marketing post Understand how to create a social media schedule to help your organise your marketing goals and objectives Learn how to write engaging blogs and content to drive more traffic to your website Understand how a powerful social media community can help you with brand building Familiarise with consumer psychology and learn how to use consumer trends to increase sales for your business Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £119. Please note that overseas students may be charged an additional £10 for postage. CPD Certification from Janets Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Endorsement This course and/or training programme has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course and/or training programme is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website. Method of Assessment In order to ensure the Quality Licensing scheme endorsed and CPD acknowledged certificate, learners need to score at least 60% pass marks on the assessment process. After submitting assignments, our expert tutors will evaluate the assignments and give feedback based on the performance. After passing the assessment, one can apply for a certificate. Who is this course for? Social Media Marketing Level 7 is suitable for anyone who wants to gain extensive knowledge, potential experience, and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more about this subject.

Social Media Marketing Level 7
Delivered Online On Demand4 weeks
£9.99

Marketing Data Analyst

4.7(160)

By Janets

Register on the Marketing Data Analyst today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Marketing Data Analyst is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Data Analyst Receive an e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Data Analyst, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01 - Basics of Marketing Basics of Marketing 00:47:00 Module 02 - Strategic Marketing Strategic Marketing 01:12:00 Module 03 - Strategic Planning For Marketing Strategic Planning for Marketing 00:13:00 Module 04 - Strategic And Marketing Analysis Strategic and Marketing Analysis 00:15:00 Module 05 - Internal Analysis Internal Analysis 00:25:00 Module 06 - External Analysis External Analysis 00:25:00 Module 07 - Market Segmentation, Targeting And Positioning Market Segmentation, Targeting and Positioning 00:17:00 Module 08 - Approaches To Customer Analysis Approaches to Customer Analysis 00:23:00 Module 09 - Approaches To Competitor Analysis Approaches to Competitor Analysis 00:26:00 Mock Exam Mock Exam- Marketing Data Analyst 00:20:00 Final Exam Final Exam- Marketing Data Analyst 00:20:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Marketing Data Analyst
Delivered Online On Demand5 hours 3 minutes
£25