752 Courses in Cardiff delivered On Demand

The aim of this course is to provide learners with a comprehensive understanding of the role and importance of marketing communication in the success of a business. Through this course, learners will develop a fundamental understanding of the principles and techniques involved in effective marketing communication and its various components. They will also gain practical experience in planning and executing marketing communication campaigns. After the successful completion of the course, you will be able to learn about the following,   Marketing Communications. The Role Of Marketing Communication. The Marketing Communications Mix. Effectiveness Of The Promotional Tools. Management Of The Promotional Tools. Word-Of-Mouth Communications. Branding. Process Of Diffusion. Framework for analyzing marketing communication process. Introduction to Marketing Communication is a foundational course that provides an overview of the various elements that make up the marketing communication mix. It covers advertising, public relations, sales promotion, personal selling, direct marketing, and digital marketing, among other topics. The aim of this course is to provide learners with a comprehensive understanding of the role and importance of marketing communication in the success of a business. Through this course, learners will develop a fundamental understanding of the principles and techniques involved in effective marketing communication and its various components. They will also gain practical experience in planning and executing marketing communication campaigns. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Marketing Communication Self-paced pre-recorded learning content on this topic. Introduction to Marketing Communication Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Public Relations Professionals Sales Professionals & Media Planners Entrepreneurs & Market Analysts Marketing& Brand Managers Marketing Communication Specialists Product Managers Marketing Researchers Copywriters & Graphic Designers Digital Marketing Specialists & Social Media Managers Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of this course is to provide learners with a foundational understanding of the key concepts and principles that form the basis of modern marketing. Learners will gain a comprehensive understanding of the role of marketing in creating customer value, identifying and analyzing customer needs and desires, and developing effective marketing strategies that meet the needs and desires of customers. The course will also cover the latest developments in marketing concepts and practices, including customer satisfaction and value creation, market planning and marketing mix, and current and future trends in marketing.  After the successful completion of the course, you will be able to learn about the following, Define marketing principles and concepts. Differentiate between customer needs, wants, and desires. Understand how customer satisfaction contributes to value creation. Explore current and future marketing trends. Apply market planning and the marketing mix to strategic initiatives. Delve into the essentials of marketing, from defining principles and understanding customer distinctions to applying market planning and the marketing mix strategically. This course equips participants with a deep understanding of how customer satisfaction contributes to value creation, ensuring a solid foundation in marketing concepts and practices.   Master the fundamental concepts of marketing with this course, covering principles, customer distinctions, and the critical link between customer satisfaction and value creation. Participants will gain insights into applying strategic market planning and the marketing mix, preparing them for diverse roles in marketing, planning, and strategy development. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamental Concepts in Marketing Self-paced pre-recorded learning content on this topic. Fundamental Concepts in Marketing Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Analyst Market Strategist Customer Experience Specialist Marketing Planner Value Creation Consultant Trend Analyst Strategic Marketing Coordinator Marketing Mix Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of this module is to provide a comprehensive understanding of international tourism, including its historical development, current trends, economic, social, cultural, political, and environmental impacts.  After the successful completion of the course, you will be able to learn about the following, Differentiate between International tourists and Domestic tourists. Understand Tourism Dimensions. Know about the Economic importance of tourism. Appreciate the Factors influencing travel. Explore the factors influencing the location of tourism. Understand the tendency of people travels. This program is designed to provide students with a comprehensive understanding of international tourism and its multifaceted impacts on economies, societies, cultures, politics, and the environment. Through a series of interactive and engaging lectures, discussions, case studies, and group projects, students will gain insights into the complex and dynamic nature of the tourism industry and its challenges and opportunities in the globalized world. In the first few weeks of the program, students will explore the historical development of international tourism and the factors that have contributed to its growth and evolution. They will also analyze current trends in international tourism, such as the rise of sustainable tourism, the impact of technology, and the changing preferences and behaviours of tourists. Additionally, students will critically examine the economic impacts of tourism, including its role in job creation, foreign exchange earnings, and economic development, as well as the potential negative consequences such as overreliance on tourism, leakage, and seasonality. The aim of this module is to provide a comprehensive understanding of international tourism, including its historical development, current trends, and economic, social, cultural, political, and environmental impacts.  VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to International Tourism Self-paced pre-recorded learning content on this topic. Introduction to International Tourism Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Travel agents Tour operators Hotel and restaurant managers Destination marketers Event planners Policymakers in the tourism and hospitality sectors Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of this course is to provide a comprehensive understanding of e-commerce and its organizational structure. By the end of this course, students will be able to compare conventional design and e-organization, understand the concept and dynamics of e-retailing, and apply the concept of e-services. After the successful completion of the course, you will be able to learn about the following, Compare Conventional Design and E-Organization Understand E-commerce Enterprise's Organizational Structure Understand the concept and dynamics of E-Retailing Understand and utilize a Conversion Funnel Understand and apply the concept of E-services. The aim of this course is to provide learners with a comprehensive understanding of the key concepts, principles, and dynamics of e-commerce enterprise, and the impact of technology on organizational structure, design, and operations. The course will explore the differences between conventional design and e-organization, with a focus on e-retailing, conversion funnel, and e-services. By the end of the course, learners will have developed the knowledge and skills required to evaluate, analyze, and implement effective e-commerce strategies to drive organizational growth and success. The aim of this course is to provide a comprehensive understanding of e-commerce and its organizational structure. By the end of this course, students will be able to compare conventional design and e-organization, understand the concept and dynamics of e-retailing, and apply the concept of e-services. They will also be able to utilize a conversion funnel to analyze customer behavior and optimize the e-commerce experience. This course aims to equip students with the skills and knowledge necessary to succeed in the ever-evolving e-commerce industry. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Managing the E-Enterprise Self-paced pre-recorded learning content on this topic. Managing the E-Enterprise Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. E-commerce Manager Chief Digital Officer Digital Marketing Manager Online Business Manager Web Analytics Manager Social Media Manager Customer Relationship Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The course covers Project Closure concepts, including when to close a project and the steps involved in the process. You will learn about Project Evaluation and its types, PERT Analysis, techniques for justifying project progress, the use of S-curves, and the significance of WBS during Project Closure. This course will provide you with a thorough understanding of Project Closure concepts and techniques applicable to any project management role. The course on Project Closure covers the key concepts and techniques required to successfully close a project. It discuss the criteria for project closure, the steps involved in the closure process, and the importance of project evaluation. The course explore PERT Analysis, techniques for justifying project progress, and the use of S-curves. By the end of the course, learners will be equipped with the knowledge and skills to effectively close a project and evaluate its outcomes. Following are the main topics cover in this course; Project Closure concepts such as When to close, Steps to close a project. Project closure report and steps. Project evaluation and its types. You will also learn about PERT Analysis and techniques to justify project progress. How to utilize S-curve during Project Closure, as well as the significance of WBS for Project closure. The course on Project Closure covers the key concepts and techniques required to successfully close a project. Participants will learn about the criteria for project closure, the steps involved in the closure process, and the importance of project evaluation. The course will also cover PERT Analysis, techniques for justifying project progress, and the use of S-curves. Participants will also learn about the significance of Work Breakdown Structure (WBS) during Project Closure. By the end of the course, learners will be equipped with the knowledge and skills to effectively close a project and evaluate its outcomes. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Closing and Reviewing Projects Self-paced pre-recorded learning content on this topic. Closing and Reviewing Projects Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Project Managers Project Coordinators Project Analysts Business Analysts Team Leaders Department Managers Executives overseeing projects Consultants Engineers IT Professionals Marketing Managers Human Resources Managers Financial Analysts Operations Managers Supply Chain Managers Product Managers. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course explores the international legal landscape of sales contracts and reflects on the scope and provisions of the Vienna Convention for the international sale of goods. The course introduces some fundamental concepts, explains the obligations of the seller and buyer under the CISG and analyse remedies offered to the buyer and seller under the Vienna convention. The course also introduces fundamental concepts such as the foreign exchange markets and various payment methods in international trade. After the successful completion of this course, the learner will be able to; Understand the international textual foundations of international sales contracts. Reflect on the scope and provisions of the Vienna Convention for the international sale of goods. Understand the obligations of the seller and buyer under the CISG. Analyse remedies offered to the buyer and seller under the CISG. Reflect on the economic foundations of international sales contracts. Understand the function of foreign exchange markets. Understand various methods of payment in international trade. This course explores the international legal landscape of sales contracts and reflects on the scope and provisions of the Vienna Convention for the international sale of goods. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Fundamentals Of International Sales Contracts Self-paced pre-recorded learning content on this topic. QUIZ: Fundamentals Of International Sales Contracts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. Legal advisors. Law practitioners. Contract specialists. Legal officers. Contract managers. Business developers. Trade advisors. Trade compliance officers. Law lecturers. Business lecturers. Legal and business researchers. Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

SCM Quality Management System course offers an in-depth exploration of Six Sigma tools, key drivers of supply chain management, and the pivotal role of supply chain integration facilitated by Information Technology (IT). Participants will also gain proficiency in utilizing supply-chain-management software to optimize operations and ensure quality across the supply chain. After the successful completion of the course, you will be able to learn about the following, Apply Six Sigma Tools and Methodology for Process Improvement. Identify and Analyze Key Drivers of Supply Chain for Effective Management. Evaluate the Importance of Supply Chain Integration and Understand the Role of IT in Enhancing Supply Chain Management. Demonstrate Proficiency in Utilizing Supply-Chain-Management Software for Efficient Operations. In this course, participants will learn to apply Six Sigma tools and methodologies to drive process improvement initiatives within supply chain management. They will identify and analyze key drivers of supply chain operations, understanding their impact on effective management strategies. SCM Quality Management System course equips participants with the knowledge and skills required to ensure quality and efficiency within supply chain operations. Through the application of Six Sigma tools and methodologies, participants will drive process improvement initiatives and streamline operations. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. SCM Quality Management System Self-paced pre-recorded learning content on this topic. SCM Quality Management System Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. The content of this course has been independently certified as conforming to universally accepted Continuous Professional Development (CPD) guidelines. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the knowledge of the learner in the field. This certificate is for everyone eager to know more and gets updated on current ideas in the respective field. We recommend this certificate to the following audience. Quality Assurance Manager Supply Chain Analyst Logistics Coordinator Operations Manager Inventory Control Specialist Procurement Officer Supply Chain Consultant Quality Control Inspector Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The aim of the Nature and Importance of Entrepreneurship module is to provide the learners with a comprehensive understanding of the concept of entrepreneurship, its nature, and its importance in the global economy. After the successful completion of the course, you will be able to learn about the following, Define the concept of entrepreneurship, and intrapreneurship, and explain the nature and development of entrepreneurship. Understand the entrepreneurial decision process and factors influencing decision-making in new venture formation. Analyze the role of entrepreneurship in economic development and the government's role as an innovator. Develop the necessary skills required by entrepreneurs, including ethical and social responsibility considerations. Evaluate the future of entrepreneurship, the differences between managerial and entrepreneurial decision-making, and the causes for the recent interest in intrapreneurship. The Nature and Importance of Entrepreneurship course is designed to provide students with a comprehensive overview of entrepreneurship and its significance in today's global economy. Throughout the course, students will learn about creating and managing a new business venture, often aiming to achieve significant financial or social rewards. The course explores the fundamental principles of entrepreneurship, including the identification and evaluation of business opportunities, methods of financing and managing a new venture, and the characteristics of successful entrepreneurs. The Nature and Importance of Entrepreneurship course is designed to provide students with a comprehensive overview of entrepreneurship and its significance in today's global economy. Throughout the course, students will learn about creating and managing a new business venture, often aiming to achieve significant financial or social rewards. The course explores the fundamental principles of entrepreneurship, including the identification and evaluation of business opportunities, methods of financing and managing a new venture, and the characteristics of successful entrepreneurs. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Nature and Importance of Entrepreneurship Self-paced pre-recorded learning content on this topic. Nature and Importance of Entrepreneurship Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Aspiring entrepreneurs Small business owners Business development managers Innovation managers Marketing managers Financial analysts Venture capitalists Investment bankers Business consultants Social entrepreneurs Non-profit leaders Economic development professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

The course "Understanding Business Environment and Relationships" aims to provide students with a comprehensive understanding of the various factors that shape the business environment and the different relationships that businesses have with their stakeholders.After the successful completion of the course, you will be able to learn about the following, Understand the Legal Business Framework Learn about Stakeholder's nature, engagement and analysis Understand the Logistics, imports and Exports aspects of a business The course "Business Environment and Relationships" is designed to provide students with an understanding of the various factors that influence the business environment, including economic, social, political, legal, and technological factors. Students will also learn about businesses' different relationships with their stakeholders, including customers, suppliers, competitors, employees, and the community. The course typically covers market structures, economic indicators, government policies and regulations, corporate social responsibility, and business ethics. Students will also learn how to analyze and interpret financial statements and apply various analytical tools and techniques to make informed business decisions. The course "Business Environment and Relationships" is designed to provide students with an understanding of the various factors that influence the business environment, including economic, social, political, legal, and technological factors. Students will also learn about the different relationships that businesses have with their stakeholders, including customers, suppliers, competitors, employees, and the community. The course typically covers topics such as market structures, economic indicators, government policies and regulations, corporate social responsibility, and business ethics. Students will also learn how to analyze and interpret financial statements, as well as how to apply various analytical tools and techniques to make informed business decisions. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Business Environment and Relationships Self-paced pre-recorded learning content on this topic. Understanding Business Environment and Relationships Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Business Development Manager Sales Manager Marketing Manager Strategic Planning Manager Public Relations Manager Operations Manager Supply Chain Manager Human Resources Manager Customer Service Manager Business Analyst Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course has been designed to cover rules and regulations framing the ownership and protection of intellectual property rights. In addition to some conceptual elements, the course explores the foundational UK and U.S. legislation practitioners use to prevent copyright infringement and protect a trademark and patent ownership. The course also presents an in-depth and detailed analysis of the impact of Brexit on intellectual property.After the successful completion of this course, the learner will be able to; Understand copyright ownership and protection. Analyse trademark ownership and protection. Understand different types of trademarks. Analyse the legal framework of a patent. Analyse the impact of Brexit on intellectual property. This course has been designed to cover rules and regulations framing the ownership and protection of intellectual property rights. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Intellectual Property Rights And Protection Self-paced pre-recorded learning content on this topic. QUIZ: Understanding Intellectual Property Rights And Protection Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and gets updated on current ideas in their respective field. We recommend this certificate for the following audience. Software developers. Software engineers. App developers. Content creators. IP specialist. Legal advisors. Law practitioners. Contract specialists. Legal officers. Contract managers. Business developers. Law lecturers. Business lecturers. Legal and business researchers. Average Completion Time 2 Weeks Accreditation 1 CPD Hour Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.