How do your customers see you? Market positioning is at the intersection of your offering and your customers – in the form of both the promise you make in the form of messaging, and customer perceptions of how well you deliver on that promise. Your goal is to uniquely claim a niche in the marketplace that encapsulates the value you deliver to your audience. To help define your claim, this learning stream provides a six-step framework for honing your positioning. You’ll examine the facets of your business to find the elements you deliver that resonate most with customers, use starter wording templates as a jumping-off point, and validate your work with seven key criteria. Multiple examples from product, technology, and service companies are discussed throughout – including how poor repositioning of one of American’s best-known brands damaged the company. Workshop exercises will guide you through creation of positioning statements that will form the basis of your marketing and messaging strategy at launch and beyond.
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Embark on a transformative educational journey with our course, 'Designing an L&D Strategy to Power Digital Transformations.' In a digital era where change is the only constant, this course is your gateway to unlocking the secrets of Learning and Development (L&D) strategies that fuel digital transformations. Dive into the intricacies of digital transformation and understand the pivotal role L&D plays in meeting the evolving needs of businesses. From defining L&D goals to mastering the 70-20-10 learning framework, this course offers a comprehensive roadmap for crafting strategies that not only meet the demands of the present but also pave the way for future success. As you traverse through the modules, you'll be guided through the crucial steps of role analysis, competency mapping, and the implementation of the 70-20-10 model. This course isn't just about theory; it's a hands-on experience that empowers you to add wings to your L&D strategy. Elevate your skills, embrace the digital future, and position yourself as a key player in driving organizational success through well-crafted learning and development initiatives. Learning Outcomes Digital Transformation Expertise: Gain a profound understanding of digital transformation and discover the integral role of L&D in meeting business demands. Role Analysis and Competency Mapping: Master the art of role analysis and competency mapping, essential steps in tailoring L&D strategies to organizational needs. 70-20-10 Learning Framework Mastery: Explore the 70-20-10 model and define strategies to empower this learning framework, ensuring a holistic approach to employee development. Implementation Skills: Learn to put theories into action with hands-on experience, ensuring that your L&D strategies are not only theoretical but also practical and effective. Future-Ready L&D Strategies: Acquire the skills needed to design L&D strategies that go beyond the present, preparing organizations for the challenges of tomorrow. Why choose this Designing an L&D Strategy to power Digital Transformations course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Designing an L&D Strategy to power Digital Transformations course for? L&D Professionals HR Managers Business Leaders Training Coordinators Anyone Involved in Organizational Development Career path Learning and Development Manager: £40,000 - £70,000 HR Consultant: £35,000 - £60,000 Organizational Development Specialist: £40,000 - £65,000 Training and Development Coordinator: £30,000 - £50,000 Human Resources Manager: £45,000 - £75,000 Change Management Consultant: £50,000 - £80,000 Prerequisites This Designing an L&D Strategy to power Digital Transformations does not require you to have any prior qualifications or experience. You can just enrol and start learning. This Designing an L&D Strategy to power Digital Transformations was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction Do You Know? 00:01:00 Course Introduction 00:02:00 What You'll Learn 00:01:00 Module 02: Digital Transformation And The Role Of L&D Digital transformation Defined 00:02:00 The Business Ask from L&D 00:01:00 Module 03: The Start Line For L&D What's the L&D Goal? 00:01:00 Role Analysis & Competency Mapping - the 1st Step 00:02:00 Role Analysis & Competency Mapping - An Overview 00:02:00 Role Analysis - Part I Procedure 00:03:00 Competency Mapping - Part II Procedure 00:02:00 Putting into Action & Post Course Support 00:01:00 The Next Step 00:01:00 Module 04: The 70-20-10 Learning Framework Introduction 00:01:00 The 70-20-10 Model of Learning 00:03:00 Defining a 70-20-10 Learning Strategy 00:03:00 Strategies & Learning Tech to Empower 70-20-10 00:05:00 Putting into Action & Post Course Support 00:01:00 Module 05: Add Wings To Your L&D Strategy Introduction 00:01:00 Bonus Lecture@ 00:02:00
Take your video editing skills to the next level, with the Basic Video Editing Strategy course. Whether you are looking to grow your YouTube channel or wish to become a professional Video Editor, this course will teach you the tips and techniques you need to know to get started. It will show you how to produce professional looking videos that are seamlessly cut to create the maximum impact on your audience. You will learn tips and tricks for cutting videos, adding background music, timing your videos, and much more. This course also includes a useful revision checklist to refer to before you send your videos. By the end of this training, you will be equipped with a wide range of practical and technical skills that can be applied in many creative professions. This best selling Basic Video Editing Strategy has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Basic Video Editing Strategy is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Basic Video Editing Strategy is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Basic Video Editing Strategy is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Basic Video Editing Strategy, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Basic Video Editing Strategy will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Basic Video Editing Strategy to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.
Special Executive Masters Programme (S.E.M.P) This programme is geared at enhancing professionals' careers. The SEMP is an encapsulated Senior Management Programmes are short certificate modules designed for anyone who would benefit from more in-depth business knowledge delivered in a short and intensive programme What makes us different? We are a world class business school located in the heart of London, Dubai, Islamabad and Lagos. We are one of the fastest growing British business schools with a stylish blended learning model that is both online and on campus. Learn more about the programme Special Executive Master's Programme in International Marketing Strategy Course Overview The MSBM Special Executive Masters Programmes (SEMP) allows you to update your skills, develop new skills, and explore and develop interests in a wide range of topics. These courses can be taken as personal or professional development and may enhance your employability. The encapsulated Senior Executive Programme in International Marketing Strategy is for high-performance managers and directors who work in critical roles using available resources to effectively produce products and services in a way that satisfies the customers. The Programme is also useful for managers and directors who need an intensive course to cover the key areas that drive success and profit in everyday business marketing. This Programme is designed to give you a comprehensive understanding of the key skills and practices used by marketing executives and their organizations to make informed marketing decisions that are vital to the success of any business. Participants will learn how to critically evaluate key marketing models and apply them to a real-life business problem at a strategic level. Course Details Mode of Study Using Web-based technology, this program provides self-paced, individualized instruction that can be taken anywhere and anytime an individual has access to a computer and the Internet. This Programme is suitable for successful professionals or specialists in the private, public, or voluntary sectors who have new management responsibilities and need to quickly expand their management knowledge. This Programme serves as a refresher course for those who have had their Masters a long time ago and need quick reminders and professional/ academic updates while it serves as a primer for those very experienced Professionals who never made time out for their masters yet they require the academic and practical relevance of this master’s experience. It is a short executive training that runs online for 3 months. Candidates will run 2 months of active lectures and series of assignments and 1 month for their dissertation. Upon successful completion of the Programme, candidates will be awarded a Continuing Professional Development (CPD) certificate in the specific Programme they have completed. What is a CPD Course? Continuing Professional Development (CPD) is the means by which professionals maintain and enhance their knowledge and skills. The world is constantly moving at a very fast pace so undertaking CPD is essential to support a professional in his/her current role as well as helping them with career progression. CPD is all about upgrading knowledge, skills, and capabilities to remain effective and compliant. A CPD course is an investment that you make in yourself. It’s a way of planning your development that links learning directly to practice. CPD can help you keep your skills and knowledge up to date and prepare you for greater responsibilities. It can boost your confidence, strengthen your professional credibility, and help you become more creative in tackling new challenges. Is the SEMP International Marketing the right Programme for me? If you want to understand how to align marketing strategies with business strategy, and how high-performing business leaders make better decisions about their products, services, customers, brand, and competition, then this is just the right Programme for you. Why SEMP International Marketing? This Programme is designed to give you a comprehensive understanding of the key skills and practices used by marketing executives and their organizations to make informed marketing decisions that are vital to the success of any business. Participants will learn how to critically evaluate key marketing models and apply them to a real-life business problem at a strategic level. This 100% online certificate enhances your understanding of the role of marketing in organizational strategy and highlights the advantages of using a cross-functional perspective to lead successful companies or units. By the end of three months, you will have worked through several case studies, have access to numerous online academic materials, interact with peers from different countries and backgrounds, and also have received directions from the best business trainers in the business world today. Who Should Enrol in This online Certificate Program? The SEMP International Marketing Strategy Programme is designed for entry-level managers, up to mid-level managers, senior managers, or directors who are in a general marketing role or fast approaching such position and are seeking an opportunity to obtain a richer, deeper understanding of marketing skills. Here are some of our current online SEMP IMS students: Marketing Professionals Senior Marketing Directors Marketing Managers Business Owners Government officials Accreditation The content of this course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines. Entry Requirements There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. Workshops This is a self-study programme with unlimited tutor support. You will never be more than a message or phone call away from our tutors. Visa Requirements There are no Visa Requirements for this Course as its an Online Course.
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Course Overview The Business Strategy Consulting course will teach you how to effectively apply business strategy concepts to assess, manage, design, and change business processes. You will gain a comprehensive understanding of the business strategy hierarchy within a firm, and the different approaches of managing consulting projects. This course will also guide you step-by-step through how to write a powerful business vision mission statement, as well as take you through best practices for designing business strategies and models. You will explore all the different aspects of Business Strategy Consulting, from value chain analysis to competitive advantage. By the end of the course, you will have a solid understanding of the implications of strategic decisions in business, as well as the skills to implement an effective strategic framework for your organisation. This best selling Business Strategy Consulting has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Business Strategy Consulting is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Business Strategy Consulting is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Business Strategy Consulting is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Business Strategy Consulting, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Business Strategy Consulting will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Business Strategy Consulting to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device. Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.