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In today's rapidly evolving business environment, effective knowledge management is crucial for organizations to maintain a competitive advantage. This course will provide learners with a comprehensive understanding of different types of knowledge and how to manage them successfully. Topics covered include the difference between explicit and tacit knowledge, the importance of knowledge management strategies, and how to capture and classify knowledge. You will also learn about the strategic levers available for managing knowledge and the strategies for effective implementation. By the end of the course, you will be equipped with the knowledge and skills necessary to drive success through effective knowledge management. After the successful completion of the course, you will be able to learn about the following, Understanding Organisation Knowledge. Learning Explicit Versus Tacit Knowledge. Understanding Successful Knowledge Management Strategies. Learning Knowledge Capture and Classification. Understanding Strategic Levers. Understanding Strategies for Managing Knowledge. In today's rapidly evolving business environment, effective knowledge management is crucial for organizations to maintain a competitive advantage. This course will provide learners with a comprehensive understanding of different types of knowledge and how to manage them successfully. Topics covered include the difference between explicit and tacit knowledge, the importance of knowledge management strategies, and how to capture and classify knowledge. You will also learn about the strategic levers available for managing knowledge and the strategies for effective implementation. By the end of the course, you will be equipped with the knowledge and skills necessary to drive success through effective knowledge management. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals of Organisational Knowledge Self-paced pre-recorded learning content on this topic. Fundamentals of Organisational Knowledge Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Knowledge managers and officers Human resources managers and officers Organizational development consultants Business analysts and consultants Information technology professionals Operations and supply chain managers Quality and process improvement professionals Project managers Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

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This Business Performance Management course will teach you how to set clear management objectives, use effective performance measurement frameworks, and implement strategies for increasing business efficiency.

Recent research indicates a notable surge in the demand for professionals skilled in Retail Management, Visual Merchandising & Logistics Management, with job postings witnessing a significant uptick of 35% in the past year alone. This trend underscores the paramount importance of expertise in these areas within the ever-evolving retail landscape. Our comprehensive Retail Management, Visual Merchandising & Logistics Management at QLS Level 3 & 5 bundle course is meticulously curated to equip learners with the requisite knowledge and skills to excel in this dynamic field. Crafted to provide a holistic educational experience, our Retail Management, Visual Merchandising & Logistics Management bundle seamlessly integrates QLS-endorsed courses and CPD QS-accredited modules. Participants will delve deep into subjects ranging from the intricacies of visual merchandising to the complexities of logistic management. Moreover, our curriculum goes beyond technical proficiency, offering guided courses focused on personal development and career growth. This holistic approach ensures that learners not only master the theoretical aspects but also cultivate essential soft skills vital for success in the retail industry. Bundle Include includes: QLS Endorsed Courses: Course 01: Certificate in Visual Merchandising at QLS Level 3 Course 02: Diploma in Logistic Management at QLS Level 5 Course 03: Diploma in Retail Management at QLS Level 5 CPD QS Accredited Courses: Course 04: Retail Associate Certificate Course 05: Store Assistant Course 06: Supply Chain Management Course 07: Inventory Management Course 08: Warehouse Operative Course 09: Logistic Management Course 10: Merchandising Course 11: Commercial Management Take your career to the next level with our Retail Management, Visual Merchandising & Logistics Management bundle that includes technical courses and five guided courses focused on personal development and career growth. Course 12: Career Development Plan Fundamentals Course 13: CV Writing and Job Searching Course 14: Networking Skills for Personal Success Course 15: Ace Your Presentations: Public Speaking Masterclass Course 16: Decision-Making and Critical Thinking Seize this opportunity to elevate your career with our comprehensive bundle, endorsed by the prestigious QLS and accredited by CPD. Retail Management, Visual Merchandising & Logistics Management at QLS Level 3 & 5. Learning Outcomes: Through theoretical frameworks and real-world case studies, you will understand retail management, visual merchandising, and logistics management principles comprehensively. Develop practical strategies for streamlining supply chain operations and optimising inventory management techniques to enhance efficiency. Hone critical thinking and decision-making skills in retail to address complex challenges effectively. Cultivate effective networking abilities and master delivering impactful presentations to propel professional success. Construct a robust career development plan tailored to individual goals, leveraging newfound knowledge and skills. Enhance proficiency in CV writing and job searching to secure rewarding employment opportunities in the retail sector. In this comprehensive Retail Management, Visual Merchandising & Logistics Management course, participants will embark on a transformative journey into the world of Retail Management, Visual Merchandising & Logistics Management. Learners will delve deep into the core principles and practices underpinning successful retail operations through a meticulously crafted curriculum. The Retail Management, Visual Merchandising & Logistics Management course begins by laying a solid foundation in Retail Management, providing an in-depth understanding of key concepts such as retail strategy formulation, customer relationship management, and sales management. Participants will explore the various components of effective retail management, including market analysis, merchandising strategies, and store operations, equipping them with the knowledge to drive business growth and profitability. Moving on to Visual Merchandising, participants will learn the art and science of creating captivating retail displays that captivate customers and drive sales. From understanding the principles of visual design to mastering the use of space, lighting, and colour, learners will gain insights into how visual merchandising can influence consumer behaviour and enhance the overall shopping experience. Practical exercises and case studies will allow participants to apply their newfound knowledge in real-world scenarios, honing their skills and creativity as they design compelling retail environments. The Retail Management, Visual Merchandising & Logistics Management course culminates with a focus on Logistics Management. Participants will explore the intricate processes involved in managing the flow of goods from suppliers to customers. Topics covered include supply chain management, inventory control, transportation logistics, and warehousing operations. Through a combination of theoretical learning and practical exercises, participants will develop the analytical and problem-solving skills necessary to optimise logistical processes, reduce costs, and improve overall operational efficiency. CPD 160 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Retail Management, Visual Merchandising & Logistics Management course is ideal for: Aspiring retail professionals seeking to kickstart their careers in Retail Management, Visual Merchandising & Logistics Management. Current retail employees looking to advance their skills and knowledge in order to take on leadership roles within their organizations. Entrepreneurs planning to launch their own retail ventures and seeking a comprehensive understanding of the retail industry. Professionals from related fields such as marketing, business administration, or supply chain management looking to transition into the retail sector. Students pursuing degrees in business, marketing, or logistics who want to supplement their academic studies with practical, industry-relevant skills. Anyone with a keen interest in the retail industry and a desire to learn more about the complex dynamics that drive success in this competitive field. Requirements You are warmly invited to register for this bundle. Please be aware that no formal entry requirements or qualifications are necessary. This curriculum has been crafted to be open to everyone, regardless of previous experience or educational attainment. Career path Upon completion of the Retail Management, Visual Merchandising & Logistics Management courses, you will be able to: Retail Manager Visual Merchandising Specialist Logistics Coordinator Supply Chain Analyst Inventory Manager Commercial Manager Retail Consultant Certificates 13 CPD Quality Standard Certificates Digital certificate - Included 3 QLS Endorsed Certificates Hard copy certificate - Included

Recent news reports highlight the increasing demand for professionals skilled in Architectural Studies, Construction Management & Interior Design. According to recent statistics, the construction industry is projected to grow significantly in the coming years, with an estimated increase in demand for qualified individuals by 20% over the next decade. This surge is primarily attributed to urbanization, infrastructural development, and growing emphasis on sustainable building practices. In response to this trend, our comprehensive Architectural Studies, Construction Management & Interior Design bundle offers a tailored approach to equipping learners with the necessary expertise and knowledge to excel in these dynamic fields. The Architectural Studies, Construction Management & Interior Design QLS Endorsed Diploma comprises a meticulously crafted curriculum designed to provide learners with a holistic understanding of the intricacies within these domains. Through a combination of QLS endorsed Architectural Studies, Construction Management & Interior Design courses and CPD QS accredited modules, participants delve into foundational principles, advanced techniques, and essential soft skills essential for success in these industries. With a focus on theoretical knowledge and strategic thinking, this Architectural Studies, Construction Management & Interior Design bundle empowers individuals to navigate complex challenges and contribute effectively to diverse projects. Through our Architectural Studies, Construction Management & Interior Design bundle, learners will gain proficiency in a wide range of areas, including architectural design principles, construction project management, interior design concepts, and sustainable building practices. By the end of the programme, participants will be equipped with the expertise to interpret construction and structural drawings, conduct building surveys, estimate construction costs accurately, and utilise software tools like Solidworks for design and analysis. Additionally, the guided Architectural Studies, Construction Management & Interior Design courses included in the bundle foster personal development, enhancing critical thinking, decision-making, networking, and presentation skills essential for career advancement. QLS Endorsed Courses: Course 01: Certificate in Professional Interior Design & Construction at QLS Level 3 Course 02: Diploma in Architectural Studies at QLS Level 5 Course 03: Advanced Diploma in Construction Management at QLS Level 6 CPD QS Accredited Courses: Course 04: Read Construction & Structural Drawing Like Expert Course 05: Building Surveyor Training Course 06: Land Surveying Course 07: LEED V4 - Building Design and Construction Course 08: WELL Building Standard Course 09: Construction Cost Estimation Course 10: Intermediate Solidworks Course Course 11: Finite Element Analysis Using Solidworks Take your career to the next level with our bundle that includes technical courses and five guided courses focused on personal development and career growth. Course 12: Career Development Plan Fundamentals Course 13: CV Writing and Job Searching Course 14: Networking Skills for Personal Success Course 15: Ace Your Presentations: Public Speaking Masterclass Course 16: Decision Making and Critical Thinking Seize this opportunity to elevate your career with our comprehensive bundle, endorsed by the prestigious QLS and accredited by CPD. With industry-specific knowledge and essential career skills, you'll be well-equipped to make your mark in the Architectural Studies, Construction Management & Interior Design QLS Endorsed Diploma. Learning Outcomes: Gain a comprehensive understanding of Architectural Studies, Construction Management & Interior Design concepts. Develop proficiency in reading construction and structural drawings like an expert through Architectural Studies, Construction Management & Interior Design. Acquire essential skills in building surveying, land surveying, and construction cost estimation across Architectural Studies, Construction Management & Interior Design course. Familiarise yourself with industry-leading sustainability standards such as LEED V4 and the WELL Building Standard. Master intermediate-level Solidworks skills and finite element analysis for structural design. Enhance personal and professional development through networking, public speaking mastery, and effective decision-making strategies. Embark on a transformative journey into the realms of Architectural Studies, Construction Management & Interior Design with our comprehensive bundle. Through a meticulously crafted curriculum of Architectural Studies, Construction Management & Interior Design course, participants will delve into the foundational principles and advanced techniques that underpin these dynamic fields. From understanding architectural design concepts to mastering construction project management strategies, this Architectural Studies, Construction Management & Interior Design course equips learners with the multifaceted skills needed to thrive in today's competitive environment. Participants will explore a diverse range of topics, including reading construction and structural drawings like an expert, conducting building surveys, and estimating construction costs accurately. Additionally, they will delve into industry-leading sustainability standards such as LEED V4 and the WELL Building Standard, ensuring they are well-versed in the latest practices shaping the built environment. Through a blend of theoretical exploration and practical application, learners will emerge prepared to tackle real-world challenges and contribute meaningfully to projects spanning residential, commercial, and industrial sectors. CPD 160 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Upon completion of the Architectural Studies, Construction Management & Interior Design course, you should have: Individuals aspiring to pursue careers in Architectural Studies, Construction Management & Interior Design. Professionals seeking to enhance their skills and knowledge in sustainable building practices and construction project management. Students or recent graduates looking to enter the Architectural Studies, Construction Management & Interior Design related industries. Career changers interested in transitioning into roles within the built Architectural Studies, Construction Management & Interior Design environment sector. Requirements You are warmly invited to register for this bundle. Please be aware that there are no formal entry requirements or qualifications necessary. This curriculum has been crafted to be open to everyone, regardless of previous experience or educational attainment. Career path Upon completion of the Architectural Studies, Construction Management & Interior Design courses, you will be able to: Architectural Technician Construction Project Manager Interior Designer Building Surveyor Construction Cost Estimator Sustainability Consultant Structural Engineer Certificates 13 CPD Quality Standard Certificates Digital certificate - Included 3 QLS Endorsed Certificates Hard copy certificate - Included

Unlock Your Potential with 'Learning How to Learn' Course! 🚀 Are you tired of struggling to retain information? Do you find it challenging to stay focused and productive while learning new skills or subjects? Welcome to 'Learning How to Learn' - the ultimate course designed to empower you with the essential tools and strategies to master the art of learning effectively and efficiently.   📚 What is 'Learning How to Learn'? 'Learning How to Learn' is a transformative course that delves into the science behind effective learning techniques. From understanding how the brain processes information to implementing practical strategies for memory retention and concentration, this course equips you with the knowledge and skills you need to become a proficient learner. In today's fast-paced world, the ability to learn efficiently is more critical than ever. Whether you're a student aiming to excel academically, a professional looking to enhance your skills, or an individual passionate about lifelong learning, this course is your gateway to success.   Benefits of 'Learning How to Learn': 🔍 Gain Insight into the Learning Process: Understand the cognitive mechanisms involved in learning and discover how to leverage them to your advantage. 🧠Enhance Memory and Retention: Learn proven techniques to improve memory retention, recall information effortlessly, and conquer complex subjects with ease. 🎯 Boost Productivity and Focus: Uncover strategies to overcome distractions, maintain focus, and maximize your learning potential in any environment. 📈 Accelerate Skill Acquisition: Whether you're learning a new language, mastering a musical instrument, or honing professional skills, this course provides you with the tools to accelerate your learning journey. 💡 Develop Lifelong Learning Habits: Cultivate habits and practices that promote continuous learning and personal growth, setting you on the path to success in both your personal and professional endeavors.   Who is this for? Students at any level of education seeking to improve their study habits and academic performance. Professionals looking to enhance their skills and stay competitive in today's rapidly evolving job market. Lifelong learners committed to personal development and intellectual growth.   Career Path By mastering the art of learning, you open doors to limitless opportunities in various career paths. Whether you aspire to excel in academia, climb the corporate ladder, or pursue entrepreneurial endeavors, the skills and knowledge gained from 'Learning How to Learn' will serve as a cornerstone for your success.   FAQs (Frequently Asked Questions): Q: Is this course suitable for beginners? A: Absolutely! 'Learning How to Learn' is designed to cater to learners of all levels, from beginners to advanced. Whether you're just starting your learning journey or looking to refine existing skills, this course provides valuable insights and strategies for learners at any stage. Q: How long is the course, and can I study at my own pace? A: The course duration may vary depending on the format and structure. However, most courses offer flexible scheduling, allowing you to study at your own pace and convenience. Whether you prefer to dive deep into the content or take it one step at a time, you have the freedom to tailor your learning experience according to your needs and schedule. Q: Will I receive a certificate upon completion of the course? A: Many courses offer certificates of completion to participants who successfully finish the program requirements. Certificates not only validate your achievement but also serve as tangible evidence of your commitment to continuous learning and personal development. Q: Can I apply the skills learned in this course to different areas of my life? A: Absolutely! The skills and strategies taught in 'Learning How to Learn' are highly transferable and can be applied to various aspects of your personal and professional life. Whether you're studying for exams, tackling new projects at work, or pursuing hobbies and interests, the principles of effective learning will empower you to succeed in any endeavor.   Don't let inefficient learning methods hold you back from reaching your full potential. Enroll in 'Learning How to Learn' today and embark on a transformative journey toward becoming a masterful learner! 🌟 Course Curriculum Module 1 The Basics of Learning Science. The Basics of Learning Science. 00:00 Module 2 Effective Learning Habits and Memory Recall. Effective Learning Habits and Memory Recall. 00:00 Module 3 Study Resources and Motivation. Study Resources and Motivation. 00:00 Module 4 Creativity and Problem Solving. Creativity and Problem Solving. 00:00 Module 5 Effective Communication Skills and Time Management. Effective Communication Skills and Time Management. 00:00

2 QLS Endorsed Course | CPD Certified | Free PDF + Hardcopy Certificates | 80 CPD Points | Lifetime Access

2 QLS Endorsed Course | CPD Certified | Free PDF + Hardcopy Certificates | 80 CPD Points | Lifetime Access

2 QLS Endorsed Course | CPD Certified | Free PDF + Hardcopy Certificates | 80 CPD Points | Lifetime Access

Sale Ends Today Research for Copywriting Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Modern businesses always have a unique way of presenting them to its customers. For this reason, businesses have started seeking professionals who can craft compelling content that not only engages but also converts while keeping the tone of business intact. Over 80% of UK businesses consider high-quality content a primary driver of their success. This is where our Research for Copywriting bundle comes into play. Learn everything from basic Research and Creative Writing to advanced Digital Marketing and SEO tactics. You'll learn how to effectively research market trends, understand consumer behaviour, and craft messages that resonate with your audience. The courses include training in Creative Writing, Blogging, Proofreading, and even specialised fields like Legal Writing and Screenwriting. With this training, you'll be equipped to create impactful, data-driven content across various platforms. Courses Are Included In This Research for Copywriting Training : Course 01: Diploma in Research for Copywriting Course 02: Modern Copywriting Techniques Course 03: Researching & Report Writing Course 04: Diploma in Creative Writing Course 05: Blogging Course 06: Proofreading & Copyediting Course 07: Simple Copywriting Secrets Course 08: Content Writing Course 09: Content Writing & Copy Writing For SEO and Sales Course 10: Certificate in SEO Content Writing Course 11: Digital Marketing - Growth Hacking Techniques Course 12: Learn to Drive Traffic into Sales through Digital Marketing Course 13: Affiliate Marketing Masterclass Course 14: Newspaper Journalism Course 15: Legal English Writing Skills Masterclass Course 16: Write and Publish a Research Paper Course 17: Certificate in Mastering the Art of Bid Writing: Comprehensive Online Training at QLS Level 3 Course 18: Email Writing Training Course 19: Certificate in Freelance Writing Course 20: Award in Essay Writing in English Course 21: Poetry Writing Course 22: Feature Writing Diploma Course 23: Screenwriting for Beginners Course 24: Non-Fiction Writing Workshop Course 25: Novel & Story Writing Workshop Course 26: Diploma in Drama and Comedy Writing Course 27: Writing Short Story and Character Creation Diploma Course 28: Travel Blogger Course 29: Business English and Communication Skills Course 30: ChatGPT Masterclass: A Complete ChatGPT Zero to Hero! Step into a world where your words not only speak but sell. Enhance your freelance portfolio, secure a position in a top marketing firm, or even launch your own content-driven venture, the Research for Copywriting bundle has the tools and insights you need to succeed. Enrol now and start transforming your passion for writing into a lucrative and rewarding career! Learning Outcomes of this Research for Copywriting Bundle: Master research techniques specific to professional copywriting. Develop advanced copywriting skills for digital and print media. Apply SEO strategies to enhance content visibility and engagement. Learn to edit and proofread content to industry standards. Gain expertise in digital marketing and affiliate marketing strategies. Craft compelling narratives for blogs, scripts, and digital content. Why Prefer this Course? Get a Free CPD Accredited Certificate upon completion of the course Get a Free Student ID Card with this training program (£10 postal charge will be applicable for international delivery) The course is Affordable and Simple to understand Get Lifetime Access to the course materials The training program comes with 24/7 Tutor Support Why Prefer Us? Opportunity to earn a certificate accredited by CPDQS. Get a free student ID card! (£10 postal charges will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. Start your learning journey straight away! The "Research for Copywriting" course bundle is a designed to elevate your writing and research skills to professional standards. By mastering research techniques specific to copywriting, learners will understand Market Analysis, Audience Preferences, and Competitive Landscapes, which are crucial for creating content that resonates and persuades. This foundational skill not only improves the quality of the content but also ensures that it aligns perfectly with client objectives and market needs. In addition to research, participants will develop advanced copywriting skills for both digital and print media. This includes learning how to structure compelling narratives, use persuasive language effectively, and tailor content to various formats, from blog posts to corporate reports. Furthermore, the course emphasises the importance of SEO strategies to enhance content visibility and engagement, a critical skill in the digital age where search engine rankings can dictate the success of a content strategy. Moreover, this diploma offers learners the opportunity to acquire skills that are highly valued in the field of Copywriting. With this Certification, graduates are better positioned to pursue career advancement and higher responsibilities within the Copywriting setting. The skills and knowledge gained from this course will enable learners to make meaningful contributions to Copywriting related fields impacting their Copywriting experiences and long-term development. Course Curriculum Course 01: Diploma in Research for Copywriting Module 01: Introduction Module 02: Basics Module 03: Eye-Catching Headlines Module 04: Attention-Grabbing Advertisements Module 05: Essential Copywriting Skills Module 06: Online Copywriting Module 07: Press Related Copywriting Module 08: Print Media Copywriting Module 09: Copywriting for Mainstream Media Module 10: Copywriting for Other Media Module 11: How to Write Better Copy Module 12: Creative Copywriting and Some Impactful Samples Module 13: Responsibilities and Necessary Skills of a Copywriter Module 14: Final Tips Course 02: Modern Copywriting Techniques Module 01: Introduction to Screenwriting Module 02: Motivation & Ideas Module 03: Research & Development Module 04: Genre Module 05: Story & Plot Module 06: Character & Dialogue Module 07: Structure & Format Module 08: Synopses, Outlines & Treatments Module 09: Drafts Module 10: Marketing Module 11: Troubleshooting Module 12: Glossary Module 13: Screenwriting and British Film Industry Module 14: Agreements Module 15: How Much Do UK Screenwriters Earn? Module 16: Greatest British Screenwriters of All Time Module 17: Introduction to Copywriting Module 18: Basics of Copywriting Module 19: Eye-Catching Headlines Module 20: Attention-Grabbing Advertisements Module 21: Essential Copywriting Skills Module 22: Online Copywriting Module 23: Press Related Copywriting Module 24: Print Media Copywriting Module 25: Copywriting for Mainstream Media Module 26: Copywriting for Other Media Module 27: How to Write Better Copy Module 28: Final Tips Course 03: Researching & Report Writing Module 01: The Basics of Report Writing Module 02: Planning for Report Writing Module 03: Preparation for Report Writing Module 04: Research and Information Collection Module 05: Writing and Revising the Report Module 06: English Grammar and Punctuation Guide for Report Writing Module 07: Using Tables, Charts and Graphs in a Report Module 08: Proposal Writing Module 09: Presentation of the Report Module 10: Developing Creative Thinking and Creativity Module 11: Quick Check While Writing a Report =========>>>>> And 27 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*30 = £390) CPD Hard Copy Certificate: Free (For The First Course: Previously it was £29.99) CPD 300 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring copywriters. Marketing professionals. Content creators. Freelance writers. Communications specialists. Bloggers and journalists. Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Content Writer: $30,000 - $55,000 SEO Specialist: $40,000 - $70,000 Digital Marketer: $35,000 - $60,000 Copy Editor: $35,000 - $60,000 Freelance Writer: $20,000 - $100,000+ Social Media Manager: $35,000 - $65,000 Certificates CPD Accredited Digital Certificate Digital certificate - Included CPD Accredited e-Certificate - Free Enrolment Letter - Free Student ID Card - Free CPD Accredited Hard Copy Certificate Hard copy certificate - Included Please note that International students have to pay an additional £10 as a shipment fee.