In the fast-paced world of business, there's an untold story of pain and frustration that resonates with countless aspiring marketers. It's the narrative of launching a product or service into a crowded market, only to watch it disappear into obscurity. The agony of crafting clever advertising campaigns that seem to fall on deaf ears and the frustration of not understanding the intricate dance of consumer behaviour. Marketing is the lifeblood of any successful business as it’s the bridge that connects your offerings to the world, the art of making your business thrive. Your journey to becoming a marketing maestro begins with our comprehensive Marketing course. In this marketing course, you'll delve deep into the multifaceted realm of marketing, from the basics to the intricacies of branding, consumer behaviour, and market segmentation. You'll learn how to navigate the ever-changing marketing environment, conduct effective research, and craft compelling product and pricing strategies. Our comprehensive course equips you with the knowledge and skills to master these critical aspects, to not only enhance your own business endeavours but also be a valuable asset in the marketing world. Join our Marketing course now, and take the first steps to conquer the world of marketing! Goals By the end of this, you will be able to: Grasp the fundamentals of marketing, understanding its core concepts and principles. Gain proficiency in the marketing process, from strategizing to implementation and evaluation. Develop strategic marketing skills, enabling you to create effective marketing plans and campaigns. Analyse the marketing environment and adapt strategies to changing market dynamics. Master market segmentation techniques for precise targeting of customer segments. Comprehend consumer buying behaviour, influencing marketing strategies and customer engagement. Understand business markets and buying behaviour, aiding B2B marketing decisions. Learn marketing research methods for informed decision-making and market insights. Craft product and branding strategies that enhance brand recognition and customer loyalty. Acquire pricing, marketing channels, and integrated marketing communication strategies for successful product promotion. Who is this course for? Aspiring marketers looking to build a solid foundation in marketing concepts and practices. Students and recent graduates seeking to enhance their knowledge of marketing to boost their career prospects. Anyone interested in understanding how businesses operate and how they connect with their target audiences. Individuals looking to explore consumer behaviour and the psychology behind buying decisions. Those interested in the intricacies of branding, advertising, and promotion to create a strong market presence. Career path Marketing Coordinator Marketing Manager Digital Marketing Specialist Market Research Analyst Brand Manager Advertising Executive Sales Manager Product Manager
This pre-learning module is designed for individuals who have signed up to complete the dry needling in-house course. The aim is to bridge the gap between theoretical knowledge and practical application, preparing learners for the transition to independent and competent dry needling practice. Key Learning Objectives: Deepen Theoretical Understanding: Refine Palpation Skills: Develop and enhance palpation techniques for precise muscle identification and localisation of trigger points. Neurophysiology of Pain: Gain a deeper understanding of the neurophysiological mechanisms underlying pain, including nociception, central sensitization, and the role of the nervous system in pain modulation. Trigger Point Anatomy and Physiology: Explore the anatomy and physiology of trigger points, including their formation, characteristics, and clinical significance. / Contraindications and Precautions: Thoroughly review absolute and relative contraindications to dry needling, ensuring patient safety and minimizing risk. Develop Clinical Reasoning Skills: Patient Assessment: Learn to conduct a comprehensive patient assessment, including history taking, pain assessment, and physical examination, to identify appropriate candidates for dry needling. Treatment Planning: Develop the ability to formulate individualized treatment plans, considering patient goals, clinical findings, and potential risks and benefits. Evidence-Based Practice: Critically appraise current research on dry needling, integrating evidence into clinical decision-making Enhance Practical Skills: Needle Insertion Techniques: Refine needle insertion techniques, including entry angles, depth, and needle manipulation. Patient Positioning and Stabilization: Learn optimal patient positioning and stabilization techniques to ensure accurate needle placement and patient comfort. Managing Adverse Events: Develop strategies for managing potential adverse events, such as needle breakage, pneumothorax, and nerve injury. Learning Methods: Online Learning Platform: Access to all pre-learning modules including pre-reading, learning aids, quizzes, and case studies. Peer-to-Peer Learning: Engage in in-house classroom practical course including discussions with fellow learners to share experiences, ask questions, and gain different perspectives. Assessment: Online Quizzes: Assess knowledge and understanding of key concepts. Practical Assessment: completed throughout the in-house course Case Study Analysis: Demonstrate your ability to apply theoretical and practical knowledge to real-world clinical scenarios. Upon successful completion of this pre-learning module, participants will be better prepared for the in-house dry needling course and will be one step closer to achieving a Certificate of Competency in Dry Needling. Disclaimer: This information is for educational purposes only and should not be considered medical advice. Professional guidance from a qualified healthcare provider is essential for any health concerns or treatment decisions that exceed your expertise or require specialised knowledge.
The Performance Edge open program begins each month as a small group class of managers and leaders focussed on improving their own and their team's productivity.
Resilience has become a buzzword in mental health and corporate well-being – but what does it mean and why are some people more resilient to stress than others? Discover important insights that will help to inform your work and bring much needed clarity to the topics of stress and resilience. Human givens psychotherapist, Julia Welstead explains the scientifically-sound answers to these important questions and an insightful view that will increase your understanding of “resilience” – allowing you to make more informed decisions and interventions. Your no-nonsense approach is always refreshing. I just wish more people knew about and practiced the human givens approach.HG STUDENT What will you learn What “resilience” & “stress” really mean and where resilience comes from A more helpful and sound alternative to the flawed concept of “good stress” How we can build resilience in a way that is healthy – and how organisations can contribute to this in the workplace An important model that will help you understand – and explain – stress and resilience A number of practical ways to immediately reduce stress levels – useful for yourself or to teach others Who is this webinar suitable for? You – if you want to know the best ways to help people who are suffering from stress – whether for professional or personal reasons HR consultants, HR managers, wellbeing officers, psychotherapists, counsellors, clinical psychologists, psychiatrists, doctors, psychiatric nurses, occupational therapists, health visitors, nurses, pastoral workers, social workers, youth workers, trainee counsellors, psychology students, etc. Anyone wanting to know more about the latest effective strategies for alleviating emotional distress that incorporate the latest insights from neuroscience
In this FREE webinar, I will explore the intricate emotional dimensions underlying addiction and the therapeutic approaches to address them effectively. We will delve into the intertwined realms of survival, status, identity, and love, shedding light on how these factors contribute to substance misuse and hinder recovery.
Product Overview: Clinical Psychology Online Course Are you passionate about understanding human behavior, diagnosing psychological disorders, and helping individuals lead fulfilling lives? Embark on a transformative journey with our comprehensive Clinical Psychology Online Course. Developed by industry experts and seasoned practitioners, this course equips you with the knowledge, skills, and insights necessary to thrive in the field of clinical psychology. Module 1: Introduction to Clinical Psychology In Module 1, you will delve into the foundations of clinical psychology, exploring its history, theories, and key concepts. Gain an understanding of the role of clinical psychologists in various settings and learn about ethical considerations and professional standards in the field. Module 2: Assessment and Diagnosis Module 2 focuses on the critical aspects of assessment and diagnosis in clinical psychology. Discover a range of assessment tools and techniques used to evaluate mental health issues and develop proficiency in formulating accurate diagnoses based on empirical evidence and clinical observations. Module 3: Treatment Modalities Explore the diverse array of treatment modalities available in clinical psychology in Module 3. From traditional psychotherapy approaches to contemporary interventions such as cognitive-behavioral therapy (CBT) and mindfulness-based therapies, this module provides a comprehensive overview of effective treatment strategies for various psychological disorders. Module 4: Psychopathology and Personality Disorders Module 4 delves deep into the intricate nature of psychopathology and personality disorders. Gain insights into the etiology, symptomatology, and diagnostic criteria of common mental health disorders, including mood disorders, anxiety disorders, and personality disorders. Explore the latest research findings and evidence-based interventions for managing these complex conditions. Module 5: Child and Adolescent Psychology In Module 5, you will focus on the unique challenges and considerations involved in working with children and adolescents in a clinical setting. Explore developmental theories, behavioral assessment techniques, and therapeutic approaches tailored to address the specific needs of young clients. Learn how to effectively collaborate with families and other professionals to promote positive outcomes for children and adolescents struggling with mental health issues. Key Features: Comprehensive curriculum covering essential topics in clinical psychology. Engaging multimedia content, including video lectures, case studies, and interactive simulations. Self-paced learning to accommodate diverse schedules and learning styles. Access to experienced instructors and peer support through online forums and discussions. Practical assignments and assessments to reinforce learning and assess proficiency. Certificate of completion upon successfully finishing the course, enhancing your credentials in the field of clinical psychology. Whether you're a psychology student seeking to expand your knowledge or a practicing professional looking to sharpen your skills, our Clinical Psychology Online Course offers a dynamic learning experience that will empower you to make a meaningful difference in the lives of others. Join us on this transformative journey and unlock your potential as a compassionate and competent clinical psychologist. Course Curriculum Module 1_ Introduction to Clinical Psychology. Introduction to Clinical Psychology. 00:00 Module 2_ Assessment and Diagnosis. Assessment and Diagnosis. 00:00 Module 3_ Treatment Modalities. Treatment Modalities. 00:00 Module 4_ Psychopathology and Personality Disorders. Psychopathology and Personality Disorders. 00:00 Module 5_ Child and Adolescent Psychology. Child and Adolescent Psychology. 00:00
This on-demand webinar explores the significant, yet often overlooked, connection between EAL (English as an Additional Language) and student wellbeing in an international context.
Fostering a growth mindset in education transforms assessments into tools for learning, encouraging resilience, effort, and continuous improvement beyond traditional grading for enhanced student development.
Join us for an enlightening webinar featuring distinguished experts from UCLH NHS Foundation Trust’s National Hospital for Neurology and Neurosurgery, Queen Square London, and Sheffield Thornbury Radiosurgery Centre, Sheffield. This webinar is your gateway to invaluable insights into the world of Vestibular Schwannomas management, equipped with an introduction to cutting-edge Gamma Knife Radiological techniques, planning, and applications.
In this informative session, a distinguished panel of speakers from the National Hospital for Neurology and Neurosurgery at UCLH NHS Foundation Trust, Queen Square London, together with a patient representative from the Brain Tumour Charity, offered valuable insights into the diagnosis, treatment, and management of meningiomas. The discussion included an exploration of Gamma Knife radiosurgery techniques, detailed planning and implementation processes, and perspectives from the patient experience.