With over 10 years experience running Google Ads campaigns for my eCommerce clients, I bring you a wealth of knowledge in how to run campaigns that will give you an edge over your competition. The course discusses the strategy behind building successful campaigns, as well has handholds you through the process of setting up and running eCommerce campaigns. The course was recorded in mid-2018 and is recorded on the new version of the Google Ads interface, many other similar courses have not been updated and are now outdated. I provide insights and Google Ads tools you can use for your eCommerce business. This includes: Building a strategic campaign structure to make the most of the Google Ads console Utilising Dynamic Search Campaigns to leverage long tail traffic and keep costs low Setting up Search Campaigns to best target category traffic Implementing dynamic ad customisers to create hyper-relevant ads for searchers Structuring your Google Shopping Campaigns for easy optimisation towards maximum ROI. Multi-tiered Retargeting strategies specifically tailored for eCommerce campaigns We also discuss setting up tracking for eCommerce campaigns and using the Google Analytics eCommerce and enhanced eCommerce report features. What you'll learn Run Google Ads campaigns for eCommerce sites like a pro! Requirements Some familiarity with Google Ads is assumed Ecommerce for AdWords Campaigns 1. Introduction 00:01:00 2. Ecommerce Campaign Structure 00:07:00 3. Dynamic Search Ads 00:02:00 4. Search Campaigns 00:02:00 5. Ad Customisers 00:01:00 6. Google Shopping Campaign Structure Setup 00:03:00 7. Multi-tiered Retargeting strategies tailored for eCommerce 00:07:00 8. 404 Error Checking Scrip 00:07:00 Ecommerce & Enhanced - Ecommerce tracking for Google Analytics 9. Background to ecommerce tracking reports 00:03:00 10. Setup for ecommerce tracking 00:04:00 11. Ecommerce Reports Review in Google Analytics 00:07:00 Product Feeds for AdWords 12. The Future of Google Shopping 00:03:00 13. Background to Product Feeds 00:08:00 14. Google Merchant Centre Walk-through 00:06:00 15. Feed Policy & Troubleshooting Issues 00:03:00 16. Optimising Feed Quality 00:07:00 17. Advanced Merchant Centre Opportunities, Suggestions & Price Benchmarks 00:02:00
Free Level 5 QLS Endorsed Certificate | CPD Accredited | 150 CPD Points | Advanced Learning Materials | Lifetime Access
Learn more about basic Linux System Administration
What elements do you require for a project plan and how do you create a work breakdown structure? Let us help you to take the trouble out project planning. This course will teach you three steps to take when scheduling work and why it is important to schedule correctly as this will add to the success of the project. Learning Objectives Getting project budgets in control Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams
3 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | 10 CPD Courses | Lifetime Access | 24/7 Tutor Support
Deep Dive into Agile and Scrum - The What, Why and How to Begin as User Tomorrow: On-Demand This is not your typical Agile and Scrum 101 course. This course is designed to spend 25% of the time on "What" and "Why" behind Agile and Scrum and 75% on the "How" you can actually start using it on your team tomorrow! What You Will Learn You'll learn how to: Practice all the core Scrum practices end-to-end Implement real-world creative techniques for estimating, story identification, and prioritization Use an end-to-end example project scenario for maximum learning retention! Use YOUR company project as our sample (for private courses) Walk away with valuable course material, handouts, resources, and cheat sheets that will support you on your projects Practice real-world techniques from an experienced Agile Coach Agile Introduction and Overview The Traditional Process What is Agile? Agile Methods The Agile Process and Roles Agile Benefits / Value The Agile Team Agile Team Characteristics Agile Roles and Expectations Agile Management and Stakeholder Roles Agile Team Workspace Agile Programs and Portfolio Teams The Agile Planning & Visioning The 6 Levels of Planning Agile Planning Lifecycle Release Planning and Iteration Agile Visioning Toolkit Establishing Product Vision Agile Modeling Techniques Creating the Backlog 5 Levels of Agile Requirements User Stories INVEST Model Non-Functional Stories Acceptance Criteria How to Break Down Large Stories Release Planning and Estimating What is Release Planning? Sample Release Plan Story Points Sizing Techniques Planning Poker Complexity Buckets Affinity Sizing Planning Using Velocity Release Planning Meeting Sample Release Burn-up Chart A Day in the Life of an Agile Team Planning Meeting Design Review Daily Standup Pre-Planning User Acceptance Testing Sprint Review and Sprint Retrospective Building Healthy Agile Teams Common Challenges Facing Teams Healthy Team Structure Team Maturity Stages The 5 Dimensions of Team Health Deep Dive into Clarity, Performance, Culture, Leadership, Foundation Quantitative and Qualitative Metrics Summary and Next Steps What did we learn and how can we implement this learning in our work environment?
This Diploma in Airport Management at QLS Level 5 course is endorsed by The Quality Licence Scheme and accredited by CPDQS (with 150 CPD points) to make your skill development & career progression more accessible than ever! Are you looking to improve your current abilities or make a career move? If yes, our unique Airport Management at QLS Level 5 course might help you get there! It is an expertly designed course which ensures you learn everything about the topic thoroughly. Expand your expertise with high-quality training from the Airport Management at QLS Level 5 course. Due to Airport Management at QLS Level 5's massive demand in the competitive market, you can use our comprehensive course as a weapon to strengthen your knowledge and boost your career development. Learn Airport Management at QLS Level 5 from industry professionals and quickly equip yourself with the specific knowledge and skills you need to excel in your chosen career. The Airport Management at QLS Level 5 course is broken down into several in-depth modules to provide you with the most convenient and rich learning experience possible. Upon successful completion of the Airport Management at QLS Level 5 course, an instant e-certificate will be exhibited in your profile that you can order as proof of your skills and knowledge. Add these amazing new skills to your resume and boost your employability by simply enrolling in this Airport Management at QLS Level 5 course. This Airport Management at QLS Level 5 training can help you to accomplish your ambitions and prepare you for a meaningful career. So, join us today and gear up for excellence! Why Prefer This Airport Management at QLS Level 5 Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another accredited by CPDQS which is completely free. Get a free student ID card! (£10 postal charge will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. Take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the Airport Management at QLS Level 5 course: Module 01: Introduction Module 02: Ownership Module 03: Organization Module 04: Economic Structure Module 05: Structure of Relationships Module 06: Operations and Maintenance Module 07: Master Planning Module 08: Civil Aviation Responsibilities Module 09: Aircraft Trading, Finance and Leasing Module 10: Litigation and Dispute Resolution Module 11: Environmental Issues Module 12: Performance Measurement Module 13: Comparison to Foreign Airports Module 14: Future Directions Assessment Process You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the Diploma in Airport Management at QLS Level 5 exams. CPD 105 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Airport Management at QLS Level 5 course is perfect for highly motivated people who want to improve their technical skills and prepare for the career they want! Requirements No prior background or expertise is required. Career path The Airport Management at QLS Level 5 course will boost your CV and aims to help you get the job or even the long-awaited promotion of your dreams. Certificates CPDQS Accredited Certificate Digital certificate - Included Diploma in Airport Management at QLS Level 5 Hard copy certificate - Included Show off Your New Skills with a Certificate of Completion After successfully completing the Diploma in Airport Management at QLS Level 5, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme andalso you can order CPDQSAccredited Certificate that is recognised all over the UK and also internationally. The certificates will be home-delivered, completely free of cost.
Picture yourself embarking on a journey through the captivating realm of storytelling, where every word becomes a brushstroke painting vivid landscapes of imagination. Our comprehensive screenwriting course offers you a ticket to dive deep into the heart of cinematic creation, unveiling the secrets of crafting narratives that captivate audiences worldwide. From the flicker of an idea to the glow of the silver screen, each module is a stepping stone, guiding you through the intricate artistry of screenwriting. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Discover the alchemy behind transforming mere thoughts into compelling plots and multi-dimensional characters that resonate with viewers. Unravel the mysteries of genre, mastering the delicate balance between tradition and innovation. Dive into the essence of dialogue, where every word carries the weight of emotion and intention, breathing life into your creations. Structure your stories with the precision of a master architect, ensuring every beat resonates with dramatic tension and narrative flow. Explore the intricacies of the British film industry, understanding its nuances and navigating its pathways with confidence. Join us on this odyssey of creativity and discovery, where your dreams take shape and your voice finds its cinematic resonance. Course Curriculum Module 01: Introduction to Screenwriting Module 02: Motivation & Ideas Module 03: Research & Development Module 04: Genre Module 05: Story & Plot Module 06: Character & Dialogue Module 07: Structure & Format Module 08: Synopses, Outlines & Treatments Module 09: Drafts Module 10: Marketing Module 11: Troubleshooting Module 12: Glossary Module 13: Screenwriting and British Film Industry Module 14: Agreements Module 15: How Much Do UK Screenwriters Earn? Module 16: Greatest British Screenwriters of All Time Learning Outcomes: Develop compelling storylines with engaging characters and authentic dialogue. Master the intricacies of screenplay structure and formatting guidelines effectively. Navigate the nuances of different genres to craft impactful narratives. Understand the process of researching, developing, and refining story concepts. Create professional synopses, outlines, and treatments to pitch your screenplay. Gain insights into the British film industry landscape and market your scripts effectively. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring screenwriters seeking comprehensive guidance in script development. Creatives with a passion for storytelling looking to break into film. Individuals interested in understanding the UK film industry dynamics. Writers aiming to refine their skills in screenplay structure and formatting. Professionals keen on exploring the lucrative opportunities in screenwriting. Career path Screenwriter for British television series. Script consultant for UK production companies. Story editor for British film studios. Script reader for UK-based literary agencies. Screenwriting instructor at British film schools. Freelance screenwriter for UK film festivals. Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.