Discover the art of crafting compelling copy for marketing purposes with the Complete Copywriting Course. From understanding the fundamentals to mastering advanced techniques, this course provides comprehensive training for aspiring copywriters and marketing professionals alike.
Course Overview Learn the sneaky ways to create a high conversion landing page with the Best Landing Page Design & Conversion Rate Optimization course. In this course, you will learn the steps for creating your very first landing page without writing a single line of code! In this Best Landing Page Design & Conversion Rate Optimization course, you will learn the best practices to boost landing page conversion. You will explore the principles of high converting landing pages that you need to convert your website visitors into leads. You will also learn the principles of persuasion in landing pages and enhance your ability to design and build landing pages in Unbounce. Finally, you will know what exactly your landing page should include to generate traffic on your website and get your customers to take action! Enroll today and prepare yourself for a fascinating career in the Digital Marketing Industry! Learning Outcomes Gain the in-demand skills in landing page design and optimization Learn the steps to increase your landing page conversion rate Identify the most common types of business models Learn the principles for good landing page design Be able to apply psychological persuasion frameworks to your landing pages Learn step-by-step how to design and build landing pages in Unbounce Know how to use scarcity on your landing page to boost conversion Who Is This Course For? This Best Landing Page Design & Conversion Rate Optimization course is beneficial for highly motivated learners interested in creating high conversion landing pages. Entry Requirement This course is available to all learners of all academic backgrounds. Learners should be aged 16 or over. Good understanding of English language, numeracy and ICT skills are required to take this course. Certification After you have successfully completed the course, you will obtain an Accredited Certificate of Achievement. And, you will also receive a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy for £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why Choose Us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos and materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; United Kingdom & internationally recognized accredited qualification; Access to course content on mobile, tablet and desktop from anywhere, anytime; Substantial career advancement opportunities; 24/7 student support via email. Career Path The Best Landing Page Design & Conversion Rate Optimization course provides essential skills that will make you more effective in your role. It would be beneficial for any related profession in the industry, such as Digital Marketing Manager Campaign Executive Digital Designer Digital Design and Content Lead Module 01: Landing Page Design and Optimisation Fundamentals Download all Section One Slides 00:48:00 Welcome to this course! Let's lay the groundwork for good landing page design 00:13:00 The Myth Of The Perfect Landing Page Conversion Rate 00:12:00 The 3 Main Types of Landing Pages and How To Use Them Effectively 00:19:00 Common Business Models and Understanding Your Conversion Actions 00:19:00 The AIDA Sales Funnel and The Online Decision Making Process 00:17:00 The Awareness Stage of the Funnel: Where It All Begins 00:18:00 The Interest Stage of the Funnel Tell Me More 00:14:00 The Desire Stage of the Funnel I Want What You Sell 00:13:00 The Action Stage of the Funnel I'm Going to Buy What You Sell 00:09:00 The Fogg Behavior Model and how it Applies to Good Landing Page Design 00:20:00 Making Your Landing Page Design Memorable 00:14:00 Module 02: Principles of Good Landing Page Design: Examples, Case Studies & Best Practices Download all Section Two Slides 00:06:00 The Primacy of Product and The Concept of Usability in Landing Page Design 00:15:00 Eschew Obfuscation: Clarity and the Quest for Fewer Question Marks 00:11:00 The 5 Second Usability Test in Landing Page Design (and how you can use it now) 00:13:00 The Art and Science Behind Designing High-Converting Calls To Action (CTA's) 00:19:00 Readability and Visual Hierarchy Landing Page Design 00:19:00 Respecting Web Conventions in Landing Page Design 00:13:00 Using Videos, Graphics and Imagery to Increase Landing Page Conversion Rates 00:20:00 Information Architecture and Accessibility - Landing Page Design Best Practices 00:20:00 Trust, Safety and Credibility (Part 1) Landing Page Design Best Practices 00:16:00 Trust, Safety and Credibility (Part 2) Landing Page Design Best Practices 00:09:00 Dedicated Landing Page Design Best Practices (Part 1) 00:15:00 Dedicated Landing Page Design Best Practices (Part 2) 00:12:00 Module 03: Principles of Persuasion in Landing Page Design Download all Section Three Slides 00:32:00 Using Scarcity to Improve Conversion Rates on Your Landing Pages 00:10:00 Principles of Persuasion - Reciprocal Concessions & Reciprocity in Landing Pages 00:12:00 Principles of Persuasion Anchoring and Cognitive Dissonance Theory 00:19:00 Module 04: Designing and Building a Landing Page Step by Step in Unbounce My Favorite Landing Page Builders and Getting Started With Our Unbounce Page 00:10:00 Getting Familiar With the Unbounce Page Builder and Adding Our Header Section 00:07:00 Creating a Logo in Photoshop and Using the Unbounce Image Uploader Tool 00:16:00 Working With Background Imagery in Landing Pages and Developing Our Hero Section 00:16:00 Creating a Form, Action Block, and Finishing the Hero Section in Unbounce 00:19:00 Discussing Landing Page Design Changes and Creating our Primary Content Section 00:16:00 Finishing Page Content, Adding Icons, Footer and Working With Buttons Unbounce 00:11:00 Publishing Your Unbounce Landing Page on Your Custom Domain 00:04:00 Adding Custom CSS in Unbounce to Create Professional Drop Shadows 00:06:00 Making Your Landing Page Design Work Better With Custom Javascript Snippets 00:08:00 Mobile Site Layout in Unbounce Based on Mobile Landing Page Design Guidelines 00:03:00 Designing Your Form Confirmation Dialogue in Unbounce and Testing Your Live Form 00:04:00 Assigning A/B Testing Variants in Unbounce and Assigning Traffic Weights 00:12:00 Integrating Your Unbounce Form Submissions With Your Mailchimp Account 00:09:00 Module 05: Bonus Goodbye For Now I Will Miss You Dearly 00:03:00 Module 06: Bonus Content: Real-Life Audits - Landing Page Design Best Practices Western Computer Audit Part 1 00:08:00 Western Computer Audit Part 2 00:09:00 Western Computer Audit Part 3 00:15:00 Western Computer Audit Part 4 00:14:00 Certificate & Transcript Order Your Certificates and Transcripts 00:00:00
Overview Corporate frauds have the inherent power to bring large organizations to their knees, cause huge monetary loss, prompt lawsuits followed by significant legal expenses, lead to the imprisonment of employees and deteriorate confidence in the market, governments, and institutions. In response, corporations and governments across the globe have stepped up their effort to inspect, prevent and penalize fraudulent practices; resulting in a greater emphasis on the domains of forensic auditing and accounting in the current economy. This training course will empower you to recognize the root causes of fraud and white-collar crime in the current economy, understand the categories of fraud, equip you with methodologies of fraud detection and prevention, and heighten your ability to detect potential fraudulent situations. In addition to the fundamentals of fraud investigation and detection in a digital environment; profit-loss evaluation, analysis of accounting books, legal concepts, and quantification of financial damages are also examined in this course
Description: Do you want to learn the most updated and latest trend on how to market your business?In this diploma course, you will be able to know the importance of social media marketing and why it is considered as one of the most effective marketing strategies. You will also learn how effectively you can market on social media by learning the required skills. This course has been designed to teach you the best strategies of social media marketing including effective planning, execution, glitches, managing, techniques etc. In today's existing modern technology and innovation, organisations require capable social media marketing techniques. In this course, you'll make sense of how to match markets to social procedures to advantageously build up your business. You'll use web based systems administration contraptions and stages to the arrangement, supervise, and overhaul social fights to propel advancement and position your picture in the overall electronic business focus. You'll make concentrated on the substance to begin a talk with various social gatherings. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Marketing. People who have an interest in Digital Social Marketing and how to effectively communicate and try promotion to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Diploma in Social Media Marketing will be very beneficial and helpful, especially to the following careers: Businessman Digital Manager Marketing and Promotions Specialists Marketing Managers Product Creators Sales Managers Sales and Promotions Specialists Social Media Managers Top Executives And Many More! Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Refer A Friend Refer A Friend 00:00:00 Mock Exam Mock Exam- Diploma in Social Media Marketing 00:20:00 Final Exam Final Exam- Diploma in Social Media Marketing 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Get ready for an exceptional online learning experience with the Branding, Strategic Marketing, Business Management, SEO & Social Media bundle! This carefully curated collection of 20 premium courses is designed to cater to a variety of interests and disciplines. Dive into a sea of knowledge and skills, tailoring your learning journey to suit your unique aspirations. Branding, Strategic Marketing, Business Management, SEO & Social Media is a dynamic package, blending the expertise of industry professionals with the flexibility of digital learning. This Branding & Strategic Marketing offers the perfect balance of foundational understanding and advanced insights. Whether you're looking to break into a new field or deepen your existing knowledge, the Branding & Strategic Marketing package has something for everyone. As part of the Branding, Strategic Marketing, Business Management, SEO & Social Media package, you will receive complimentary PDF certificates for all courses in this bundle at no extra cost. Equip yourself with the Branding & Strategic Marketing bundle to confidently navigate your career path or personal development journey. Enrol today and start your career growth! This Branding & Strategic Marketing Bundle Comprises the Following CPD Accredited Courses: Branding Fundamentals for New Business Branding Your Business Developing Strategic Executive Management How to Produce a Creative Marketing Strategy Win Customers Efficiently: Customer Service Diploma Business Management and Finance Course Communication Masterclass Building Strong Relationships Learn to Identify and Solve Business Problems Creating and Branding with Canva for Beginners How To Do Keyword Research For SEO & Ranking On Google Linkedin Marketing for Business Youtube Marketing Strategy Facebook Marketing Strategy for Business Social Media Strategy for Business Learn to Optimize Results With Facebook Analytics Creating and Branding with Canva Advanced Level Career Development Plan Fundamentals CV Writing and Job Searching Learn to Level Up Your Leadership Networking Skills for Personal Success Ace Your Presentations: Public Speaking Masterclass Learning Outcome: Gain comprehensive insights into multiple fields. Foster critical thinking and problem-solving skills across various disciplines. Understand industry trends and best practices through the Branding & Strategic Marketing Bundle. Develop practical skills applicable to real-world situations. Enhance personal and professional growth with Branding & Strategic Marketing. Build a strong knowledge base in your chosen course via Branding & Strategic Marketing. Benefit from the flexibility and convenience of online learning. With the Branding & Strategic Marketing package, validate your learning with a CPD certificate. Each course of this Branding & Strategic Marketing bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This Branding & Strategic Marketing bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Embrace the future of learning with Branding, Strategic Marketing, Business Management, SEO & Social Media, a rich anthology of 15 diverse courses. Each course in the Branding & Strategic Marketing bundle is handpicked by our experts to ensure a wide spectrum of learning opportunities. This Branding, Strategic Marketing, Business Management, SEO & Social Media bundle will take you on a unique and enriching educational journey. The Branding & Strategic Marketing bundle encapsulates our mission to provide quality, accessible education for all. Whether you are just starting your career, looking to switch industries, or hoping to enhance your professional skill set, the Branding, Strategic Marketing, Business Management, SEO & Social Media bundle offers you the flexibility and convenience to learn at your own pace. Make the Branding & Strategic Marketing package your trusted companion in your lifelong learning journey. CPD 200 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Branding, Strategic Marketing, Business Management, SEO & Social Media bundle is perfect for: Lifelong learners looking to expand their knowledge and skills. Professionals seeking to enhance their career with CPD certification. Individuals wanting to explore new fields and disciplines. Anyone who values flexible, self-paced learning from the comfort of home. Career path Unleash your potential with the Branding, Strategic Marketing, Business Management, SEO & Social Media bundle. Acquire versatile skills across multiple fields, foster problem-solving abilities, and stay ahead of industry trends. Ideal for those seeking career advancement, a new professional path, or personal growth. Embrace the journey with the Branding & Strategic Marketing bundle package. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - Included You will get a complimentary Hard Copy Certificate.
Graphics Design Course is Now The Most Demanding Course to Advance Your Career! You can move ahead from a novice to an expert in graphics design by comprehending the principles of colour, typography, layout, composition, branding, and other areas of study in the industry. Graphics Design Courses: Course 01: Diploma in Adobe Graphics Design at QLS Level 5 Course 02: Complete After Effects for Graphic Design Course 03: Certificate in Graphic Design Using Canva at QLS Level 3 Course 04: Create Videos, Motion Graphics and Animation Using Canva Course 05: User Experience Design from A-Z: Adobe XD UI/UX Design Course 06: Web Design with Adobe XD Key Highlights for Graphics Design Course: QLS Endorsed CPD Accredited Unlimited Retake Exam & 24/7 Tutor Support 100% Learning Satisfaction Guarantee Lifetime Access Self-paced Curriculum Breakdown of the Course: Module 01: Basics of Graphics Design Module 02: Foundation in Graphics Design Module 03: Adobe Photoshop Basics Module 04: Designers go to Software Module 05: Adobe Illustrator Introduction and Typography Module 06: Creating Logos with Illustrator Module 07: Logo Design Basics Module 08: Adobe in Design and Print Work Introduction Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of the course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled 'Diploma in Adobe Graphics Design at QLS Level 5'. £109 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is effective for- Those who are interested in learning Photoshop, Illustrator, and InDesign Those who wish to comprehend the fundamentals and philosophy of graphic design in conjunction with actual projects and applications Those who want to understand the methods and implementation of logo design and branding Anyone looking to advance their existing careers or who wants to work as a graphic designer part-time or full-time. Those seeking a foundational course in graphic design with the depth of one at the intermediate level Those wishing to become familiar with the fundamentals of Affinity Designer as well as the distinctions between Affinity Designer and Adobe Illustrator Requirements Learners seeking to enrol for the Graphic Design Course should meet the following requirements; Basic knowledge of English Language, which you have already Basic Knowledge of Information & Communication Technologies for studying online or digital platform. Stable Internet or Data connection in your learning devices. Career path After completing this course, you can explore trendy and in-demand jobs related to Graphics Design, such as- Marketing Specialist Photo Editor Multimedia Artist Illustrators Digital Artists Artists Social Media Marketers Logo Designers Explore each of the roles available and how you can start your career in Graphics Design. Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £9.99 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: £3.99 each Outside of the UK: £9.99 each
Description Ever asked why a few things end up being famous but other don't? Why a few items moves toward becoming hits while others flop? What are the key thoughts behind viral advertising? Viral marketing is simply a method of getting your content to explode onto the web and using your audience to spread your story like a wildfire. If you ever wanted to create something that can go viral then this diploma in viral marketing have been just tailored for you. This course introduces you to tricks to tell your story through amazing content so that your audience wants to be a part of your success. Who is the course for? Entrepreneurs Non-profit organisations Business owners Activists Anyone who wants to get the word out Aspiring growth hackers Digital marketers Start-up enthusiast Consultants Freelancers Entry requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career path: Digital marketing manager Social media marketer Chief marketing officer Online marketing manager Digital marketing executive Marketing eExecutive Chief marketing officer. Viral Marketing INTRODUCTION 00:15:00 ELEMENTS OF VIRAL MARKETING 00:30:00 VIRAL MARKETING CASE STUDY: HOTMAIL 00:30:00 FORMS OF VIRAL ADVERTISING 00:30:00 ADVANTAGES OF VIRAL MARKETING 00:30:00 THE FUTURE OF VIRAL MARKETING 01:00:00 Concepts and Benefits of Viral Marketing The Concept Behind Viral Marketing 00:15:00 The Marketing Mix 00:15:00 Getting it Right 00:15:00 Mock Exam Mock Exam- Diploma in Viral Marketing 00:20:00 Final Exam Final Exam- Diploma in Viral Marketing 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
The course Marketing Communication Strategy and Planning aims to provide participants with a comprehensive understanding of marketing communication principles and best practices. By the end of the course, participants should be able to develop and implement effective marketing communication strategies that align with business objectives, target the right audience, convey compelling messages, and generate measurable results. After the successful completion of the course, you will be able to learn about the following, Understand and apply the concept of Market Segmentation. Develop a Marketing Communications Plan. Understand the Marketing Communications Planning Framework. Understand the concept of Positioning and Repositioning. Understand the nature and application of Marketing Communication Theories. Marketing communication is an essential component of any successful business strategy. This course is designed to provide participants with a comprehensive understanding of marketing communication principles and best practices. Participants will learn how to develop and implement effective marketing communication strategies that align with business objectives and generate measurable results. The course Marketing Communication Strategy and Planning aims to provide participants with a comprehensive understanding of marketing communication principles and best practices. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing Communication Strategy and Planning Self-paced pre-recorded learning content on this topic. Marketing Communication Strategy And Planning Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Communications Manager Public Relations Specialist Brand Manager Advertising Executive Social Media Manager Content Marketing Specialist Digital Marketing Manager Product Manager Sales Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
ICA Professional Postgraduate Diploma in Governance, Risk & Compliance This leadership programme has been designed to sharpen the strategic skills of senior managers and those aspiring to hold the highest compliance positions within an organisation. This expert qualification offers: Specialist knowledge - the highest level in the field Strategic thinking - helps your leadership ambitions Innovation - explores new ideas, best practice, and future developments from a global perspective Fellowship of ICA - become automatically eligible for the highest grade of membership Networking - grow with other like-minded, senior professionals. Join hundreds of senior compliance professionals from over 50 countries who unlocked their leadership potential and improved their career growth opportunities with this qualification. This course is awarded in association with Alliance Manchester Business School, the University of Manchester. How and where can you study The course takes 9-12 months to complete. It is a blend of online self-study, research, attendance at masterclasses and interaction with other like-minded, senior practitioners. Attendance at eight virtual masterclasses Seven virtual classrooms Oral assessment. Delivered online This course is delivered online with materials delivered for you to study in your own time and at your own pace. There will be eight 3-hour virtual masterclasses over four weekends and seven live virtual classrooms spread over the duration of the course. Certification Practitioners who successfully complete the programme will be certificated as follows: ICA Certified Professional designation awarded by the ICA Professional Postgraduate Diploma in Governance, Risk and Compliance awarded by ICA in association with University of Manchester Business School Fellowship of the ICA (upon application) Designation, ICA Professional Postgraduate Diploma in Governance, Risk and Compliance: PG Dip (G.R.C.) Fellowship of ICA:FICA [E.g. Angela Watts PG Dip (G.R.C.), Certified Professional; FICA] National Occupational Standards of Competence Your performance on the programme will be measured, against the National Occupational Standards of Competence (2011 version) produced originally by the Financial Services Skills Council (FSSC) and the ICA and revised recently by the Financial Skills Partnership. The Standards are statements of competence which articulate the requirements for effective performance in the workplace. Competence is defined as a combination of skills as well as knowledge and understanding. The syllabus covers a variety of key issues relevant at a senior level and is designed to provide an insight into risks and potential hurdles faced by your organisation. The syllabus is delivered by an exclusive series of high profile masterclasses covering relevant topics. Building and leading a world class compliance team Strategic risk management for leaders Behavioural compliance: the role of psychology in culture and ethical behaviour Keeping up with emerging regulatory developments Governance, risk and compliance in the digital world Applying governance, conduct and outcomes for the benefit of the organisation Leading change in governance, risk and compliance Financial crime risk in the digital age.
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