Keyword research is one of the initial moves in any marketing campaign. It becomes difficult for web users to find your website without keyword research. So, it is quite crucial to choose the right keywords and link them to your site in the correct places for ensuring appropriate search engine optimisation. In this Keyword Research Certificate Course for SEO course, you will learn to get on the page using the search engines along with Google, Yahoo, and Bing. Each step-by-step arranged modules will equip you with the actions required to perform the proper research and find keywords that web-users exactly are looking for on Google. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Course Content Introduction To The Course What To Expect In This Course How To Do Keyword Research For SEO & Ranking On Google 00:02:00 Why Is Keyword Research Important? 00:03:00 Introduction - Doug Cunnington 00:01:00 Keyword Research Tools Introduction To The Google Adwords Keyword Planner 00:01:00 Searching For New Keyword And Ad Group Ideas 00:04:00 Getting Search Volume For a List Of Keywords 00:02:00 Multiplying Keyword Lists To Get New Keyword Ideas 00:01:00 Comparing Keyword Tools Introduction To Long Tail Pro 00:02:00 Using Long Tail Pro 00:07:00 LongTailPro Vs. Google keyword Planner 00:02:00 Using Long Tail Keywords What Are Long Tail Keywords? 00:01:00 Using The Google Results Page 00:02:00 Using Google Webmaster Tools For Existing Keywords You Can Optimize 00:02:00 Using Google Trends 00:07:00 Using Google Correlate 00:06:00 Other Sites To Use For Long Tail Research Soovle 00:02:00 UberSuggest 00:04:00 Keyword Tool 00:02:00 Quora 00:03:00 Keyword Xtreme 00:03:00 Determining Commercial Intent Is The Searcher Going To Buy Something? 00:02:00 Understanding The 4 Types Of Keywords 00:04:00 Looking At The Adwords Suggested Bid 00:05:00 Competition Analysis The Moz Toolbar 00:05:00 Majestic Backlink Analyzer 00:07:00 SEMRush 00:05:00 AHREFS Site Explorer 00:06:00 Examples of Good Low Competition Sites 00:06:00 Case Study - A Perfect Long Tail Keyword Generating Revenue A Perfect Example Of a Long Tail Keyword Article Generating Traffic 00:09:00 Conclusion To The Course Concluding The Course How To Do Keyword Research For SEO & Ranking On Google 00:03:00 Bonus: My Success With Freelancing on UpWork 00:03:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.
Level 3 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
Level 3 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited
This course covers key topics such as Strategy, Finance, Marketing, Leadership and more. Those who are looking to enhance their managerial skills, our Mini MBA course offers insights and tools to make strategic decisions, lead teams effectively, and drive organisational success. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Learn business fundamentals and the steps to create a business plan Understand the course map matrix Master frameworks and theories used by business strategists Understand the critical evaluation of leadership Know product diversification in business strategy Understand why product differentiation is critical Know competitive advantage Understand Bowman's strategic clock - strategic positioning Know external strategic analysis - industry, markets, and competition Understand internal strategic analysis - operations and customer management Mini MBA Course Online - Business Strategy and Planning Overview This interactive course is perfect for those who want to learn how to connect business strategy to the business plan, understand the value of strategic analysis, frameworks and theories behind business strategists. You will learn the critical valuation of leadership, understand the products and services, and product diversification in business strategy. This extensive course will educate you on competitive advantage, Bowman's strategic clock - strategic positioning, and competitor analysis. By the end of the course, you will have a broad knowledge of business fundamentals, competition, external strategic analysis, and internal strategic analysis. Who should take this course? This comprehensive Mini MBA Course Online - Business Strategy and Planning is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of business administration and business management. Entry Requirements There are no academic entry requirements for this Mini MBA Course Online - Business Strategy and Planning, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This Mini MBA Course Online - Business Strategy and Planning assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner can grasp from each section. In the assessment pass mark is 60%. Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Highlights of the Course Course Type: Online Learning Duration: 2 hours 10 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about business branding Understand the core competencies and principles of business branding Explore the various areas of business branding Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business manager or entrepreneur Small Business Branding Crash Course Master the skills you need to propel your career forward in business branding. This course will equip you with the essential knowledge and skillset that will make you a confident business manager or entrepreneur and take your career to the next level. This comprehensive small business branding crash course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this small business branding crash course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective business branding practice and equip you with the essential skills, confidence and competence to assist you in the business branding industry. You'll gain a solid understanding of the core competencies required to drive a successful career in business branding. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business manager or entrepreneur or for people who are aspiring to specialise in business branding. Enrol in this small business branding crash course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive small business branding crash course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this business branding can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This small business branding crash course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This small business branding crash course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This small business branding crash course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Introduction Course Introduction 00:03:00 7 Goals And 5 Steps To Building Your Successful Brand 00:05:00 What Is Branding 00:03:00 Brand Experience Process 00:05:00 Price Competition Vs Branding Strategy 00:07:00 Brand Strategy Deciding Your Brand Type 00:03:00 Designing Your Brand Strategy 00:06:00 Creating A Strong USP For A Specific Audience 00:10:00 Define Your Brand Vision And Mission 00:04:00 Communicate Through A Meaningful Story 00:05:00 Brand Personality Understanding Consumers' Desires And Needs 00:03:00 Creating A Strong Brand Personality 00:02:00 Brands Archetypes : 1.Innocent - 2.Explorer - 3.Sage 00:04:00 Brands Archetypes : 4.Hero - 5.Outlaw - 6.Caregiver 00:04:00 Brands Archetypes : 7.Magician - 8.Ruler - 9.Regular Brand 00:04:00 Brands Archetypes : 10. Creator - 11.Lover - 12.Jester 00:04:00 Visuals & Design The Art Of Logo Design And Colors 00:07:00 The Art Of Brands Photography 00:03:00 Putting It All Together : Case Study - Honest Tea 00:03:00 The End Bonus : 11 Core Principles For Creating Successful Brands 00:07:00 Congrats, You Made It To The End 00:01:00 Supplementary Resources Supplementary Resources - Small Business Branding Crash Course 00:00:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00