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Brand Constellations

brand constellations

UNLOCK THE POWER OF STRATEGIC BRANDING WITH THE BRAND CONSTELLATIONS FRAMEWORK A Clear, Actionable Approach to Building & Managing Brands Branding is more than just a logo or a marketing campaign—it’s a strategic asset that drives business success. Whether you’re a CMO, founder, marketing leader, or someone eager to understand how great brands are built, this course will give you the tools to create, analyze, and manage a brand with confidence. -------------------------------------------------------------------------------- COURSE OVERVIEW 5 Modules | 28 Videos | 85 Minutes Total Includes Course Workbook for Hands-On Brand Analysis Earn a Certificate of Completion This structured, easy-to-follow course breaks down the Brand Constellations Framework into five powerful modules, giving you a clear, actionable process to build and manage a brand that stands out in the market. Each module includes engaging video lessons, real-world examples, and exercises to ensure that you apply what you learn immediately. The course workbook leads participants through an in-depth analysis of the eight stars of the Brand Constellations Framework, helping you identify strengths, weaknesses, and opportunities in your brand strategy. Upon completion of the course, you’ll receive a certificate, recognizing your expertise in brand strategy using the Brand Constellations Framework. -------------------------------------------------------------------------------- MEET YOUR INSTRUCTOR: STEVEN SILVERMAN, PH.D. Steven Silverman, Ph.D., is a branding expert, author, and consultant with over 30 years of experience working with some of the world’s most influential companies, including Microsoft, Amazon, Bose, DuPont, and Mars. As the creator of the Brand Constellations Framework, he has helped organizations align their brand strategy with business growth, ensuring brand consistency, differentiation, and market leadership. In addition to consulting, Steven teaches MBA courses in Brand Management and Marketing Strategy, providing real-world applications of branding principles to future business leaders. His Ph.D. in marketing and strategy allows him to bridge academic insights with hands-on business applications, giving you a research-backed, practical approach to brand building. This course is designed to take you beyond basic marketing concepts and give you a structured, actionable framework to create a brand that truly works—one that attracts customers, builds trust, and drives long-term success. -------------------------------------------------------------------------------- WHAT YOU’LL LEARN IN THIS COURSE The Brand Constellations Framework – A structured, research-backed model that helps you align every aspect of your brand for long-term success. How to Avoid Brand Confusion – Learn why so many brands struggle with differentiation and how to make your brand stand out. The Eight Dimensions of a Strong Brand – Explore how product, price, placement, promotion, category, competitors, company, and customer work together to shape brand meaning. Real-World Case Studies & Practical Applications – See how top brands succeed (or fail) based on their strategic choices. Hands-On Brand Analysis Workbook – Walk through a guided analysis of all eight stars of the Brand Constellations Framework, helping you evaluate and refine your brand. Earn a Certificate of Completion – Demonstrate your expertise in brand strategy with an official certificate. -------------------------------------------------------------------------------- WHO SHOULD TAKE THIS COURSE? Startup Founders & Entrepreneurs – Build a brand that attracts customers and investors. Marketing & Brand Managers – Strengthen brand positioning and alignment across all touchpoints. Corporate Leaders & Executives – Ensure your company’s brand strategy supports business goals. Students & Branding Enthusiasts – Gain expert-level insights into how great brands are built. -------------------------------------------------------------------------------- WHY THIS COURSE? This is not just another branding course. It’s a complete framework for brand strategy—one that helps you bridge the gap between branding, marketing, and business growth. Based on decades of research, real-world experience, and proven methods, the Brand Constellations Framework gives you the clarity and structure you need to manage a brand effectively. Unlike other courses that focus only on logos and messaging, this course shows you how to align your entire brand with your business strategy. Short, Actionable & High-Impact – With 85 minutes of content spread across 28 videos, you can complete the course at your own pace and apply insights immediately. Exclusive Course Workbook – The hands-on workbook guides you through an in-depth analysis of your brand, helping you refine key aspects of your strategy using the Brand Constellations Framework. Earn a Certificate – Show your mastery of strategic brand management with an official certification upon completion. -------------------------------------------------------------------------------- TAKE CONTROL OF YOUR BRAND TODAY Get Instant Access – Enroll now and start building a brand that works. Learn at Your Own Pace – Online, flexible, and designed for real-world application. Hands-On Strategy Development – Use the exclusive course workbook to refine your brand in a structured, strategic way. Earn a Certificate – Validate your expertise and enhance your professional credentials. Enroll Now and Start Your Brand Strategy Journey! 🚀

Top Blog Coaching

top blog coaching

Turn your blog into a business!Emma is a Professional Blogger and Blog Coach. A writer, teacher, public speaker, author and also the co-founder of Top Blog Coaching, a new Blog Coaching Consultancy. www.topblogcoaching.com Emma was an early adopter of blogging, and has been blogging for ten years and a full time blogger for five. As a qualified teacher, mum to 3 children with interesting health conditions she often writes about education and health. Previously Head of Sociology in a large comprehensive school in Gloucestershire she has successfully replaced her teaching salary with her blogging income. Emma works with bloggers and small business owners and entrepreneurs to help them maximise the impact and reach of their business blogs and helps them look for ways of monetising their blogs. Emma has mums savvy savings which is a money and time saving blog. Emma’s other blog Emma and 3 has been a finalist in The Mad blog awards in the School Days category (2015) and was awarded ‘Outstanding Contribution’ (2014). She is a HuffPost contributor which can be seen here and is regularly featured in the local press including the Gloucestershire Citizen. Together with writing partner Lynn James, they have written and self published Blogging Your Way To Riches. Emma is married to Lee and they are proud parents of Chloe, Dylan and Erin. Louise is also a Professional Bloggger and Blog Coach. A writer, public speaker and event planner. Louise has been building websites from scratch and creating engaging content for them since the age of 14 for a wide variety of businesses across all different sectors. For the last 7 years she has built her personal blog Pink Pear Bear up from a fun hobby, turning it into a profitable sideline business and learning everything there is to know about blogging and the power of the online presence along the way. As well as her own blog, Louise has been a regular columnist in local newspapers and magazines like The Local Answer, covering parenting and environmental matters with a readership of 400,000 and she is also co-owner of a gym with a difference, aiming to make exercise fun and accessible to all. With a background in Psychology, Louise is aware of the power of words when it comes to connections and sales and can write about almost any topic in an engaging and authoritative manner. Louise has an excellent eye for visual design, a love of photography and a passion for growing and improving businesses. She also loves a challenge! Along with running her businesses, Louise is also single mum to two primary school age children, Sophie and Austin. She spends any free time walking their labrador Hendrix, watching their rescue cat Lenny eat (don’t ask!) and working out.

Nobleprog Pakistan

nobleprog pakistan

NobleProg is an international training and consultancy group, delivering high quality courses to every sector, covering: Artificial Intelligence, IT, Management, Applied Statistics. Over the last 17 years, we have trained more than 50,000 people from over 6000 companies and organisations. Our courses include classroom (both public and closed) and instructor-led online giving you choice and flexibility to suit your time, budget and level of expertise. We practice what we preach – we use a great deal of the technologies and methods that we teach, and continuously upgrade and improve our courses, keeping up to date with all the latest developments. Our trainers are hand picked and have been through rigorous checks and interviews, and all courses are evaluated by delegates ensuring continuous feedback and improvement. NobleProg in numbers 17 + years of experience 15 + offices all over the world 1000 + trainers cooperating with NobleProg 1400 + course outlines offered companies 6100 + companies that entrusted us satisfied participant 58 k. + satisfied participants NobleProg - The World’s Local Training Provider Our mission is to provide comprehensive training and consultancy solutions all over the world, in an effective and accessible way, tailored to consumers’ needs . We offer practical, real-world knowledge supported by a full understanding of the theory. Our expert trainers are skilled in the latest knowledge transfer techniques, blending presentation, demonstration and hands-on learning. We understand that our learners are excited to be gaining new skills and we thrive off that energy to deliver exceptional training events. Investing in upskilling or reskilling with NobleProg means you stay ahead. Our catalogue is constantly evolving and we offer the most in-demand courses, Java, JavaScript, SQL, Visual Basic for Applications (VBA), as well as Apache Spark, OpenStack, TensorFlow, Selenium, Artificial Intelligence, Data Analysis. Our offer consists of more than 1,400 training outlines covering more than 120 technologies. At NobleProg we emphasis a need of not only following the latest technological trends, but also anticipating changes. We focus on delivering professional skills and certifications that will have a real impact. See what sets us apart >> NobleProg's history NobleProg was established in 2005 in Krakow, Poland, and has gradually expanded its operations to other global markets since. In just two years the first international branch was opened in London. The overwhelming potential of NobleProg combined with the rising need for self-development programs, especially in the field of technological skills, prompted the company to change the business model into a franchise. By doing so, in a short period of time the company allowed a number of people passionate about education and new technologies to join the NobleProg Team. With each year the territorial reach of NobleProg was further expanding and we now have offices on every continent. NobleProg is the World's Local Training Provider.

Tariki Trust

tariki trust

Tariki Trust is a community of people who believe that our actions matter and our impact on others has consequences at many levels. Our spiritual and moral values are something which we live out, and that need to permeate all we do. They are not simply ideas or practices to be addressed in limited time slots during a busy day. Tariki Trust offers courses, training and retreats which centre on our shared interest in our living systems. These include training and events linked to ecotherapy, psychology, psychotherapy, environmentalism, spiritual care and other forms of engaged Buddhism. A UK registered Buddhist charity, Tariki Trust was founded in 2011 and has become an umbrella for a wide range of activities in these inter-related fields. Our non-sectarian outlook welcomes people from many backgrounds, some of whom are Buddhist, but many of whom are not, to share in building a vision of a more wholesome world, based on values of compassion, mutual support and care for our position as part of a greater system. Tariki Trust is a community of people who are interested in learning, ideas, creativity and social responsibility. We believe in practising through concern for others and engagement with life in all its forms. The name Tariki means 'other-power' in Japanese. Other-power is a fundamental concept in Pureland Buddhism and expresses our commitment to a collective, collaborative approach. It is also the basis for Other-Centred Approach, the model of psychotherapy which underpins many Tariki courses and events. The Other-Centred model is flexible, suggesting an attitude of engagement and encounter rather than of introspection and rigidity, and leading us to embrace many fields of involvement and cultural activities as well as the narrowly therapeutic. Many of Tariki Trust’s activities were run by an earlier organisation, established in 1996, and its course programmes have a history going back over several decades. Tariki Trust itself was established in 2011 in order to offer a dedicated space for these programmes and at this time the Ten Directions training programme in ecotherapy was also established. Tariki Trust is a UK Registered Charity Number 1149658. It has a board of trustees who oversee its work and ensure good practice. Tariki Trust does not have any salaried staff, but, rather, has teaching staff and others working on a sessional or occasional basis. This means that much of Tariki’s work in supporting courses and activities is done on a voluntary, dana basis. As a charity, Tariki Trust is subject to the jurisdiction of the UK Charity Commission and has a number of policies and guidelines in place for good practice. These can be viewed on our old website.

Focus-Trust

focus-trust

Oldham

Our approach to all we do is governed by our commitment to make a positive difference to children. We are a specialist primary-focused organisation as we want to make sure that each school we work with is distinctive as a unique primary school. Each school is an integral part of the Trust. This means that they are involved in decision making for the Trust as a whole. When schools have joined Focus-Trust we aim to: identify their needs and make sure these are addressed; know how much impact their work is having on children’s academic progress and well-being; be a self-sustaining, autonomous organisation; take decisions about their preferred future; and work with the Focus-Trust team to ensure highly effective governance. There is an expectation that successful schools will work with others and share best practice. It is the responsibility of every school to make a positive difference to others. This work will help to build the capacity of the Focus-Trust and provide both CPD and career opportunities for all staff. What makes the Focus-Trust distinctive? A 30 year track record of our sponsor Focus Education supporting schools to be the best they can be. A wealth of experience and practical resources matched to the needs of the primary phase. A team of excellent people who work with schools across England. A commitment to excellent primary practice. Effective systems and procedures to ensure that the conversion to academy status is as smooth and hassle-free as possible. A network of schools across England that work with Focus Education, so can pull on a wealth of best primary practice. What are the benefits of being part of the Focus-Trust? Supported through the conversion process. Access to package of Focus Education consultancy support tailored to your needs. You are the Trust! In other words, you take a role in the decision making and steering the future direction of the Focus-Trust. Network and share with other schools wider than your immediate locality. Access to reduced cost CPD. Financial savings through economies of scale. On-going challenge and support to ensure that leadership (including governance) enables the academy to be the best it can be. Longer term career development opportunities for team members. Gain academy freedoms and autonomy whilst being part of a wider family offering security and collaboration. School-to-school support and CPD. Comprehensive Responsive Professional Learning Programme We wanted to be an academy but knew we didn’t want to go-it-alone. We chose to be part of the Focus-Trust because we trust their school improvement expertise and have valued their partnership approach.(Primary Headteacher) Every conversation is professional development, we are improving every day. (Primary Headteacher)

Lisasayerspt

lisasayerspt

Henley-on-Thames

Lisa Sayers is a CNHC and BANT registered BSc nutritional therapist, nutrigenetics counsellor, ACSM certified exercise physiologist/health fitness specialist, sports massage therapist, Stott Pilates instructor, Neuro-Linguistic Programming (NLP) practitioner, CHEK practitioner, former qualified general nurse and venepuncturist working as a personal trainer and nutritional therapist in Henley-on-Thames, Reading, Marlow (Oxfordshire, Berkshire, Buckinghamshire). Lisa qualified as a nurse in 1988, began working in the fitness and health industry in 2003 and has been running her own successful practice since 2005. She regularly teaches in a number of locations including Drummond physiotherapy clinic and Drummond Education, and has published several articles for them and other local health related practices. Lisa now operates from her own air conditioned and well equipped studio and consulting room in Henley-on-Thames where there is private parking available. Lisa’s unique skill sets allow her to take a multidisciplinary and holistic approach to help clients with all types of needs move towards their health and fitness goals. Clients vary from teenagers to the elderly, and range from the able bodied seeking to improve an aspect of their well-being to those suffering from disease, metabolic disorders or in recovery from injury or surgery. Here Lisa is able to offer help drawing upon a range of specialisms including biomechanical analysis, strength training, dietary analysis and programming, nutri-genetic counselling (which enables her to understand an individual genetic strengths and weaknesses-which may impact on health and performance), disease and weight management, back pain management, and post-rehabilitation. Lisa passionately believes that the structure of the body and its overall performance is dependent on genetic make-up and its response to our internal and external environment (this includes exposure to diet, stress, medications, pollutants, toxins and exercise). Therefore by modifying diet, environment and providing 'sensitive' exercise programming a person may be helped to reduce their risk of disease expression, optimise performance and increase health and vitality. Lisa works closely with consultants, surgeons, physiotherapists and complimentary therapists, and takes an evidence based medicine approach to continually improving her own professional practice so that she can help her clients make intelligent decisions relating to their health and fitness goals. Outside of her practice, Lisa is a mum with three grown up daughters and enjoys a number of activities including marathon running and cooking. Lisa enjoys supporting those in recovery from drug and alcohol addiction at Yeldall Manor, Towards Recovery and local community support groups. Lisa is committed to the pursuit of knowledge and continual improvement. She seeks to invest 10% of her time into research and further specialist training, recognising that it is the intelligent application of knowledge as a functionally trained medicine practitioner that is one of her key differentiators. A summary of Lisa’s qualifications is listed below.

Leaderwithin

leaderwithin

We are coaches, facilitators, consultants and adult development practitioners, committed to enabling leaders, teams and organisations to grow through learning. We create and hold spaces filled with warmth, dialogue, challenge, knowledge and insight - the perfect conditions for growth. We combine art with science, and we engage minds, bodies and souls. Our work is built on a foundation of applied psychology, years of lived leadership experience, creativity and robust commercial practice, and a lifelong passion for making people’s lives and work purposeful and meaningful. We work best with thoughtful people who are smart enough to know they don’t have all the answers, and who are curious enough to want to find them. Coaching for transition, performance and personal consciousness 360° Feedback that creates awareness of impact and leads to personal change Team Development that creates healthy, productive teams at all levels Facilitation for effective group connection, learning and decision-making Organisational Consulting that creates rewarding, high-performing culture Development Programmes for the creation of leadership skills that last Our overlapping service areas Coaching We are experienced executive coaches; we believe that the key to performance is through awareness of self, others and the system in which we function. Our coaching work typically focuses on transition, performance and personal consciousness at all levels of an organisation. Our coaching has a psychological basis, and we aim to go deeper to effect lasting change. Alongside individual and team coaching, we often establish coaching programmes to support wider change programmes in organisations, using our strong, diverse partner network. We take coaching seriously and ensure that our coaches are accredited through recognised bodies like ICF, EMCC and APECs, and that they undergo regular supervision and continuing professional development. Recent examples of our coaching work include: Coaching a recently appointed COO of a large global Telco to help with the transition into role Strengthening leadership capacity by working with leaders in understanding what is helping or hindering them either within themselves, how they are engaging and working through others or how they are considering all the factors in the system. Developing personal growth for Leaders. This has included helping leaders develop their voice as they move into different roles with more complexity; learning how to engage with others better and not just focused on the 'to do' list and trying to do it all through to achieving better work-life balance by understanding our drives to either try to do more, or do better or by being perfect. Delivering growth in a business by coaching and working with individuals and coaching teams to meet the challenges within the business and also within themselves Improving partner gender balance by working with internal sponsors and coaching females identified for partnership in a global law firm

Calderstones School

calderstones school

Liverpool

I am exceptionally proud to lead and work in such a richly diverse school community in which students with different languages, cultures and religions learn together in harmony. The school's comprehensive nature is something that we value immensely. Our students are encouraged to explore, discover and question through a range of exciting learning opportunities both within and outside the classroom. The staff endeavour to provide a calm and stimulating environment where good behaviour and mutual respect is modelled by everyone and where everyone is valued. We work closely with parents/carers and the wider community to ensure the success of our students. We believe that children deserve the best possible chances in life and that they learn best when there are strong links between home and school. Over the last few years we have spoken constantly about raised expectations and we will continue to push this throughout this academic year, particularly as we look to re-set and recalibrate on the back on the impact of the pandemic. In every aspect of school life, we will raise the bar for students and staff with the view that 'nobody rises to low expectations'. In terms our curriculum delivery, student achievement and progress, their involvement in school and community life, the ways in which students wear the uniform and present their work with pride, the ways in which they speak to each other and the behaviours that they demonstrate within the school and the community in which it resides ... in all of these ways, our expectations will be more ambitious and explicit than ever before. To this end, we have developed a ‘Manifesto for Change’ which sets out the ways in which we aim to continue our journey to excellence and identifies the long-term priorities for the school. One of our main priorities this year will be to ensure, as far as we can, that no child is left behind and that every child is challenged by the curriculum that we have in place. Students should find things difficult, although not impossible, at times. They should struggle at times and be expected to think deeply about the work that they do. They shouldn’t be getting everything right all of the time; if they are, the work is too easy and they’re not being challenged. None of this means that they shouldn’t be enjoying their learning; being challenged can be enjoyable. The curriculum is the bread and butter of our educational offer and should be inspiring a real thirst for learning; we can only do this through supporting and challenging. I hope you enjoy finding out more about our school by browsing our website. Visits are encouraged and welcomed; we would be delighted to show you around our wonderful school.

Plan Be Coaching

plan be coaching

Priscilla is a Senior level accredited Coach, Positive Psychologist, and CBT Practitioner. Her expertise lies in coaching groups and individuals to overcome their performance inhibiting thoughts and gain confidence and clarity to peruse their high ambitions and live a life which reflects their full potential. Through a combination of scientifically grounded techniques from the study of Positive Psychology, CBT, NLP, and her own personalised coaching framework, Priscilla helps her clients grow their coping toolbox and dispel the negative beliefs, behaviours, and performance-inhibiting thoughts which make them feel stuck and unable to progress. Prior to becoming a coach Priscilla spent 7 years within the Metropolitan police. First, as a response officer and later as a Detective within the child abuse and sexual exploitation unit. Her career within the police gave her first-hand experience of working in a high-stress, high-risk environment with tight deadlines and a substantial workload. The tug of a demanding career competed tirelessly with raising a family. This internal conflict which manifested in stress and anxiety eventually led to her defining her own version of success and embarking on her Plan B(e), her current career as a Positive Psychology Coach. As a coach Priscilla’s mission is to empower others to live in a world where they are no longer held back by a fear of failure or low self belief. Instead, they are able to clarify their own version of success and live towards it courageously. I believe I am qualified to be your coach because I have the the scientific knowledge to help you reach your goals and the personal experience of feeling stuck and low in confidence. I was diagnosed with GAD (general anxiety disorder) and PTSD (Post traumatic stress disorder) so I have first hand knowledge of the effect these can take on your mindset, life and business. I have also learnt how to master my mindset and overcome the mental obstacles that can keep us stuck. I obtained an MSc in Positive Psychology and Coaching Psychology graduating with a 1st Class distinction. I have been accredited as a Senior level coach with hundreds of hours in coaching practice. As a coach I use tools that are grounded in psychology and proven through data to work and make a positive impact. If you are dedicated to the process I can guarantee you results and you will get there far quicker with me as your coach and ally. I have experience of working in a high stress, demanding environment, that can be volatile and challenging. I have experience of juggling a business, with raising children and have learnt to thrive despite the demands of both.

Generation Women

generation women

Belfast

I spent the first half of my career in a thick fog, and of course I got lost and ended up somewhere I didn’t want to be. I felt lost, miserable, and what little confidence I had was waning by the minute. I also became a total bore. I was consumed by how unhappy I was. I couldn’t even apply for another job because I didn’t know what I’d do. So I felt stuck. I had, by many measures, a great job, a great salary, in a great company. But I was in the wrong place. I was ambitious with nowhere to direct it, so it evolved into frustration! It took a fair bit of effort to turn it around, which started with working out what I wanted and developing some much needed confidence to get there. Thankfully I had a good basis with my Psychology degree, throw in a mountain of self-help books, a coaching and NLP qualification, a mountain of training on presenting and the like…and a real desire to build my brand, visbility, and expertise, meant I built a reputation for business and leadership transformation. That experience of having a big impact, being recognised, and having real influence made me feel like I could achieve anything. My values, purpose, and strengths were all aligned and I felt amazing! It came as quite a shock then to be confronted by my inner feminist one day. I’d had my first daughter (I now have 2), and was having a cheeky nap. You know how it is, I love my sleep! So for the first time ever, I sat her down in front of Nickelodeon so I could get some zzz’s. I was happily snoozing away when the advertising started to filter through to me. The ‘boys toys’ were all exciting and adventurous. The ‘girls toys’ made me want to vomit. All about being pretty and vacuous. I jumped off the sofa with an ‘oh hell no’! Ever since I was a little girl I’ve been driven by fairness. I think it may be because I’m the youngest of 4 and nothing ever seemed fair from my standpoint. My sister tells me of times I used to fight for gay rights at the dinner table and I was always arguing for what I felt was right (because it is). The one thing I’d never have called myself back then, or until that day, was a feminist. No, I’d been well trained by society to see feminists as embarrassing, hairy, dungaree-wearing angry women who made a show of themselves. This moment set a chain of events into action that lead me to start a political party where I live, and gave me the direction for the business I would later start.